Dealer Alert- Mobile vehicle lead powerhouse

Dealer Alert- Mobile vehicle lead powerhouse
Control and display your vehicle inventory at the most efficient cost to a local audience
➢
➢
➢
➢
➢
➢
JSON powered carousel is ideal for brands and dealerships looking to generate local leads and test drive activity
Clients landing page must be mobile friendly
Client supplied feed
Cost $2.75 cost per click (CPC) Minimum $5,000 investment per month (normally $4 CPC)
Geo targeted to your market and can run on specified days
If needed, Fairfax Media can create and host the JSON feed for $1,500 plus GST
FACTS
➢ Appears in the STUFF editorial stream
➢ Widget runs for a max recurrence of 2, every 14 positions
➢ ‘Click’ = defined as each time a user clicks through to client site from any ad position within the carousel
➢ 60% of all STUFF audience traffic via mobile
➢ Available on: iPad, android, iPhone and mobile web
➢ Clearly labelled: suggested deals or mutually agreed name
Behaviour:
➢ User clicks on any image within the carousel
➢ Directs users straight offsite to client site to complete campaign objective
Content Specs:
Example:
➢ Dimensions: 530 x 240px
➢ Must contain Product Image (fit to cell)
➢ Must Contain Headline (fit to cell)
➢ Must Contain Price (fit to cell)
➢ Must Contain Call to Action (fit to cell)
➢ Must Contain Advertiser Logo (fit to cell)