21 page color brochure (4.5M pdf)

Online/Offline Publishing
Documation Limited
9A Plato Business Park, Damastown
Dublin 15, Ireland
+353 1 885 1620
[email protected]
Web4Print • Introduction
Introducing Web4Print
Web4Print is made up of a client application
(Web4Print Client) and a server application
(Web4Print Server).
Web4Print enables you to create documents containing variable content. This content can include
text, images, background colours, text colours
s The Web4Print Client facilitates the produc- and fonts.
tion of document templates with pre-defined When you have finished defining the variable conand/or user defined components that can be tent you send the master document to a specific
edited using a standard web browser.
customer’s account on the Web4Print server. The
s The Web4Print Client software is a standalone
software installation.
Web4Print server will generate the web interface to
handle the variable content automatically.
s The Web4Print client software and training Your customer, using his web browser, can then
guide is available for free download from login in to the Web4Print server and select from the
www.Web4Print.com
jobs you have made available for them. On selecting
a job, they will be asked to enter/choose the rels Web4Print does not require knowledge in programming or scripting and all functions are evant variable elements and will be given an option
either menu-driven or automatic depending on to preview the job. The preview comes in the form
document set up.
of a low-resolution watermarked PDF file. Once
s The Web4Print software is developed and based your customer is happy with the preview they can
on Arbortext Advanced Publisher, the industry- enter production notes and order the job. A notification of the order will be emailed to you and you
leading document formatting engine.
can then collect it from the Web4Print server. The
For a comprehensive listing of Web4Print’s page
ordered job can be opened in Web4Print and either
make-up and typographical features please see
printed
directly or saved in a popular format such
page 16.
as EPS for use in another application.
The Web4Print Server processes documents created by the Web4Print client, makes the defined Web4Print has been designed so that the interface
variable components available for editing and pro- is similar in structure to other industry standards.
duces both low resolution previews and high reso- This makes Web4Print easy for you to learn and to
lution production quality output files using User use and still have the benefit of the unique powersupplied data.
ful features.
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Web4Print • Input
Input to Web4Print Client
s Start from scratch and use the Web4Print Client page
make-up software to generate the document.
s EPS files from any other software (that can embed font
information into the EPS file) can be imported and used in
the document. EPS files and other image file formats (TIFF,
JPEG, GIF, BMP) can be used as non-variable images or
as image variations that can be selected by the customer in
the web-interface for the document. PDF files cannot be
imported directly, but can be saved as EPS files before being
imported into Web4Print.
s Text can be typed directly or copied from Windows applications and pasted into the Web4Print document.
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Web4Print • Template
Creating Variable names and Variants
Web4Print enables you to select text, pictures and colours that can
be varied from one document to another.
Variable text can be many paragraphs, a single paragraph or just
part of a paragraph. Each text variable can also have a list of variable fonts and colours associated with it.
s Select the text, images and colours that you want to make variable and give each variable component a name.
s Define variants for each variable name if required.
s By default, variables will expect free format text to be entered by
your customer, or images to be uploaded. Variants (Variations)
will instead present your customer with a list of text items, colours or images to choose from.
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Web4Print • Template
‘Chaining’ Variants together
Variable fields defined as variants can be chained (or linked) to other
variable fields. This means that changes in connected variables are
made automatically.
For example:
s Your customer selects the `Headline’ variation from a drop-down
menu in the web interface.
s The `Headline’, `Body text’ and `Image’ variations, which are
linked together, are automatically used in the document.
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Web4Print • Template
Some of the Advanced Functions
s Copy fit to frame
s Conditional text.
s Size to Fit. Headline fit.
s Image specific attributes. Scaling and position
can be changed for each image `variation’ individually.
s Fit text to frame and Fit frame to text with
sophisticated level control.
s Tie frame(s) to other frame(s). Allows for complex rule based re-design of page layouts depending on customer choices or input.
s Text flow. Flow text from frame to frame anywhere in a document.
s Automatic balance columns.
s Automatically repeat text variations anywhere
in the document.
s Fit frame to image. Frames can be scaled to
chosen or uploaded image size.
s Fit page to frame boundaries. Variable page
size depending on text input or image selection
in web interface.
s View variants and chains in place. Variations
and chains can be selected/viewed in place on
the page(s) during template creation.
