UPPER IOWA UNIVERSITY 4+0 American Degree Program · Psychology · Business Administration · Financial Management · Marketing · Human Resource Management · Communication Studies The only The only American American Degree Degree Prog in Malaysia to i in Malaysia to includ one academic year one academic study at Upper study at Upper IowaIow Un the US in thein USA* • US tuition fee, return economy class flights and accommodation provided. • Applicable for 2016 / 2017 intakes. * Subject to US visa approval 2 2 am rogram lude EEof ar rsity University 3 3 Upper Iowa University Upper Iowa University (UIU), is a private institution of higher education with its residential campus located in Northeast Iowa, United States near the Volga River in the rural community of Fayette. UIU offers distance education programs that include 15 centers in the US, and an online program and independent study program in Hong Kong, Singapore and Malaysia. HELP College of Arts and Technology conducts the Bachelor of Science in Business Administration, the Bachelor of Science in Psychology, the Bachelor of Science in Communication Studies, the Bachelor of Science in Financial Management, the Bachelor of Science Human Resource Management and the Bachelor of Science in Marketing from UIU. 4 The direct entry program for Form 5 SPM students is a great way for students to gain access into a Tier-1 American University in the afore-mentioned fields of study. The UIU programs offered in HELP College of Arts and Technology provide students with a solid inter-disciplinary platform before they embark on their majors: Business Administration, Psychology, Communication Studies, Financial Management, Human Resource Management and Marketing. A high level of academic rigor and quality is ensured in the UIU programs through on-site faculty, faculty exchange, and visiting lecturers. Special features Specialof features Upper Iowa of Upper University Iowa University • UIU is one of universities the American Midwest UIUlargest is one of the largestinuniversities in the American Midwest • the • UIU’s distinguished alumni includealumni a Nobel PeaceaPrize winner and a world-famous include Nobel Peace Prize winner and a world-famous • UIU’s distinguished Biblical archaeologist and scholar and scholar Biblical archaeologist • • Upper Iowa University is a recognized innovator in offering accredited, quality programs through flexible, multiple delivery systems, including online and online and programs through flexible, multiple delivery systems, including independent independent study study • UIU's Residential located in Fayette, Iowa,inhas over 900 students. Thecapital Residential Campus is located Fayette, Iowa. The largest • UIU'sCampus largest capital improvement campaign the University's history, $75 million, improvement campaign inin the University's history, $75 million, isis currently underway currently underway on campus on campus • UIU's Distance Education Programs (anPrograms award-winning Online Program and Program and Distance Education (an award-winning Online • UIU's independent study) offer the flexibility to study anywhere, anytime • UIU has 15 US Center in Illinois, Iowa, Louisiana, Minnesota, and has locations 15 US Center locations in Kansas, Illinois, Iowa, Kansas, Louisiana, Minnesota, and • UIU Wisconsin offering evening classes. UIU is global, with International Centers in Hong Kong, Singapore and Malaysia and offers a study abroad program • UIU ranks in• the 25% colleges nationally for nationally the enhancement of student UIUtop ranks in of the top 25% of colleges for the enhancement of student learning learning Source: CLA Learning Report-2009 Source: CLA Learning Report-2009 • UIU is the only NCAA Division II Athletic Program in Iowa and member Northern is the only NCAA Division II Athletic Program in Iowa of and member of Northern • UIU Sun Intercollegiate Conference (NCIS) Sun Intercollegiate Conference (NCIS) • Upper Iowa•University celebrates 21 celebrates percent diversity among its student population Upper Iowa University 21 percent diversity among its student population • Upper Iowa•University is accredited byaccredited The Higherby Learning Commission is a Upper Iowa University is The Higher Learning and Commission and is a member of the North Central Association member of the North Central(www.ncahigherlearningcommission.org) Association (www.ncahigherlearningcommission.org) and is approved Louisiana Higher Education Board, the Wisconsin andby is the approved by the Louisiana Higher Education Board, the Wisconsin Educational Approval Board, and the Iowa and Department Education of (for teacher (for teacher Educational Approval Board, the Iowa of Department Education education in Iowa only). The programs offered are approved by the States of Iowa, Kansas (restricted), and Wisconsin forWisconsin veterans' benefits. KansasLouisiana, (restricted), Louisiana, and for veterans' benefits. Rankings Rankings Upper Iowa University received US News & World Upper Iowa University received strong rankingstrong by USranking News &by World Report 2015 inReport 2015 in several categories: several categories: in the Best Colleges – RegionalMidwest Universities Midwest category • Tier 1 school the1 school Best Colleges – Regional Universities category • inTier Colleges category for Veterans category • Best Colleges for Veterans • Best Best Online Bachelor's Programs category • Best Online•Bachelor's Programs category BestPrograms Online MBA Programs category • Best Online•MBA category 5 5 Washington North Dakota Montana Orego Maine Minnesota (2) (1) n Idaho Wyoming Colorado Kansas Pennsylva Indiana ia rn lifo Ca Utah Ohio Ken Lo ui si an ippi Texas Arkansas a Alabam New Mexico Tenne Mississ Arizona y tuck Missouri (6) (7) ( ) 8 (9) ssee Oklahoma New York (5)(4) nia Iowa ois Illin Nebraska Nevada Wisconsin South Dakota (3) Michigan ia Virgin Carolina North South Carolina Georgia Florida a Alaska Ha wa ii 1. New Hampshire 4. Rhode Island 7. Delaware 2. Vermont 5. Connecticut 8. Maryland 3. Massachusetts 6. New Jersey 9. West Virginia Before being appointed President, Dr Duffy was Upper Iowa’s senior Vice President for Academic Extension, with responsibility for off-campus programs at the UIU education centres in the US and the UIU distance education programs globally. Before UIU, Dr Duffy served 12 years as Executive Director at the University of Tennessee at Martin. Dr Duffy’s extensive research on student persistence and performance was published in the book A Critical Examination of the Advanced Placement Program (Harvard Education Press, 2010). Dr Duffy is a graduate of the US Military Academy at West Point. He served 20 years as an officer in the US Army, where held numerous leadership positions involving planning, organizing, managing resources and equipment and recruiting in locations around the world. He retired with the rank of lieutenant colonel. William R Duffy The President Upper Iowa University Upper Iowa University (UIU), founded in 1857, is a private, not-for-profit comprehensive university. UIU has a traditional residential campus in Fayette, Iowa, and 19 off-campus educational centers in the United States. 6 In addition, UIU has educational centers in Hong Kong and Malaysia. Why Upper Iowa University @ HELP CAT? Flexibility of Transfer Direct Entry after SPM! Credit transfer Credit transfer and exemptions for holders of Diploma, IB and ADTP transcripts Option of completing the final year at UIU or transfer to other US universities (2 years) Go straight into an American degree program from a prestigious university Accreditation Accredited by the US Higher Learning Commission (HLC), North Central Association (NCA) & Malaysian Qualifications Agency (MQA) ? Connected Location of a UIU office at HELP CAT for consultation and ease of communication Why Upper Iowa University Student Clubs Ideal Lecturer-Student ratio of 1:30 Character building, leadership nurturing, and Interactive, critical & analytical thinking through a large number of clubs and societies Emphasis on Coursework Less emphasis on exams and greater concentration on coursework (projects and presentations) develops all-round skills effectively Enables closer monitoring of progress, resulting in interactive and more effective learning Visiting Professors from UIU Selected subjects will be taught by senior academics with PhDs from UIU Wide range of Career Options Consultancy, banking & finance, management, psychology, marketing & retailing, operations & management, media 77 HELP College of Arts and Technology (HELP CAT) HELP CAT offers a wide range of Technology (HELP CAT) campus innovative academic, professional at Fraser Business Park, Sungai and vocational programmes as provide credit transfer options and Besi, is