HELP US TACKLE
BOWEL CANCER
YOUR FUNDRAISING GUIDE
bobbymoorefund.org
Thank you for registering for a fundraising pack. By raising
money for the Bobby Moore Fund you’re helping to make a
difference and changing the odds so that even more people
beat bowel cancer in the future.
Bowel cancer is the second most common
cause of cancer death in the United Kingdom.
Since Bobby Moore died of bowel cancer
in 1993, over 600,000 people have been
diagnosed with the disease in the UK –
enough to fill Wembley Stadium seven times.
Stephanie Moore MBE established the
Bobby Moore Fund in partnership with
Cancer Research UK in 1993. It’s because of
the support of people like you, that the Bobby
Moore Fund is now one of the leaders in the
fight against bowel cancer,
r funding world-class
r,
research that is helping more people to beat
this disease than ever before.
Inside this booklet, you’ll find information
to support your fundraising. We’re also
here to help you along the way, just call
us on 0300 123 1022 .
If you would like to speak to someone about
cancer, please call our cancer information
nurses in confidence, on freephone
0808 800 4040.
1 in 16
people will be diagnosed with bowel
cancer at some point in their life
Bowel cancer
30
%
The chances of dying from bowel
cancer have fallen by 30% since
the Bobby Moore Fund was set up.
WHY MAKE
BOBBY PROUD?
The world’s greatest footballers could not
beat Bobby Moore…but sadly, bowel cancer did.
“Bobby Moore is a true legend of English football
and The FA is proud to partner with the fund that
continues his legacy.”
Martin Glenn, CEO of The FA
©Courtesy of Getty Images
GUESS
GAME
Run a sweepstake and get
your friends or workmates
competing for who’s going
to win the next big match.
WEAR
Put on your football shirt for
work or sponsor a colleague to
wear a rival shirt for the day.
Get all your work mates
involved too.
Start a 5-a-side charity
tournament and take on your
friends, local football teams
or work colleagues.
HOST
DREAM
PLAY
Set up a fantasy football league.
Get everyone to make a donation
when they enter a squad.
Hold an online football
tournament and challenge
your friends. Ask for a small
donation per team entered.
QUIZ
Take on your friends in
a crossbar challenge or
penalty shoot out. Why not
start a league table?
Footballers love a hairstyle,
why not copy them? Shave it,
grow it or change its colour –
get sponsored to look
like Becks.
Fundraising for the Bobby Moore Fund not only
raises vital pounds to support research but can also
increase awareness of bowel cancer.
Here’s a few easy fundraising ideas to help you
get started:
Hold a boys night in and get
everyone together. Ask them
to donate what they would
have spent on a night out.
BEAT
HAIR
HOW YOU CAN
MAKE BOBBY
PROUD
Get family and friends
together and test their
knowledge. We can help
with questions, just contact
us on [email protected]
SPORT
Ride your bike, pull on your
trainers or dig out your
swimming gear and get
sponsored to take on a
sports challenge.
However you decide to fundraise,
you’ll have an impact on our
pioneering work. Thanks to the
support of people like you,
6 out of 10 people diagnosed
with bowel cancer now survive
the disease for at least 10 years.
Stay safe
However you choose to raise
money, please make sure it’s legal
and safe. We’ve put together a
simple guide to legal and safety
issues for you at
cruk.org/fundraise-safely
GETTING STARTED
So you have your idea, have set a date and
fundraising target. It’s now time to spread the word.
Fundraise online
Local publicity
Using JustGiving is a really easy way to
fundraise online and all the money that
you raise is sent directly to us. YYou may
have already set up a JustGiving page while
registering for this fundraising pack but if
you haven’t you can do this very quickly
at justgiving.com/bmf/raisemoney
Once there, create your page and then
share it with your family and friends to
start fundraising right away.
Highlight your event to local media.
Not only does it help raise awareness
of your event, but it will attract even more
support. If you’re organising something
big to make Bobby proud, email us at
[email protected] and let us
know as we may want to feature you
in our press stories.
Double your donations
Boost your fundraising total by an extra 25%
using the Government’s Gift Aid scheme!
If your sponsors are UK taxpayers, get them
to Gift Aid their donation by ticking the
Gift Aid box when they donate.
Lots of companies run a Matched Giving
scheme. Why not find out if yours is one
of them and ask your employer to match
the amount you raise? You could always
suggest it if your company doesn’t –
it’s tax-efficient for them and it could
double your fundraising total!
