Award-winning products for serious amateur and professional
photographers alike… Visit Innova Art stand C4 at Focus on
Imaging, NEC, Birmingham, 4-7 March 2012
Innova Art, award-winning manufacturer of digital media and display solutions, presents
exciting new products on stand C4 at this year’s Focus on Imaging, NEC, Birmingham,
from 4-7 March.
The acclaimed Olmec fibre-based photo papers, the multiple award-winning Fibaprint
digital baryta papers and the Photo Canvas Ultra Gloss, described by Professional
Imagemaker magazine “as the king of the gloss canvases”, have quickly established
themselves as the first choice of the serious amateur and professional photographer alike.
Having launched the Intelligent Print Solution (IPS) software program, and the unique
JetMaster Display System to great acclaim, Innova Art will raise the curtain on the allnew, specially tailored JetMaster paper at Focus on Imaging, a product which
guarantees even better results from the acclaimed JetMaster system.
BEST FOR BUSINESS
Olmec is an award-winning brand of digital media that has quickly established itself as
first choice for the serious amateur and professional photographer alike.
Olmec papers have impeccable credentials. Developed by ICI in the UK, the range was
acquired in 2008 by Innova Art, itself garlanded with awards.
Olmec’s fibre-based, resin-coated photo papers complement the Innova’s flagship
FibaPrint® photo fibre-based inkjet papers, also available from FineArtFoto. As Innova
Art MD Mike Gonzalez said, “The papers have an excellent reputation in the industry
and make a positive addition to our portfolio.”
The Olmec range includes heavyweight gloss, satin and matt papers, with a Photo Gloss
option that PC Pro magazine gave joint first place in its product test for “consistent
results across a range of printers.”
It is the perfect complement to Innova Art’s flagship FibaPrint digital baryta papers,
which, since their launch in 2005, have become a byword for stunning photo
reproduction. Emulating the unique surface qualities of traditional bromide prints,
Fibaprint beat all-comers to win the TIPA Award for Best Independent Inkjet Paper and
carried off a further four DIMA Awards in 2007. Visitors are encouraged to put two of
the most popular variants, IFA-48 FibaPrint Warmtone Satin 300gsm and IFA-49
FibaPrint Ultra Smooth Gloss 285gsm, through their paces.
A premium selection of Innova Art digital media has also been restyled and
repackaged. Check out a range that comprises:
§
IFA-14 Smooth Cotton High White 315gsm. Looking for an alternative to
Hahnemühle’s Photo Rag? Smooth Cotton High White is the obvious choice.
§
IFA-22 Soft Textured Natural White 315gsm 100% Cotton. For prints with
texture and a warm tone, Soft Textured Natural White is heavyweight rival to
Hahnemühle German Etching.
§
IFA-15 Soft White Cotton 280gsm 25% Cotton Fine Art Paper – more than a
match for Somerset Velvet.
If you are looking for a great canvas, after subjecting out Innova Art’s IFA 36 Photo
Canvas Ultra Gloss 380gsm to its exhaustive Paper Chase testing regime, Professional
Imagemaker magazine concluded: “nothing we have tested to date gets even close”. See
just how impressive it is on the Innova Art stand.
STAND OUT ON THE HIGH STREET
The new Intelligent Print Solution (IPS) provides photographers with a virtual assistant,
working discreetly and expertly in the background, saving time and money. With easy
set-up, templates and drivers for all leading brands of large-format printers, ‘auto
nesting’, built-in ICC profiles and both Mac and PC compatibility, IPS enhances the
output of every studio, whatever its size.
And another solution to boost in-house profitability is the industry’s biggest hit of recent
years: the JetMaster Display System. A brilliantly effective solution in a sector that is
always looking for high style, low-cost display options, the JetMaster base is a pre-cut,
laminated self-adhesive board. Press down the print, trim and fold – no bubbles, no
untidy corners, no staples and no hooks. Made in minutes, a fully assembled JetMaster
‘gallery wrap’ is so light it can be hung from just one nail. The JetMaster Display System
won the Innovation category at the UK Art & Framing Industry Awards in 2011.
NEW AT FOCUS ON IMAGING
The all-new JetMaster paper’s unique strength and pliability means your 3D prints
won’t crack and finished corners so neat that they are almost impossible to replicate with
a heavyweight art paper or conventional canvas. The JetMaster paper is available in two
finishes: Smooth and Embossed. Embossed mimics the surface texture of canvas so
closely that even an expert would find it difficult to spot the difference. And yet the paper
is strong enough to stand being peeled back and repositioned when necessary.
Just as importantly, the JetMaster paper prints beautifully. Innova Art media has long
been renowned for its image quality and the JetMaster paper is no exception.
DIGITAL MEDIA FOR TODAY – AND TOMORROW
As the first international supplier of fine art media to be launched in the 21st century,
Innova Art can claim to have designed papers and canvas specifically for digital fine art
printing, rather than to have simply adapted existing media. As the choice of
professionals and amateurs alike, Innova Art demonstrates the advantage of fresh
thinking.
For more details on Innova Art’s full range of digital media and other products, contact
Laura Townsend, Marketing Manager, on +44 (0)1992 571 775; email
[email protected], or Sarah Punt, Sales and Marketing Executive, on +44 (0)1992
571 775; email [email protected]
Notes for editors
Innova Art was founded in 2005, founded by the team who developed the Hahnemühle
digital media range, has won countless awards for its range of papers, canvas and board.
The JetMaster demonstration video can be viewed at www.jetmaster-systems.com