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Web4Print • Web Interface
Automatic Web Interface
When all the variable data has been defined the
Web4Print software generates an XML instance
describing the variable data defined in the template.
The Print Supplier is able to preview the resulting
HTML form on his local machine using the XSLT
engine built into Web4Print. The installation provides a default XSLT template but this can be
replaced with a User-defined template to change
the appearance of the web page that is generated by
Web4Print (this would typically be used to make
the web page generated by Web4Print appear as
though it is an integral part of the Print Supplier’s
web site). The current implementation supports
HTML input data types which correspond with
Web4Print variable data types: text area, text fields,
drop-down menus for variations and/or fonts, and
special choosers for images and colours built with
Javascript.
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Web4Print • Order Options
Order Options for the Template
Order options for the template can be specified by using
the order options dialogue in Web4Print. 20 options for
your customer can be specified, either as choices from a
drop-down menu or as free text areas.
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Web4Print • Web4Print Server
The Web4Print Server has two distinct modes of operation:
Print Supplier Mode:
User Mode:
In this mode the server is accessed by the Print Sup- In this mode the server is accessed by the Customer
plier (you) in order to maintain User accounts and and used to create, preview and produce jobs made
available to them by the Print Supplier (you).
publish W4P templates for those User accounts.
The Print Supplier creates a User account defining
a User name and Password for the customer. The
Print Supplier installs Web4Print templates (jobs
created with the Web4Print Client) and makes
them available to the User account. The server
extracts the data from the Web4Print package and
places it into a location accessible by the Customer.
During the processing of these Web4Print packages, the XML stream describing the variable components is extracted and used to create the HTML
form which is presented to the Customer. The
HTML form is created using an XSLT template
located in the relevant Customers workspace. It
is possible to use a custom XSLT template which
allows the creation of a HTML form tailored to the
Customers specific requirement.
The Web4Print server uses a user name and password defined by the Print Supplier to authenticate
the Customer and present him with the list of available jobs.
The Customer can choose the job and fill in the
corresponding HTML form. The server sends the
variable data from the form to the backend composition engine as an XML stream. It is possible to
achieve the same result using a database or any other
data source capable of presenting data in the above
format — requires 3B2Online server.
The server also creates a control file where the type
of output, colour, input file names etc. are specified.
The composition engine then parses the control file
and loads the XML data stream into the specified
template. The variable data i.d. tags of the XML
The final high resolution output is placed into a spe- stream are used to identify the location of the data to
cial holding area for download and the Print Sup- be replaced and the composition engine then places
plier is notified. Alternatively, the print-ready file the Customer supplied data in these locations.
can be automatically emailed to the Print Supplier. The resulting Web4Print document is formatted producing a PDF preview available to the Customer for
proofing. This process can be repeated any number
of times until the proof is considered to be satisfactory.
The final output in the format defined by the Print
Supplier (see next page) is produced and placed on
the Web4Print Server or automatically forwarded
via email to the Print Supplier.
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Web4Print • Web4Print ASP Server
ASP Server:
Web4Print ASP (Application Service Provider)
Web4Print ASP has an innovative and very simple
pricing structure.
The finished high resolution pages are output by
you locally from Web4Print as PostScript, PDF,
TIFF or EPS files.
You can make multiple copies of these files if you
Costs start from a monthly licence fee of €150
wish.
(including first 10 finished pages) + €5.00 per finished page produced.
There is no reprint charge.
Other pricing models are available based on volume
of use.
You pay for the service as you use it. PDF proofs are
free. There are no upfront/set-up costs or hidden
charges.
You are only charged for final production pages
that are ordered and generated by the Web4Print
web server.
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Web4Print • Administration
Workflow Administration
All workflow features needed to create new customer accounts, log-in details, preview and order
statistics etc are included in the software.
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Web4Print • Customer Web Interface
Web Browser
Your Customer connects to the template and customises the document.
PDF proof
The PDF proof is returned in seconds.
Order
Your customer places the Print Order.
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Web4Print • Output
Output from Web4Print
You connect to the Web4Print server and download the customised production document.
The ordered production document is a standard
Web4Print document. Images are relinked to the
high-res images on your local PC or network.
