ANITA LAFOND
Senior Editorial Manager • Constructive Communication, Inc.
48 North Ashby Ave., Livingston, NJ 07039 • [email protected] • (973) 992-0715
www.constructivecommunication.com
BACKGROUND:
Anita brings 35+ years of experience as a business journalist in the manufacturing industry. As both editor-in-chief for several
major industrial magazines and news editor for a manufacturing website, Anita has a wealth of editorial knowledge and can
help reach the customer, whether in print or online.
SPECIALTIES:
Anita has worked with many of CCI’s
manufacturing and construction clients,
writing articles and case studies showcasing
products and applications. She is especially
proficient at taking complex product
theories and company developments,
and presenting them in an article that is
understandable and interesting for the
reader.
Anita understands the intricacies of the global manufacturing market and what it takes, as a communicator, to remain competitive in today’s complex business environment. Over the years, Anita has attended scores of trade shows, edited thousands of
press releases, toured manufacturing facilities, interviewed CEOs and other top management, received several editorial awards
and honors and more. Her journalism degree, along with many years of experience, allows Anita to provide the editorial skills
required to present a story concisely and efficiently.
HER ROLE AT CCI:
Anita’s experience as an editor with manufacturing publications helps CCI’s industrial manufacturing clients reach their
marketing goals. She knows what type of material an editor is looking for and knows how to present the client’s information in
the proper format for publication. She has also written numerous articles and press releases for CCI’s manufacturing clients. The
articles have been published in the leading manufacturing magazines and journals and on many websites.
A member of the Constructive Communication, Inc. team since 2007, Anita has responsibility for numerous accounts. Her portfolio includes writing articles and working on marketing projects for a diverse group of CCI clients including a large mechanical
seal company, a thermal engineering organization, and a multi-national technology and manufacturing company.
HER SKILLS INCLUDE:
• Writing technical articles
• Understanding communication needs of industrial
marketplace
• Interviewing manufacturing executives
EDUCATION
• B.A. Journalism, Long Island University – 1970
• Compiling technical articles from several information
sources
• Extensive editorial experience on manufacturing topics