Margaret Trudeau, Chris Hadfield, Hedley, Serena Ryder

Margaret Trudeau, Chris Hadfield, Hedley, Serena Ryder, Paula Abdul, Rick
Hansen, Classified and More Join 16,000 Local Youth at WE Day Ottawa to
Celebrate Young People Changing the World
- Apply for media accreditation to attend WE Day at we.org/press/we-day-press - Bios, photos and information for WE Day Ottawa available on the WE Day Ottawa Electronic Press Kit -
- WE Day will stream live at 9:15 a.m. ET on November 9, 2016 at we.org/watchweday - WE Day is free to thousands of students thanks to partners led by
National Co-Title Sponsors RBC and TELUS Click to Tweet: .@WEMovement announces #WEDay #Ottawa lineup #MargaretTrudeau
@Cmdr_Hadfield @Hedleyonline @serenaryder @PaulaAbdul @RickHansenFdn
Ottawa, ON (October 25, 2016) – WE Day, a series of inspiring stadium-sized life-changing events that
takes place around the world, announces the initial list of speakers, performers and presenters attending
WE Day Ottawa on November 9, 2016 at the Canadian Tire Centre. WE Day is part of WE—a
movement that brings people together and gives them the tools to change the world locally and globally,
achieving transformative outcomes for themselves and others. Alongside partners led by National CoTitle sponsors RBC and TELUS, WE Day Ottawa will bring together more than 16,000 local changemakers alongside inspirational speakers and world-renowned performers to celebrate their commitment to
taking action on issues in their own backyards and global causes they are passionate about.
Taking the stage this year is a cast of new faces and returning WE Day favourites, including Margaret
Trudeau, Chris Hadfield, Hedley, Serena Ryder, Paula Abdul, Rick Hansen, Classified, Tyler Shaw,
Jully Black, Celebrity Marauders, Spencer West and more. Co-hosted by Much/E! host Tyrone
Edwards and ETALK reporter and E! host, Chloe Wilde, this star-studded lineup will join international
activists and WE co-founders, Craig and Marc Kielburger, to share their passion for change and
energize the crowd with unforgettable performances and motivational speeches to inspire another year of
change.
Young people in Ottawa are a driving force in empowering the community. By taking action on issues that
matter most to them, students in the community have contributed to finding solution based approaches for
hunger and the homeless through food drives and other creative initiatives. Students are helping Syrian
refugees feel more welcome and comfortable by reaching out to the Ottawa community to collect winter
clothing including jackets, mittens and more. Youth in Ottawa and the surrounding areas have also shown
a tremendous commitment to raising awareness around mental health by hosting events where topics
relating to this issue can be brought forward and discussed in an open and safe setting.
“The young people at WE Day Ottawa are teaching us what it means to support your local community and
the responsibility we have to take care of one another,” said celebrated Canadian, author & mental health
advocate, Margaret Trudeau. “When I was learning to cope with Bipolar disorder, I found support in those
around me, people who loved and motivated me and showed that we truly are stronger together.”
Making WE Day a true community celebration of youth taking action, Ottawa locals with inspiring stories
join the WE Day Ottawa lineup, including Mitch Kurylowicz, age 18. In 2011, Mitch travelled to Kenya with
ME to WE and witnessed the opening of the Kisaruni Girls Secondary School built by WE. Realizing that
there was no school in Kenya for boys, Mitch decided to take action on making one happen. Mitch started
Project Jenga with the goal of building an all-boys secondary school in the same community, to provide
Kenyan boys with a next step for learning after primary school. To date, Project Jenga has raised over
$750,000. The school is set to open at the beginning of 2017, with 40 young boys entering high school for
the very first time.
“WE Day celebrates the amazing young people who have taken action at home and around the world, to
create sustainable change for a better tomorrow,” said Craig Kielburger, co-founder of WE. “Standing in a
stadium full of passionate youth will affirm your belief that real change can happen—and is happening
every single day right here in Ottawa. This past school year more than 2,400 schools and groups around
the province made an incredible impact in their own backyards and in communities around the world
through their commitment and passion for change.”
WE Day events bring people together, filling stadiums around the globe to experience the greatest
classroom in the world for a full day, live event. People can’t buy a ticket to WE Day—they earn their entry
through service, by taking action on one local and one global cause of their choice. WE Day is free of
charge to the thousands of students and educators in attendance across Canada, thanks to the generous
support of partners led by National Co-Title Sponsors RBC and TELUS.
WE Day engages students of all socioeconomic backgrounds through WE Schools, a yearlong
educational program that provides schools and community groups with educational resources and
student-led campaigns designed to enhance a school’s existing social initiatives or spark new ones. WE
Schools encourages students to further their curricular learning and develop life skills for success. Young
people are challenged to research and make an impact on at least one local and one global issue, and
supported with curricular resources, service campaigns and mentorship programs to help them become
change-makers.