You may make final edits if needed, (e.g. checking
hyphenation points or spelling errors by your customer) and then output the job as PostScript, PDF,
TIFF or EPSF for production or inclusion in other
documents.
s PostScript, PDF, EPSF, DCS, TIFF, GIF.
s Spot, Process or Process and Spot colour separations.
s Overprint options for Spot, Process and Process
+ Spot colour separations.
s Colour bars, guides, registration and cropmarks.
s Spot separation and palette support of imported
EPS files.
s Global Black overprint
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Web4Print • Fonts and SmartFonts
TrueType and Type 1 Fonts
Any TrueType font installed on the PC can be used
in Web4Print. PostScript fonts (type 1 and 3) have
to be converted to Web4Print vector format.
The Web4Print character display uses the printerfont outlines for display on screen. Therefore the
screen display shows exactly what is printed at
output time and the Zoom can be used up to
Whatever font format is used in the Web4Print job,
9999%.
ALL fonts are automatically converted to PostScript
Type 1 at output time. (Output to PostScript, EPS,
DCS and PDF).
Fonts are embedded in the Web4Print package file
that is sent to the server. This ensures that the
proper fonts are available for the PDF proof file
sent to your customer.
SmartFonts
The advantage to using SmartFonts is automatic perfectly spaced text and headlines. With SmartFonts
you lose none of the functionality of Web4Print,
and you can have other typefaces from other
sources running parallel with SmartFonts.
In automated publishing situations, when pages
and documents are created or customised unattended on a server (e.g. 3B2Online or Web4Print)
SmartFonts are a requirement for consistent automatic high quality character spacing in headlines
and body text.
Times New Roman, as typed, standard TrueType font.
Times New Roman, as typed, SmartFont.
Kerning table, tracking table, wordspace tracking and wordspace kerning table, side bearing elimination
and hanging punctuation, etc.
For more information about available fonts and custom kerning tables, visit www.originalab.se/fontfinder
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Web4Print • Page Makeup Features
Interface
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Graphical User Interface.
One document open only
WYSIWYG
Automatic screen optimisation for size and resolution.
Zoom any size up to 9999%.
Rulers in inches, mm, cm, picas, points, ciceros,
didots.
Grid in inches, mm, cm, picas, points, ciceros,
didots.
Show/Hide guides.
Screen only cut marks.
Quick keys
Hide/show function buttons
Visual accented character access from grid.
File Management
s Revert to unchanged document.
s Autosave.
s Save as template, document or for upload to server
Text processing
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Paragraph formatting.
Style based format structure.
Copy paragraph properties.
Paste paragraph properties.
Default style.
Strip (delete) global or selected attribute changes.
Save standard page and document formats.
Keep paragraphs together or at top, center, bottom of
pages.
Keep blocks of text together over pages.
Left, right, centered or justified text by style or mouse
click.
Paragraph spacing above and below or at top of
column.
Set word and letter space minimum, maximum and
optimum.
Text of any size in 1,000th of a point increments.
Condense, Expand, Bold, Italicize text.
Superscript, Subscript.
Automatic letter spacing (Tracking).
Manual or automatic kerning.
Capitalize text.
All European languages supported as standard.
Options for non-Latin languages including Arabic,
Cyrillic, Greek, Hebrew, Japanese, Chinese and
more.
Embedding of fonts into document.
Synoptic composition (alignment across columns/
pages).
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Rotated character formatting.
Flip Mirror text transformations.
Automatic leading.
Extended text rules, using characters.
Vertical mode (primarily for CJK).
Variable features
s Automatic HTML-form with Text field, Text area,
Drop down menus, Colour chooser windows, Image
chooser windows.
s Preview of Chains
s Short text web interface entry (< 50 chars)
s Short text variations (< 50 chars)
20/variable name
s Long text, web interface entry (> 50 chars)
s Long text variations (> 50 chars)
20/variable name
s Image variations
20/variable name/document
non-variable images uploaded
s Image upload to document by web-user. Unlimited.
s Colour variations
20/variable name. Unlimited in document.
s 20 Chains/document. 4 driven names/chain.
s Additional options for typeface
20 variable typefaces/document
s Additional options for text colour.
20/web-entry.
Unlimited number of colours per document.
s Optional customised Skin(s) for web-page.
s Copy Fit to frame, Frame fit to Copy
s Tie frame
Editing
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Mouse or keyboard commands.
Automatic smart quotes.
Automatic en and em dashes.
Automatic scrolling.
