Brain (1997), 120, 1675–1684 Regional cerebral blood flow during food exposure in obese and normal-weight women L. J. Karhunen,1,3 R. I. Lappalainen,2 E. J. Vanninen,4 J. T. Kuikka4 and M. I. J. Uusitupa1,3 1Department of Clinical Nutrition and 2A. I. Virtanen Institute, University of Kuopio, and 3Department of Clinical Nutrition and 4Department of Clinical Physiology and Nuclear Medicine, Kuopio University Hospital, Kuopio, Finland Correspondence to: Leila Karhunen, Department of Clinical Nutrition, University of Kuopio, PO Box 1627 FIN-70211 Kuopio, Finland Summary The cerebral responses elicited by the sight of food and foodrelated cues are poorly known in humans. Therefore, regional cerebral blood flow (rCBF) was measured during food exposure in 11 obese and 12 normal-weight women. The rCBF was mapped while the subject was looking at a picture of a landscape (control) or at a portion of food (food exposure), and was measured by 99mTc-ethyl-cysteine-dimer single photon emission computed tomography. In the obese women, the rCBF was higher in the right parietal and temporal cortices during the food exposure than in the control condition. In addition, in the obese women the activation of the right parietal cortex was associated with an enhanced feeling of hunger when looking at food. No such changes or associations were seen in the normal-weight women. In conclusion, exposure to food is associated with increases in the rCBF of right parietal and temporal cortices in obese women, but not in normal-weight women. Keywords: cerebral blood flow; food; hunger; obesity; SPECT Abbreviations: rCBF 5 regional cerebral blood flow; SPECT 5 single photon emission tomography Introduction Environmental as well as internal physiological cues can control emotional and physiological responses associated with food intake (Wardle, 1990). These responses preceding eating, called cephalic phase responses (Powley, 1977), may play an important anticipatory role by preparing the organism for food ingestion (Powley and Berthoud, 1985). They can also be seen as classically conditioned responses to cues that have come to predict food intake, for example the sight, smell or thought of food (Wardle, 1990; Lappalainen and Sjödén, 1992). Some authors have attributed the development and maintenance of human obesity and eating disorders to inappropriately conditioned cephalic phase responses (Storlien and Bruce, 1989; Jansen, 1994). Recently, much interest has been devoted to the theoretical basis and clinical applications of cue exposure in addictive behaviours based on classical conditioning theory (Drummond et al., 1995). Accordingly, it is supposed that the response a subject makes to the cue is dependent on the previous experience he/she has had with that cue. A cue that has been repeatedly paired with eating (unconditioned © Oxford University Press 1997 stimulus) can be viewed as a conditioned stimulus (e.g. seeing food) which, when a subject is exposed to it (the cue alone), can elicit a conditioned response (e.g. salivation or insulin release). Reactivity to food-related cues has been repeatedly observed in humans (Rodin, 1985; Lappalainen et al., 1994). Moreover, some promising results have been reported in binge eating when a conditioned stimulus– unconditioned stimulus bond has been broken by prolonged exposure with response prevention (Jansen et al., 1992). This is in accordance with the experiences of the cue-exposure treatment in alcohol (Rohsenow et al., 1995), and opiate and cocaine dependence (Dawe and Powell, 1995). Methods based on the cue-reactivity phenomena may, therefore, be useful in the treatment of obesity and eating disorders. There is evidence for anticipatory neural activity associated with cues predicting food. There are populations of neurons in the hypothalamus, amygdala and orbitofrontal cortex of the nonhuman primates which respond to the sight of food and are influenced by learning (Rolls, 1994). In addition, the amygdala is involved in the causation of the conditioned 1676 L. J. Karhunen et al. cephalic phase insulin response (Roozendaal et al., 1990), and the projections from the hypothalamus to the brainstem autonomic motor nuclei may provide a route by which foodrelated cues generate the conditioned autonomic responses, such as salivation and insulin release (Rolls, 1994). The striatum, in turn, may provide a route for learned stimuli to influence behavioural responses by bringing together information from many parts of the limbic system and the cerebral cortex. Furthermore, the cortical areas, critical to the control of sophisticated intentions and emotions in human subjects, are expected to contribute to the control of eating (Booth, 1994). The cortical areas, such as orbitofrontal, prefrontal, frontal and temporal cortices, have also been shown to be involved in human classical conditioning (Hugdahl et al., 1995). Advances in the understanding of eating and obesity require multiple analysis of eating behaviour, and as pointed out by Drummond et al. (1995), it is a scientific challenge to explain the cue-reactivity phenomena. However, only a limited information is available concerning the cerebral responses related to eating in human subjects. Furthermore, the cerebral responses during the cephalic phase of eating and their associations with the emotional and peripheral physiological responses, are not known. Therefore, the purpose of the present study was to examine rCBF, and emotional and peripheral physiological responses simultaneously, in obese and normal-weight women, during exposure to food and food-related cues. Methods Subjects Eleven women with long-lasting obesity, duration of obesity (mean 6 