part of the multi-campus shown below. competency training. • Top-rated partners, including the The HELP benchmark for quality University of London and the education and academic Lumpur (KL), the College enables Anglia Ruskin University (UK) achievement will continue to students to enjoy the benefits of provide more options for academic distinguish our enterprise at living and learning in metropolitan and career development HELP CAT. development of the HELP Group. Located within the city of Kuala KL with access to excellent • Professional programmes such facilities and top academic and as the internationally renowned professional expertise. Association of Chartered Certified The city Light Rail Transit (LRT) Accountants (ACCA) and Certified network connects the College to Accounting Technician (CAT) all suburban areas of KL. programmes. A purpose-designed campus, Datuk Dr Paul Chan, Chairman of the HELP CAT Board (2L) and Dr William Duffy, President of Upper Iowa University (2R) pose with Dr Choong Yeow Wei (L), President and CEO of HELP CAT and Ismael Betancourt, Vice President of UIU (R), after the 8 • A wide range of diploma and The HELP College of Arts and signing of the MOU for the delivery of UIU programs at HELP CAT. short courses are available to STATE-OF-THE-ART-FACILITIES 9 Bachelor of Science in Psychology N/311/6/0076(MQA/PA 6181)01/21 Upper Iowa University’s psychology program offers you a solid foundation in the methods of psychology, an understanding of behavior from a psychological content perspective and practical experience in the community. Graduates are well-prepared to pursue graduate degrees in several fields of psychology, including developmental psychology, educational psychology, school psychology, sports psychology, forensic psychology, counselling and clinical psychology, community mental health, cognitive psychology, personality and social psychology, as well as industrial and organizational psychology. Year 1 and Year 2 • English Composition I • Hubungan Etnik / Malaysian Studies • College Algebra with Applications • Introduction to Philosophy • General Biological Sciences • Critical Thinking • Introduction to Computer Applications and Technology • General Psychology • Tamadun Islam dan Tamadun Asia (TITAS) / Bahasa Komunikasi 3 • Strategic Planning for Entrepreneurs • Community Service • English Composition II • World History Since 1500 • Public Speaking • Elementary Statistics • Introduction to Art / Group Dynamics • Conflict Resolution • Introduction to Environmental Science • Malaysian Economy • Introduction to Cultural Anthropology • Human Biology and Nutrition Year 3 and Year 4 • Marketing Principles • Social Gerontology • Research Methods • Internship • Skills and Strategies in the Helping Professions • Interpersonal Communication • Learning and Memory • Developmental Psychology: Birth to Adolescence • Abnormal Psychology • Developmental Psychology: • Personality Young Adulthood to Late Adulthood • Motivation • Social Psychology • Human Growth, Development and Guidance • Biology and Behavior • Substance Abuse • Industrial Psychology • Cognition • Issues and Ethics in the Helping Profession • Organizational Behavior 10 Bachelor of Science in Communication Studies N/321/6/0191(MQA/PA 6180)01/21 Upper Iowa University’s communication studies program prepares you for a career in corporate communications, public relations, journalism, advertising, government relations, business writing and much more. The communication major combines courses in communication with a thorough grounding in the liberal arts. In addition, two marketing courses are required. Students are encouraged to develop special competencies in their areas of interest, they may take advanced courses in video production, professional writing, advertising or public relations. Many employers rank communication skills as the most important qualification when considering prospective employees. Year 1 and Year 2 • English Composition I • Hubungan Etnik / Malaysian Studies • College Algebra with Applications • Introduction to Philosophy • General Biological Sciences • General Psychology • Introduction to Computer Applications and Technology • Strategic Planning for Entrepreneurs • Tamadun Islam dan Tamadun Asia (TITAS) / Bahasa Komunikasi 3 • Critical Thinking • Community Service • English Composition II • World History Since 1500 • Public