Go to any page.
Multi level hyperlinking (compatible with Acrobat).
Copyfit.
Cursor tracking.
Undo and Redo (multi-level)
Help
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Windows based help.
Help index.
Viewlets
User Group/forum
Optional E-Mail Support
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Hyphenation
s Switch hyphenation level and language level by word,
paragraph, style or selected text.
s Select minimum word length to hyphenate.
s Select maximum number of consecutive hyphens.
s Select minimum number of characters before or after
hyphenation.
s Automatic hyphenation by algorithm and exception
dictionary.
s User definable exception dictionary.
s Multiple simultaneous language hyphenation (more
than 40 languages).
s Tabulation
s Absolute or relative tabs.
s Left, Right, Centered, justified or decimal tabs.
s Position tabs by ruler or numerically.
s User defined leader character(s).
s User defined decimal tab character.
s Document layout
s Maximum 8 pages/document
s Any page size.
s Different page sizes, portrait or landscape in same
document.
Page Layout
s Page layouts designed from scratch or selected from
standard formats.
s Automatically repeat text anywhere in the document.
s Any number of frames containing text, graphics and
pictures on any page.
s Multiple text columns of equal or unequal width in
any frame.
s Flow text from frame to frame anywhere in a document.
s Automatic balance columns for last page of chapter.
s Modify existing document format files or create new
ones.
s Rotate frames in 100th degree increments.
s Copy multiple frames.
s Multiple repeat of frames.
s Multiple split of frames.
s Conditional Frame ties.
Colour
s Spot, Process or Spot and Process colour separations.
s Overprint options for Spot, process and process +
spot colour separations.
s Colour bars, guides, registration and cropmarks.
s Spot separation and palette support of imported EPS
files.
s Global Black overprint
Pagination
s Paragraph keep with last or next, or break to new
column/page.
s Widow and orphan control by page and/or paragraph.
s Mixed page sizes and orientation in same document.
Output
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PostScript output to printers and image setters:
Full colour output to Web4Print PostScript.
Any Windows Printer driver.
Print Duplex.
Select paper tray, manual feed, No. of copies, odd/
even pages.
s Scale output.
Output to file:
s PostScript, EPS, DCS, TIFF, GIF.
s Output direct to PDF.
Import
Text import:
s Cut and Paste from other applications with filters
for TEX and LATEX, WordPerfect, WordStar, MS
Word (RTF), MultiMate, DisplayWrite (RTF), DIF,
ASCII.
Raster graphics import:
s EPS, GIF, TIFF, JPEG.
s Load file, load selected files, load selected file type,
load all files in folder.
s Resolution choice for linked images 50, 72, 96, 120
dpi or high resolution.
SmartFonts
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Over 1,000 SmartFonts optional.
All outlines supplied from Monotype.
Up to 8,000 kerning pairs/font.
Built in letterspace tracking.
Built in wordspace tracking.
Built in wordspace kerning.
Extensive ligatures.
Automatic side bearing elimination.
Hanging punctuation tables.
Optical alignment tables.
Lining figures and table figures.
Small caps and Old Style figures if available in Typeface.
s Additional characters in fonts.
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Web4Print • Newspaper ‘Recruitment Ad’ Demo
Recruitment Ad for ECAR Companies
Most medium to large companies use a standard
corporate design for their advertising. This example shows how a recruitment advertisement for the
ECAR Group is produced by the HR department
for placement in a specific newspaper. The variable
data includes the job description and this will cause
the advertisement to grow vertically and automatically balance the columns to accommodate the
amount of text input.
Web4Print Features used in template:
s Preserved Company profile
s Job Title `text size to fit’ vertically centered in title
area
s Company choice in drop down menu. Changes the
company profile & background colour automatically
s Remuneration package amount from drop down
menu
s Job description (user input) automatically sizes the
ad height and balances the text columns
s Choice of Newspaper from drop down menu for reference
s Publication day selection for reference
Template creation time
3 hours including (automatic) web-interface,
designed to specification from a sketch and sample
ads.
Live demonstration ‘ECAR ad’
www.originalab.se
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Web4Print • ‘Poster for Furniture Chain’ Demo
In-store posters for Furniture chain
The size and format of the frames in this
template are fixed but the amount of variable content can vary. The template will
automatically fit the text to the text area
without having to increase the size of the
poster. This demonstration highlights the
ability of Web4Print to create inserts, direct
marketing material and postcards that can
be customised towards specific market segments.
