Artisan awards Starry, Starry Night Akshara Hasan along with a friend. In a fitting, star-studded finale, the Artisan Awards declared the winners against the backdrop of glamour and beauty on February 20, 2015 at the Grand Hyatt, Mumbai. The stunning compere Mallaika Arora Khan opened the show with her witty comments, followed by a spellbinding, foot-tapping performance by the band Bartenders. The chief guest for the evening, Shaina NC along with the guest of honour B.P. Pandey, IAS, additional secretary & financial adviser, ministry of commerce and industry and GJEPC’s brand ambassador Sonam Kapoor raised a toast to the real stars of the night– the 12 bright jewellery designers. The Artisan Jewellery Design Awards was conceptualised to reward the best in jewellery design. Organised by the GJEPC under the guidance of Milan Choksi, co-convener, exhibition subcommittee (national) in partnership with Vogue India, the awards aim to celebrate the highest levels of artistry, innovation Shaina NC Mallaika Arora Khan Shaheen Abbas and individuality, elevating jewellery designers to their rightful status as artists. The inaugural edition celebrated I00 years of Indian cinema and was split into four categories based on the four iconic eras – Monochromatic Magic (black and white era), Golden Glory (golden era), Colourama (masala films era) and Avant-Garde (global era). The awards received a phenomenal response of 800 entries and went through three rounds of screening to select the best designs. In the first round of screening, the technical team consisting of industry stalwarts Gautam Banerjee, Devendra Layal and Laksh Pahuja shortlisted over 300 sketch entries which were then further filtered to 40 finalists by eminent jury members Solitaire International and Adorn managing editor Shanoo Bijlani, fashion designer Payal Singhal, Vogue India editor Priya Tanna, and NID design head Shimul Vyas Mehta at another round of screening in August. The final round had fashion designer Sabyasachi Mukherjee, jewellery designer Farah Khan Ali, socialite Pinky Reddy and art historian Usha R. Balakrishnan deliberate over the best designs, selecting 12 winners. Commenting on the occasion, Vipul Shah, chairman, GJEPC, said, “Artisan awards is a culmination of designs, creativity, jewellery and glamour to showcase a fitting tribute to Indian cinema. It is recognition of excellence in the gem and jewellery sector industry and sets a benchmark for the industry in terms of its overall performance. I extend my congratulations to all the award winners for their salutary performance and hope they propel the jewellery industry to even greater heights in the years to come.” The winners will have the opportunity to intern with prestigious international jewellery houses – Roberto Coin and Swarovski. In addition, the winners will also visit the Basel Jewellery and Watch Fair 2015 wherein their designs will be displayed in the India Palace, besides winning handsome cash prizes. Sonam Kapoor was called on stage to hand over the special awards, namely, ‘Emerging Jewellery Designer of the Year Award’ to designer Suhani Pittie from Hyderabad; the ‘Most Accomplished Retailer in Design Excellence Award’ to Bangalore-based heritage jeweller Ganjam; and the ‘Most Accomplished Artisan of Our Time Award’ to worldrenowned jewellery designer Viren Bhagat from Mumbai. Bhagat, whose creations have been showcased at the prestigious Metropolitan Museum of Art in New York and the Kremlin Museum in Moscow, commented, “For me, the Golden Era is probably the most inspiring; the way the women dressed, the way they carried themselves, that was very elegant. To strive to be as original as you can, we should look within. I think India is one of the greatest sources of inspiration for all of us.” MONOCHROMATIC MAGIC The Silent era to the Talkies 1913-1930 First GOLDEN GLORY Runner-up The Golden Era of Indian Cinema Astha Gupta, Delhi COLOURAMA The Masala Movies Era Mfg. Sponsor: Jewel Goldi (India), Mumbai Film Inspiration: Alam-Ara “The majestic movie, Alam-Ara was famous for its melodious songs and dancing. The moveable ring depicts the transition from the old to the new era, and is inspired by the rolling movie reel, showcasing the dance movements of the characters in the movie. The central piece of the ring hinges on a mechanism using jump rings that help the dancing characters to rotate in clockwise direction; the rotating ring also resembles the ongoing movie.” Winner Swati Kadam, Surat KP Sanghvi Jewels Pvt. Ltd., Surat Film Inspiration: Raja Harishchandra “My fancy ring is inspired by the legendary founder of Indian cinema, Dhundiraj Govind Phalke, who started the concept of moving images. I tried to capture it in my sketch with the help of a laser cut-out film reel, which is evocative of the powerful performances in Raja Harishchandra, India’s first silent film from the black and white era.” Second Runner-up Soni Amin, Jaipur Mfg. Sponsor: Bherumal Shamandas, Mumbai Film Inspiration: Devdas 60 solitaire INTERNATIONAL march 2015 “Life becomes so much more fulfilling when we surround ourselves with what is precious. This beautiful necklace is inspired by the movie Devdas, an epic film from the black and white period. The choker draws references from the movie reel that encompasses the whole spectrum of human emotions. The piece of jewellery may evoke joy, wonder, sorrow, fascination and each motif showcases the actors playing