Speaking • Communication Theory • Introduction to Art / Group Dynamics • Human Growth, Development and Guidance • Introduction to Environmental Science • Malaysian Economy • Introduction to Cultural Anthropology • Human Biology and Nutrition Year 3 and Year 4 • Marketing Principles • Digital Photography and Editing • News Editing • Internship • Principles of Interviewing • Advertising Design • Elementary Statistics • Introduction to Graphic Design • TV Production • Digital Imaging • Business and Professional Communication • Digital Illustration • Feature Writing • Typography • Writing for Media • Personal Selling • Publication Design • Organizational Communication • Communications Ethics • Advertising and Integrated Marketing Communications 11 Bachelor of Science in Financial Management N/343/6/0199(MQA/PA 6631)01/21 Upper Iowa University’s financial management program is designed to equip the students with in depth understanding in financial area and allow for practical application in the workplace. With the knowledge and skills provided, students are prepared for a wide-array of career in financial sector including the accountancy firm, multinational corporations and any government agencies. Year 1 and Year 2 • English Composition I • Macroeconomics Principles • College Algebra with Applications • Accounting Principles I • General Biological Sciences • General Psychology • Introduction to Computer Applications and Technology • Strategic Planning for Entrepreneurs • Tamadun Islam dan Tamadun Asia (TITAS) / Bahasa Komunikasi 3 • Introduction to Philosophy • Accounting Principles II • English Composition II • Community Service • Microeconomics Principles • Elementary Statistics • Introduction to Art / Introduction to Cultural Anthropology • Public Speaking • Introduction to Environmental Science • Malaysian Economy • Hubungan Etnik / Malaysian Studies • Critical Thinking Year 3 and Year 4 12 • Business Ethics • Quantitative Decisions in Business • Management Information Systems • Human Resource Management • Management Principles • Strategic Management • Business Law I • Leadership Theory / Managerial Cost Accounting • Corporate Financial Management • Labor Relations and Negotiation • Money and Capital Markets • Internship • Marketing Principles • Management Cases / International Finance • Investments • Intermediate Financial Management • Risk Management • Economics of International Trade • Entrepreneurship and Small Business Management • Industrial Psychology Bachelor of Science in Human Resource Management N/345/6/0907(MQA/PA 6633)04/21 Upper Iowa University’s human resource management program is designed to equip students with the knowledge of contemporary human resource management (HRM) practices and its strategic relevance in business. Students will develop strategies to manage people and construct workplace arrangements that respond to organizational and human needs. Students will be kept up-to-date with the new roles and responsibilities of HRM to suit today’s globalized work environment. Year 1 and Year 2 • English Composition I • Macroeconomics Principles • College Algebra with Applications • Accounting Principles I • General Biological Sciences • General Psychology • Introduction to Computer Applications and Technology • Strategic Planning for Entrepreneurs • Tamadun Islam dan Tamadun Asia (TITAS) / Bahasa Komunikasi 3 • Introduction to Philosophy • Accounting Principles II • English Composition II • Critical Thinking • Microeconomics Principles • Elementary Statistics • Introduction to Art / Introduction to Cultural Anthropology • Public Speaking • Introduction to Environmental Science • Malaysian Economy • Hubungan Etnik / Malaysian Studies • Community Service Year 3 and Year 4 • Business Ethics • Quantitative Decisions in Business • Management Information Systems • Corporate Financial Management • Human Resource Management • Labor Relations and Negotiation • Organizational Behavior • Leadership Theory • Business Law I • Cross-cultural Leadership • International Management • Personnel Selection and Evaluation • Marketing Principles • Compensation and Benefits Management • Training and Development • Industrial Psychology • Management Principles • Internship • Strategic Management • Group Dynamics 13 Bachelor of Science in Marketing N/345/6/0906(MQA/PA 6632)04/21 Upper Iowa University’s marketing program is designed