Web4Print Features used in template:
s Preserved Company profile
s ‘Offer’ `text size to fit’ vertically centered in Offer
area
s Menu driven choice of colour for ‘Offer’ text
s ‘Details’ entry ‘text size to fit’
s ‘Price’ entry with choice of currency
s ‘Price’ background graphic scales horizontally with
price.
Template creation time
2.5 hours including (automatic) web-interface,
designed to specification from sample poster.
Live demonstration ‘Poster’
www.originalab.se
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Web4Print • ‘MobiShop Postcard Campaign’ Demo
MobiShop Postcard Campaign
Live demonstration `MobiShop’
MobiShop is a chain of mobile telephone dealers
in many locations in Ireland. This Postcard campaign for a mobile ‘phone + service contract can be
customised by the dealer.
www.originalab.se
Web4Print Features used in template:
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Preserved Company profile
Choice of Typeface and Text colour for `Text’ entry
Choice of image for front of card
Choice of mobile ‘Phone models
Dealer location selection from drop down menu
Template creation time
6 hours including (automatic) web-interface. The
card template design to specification from a
sketch.
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Web4Print • ‘Brochure for Tourist Area’ Demo
Tourist Brochure ‘Siljan’
Visitors to the Siljan tourist website can create their
own brochure by choosing topics in a simple web
interface. An 8 page, full colour brochure is created
on the server and delivered back to the web user ondemand. This brochure demonstration was created
in Web4Print to prove the concept.
Web4Print Features used in template:
s Multipage textflow. Number of columns dependent
on content.
s Unlimited number of variable images used ‘inline’ in
text. (Total of 657 images)
s Automatic vertical justification
Template creation time
6 hours including (automatic) web-interface. The
card template design to specification from a
sketch.
Live demonstration ‘Tourist Brochure’
www.web4print.com or www.originalab.se
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Web4Print Variable Options Overview
ITEM
VARIABLE DISPLAY
Short Text
Short Text
Short Text Variation
Short Text Variation
Long Text
Long Text
Long Text Variation
Long Text Variation
Colour Variation
Grey border in frame
50 characters
50 characters
Max 20 variations/Name
30 characters
More than 50 characters
Max 20 variations/Name
Max 20 colours/frame
Unlimited in document
LABEL
HTML
HTML OPTION
Text Field
Typeface, Colour
Dropdown Menu
Typeface, Colour
Text Area
Typeface, Colour
Label Name
Dropdown Menu
Typeface, Colour
Menu and Number
Colour Chooser Window
+ description
Menu and Number
Type variations into menu
+ description
+ description
Type variations in location
Attributes available
Choose from Colour List
+ description
+ description
Non-variable Image
unlimited
Image Upload
Grey area
Image Variation
Grey border in frame
One image/frame
Max 20 images/frame
Unlimited in document
Select File from User HD
image mm-size displayed
+ description
Image File Name
Choose from Image List
Image Chooser Window
+ description
Image Variation
Unlimited inline images in
text variations and chains
Chain
Description for Chain Driver
Job Production Options
Dropdown Menu
Text Area
20 chains/document
4 driven names/chain
Unlimited entries as lists
or free text areas
Chain Driver
Typeface, Colour
+ descriptions
Other related functionality:
Copy fit to frame. Fit text to frame and fit frame to text with sophisticated level control.
Tie frame(s) to other frame(s). Allows for complex, rule based redesign of page layouts depending on user choice
or input.
Text flow. Flow text from frame to frame anywhere in a document. Automatically balance columns. Automatically
repeat text anywhere in the document.
Conditional text. If no characters are typed in a variable field in the web interface, the corresponding entry in the
template is deleted.
Mandatory variable data. Entries in the web interface can be marked ‘mandatory’ and will return error message if
not completed.
Image specific attributes. Scaling and positioning can be changed for each variable image individually.
Fit frame to image. Frames can be scaled to chosen or uploaded image size.
Fit page to frame boundaries. Variable page size depending on text input or image selection in web interface.
View variants and chains in place. Variations and chains can be selected/viewed in place on the page(s) during
template creation.
Variable groups for presentation on HTML form. HTML entries can be grouped/divided.
(etc.)
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