Spread the word
Supporting materials
Why not use your Facebook, LinkedIn and
Twitter profiles to share your fundraising
page and any photos or fundraising news?
Don’t forget to include our hash tag
#BEMOORE. Ask family and friends to share
what you’re doing with their friends and
followers too. And if you belong to a
football club, why not get them involved
in helping you spread the word?
We can help you raise awareness of
your activity and look the part on the
day. Contact us on 08701 60 20 40 if
you need any fundraising materials
like t-shirts, balloons and posters.
Gift Aid it
WHAT YOUR MONEY
CAN DO
Big or small, whatever you raise, you should be proud to know
that every pound will fund vital bowel cancer research that’s
saving lives.
Donation
£100
£260
Ashley Sheppard
Eileen Condon
Ashley was 40 years old when
he was diagnosed with bowel
cancer. He received both
radiotherapy and surgery
and is now doing well.
Eileen was diagnosed early
with bowel cancer after
her GP spotted she had
symptoms of the disease.
This early diagnosis gave
Eileen a much greater chance
of survival and she went on
to make a full recovery.
£822
£1,100
£2,000
= Cryotubes
= A microarray
= A day of
research
= One month of
DNA extraction
= Two weeks of
lab expenses
These are used by scientists
to store cancer cells and
tumour samples. They
have to withstand being
frozen to -80⁰C, to preserve
precious material like DNA.
Most plastics crack at such
extreme temperatures,
so cryotubes are essential.
£100 can buy over 1,100
of them.
This powerful piece of
kit can examine around
40-50,000 genes in a
tumour sample in one
go. Scientists use them
to help figure out the
differences between
cancer cells and normal
cells, pinpointing new
targets for the treatments
of tomorrow.
This could pay for one day
of a study, searching for
new ways to help doctors
predict how bowel cancer
will respond to treatment.
This research will also
uncover clues for new
treatments – helping more
people to beat bowel
cancer in the future.
Extracting the precious
DNA from cancer cells is the
first essential step on the
journey to uncover some
of the genes behind bowel
cancer – revealing new
ways to prevent, detect
and control the disease.
Prevention is one of the
most promising ways to
reduce the number of
deaths from this disease.
£2,000 could cover two
weeks of lab expenses
for a team investigating
new ways of preventing
bowel cancer.
Thanks to research, more people are surviving than ever before.
But we can’t stop there. With your help, we can beat bowel cancer sooner.
SENDING YOUR
MONEY IN
Once you’ve completed your fundraising activity,
there are three ways that you can send in the money
you’ve raised:
JUSTGIVING
POST
If you’ve used JustGiving then you don’t
need to do anything else, as all donations
are sent directly to us.
Prefer to send your fundraising money into
us by cheque or postal order? Please make
cheques payable to the Bobby Moore Fund and
send together with your money return form
and sponsorship form if you have used one, to:
PHONE
The Bobby Moore Fund
Cancer Research UK
PO Box 1561
Oxford
OX4 9G Z
If you’d like to make a payment by phone
using a debit or credit card, please call us
on 0300 123 1022 .
Remember every pound you raise will go a long way to help us beat bowel cancer. Please send your
fundraising money as soon as you can so that we can put it straight towards our life-saving work.
“Most of the proudest moments I have had
have been while fundraising and helping the
Bobby Moore Fund. I hope one day I can be
proud to say I help the charity find a cure in
memory of my Nan and Bobby”
Jonjo Heuerman
Jonjo has raised an incredible £267,000 and counting in
memory of his Nanny and Bobby Moore.
Cancer Research UK is a registered charity in England and Wales (1089464), Scotland (SC041666) and the Isle of Man (1103) and registered as
a company limited by guarantee in England and Wales No. 4325243. Registered address: Angel Building, 407 St John Street, London EC1V 4AD.
Thank you for supporting the Bobby Moore Fund
Over 40,000 people are diagnosed with bowel
cancer in the UK every year, but if diagnosed at
the earliest stage possible, more than 9 out of
10 people will survive.
It’s been over 20 years since we lost Bobby to
bowel cancer. Thanks to research, more people
are beating this disease than ever before. But
we need to do so much more.
Bobby made the nation proud when he brought
home the World Cup in 1966. Please support
his legacy and one day we will all make Bobby
proud and beat bowel cancer.
Thank you so much for your support,