to equip the student with the latest theories and practices in business marketing including how to communicate information on products and services to the target market. Graduates of this programme will acquire decision-making skills and able to understand consumers’ needs. Year 1 and Year 2 • English Composition I • Strategic Planning for Entrepreneurs • College Algebra with Applications • Macroeconomics Principles • General Biological Sciences • Accounting Principles I • Introduction to Computer Applications and Technology • General Psychology • Tamadun Islam dan Tamadun Asia (TITAS) / Bahasa Komunikasi 3 • Introduction to Philosophy • Accounting Principles II • English Composition II • Community Service • Microeconomics Principles • Elementary Statistics • Third Language (French/Spanish/Italian/Korean) / • Public Speaking Introduction to Cultural Anthropology • Introduction to Environmental Science • Malaysian Economy • Critical Thinking • Hubungan Etnik / Malaysian Studies Year 3 and Year 4 14 • Consumer Behavior • Marketing Management • Management Information Systems • Quantitative Decisions in Business • Global Marketing • Economics of International Business • Business Law I • Business Ethics • Personal Selling • International Management • Marketing Principles • Advertising and Integrated Marketing Communications • Management Principles • Marketing Research • Strategic Management • Marketing Cases • Retailing • Internship • Corporate Financial Management • Sales Management Bachelor of Science in Business Administration N/340/6/0603(MQA/PA 6630)01/21 Upper Iowa University’s business administration program offers students an opportunity to combine business knowledge and skills with a variety of specific study areas including international business, online business, management of events and sustainable enterprises. The UIU business program ensures a meaningful learning experience via a mix learning modes that allows flexibility in a collaborative learning environment. Students may engage with industry through the special coop internship programs, placement, and/or work experience options during the program. Year 1 and Year 2 • English Composition I • Macroeconomics Principles • College Algebra with Applications • Accounting Principles I • General Biological Sciences • General Psychology • Introduction to Computer Applications and Technology • Strategic Planning for Entrepreneurs • Tamadun Islam dan Tamadun Asia (TITAS) / Bahasa Komunikasi 3 • Introduction to Philosophy • Accounting Principles II • English Composition II • Community Service • Microeconomics Principles • Elementary Statistics • Introduction to Art / Introduction to Cultural Anthropology • Public Speaking • Introduction to Environmental Science • Malaysian Economy • Hubungan Etnik / Malaysian Studies • Critical Thinking Year 3 and Year 4 • Business Ethics • Production and Operations Management • Management Information Systems • Quantitative Decisions in Business • Marketing Principles • Advertising and Integrated Marketing Communications / • Business Law I New Venture Creation • Corporate Financial Management • Consumer Behavior / Global Marketing • Money and Capital Market / International Finance • Leadership Theory • Management Principles • Labor Relations and Negotiation • Human Resource Management • Economics of International Trade • Management Cases • Strategic Management • Investments • International Management • Internship 15 Entry requirements • Minimum of 5 credits in SPM/O-Levels with a pass in English and Mathematics. For BSc in Finance, a credit in English. For BSc in Psychology, a pass in Science and Mathematics. • Minimum Grade B in 5 subjects in UEC. • HELP’s Foundation in Arts or Foundation in Science. • Pass in Diploma / STPM / A-Level / Canadian Pre-University / Australian Matriculation / South Australian Matriculation / Ontario Secondary School Diploma / American Degree Transfer Program. • Minimum 24 grade in International Baccalaureate. • 12 years of schooling with accredited certificate from home country. Intakes • January, May & August UIU 4+0 programs deliver an American Education of unmatched value • • • • • • • One academic year at the UIU campus in US (airfare and accommodation paid for) Opt for a Double Major at no extra cost Direct entry after SPM – graduate with an American degree in 4 years Selected courses taught by UIU