their role in the film. Like the film, there is a lot of drama in this piece.” THE AVANT-G The Era of Global Artisan awards MONOCHROMATIC MAGIC The Silent era to the Talkies GOLDEN GLORY The Golden Era of Indian Cinema 1940s-1960s Winner First Runner-up COLOURAMA The MasalaAdnani, Movies Era Natasha Mumbai THE AVANT-GARDE The Era of Global Reach Mfg. Sponsor: Fusions, Mumbai Film Inspiration: An Evening in Paris Meghna Bag, Thane Laxmi Dia Jewel Pvt Ltd., Mumbai Film Inspiration: An Evening in Paris “The design is synonymous to the grandeur, opulence and pizzazz of the then existent Bollywood style. The lavish earrings beautifully capture the essence of the movie, An Evening in Paris.” “This design depicts the movie, An Evening in Paris. In search of true love Deepa (Sharmila Tagore) goes to Paris. After many ups and downs, she finds her true love in Shyam/Sam (Shammi Kapoor), and in the process, also encounters her twin sister Suzy. The two ruby flowers depict the twin sisters and the complete gold wire work with diamond pave represents Paris, by using the architectural inspiration from the famous Eiffel Tower.” Second Runner-up Kosha Shah, Mumbai Shilpi Jewellers, Mumbai Film Inspiration: Love in Tokyo “The double-finger rotating ring draws inspiration from the movie Love in Tokyo. Though shaped like a Japanese geisha fan, I have used asymmetrical sections and each wing is embellished with different techniques of gold surfacing like granulation, naqashi, filigree, tar kam, aari work, meena and texturing. The sign of love in Japanese has been used on one of the wings highlighted in red meena. The word Sayonara has been articulated with wire work and green meena. The double-finger ring is made of many layers and has a watch motor in between that will make each wing move and rotate on its own. A gleaming ruby is seen in the centre of the ring.” solitaire INTERNATIONAL march 2015 61 N GLORY of Indian Cinema Artisan awards Winner Subhankar Bhowmick, Mumbai COLOURAMA The Masala Movies Era 1970s-1990s THESponsor: AVANT-GARDE Mfg. Swarnsarita Jewellers Era of Global Reach Pvt.The Ltd., Mumbai Film Inspiration: Sholay “My creation is inspired by Gabbar Singh, the dacoit in film Sholay, who loots and plunders the village of Ramgarh. He has a sadistic personality and thrives on killing whoever crosses his path.” Second Runner-up Sunita Shekhawat, Jaipur Midas Signature Jewellery Pvt. Ltd., Rajasthan Film Inspiration: Hum Aapke Hain Kaun First Runner-up Queeta Rawat, Delhi Titan Company Ltd, New Delhi Film Inspiration: Sholay “This necklace is inspired by the movie Sholay (meaning flames). The pattern itself is a literal inspiration from the original movie poster of Sholay. The inner core of the necklace spreads out as a white burst symbolizing the innocence of the fun-loving, small-time crooks, Jai and Veeru. As our protagonists get embroiled in violence, so the necklace starts turning yellow to light orange colour and finally the anger turns into full-fledged violence and burns deep orange. The necklace is made of small and big elements denoting the episodes of our life. It’s about human beings who are innocent to begin with but with experience may become bitter and get consumed with anger.” 62 solitaire INTERNATIONAL march 2015 “My design is inspired by the movie Hum Aapke Hain Kaun, reflecting the fashion of that era. The kundanmeena chand baalis are adorned with delicate lotus motifs in pink meena, and studded with diamond polkis and blue sapphires.” URAMA a Movies Era Artisan awards Winner Shrutika Patankar, Mumbai Fabulous Unrounds, Mumbai Film Inspiration: Black “The movie Black inspired these Braille ear studs. Black is about using the senses, the sense of touch, and the sense of smell. These studs work as a concept: ‘What if beauty is to be perceived by how it smells and what it feels like or what it conveys when you touch it? Just like the character of Michelle (Rani Mukherjee) in the movie. She sees the world in Black! What if Michelle would have wanted a jewellery piece for herself? These spherical earrings have the most balanced form. Ergonomically it can’t harm her and opens to hide her favourite fragrance in it. A mogra bud, an orange peel, a small cardamom, a sandalwood piece, whatever is her mood for the day. It has a message articulated with diamonds that reads ‘100 Years Of Indian Cinema’ written in Braille.” THE AVANT-GARDE The Era of Global Reach 2000 Onwards First Runner-up Himani Harish, Noida Mfg. Sponsor: KGK Creation India Pvt. Ltd., Mumbai Film Inspiration: Queen “The idea for this sketch has been taken from the movie Queen. In the sketch, there is a top view that showcases the full design, side view A that displays the layering of the petals that stay together on the same axis one under the other, so that they can rotate; and, side view B makes the layering and functioning of the petals more clear.” 64 solitaire INTERNATIONAL march 2015 Second Runner-up Zohara Moorthy, Mumbai Film Inspiration: Queen “The piece portrays the manifestation of courage to rise to the occasion, battle the odds and emerge victorious as shown in the movie Queen. The protagonist’s flight from despair to determination, all the while firmly rooted in one’s beliefs, and displaying an unshakable sense of identity is highlighted with patina. The praiseworthy traits that embellish her character are expressed in pearls.” n
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