In the 2015/2016 school year students and teachers from across Ontario participated in remarkable social
change. More than 2,400 school groups in the province improved the world through WE Schools,
volunteering almost 2 million hours and raising nearly $5 million in support of local and global causes.
Students from Winchester Public School, in North Dundas, Ontario have been living WE by taking on
initiatives through WE Schools to support their school and community. Passionate about their community,
students have been collecting food donations to support their local food bank. North Dundas County Food
Bank, located only minutes away from Winchester Public School, serves more than 350 families in the
local community, representing over 1,000 people, 40 per cent of whom are children. Last year’s
fundraising efforts went so well that students were inspired to hold a haunted house this year as a way to
collect food donations for the WE Schools campaign, WE Scare Hunger.
Across Canada, WE Day and WE Schools are supported by partners led by National Co-Title Sponsors
RBC and TELUS. RBC hopes to inspire every young Canadian to #Make150Count by celebrating the
contributions and community spirit of youth in recognition of Canada’s 150 th anniversary; TELUS supports
the We give where we live® initiative, believing in the power of technology and communications to
improve the lives of Canadians.
Alumni studies show that after leaving the WE Schools program, 80 per cent of students continue to
volunteer, 83 per cent continue to donate to charities and 79 per cent (of those over 18) voted in the last
national election. A global movement of 2.4 million young people strong, youth involved in the WE
Movement have raised $62 million for more than 2,400 local and global organizations, volunteered 19.9
million hours for local and global causes and collected over 7.6 million pounds of food through service
learning programs and campaigns.
Anyone can find their place in the WE Movement and commit to making a change in the world. The first
step is to take the WE Pledge at WE.org. By taking the pledge, participants are joining the WE
Community and making a commitment to live WE every day. For every pledge taken on WE.org, $10 will
be donated to local and global programs.
The initial list of WE Day Ottawa speakers, performers and presenters, in alphabetical order, announced
to date includes:
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Paula Abdul (@PaulaAbdul) – American singer-songwriter, dancer, choreographer, actress and
television personality
Hani Al Moulia – Photographer, teacher and actor
Jully Black (@JullyBlack) – Award winning singer-songwriter, speaker, SheRO & SheEO!
Celebrity Marauders – DJ collective including Kardinal Offishall, Cipha Sounds, DJ Starting
From Scratch and Dready
Classified (@classified) – Juno Award-winning Canadian hip hop artist and producer
Tyrone Edwards (@mr1LOVETO) – Host, E!/Much
Chris Hadfield (@Cmdr_Hadfield) – Astronaut, author, professor, musician, first Canadian to
walk in space/command a spaceship
Rick Hansen (@RickHansenFDN) – Canadian Paralympian, activist and philanthropist
Hedley (@Hedleyonline) – Multi-platinum, JUNO and MMVA award winning recording group and
WE Ambassadors
JusReign (@JusReign) – Much Digital Studios Creator, comedian and YouTube star
Craig and Marc Kielburger (@craigkielburger) – International activists and co-founders of WE
Mitch Kurylowicz (@mitchkurylowicz) – Founder of Project Jenga
Clare Morneau (@Kakuma_Girls) – 17 year-old author of Kakuma Girls
Maripier Morin (@maripiermorin) – Canadian TV host of La Voix Jr. Maripier! and Code F
Serena Ryder (@serenaryder) – Award-winning singer-songwriter
Tyler Shaw (@TylerShawMusic) – Platinum selling and JUNO Award-nominated
singer/songwriter
Margaret Trudeau – Celebrated Canadian, author & mental health advocate
Spencer West (@spencer2thewest) – ME to WE motivational speaker, WE Ambassador and
author
Chloe Wilde (@TheChloeWilde) – ETALK Reporter and E! Host
Stay connected on the latest news and updates on WE Day:
#WEDay
Facebook @WEMovement
Twitter @WEMovement
Instagram @WEMovement
Visit our Media Centre
About WE Day
WE Day is part of WE—a movement that brings people together and gives them the tools to change the
world. WE Day is the celebration of people coming together and filling stadiums around the globe to
experience the greatest classroom in the world for a full day, live event. You can’t buy a ticket to WE
Day—young people earn their entry by taking action on one local and one global cause. WE Day unites
world-renowned speakers, presenters and award-winning performers with thousands of young people
and families to celebrate and inspire another year of incredible change. This year alone over 200,000
young people will come together in 15 stadium gatherings across Canada, the U.S., and U.K. to take part
in this unprecedented educational initiative.
WE Day is connected to the yearlong free educational program, WE Schools, which provides curriculum,
educational resources and action campaigns to help students develop the leadership skills to succeed
academically, in the workplace and as active citizens.
Join the WE movement today and learn more at WE.org
About RBC
www.rbc.com/we
About TELUS
www.telus.com/community
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For more information on WE Day or to request an interview, please contact:
Camila Ossa
Associate Director, Public Relations, WE Day
1-416-885-5522
[email protected]
Rebecca Raveendran
Manager, Public Relations, WE Day
1-416-346-2790
[email protected]