Nuance NspireTM Program Guide ABOUT THE PROGRAM What is Nspire? The Nspire Customer Recognition Program is a rewarding way for you to share, promote and be recognized for your innovative customer service solutions. By enrolling in the program, your company earns points for sharing information about your Nuance solutions. Sample activities range from meeting privately with other companies to publicly sharing you are a Nuance customer, speaking at events, and developing case studies. These points can then be redeemed for additional learning, training, networking, or even rewarding your team for their hard work. (Or, choose to donate to select charities.) These are our way to thank you for sharing your experience and to help you reach your company’s next big customer service goal. What type of activities can I do to earn points, and how many points are they worth? Members earn points for completing various reference activities, as outlined below. These activities need to be coordinated by Nuance and officially reported to the Nspire program to be eligible. Tier Tier 1 Tier 2 Tier 3 Activity A. Participate in 30-minute reference call with Nuance customers/prospects. B. Host Nuance customers/prospects for a site visit to share Nuance solutions and tour the call center. C. Share your Nuance solutions, business results, and your endorsement of Nuance through prepared reference tools, distributed only directly to other companies. Distribution methods may include (but are not limited to) e-mail, live in meetings, or on a password protected website. Reference tools include a brief summary (~200 words), a single slide with supporting speaker notes, and a recorded testimonial. D. Allow Nuance to publicly identify company as customer by name and display of logo. Public mentions may be in (but are not limited to) shareholder materials, analyst and media interviews, Nuance presentations at conferences and seminars, Nuance Web sites, and marketing and sales collateral. E. Provide quote for written press or Nuance solution materials. F. Tier 4 Participate in media or analyst interviews. G. Allow Nuance to publicly identify company as customer by name and display of logo. Also, publicly share the company’s solution and business results prepared reference tools. These tools include a press release, provided testimonial quote, a brief summary (~200 words), and slides with supporting speaker notes. Public distribution of solution/results information may be through (but not limited to) shareholder materials, analyst and media interviews, Nuance presentations at conferences and seminars, Nuance Web sites, and marketing and sales collateral. H. Submit application to speak at third-party event/conference about Nuance solutions and deliver presentation if selected. Page 1 of 4 Points Earned 175 points each call 350 points 350 points 350 points 350 points each release/article 450 points each interview 800 points 800 points each event I. Deliver a presentation at a Nuance event. J. Work with Nuance to develop in-depth case study to share publicly, including posting on Nuance Web site or on third-party Web sites for promotional campaigns. Case study will be written with optional embedded media. K. Record a testimonial (audio/video) for public sharing including posting on Nuance Web site, posting on third-party Web sites for promotional campaigns, or linking to in promotional materials. L. Work with Nuance to develop a video case study for public sharing, such as (but not limited to) on Nuance’s Web sites, third-party web sites, and linked to in promotional materials. 800 points each event 800 points each 1000 points What can I get with my points? Members can choose to redeem their points for the rewards outlined the chart below. The number of points required for each of these benefits will be determined at the time of the request, based on the current actual value of the specific request. One point will equal one unit of local currency (America Dollar, Canadian Dollar, EURO, or Australian Dollar). The estimated number of points for each of these rewards is listed below as guidelines, but an Nspire program manager will confirm the exact number of points required for your specific requests. Have an idea for a reward that isn’t listed? Just ask! Rewards Attend a Nuance event – In exchange for sharing you success story, let Nuance arrange your travel or lodging to attend educational and networking events sponsored by Nuance, such as regional seminars or our Customer Experience Summit. Visit the Nuance Executive Briefing Centers: As you work to build your customer service goals and partner further with Nuance, Let Nuance arrange your travel and lodging to meet with us in our Executive Briefing Centers. Get Nuance Business Consulting Services: Use your points to get Nuance consulting services. Engage with the Business Consulting team to identify how they can help your business. Estimated Points Needed* Air Travel Within US/Canada: 600-700 Intra-European: 300-500 Europe to North America: 700-1100 International Air Travel: 1000-1500 Lodging US/Canada: 275/night Europe: 200/night 2400 points for a day-long consulting engagement. Enroll Employees in Nuance Speech University Training: Use your points to let employees access online training through Nuance University. 