Business Issues for Business Leaders

10,000,000 readers nationwide
Business Issues for
Business Leaders
At the intersection of business and policy
10,000,000 readers nationwide
*
The Must-Read…
CEOs, senior executives, managers and business decision makers at any level of
business—these business leaders need quality news and information to
navigate through the complex legislative and regulatory issues affecting
business today.
washingtonpost.com arms business leaders with information they cannot find
elsewhere online. Other online media may provide the business headlines. Business
portals may focus on personality and leadership style. washingtonpost.com delivers these
business basics and more. At washingtonpost.com, business leaders find a thorough
exploration of the most important issues shaping business nationwide and across the
globe.
The smartest and most successful business leaders are on washingtonpost.com to put their
business decisions in the right context. Knowing the issues and being able to act on
the right information helps business leaders advance and excel.
* Nielsen Online, NetView, three-month average: January–March 2008
At the intersection of business and policy
10,000,000 readers nationwide
…for Important Business Issues
10,000,000 readers nationwide
The Intersection of Business
and Policy
Smart business leaders know that policy affects business. The creation,
implementation and enforcement of policy shape their daily decisions. washingtonpost.com
is the only online destination where business leaders stay abreast of the ins and outs of
issues such as corporate governance, regulation, fiscal policy, legal reform
or government contracting. No other online destination is at the intersection of
business and policy.
Our Business Policy Section aggregates news and information on specific policy
areas and the key federal agencies that affect business decisions. A Business Policy RSS
Feed allows readers to control where they read our content. Every Tuesday, columnist
Cindy Skrzycki publishes The Regulators, focusing on the intricacies of federal
regulation. Jeffrey Birnbaum’s blog On K Street focuses on the lobbying industry and
the intersection of business and policy.
For those working for and with the government, Federal Diary—both a blog and live
discussion by Stephen Barr—discusses the scale and scope of government workforce
and budget. Robert O. Harrow, Jr.’s blog, Government Inc., focuses exclusively
on the world of federal contracting. For the best info to make government deals,
washingtonpost.com offers Defense Industry News and Pentagon Procurement
News as RSS Feeds.
At the intersection of business and policy
At the intersection of business and policy
10,000,000 readers nationwide
10,000,000 readers nationwide
In Touch with the Economy
National and Global Issues
Business leaders on washingtonpost.com have their finger on the pulse of the global
Today’s business leaders must remain on top of the headlines and underlying issues that
economy. Markets, the economic cycle, actions of the Federal Reserve, taxes,
shape how business operates in the real world. washingtonpost.com covers these issues
trade, globalization,—washingtonpost.com has a unique, in-depth view that online
like no other online destination: national issues such as health care, immigration,
readers can only find here.
energy, environment, defense and disaster response; international issues such as
trade, globalization and outsourcing.
Business leaders keep up with all the economic issues in our dedicated U.S. Economy
Section. Twice weekly, Pulitzer Prize winner Steven Pearlstein writes his widely
As a breaking news source, washingtonpost.com keeps business leaders in touch with
read column about economy and business. He also hosts frequent live discussions. In
what’s happening across the nation and around the world. Our Nation and World
addition to real-time market updates on the Business Section front, readers can subscribe to
Sections focus on the current issues. PostGlobal is our unique conversation on global
the Week in Stocks Feed to get more than the day-to-day. The Industries Section
issues, including voices from around the world. The World Business Section provides
helps our business leaders focus on what’s immediately affecting their industry. In addition
the global perspective on businesses operating across borders. Business leaders read
to industry-focused news, readers can subscribe to an Industries Feed or Financial
Dana Priest’s regular articles and participate in live discussions on national security.
Industry Feed.
At the intersection of business and policy
At the intersection of business and policy
10,000,000 readers nationwide
10,000,000 readers nationwide
The Impact of Technology
on Business
All-Purpose Business Toolbox
Technology isn’t just about one sector of the economy. Technology news, breakthroughs,
is their one-stop destination for business news, information and issues.
Senior executives and other business leaders come to us for the in-depth issues, but also
make use of our full range of business news and information. washingtonpost.com
deals, policies and issues affect every business and all business leaders. Intellectual
property, net neutrality, systems security and privacy issues are just some of the
The Business Section encompasses all the business news, tools and information
topics to which washingtonpost.com turns its unique eye each day.
seasoned executives or up-and-comers need to know for a successful business day.
Market News provides live information on the Dow, NASDAQ and other market
washingtonpost.com’s Technology Section is a central jumping-off point for all things
indices. The special needs of Small Business have a sub-section of their very own,
related to the business of technology and technology in business. A special Technology
including Sharon McLoone’s Small Business Blog. Columnist Robert J.
Policy Section helps business leaders navigate this ever-changing landscape. Brian
Samuelson analyzes the major issues affecting business today. Allan Sloan’s blog
Krebs specializes in security; his blog Security Fix focuses on emerging online threats.
Deals focuses on the mechanics of top-level corporate deals. Rounding out the Business
section are Special Reports from our business team on specific issues impacting
business decisions.
At the intersection of business and policy
At the intersection of business and policy
10,000,000 readers nationwide
Senior executives and other business leaders come to washingtonpost.com every day. No
other online media brand covers the issues that shape the business world like
washingtonpost.com.
washingtonpost.com’s business content provides the information today’s business leaders
need to make important business decisions. The smart business leader can
access our content from multiple digital channels: Web articles and blogs, mobile
applications, streaming video, customizable e-mail newsletters and RSS feeds. They
engage with writers in our live discussions, join MyPost groups and comment on blogs.
When it comes to the intersection of business and policy, economic issues,
the national and global issues that impact business and the impact of technology
on business, washingtonpost.com is the online must-read for any senior executive, business
decision maker, or business leader on the way up the corporate ladder.
At the intersection of business and policy
washingtonpost.com provides a multiplicity of options to connect advertisers with
business leaders:
›
›
›
›
›
Executive News content targeting on washingtonpost.com helps advertisers
align their brands with the content most visited by business leaders.
“WPNI 360” Executive News provides an option to tap into business leaders
on Newsweek.com and Slate in addition to washingtonpost.com.
Senior-level business leader targeting taps into washingtonpost.com’s
registration user data to hone targeting.
Industry and/or geography targeting options can further customize advertiser
reach.
We are well known among agencies and marketers as creators of innovative
custom solutions to meet the unique needs of the advertising campaign.
For more information on reaching senior executives, business decision
makers and other business leaders on washingtonpost.com, contact
[email protected].
Washington | New York | Chicago | San Francisco | Los Angeles | London