senior academic staff in Malaysia Continuous course assessment with less emphasis on exams Internship program for industrial and practical experience Opportunities to live and work in the US Includes one academic year of study at Upper Iowa University* Registered students will be sent to study for one year at Upper Iowa University campus in Iowa, US at no extra cost. The program will cover: • Community projects in Fayette, the home of UIU, to nurture leadership, teamwork, teambuilding and enhance communication skills • Attending classes in 4 subjects • Study tour to Detroit, Minneapolis or Chicago • Experiencing the US lifestyle, academic life, and cultural immersion and networking with US and international students. 16 *Subject to US visa approval Added value Senior Academics with doctorate degrees Dr Petra Speier-Werner Dr Kurt Bruder BEcon, MA Social Behavioural Sciences (Tübingen), PhD Business Economics & Social Sciences (Hamburg) BA Communications, MA Communications (Michigan State), MEd (Texas Tech), PhD Communication (Texas, Austin) Dr Petra Speier-Werner teaches management and psychology courses in the UIU programs at HELP CAT. She has worked for the German federal government, at Deloitte Business Consulting, and for one of the biggest German NGOs in poverty eradication. She has worked in Europe, Latin America and Africa. She has been an independent international consultant, coach and a lecturer. Her areas of interest are: Organizational Development, Management and Leadership, Strategy Develop- ment and Implementation, Quality Management, Monitoring and Evaluation, Social Psychology, Motivation and Action, Work and Task Analysis and Design, and Project Management. Dr Speier-Wer- ner loves to teach and support students and organizations to grow. Dr Kurt Bruder teaches communication courses in the UIU programs at HELP CAT. He is a communication scholar-teacher, trained psychotherapist, and student of spiritual development. Dr Bruder has trained communication professionals in skill areas like public speaking, interpersonal and intercultural communication, communication theory and persuasion. In the UIU-HELP CAT campus, he is presently teaching News Editing, Feature Writing, and Writing for Media, and guiding students approaching graduation in their Senior Projects. Dr Bruder is the author of several books. He is also a recording artist. Dr Siri Roland Xavier LLB (Hons) (London), MBA (CSturt), DBA (UoN, Australia) Dr Chandran Abraham BEd (TESOL) (Heriot-Watt), MSc (TESL) (UPM), PhD (UKM), PG Counselling Cert (Moray House Inst of Ed), Advanced Teaching Cert (STTI), Basic Teaching Cert (LI), CILT (UK) Dr Chandran has more than 30 years’ experience as a teacher trainer. He has worked in organizations in the government and private sectors. His areas of specialization include English for Specific Purposes, Public Speaking, Corporate Communication Skills, Independent Learning, Critical and Creative Thinking Skills, IELTS, Business Communication, TOEFL, Business Ethics, Writing Skills, TESL Methodology, Research Methodology, Curriculum and Syllabus Design and Assessment. Dr Chandran was awarded the Fethi Azaiez/Stanley Ndeke Memorial Prize from Edinburgh University for strengthening relations between overseas and home students. Dr Xavier started his career with Andersen Consulting providing consultation services to the local banking industry. He was the co-founder and Country Manager of the Malaysian E-Pulp n Paper country office for 8 years. Since 2009, he has been the National Team Leader for the Global Entrepreneurship Monitor (GEM), the world’s foremost study of Entrepreneurship. He is a member of the National Successful Transgenerational Entrepreneurship Practices (STEP), a global applied research initiative that establishes learning partnerships between academics and business families. He is also a Board Member of the Global Entrepreneurship Research Association (GERA) and a founding member of The Babson Collaborative for Entrepreneurship Education. He is a keen researcher and keynote speaker and has presented papers at conferences globally. Since 2012 he has been an Editorial Board Member of the Journal of Global Entrepreneurship Research and a Reviewer of Emerald Emerging Markets Case Studies. He was awarded the National Outstanding Researcher Award – Entrepreneurship, Private University Category, 2015 by the Ministry of Higher Education, Malaysia. His consultancy and corporate training include companies like Petronas, Toyota Tsusho, SME Bank, Maybank, CIMB and local universities. His research interests include Entrepreneurial Policy, Innovation Management and Development, Corporate Entrepreneurship and International Business Management. 