600 – 1870 points per person, depending on course Incent and Reward Your Employee Project Teams: Offer awards to incent and congratulate your employees for their successful customer service projects. Sample awards may be plaques or team outings and events. 10 – 100 points per person Nuance Products: Experience Nuance’s business productivity solutions for the desktop, including Dragon, PDF Converter, OmniPage, and PaperPort. Dragon Premium: 200 points PDF Converter Pro: 80 points OmniPage Professional: 100 points PaperPort Professional:100 points Any point amount Give Back: Let Nuance donate to one of three select charities, all toprated by CharityWatch. Page 2 of 4 Save the Children (www.savethechildren.org) Habitat for Humanity International - N.O (www.habitat.org) Heifer International (www.heifer.org) * Points values are only examples and estimates. We will work with you at the time of your specific request to identify the exact number of points needed. How should my company account for receipt of these rewards? These rewards are being provided to your company in exchange for your company’s services of sharing information about your customer service solutions. It is at your company’s discretion to determine how to account for this exchange of benefits. Do the points expire? Yes, points expire. For activities completed from October 1, 2010 through December 31, 2012, points will expire on December 31, 2014. For activities completed after December 31, 2012, points will expire on December 31 of the year following that on which the activity was completed. For example, if your activity was completed on March 20, 2013, the points would expire on December 31, 2014. This provides a window of approximately one to two years to redeem your points. Can someone else in my company use my points? Yes, anyone in your company can use the points. All points belong to the participating company, not an individual person. So, all activities completed by an individual accrue to the company and can be redeemed by any company employee. Can I still use my points if I leave my company? No, you may not redeem points if you leave the company through which they were earned. Points belong to the member company, not to individuals. HOW TO PARTICIPATE How do I enroll and I participate in the program? The chart below is a model for how you engage with the Nspire program. Enroll To enroll, simply visit the website and complete the enrollment form. You will just need to provide your company’s name, your contact information, and agree to the program’s terms and conditions. When you enroll, you’ll also have the option to automatically receive points by agreeing to let Nuance share that your company is a Nuance customer. It’s okay to enroll after you complete sharing activities, but points for that activity will not officially be issued until a representative of your company completes the enrollment process. Connect and Engage An Nspire program manager will then contact you to further discuss your opportunities to earn program points. We’ll discuss your stage of engagement with Nuance, what type of activities you (and your company) might like to do, who should be involved, what the process looks like, and what the timeline might look like. Page 3 of 4 Reach Out Nuance and you should continue to reach out to one another as opportunities emerge. New opportunities emerge all the time for activities like speaking engagements, media interviews or press quotes. Nuance will continue to reach out to you as they opportunities arise. In addition, we hope that you continue to work with Nuance to deploy new service solutions. Reach out to Nspire program managers to notify us of opportunities to do new cases studies and testimonials. Earn & Accrue Points are awarded after you complete sharing activities. If an Nspire program manager was involved in your activities, they will proactively award you points and notify you. If they were not involved, for example if you worked through your sales account manager to do a reference call with a prospect, please notify us to award you points. You can submit a request for points through the program website. We’ll confirm the points have been awarded. With each activity you do, your points will accrue. We’ll regularly update you with how many total points your company has available to redeem. Redeem Convert your points to benefits. When you’re ready to convert your points to awards, just let us know! Email us at [email protected], let us know what award you’ve selected, and we’ll confirm the number of points needed for your unique request. We’ll then work with you to deliver on your request. How can I find out how many total points I have available? We will regularly notify you of how many points your company has accrued. If you need an update at any time, please just email us at [email protected] and we’ll let you know. Will you warn me if my points are about to expire? Yes, we will remind you when we are approaching the date when points will expire. At the end of each year, points acquired in the previous year will expire. For example, on December 31, 2015, all points earned in 2014 will expire. We’ll remind you in advance so you have an opportunity to redeem your points. Page 4 of 4
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