55 Old Bedford Road
Lincoln, MA 01773
SunExpress
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S.-M'trosvsters
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(617)259-2000
FAX: (617) 259-220
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FOR IMMEDIATE RELEASE
FOR MORE INFORMATION
SunExpress
Lisa Ganier (415) 336-5637
SUNEXPRESS TO OFFER EASY ORDERING OF SUN PRODUCTS
TO END USERS IN JAPAN
LINCOLN, Mass.
— May 27, 1992 — SunExpress, a business unit of Sun
Microsystems, Inc. (SMI), today announced it has expanded operations to Japan.
SunExpress Japan provides a new channel of distribution for easy ordering and fast
delivery of Sun products. Choosing items from the
SunExpress" catalog, users can
place orders by telephone or fax and receive products within five business days.
SunExpress
will accept orders in Japan immediately.
SunExpress offers users simple and quick access to customer-installable products,
such as storage, supplies, accessories, software and bus expansion products.
Knowledgeable telesales representatives will take orders, answer questions and provide
sales assistance in both Japanese and English.
Sun already services the Japanese market through Nihon Sun Microsystems,
SMTs largest non-United States affiliate. Nihon Sun Microsystems offers
Sun" pro-
ducts primarily through resellers. SunExpress Japan will initially support the end-user
education market. In addition, SunExpress Japan will increase the visibility of the Sun
brand in this area.
The move to this region was prompted by the fact that Japan has been the
fastest-growing geographic market for Sun products for the past year. According to
SunExpress Expands Operations to Japan
Page 2
International Data Corporation, Sun is the leading workstation supplier in Japan, the
world's second largest computer market, with a 25.2 percent share.
MITT (the Japanese Ministry of International Trade and Industry) predicts a 20
percent compounded growth rate
telephone.
in the area of catalog ordering and direct sales by
SunExpress will focus on meeting the needs of this growing market.
Customers in Japan can order products toll-free by telephone or fax weekdays
from 8:45 a.m to 5:05 p.m.
Cocal time). Products will cany the Sun warranty, includ-
ing a 30-day no-fault return policy.
SunExpress, a business unit of Sun Microsystems, Inc., is dedicated to the quick,
easy order fulfillment of customer installable products that enhance the Sun computing
environment. SunExpress is headquartered in Lincoln, Massachusetts with operations
in the United States, Europe and Japan.
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Sun, Sun Microsystems, Sun Microsystems Computer Corporation, SunExpress and the Sun logo are
trademarks or registered trademarks of Sun Microsystems Inc. All other product or service names mentioned herein are trademarks of their respective owners.