17 Dr Mehran Rostamzadeh Dr Mukunda Kumar MS Nair BA (Clinical Psychology) (Hons) (Shiraz), MA (Islamic Azad Univ), PhD (MMU), PhD (UKM) BPharm (USM), LLB (London), CLP, MBA (UPM), DBA (UUM) Dr Mehran has taught psychology since 1994 at universities around the world such as Khorasgan Azad University, Karaj Azad University, Isfahan University (Iran), Raffles School of Psychology, INTI International University and Upper Iowa University. He also practised as a counselling psychologist and psychotherapist for 18 years and worked for various industries as a psychologist, researcher, manager and tutor. Dr Mehran’s fascination with the topics of place attachment in human behavior and the psychology of suicide resulted in his completing two PhD degrees on those subjects at universities in Malaysia. He has published articles in international journals. Dr Mehran’s research Interests are mental health, stress, sense of place, Utopia, and suicide. Dr Mukunda’s extensive work experience covers education, pharmacy and the medical and corporate sectors. He has held senior managerial positions in pharmaceutical companies in Malaysia. His academic career includes teaching MBA and undergraduate students in the collaborative programs of the universities of Nottingham-Trent, East London, Southern Queensland, Coventry, Greenwich, Upper Iowa, Sunderland and Southern Cross. He is a certified trainer for the Human Resource Development Council and for Six Seconds, an international organization dedicated to the awareness of emotional intelligence. Dr Mukunda is a freelance trainer in the employment and labor laws of Malaysia, HRM and emotional intelligence. He is a member of the Malaysian Institute of Management and sits on the Pharmacy Board of Malaysia. Dr Shoba Gunarasa BCM (Lincoln), MM (Newcastle), PhD (AeU) Dr Vincent Wee Eng Kim BA, MA (Marketing) (Northumbria), PhD (UNISEL), Dip Graphic Design (MIA), CIM, LCCI 18 A graphic designer by profession, Dr Wee diverted into advertising and marketing. He is currently a marketing and brand consultant and an adjunct professor for the Upper Iowa University program at HELP CAT. He has more than 20 years of working experience as art director, management consultant, post production executive and client servicing. He has worked with Deloitte Management Consultant and System Televisyen Malaysia (TV3). He has written nine books on branding and advertising. His most recent consultation projects were undertaken for clients like Metrojaya, Coffeeland and Freeprint. Dr Wee’s current research interest is CSR and Branding. Dr Shoba Gunarasa’s passion for developing individuals to fulfill their potential derives from her experience as a department head tasked to spearhead marketing and logical feasibility studies for international business expansion. Her specializations are strategic analysis, strategy planning, decision making and international business. Dr Shoba lectures in management, strategy, marketing and entrepreneurship courses for MBA programs of UK and Australian partner Universities. Dr Shoba is a Master’s level examiner in Global Corporate Strategy for Sunderland University’s partner universities worldwide. She is also a certified ISO Auditor with 12 years’ corporate experience in diverse industries here and abroad. She has worked in Australia, New Zealand and Singapore. She is a member of the Board of Directors of the Women’s Institute of Management Malaysia, which is dedicated to leadership and skills training for women in the ASEAN region and further afield. N E M I C E P S Sample degree scroll Distinguished alumni of Upper Iowa University John Mott Winner of the Nobel Prize for Peace for his work in establishing international student organizations that worked to promote peace. Dr Arlie V Bock The founding father of sports medicine. William F Albright Founder of Biblical archaeology and authenticator of the Dead Sea Scrolls. Founder of the Parker Pen Company. 19 WhatsApp: +6011-1153 8568 email: [email protected] Edition Nov_2016_V5
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