SD) 18 6 9 years (range 5–30 years), with a current body mass index of 32.7 6 4.0 kg/m2 (24.7– 39.1 kg/m2) and 12 women of normal weight, i.e. 22.2 6 1.6 kg/m2 (20.3–24.6 kg/m2) kg/m2, who had never been obese, participated in the study. The mean ages of the subjects were 45.0 6 10.0 (28–56) years and 39.8 6 9.7 (25–53) years, respectively. All subjects were right-handed and healthy as established by medical and psychiatric history, and routine laboratory tests, and they did not have any eating disorders as established by the clinical interview and from their response to the bulimia questionnaire BITE (Henderson and Freeman, 1987). The group of obese women was studied first, and then the group of normal-weight women. The obese subjects were recruited from the participants of a weightreduction programme carried out at the University of Kuopio, and at the time of the study, they had completed an active weight loss period of the programme. The mean weight change from the beginning of this programme to the present study (i.e. over a 1.5–2.5-year period) was –5.5 6 8.9 (–25.1 to 13.8) kg. All obese subjects had participated in our former studies on cephalic phase insulin secretion (Karhunen et al., 1996, 1997). The normal-weight subjects Fig. 1 The study design, where: ↑ 5 blood sampling; H 5 assessment of feeling of hunger; D 5 assessment of desire to eat; T 5 injection of tracer; and SPECT 5 single photon emission computed tomography scan. The study design was the same in the control and food-exposure experiments, except that feeling of hunger (H) and desire to eat (D) were assessed only during the food-exposure experiment. were recruited into the study from the university staff. After complete description of the study to the subjects, written informed consent was obtained. The study was approved by the Ethics Committee of the University of Kuopio and was in accordance with the Helsinki declaration. Procedure The study consisted of two experiments: the control and the food exposure. Based on the current thinking of Pavlovian conditioning, that the conditioned associations are formed not just between the primary events presented, but with the whole context in which they are presented (Rescorla, 1988), all subjects experienced the control stimulus first, in order to avoid conditioned anticipatory responses during the control experiment. The experiments were performed after an overnight fast on two separate days between 09.00 and 12.00 hours. The time between the control experiment and the food-exposure experiment was ~20.6 6 21.5 days (range 3–72 days), i.e. 20.8 6 20.6 days (range 6–62 days) in obese women and 20.4 6 23.3 days (range 3–72 days) in normal-weight women. The exceptionally long time period (.30 days) between the two experiments in two normal-weight and two obese women were due to technical problems and a hospital strike during the time of the study, respectively. However, there had been no weight changes between the two experiments. Both the control and food-exposure experiments consisted of two parts: a baseline (8 min) and exposure to a stimulus (12 min) (Fig. 1). The rCBF was mapped at the beginning of the exposure period while the subject was sitting in front of a table and was looking at a control or food stimulus at a distance of 50 cm. During the injection of the tracer, the subject was advised to remain silent and relaxed, and to concentrate on looking at the stimulus. Blood samples were taken at 2-min intervals during the baseline and exposure periods. In addition, during the food-exposure experiment, the feeling of hunger and desire to eat were assessed three times: before, at the beginning and at the end of food exposure (Fig. 1). They were not assessed during the control experiment in order to keep it totally free from food cues. At the end of both experiments, the subject rated the pleasantness of the experiment and the food she had eaten. Cerebral responses to food Control stimulus A colourful picture of a landscape (41 cm wide and 31.5 cm high) was used as a stimulus in the control experiment. It was placed on the table in front of the subject just before the injection of the tracer. The control exposure and the baseline periods of both experiments were performed at the hospital in a room free from food-related cues. Food stimulus A warm lunch, consisting of a self-selected warm main course, a salad, bread, a beverage and a dessert, was used as a stimulus in the food-exposure experiment. The foodexposure period was performed in a kitchen, adjacent to the room where the baseline test had taken place. The food was on the table in front of the subject during the injection of the tracer and for the whole duration of the food-exposure period. To confirm that the subject really liked the food, and had also had a prior experience of eating it in that particular situation, the subject was allowed to choose and eat a similar lunch after the control experiment. However, she was not told then, that the lunch would be a part of the second experiment. Blood samples Blood samples for the determination of serum insulin and plasma glucose concentrations were taken five times during the baseline period and five times during the exposure periods (Fig. 1). In addition, plasma noradrenalin concentrations were determined from samples taken at the end of each period. The blood samples were taken through an intravenous cannula inserted into the subject’s antecubial vein 15 min before the first samples were taken. The samples were placed in pre-chilled tubes, and centrifuged and stored without delay at –70°C until analysed. Blood samples could not be obtained from one obese subject due to technical difficulties. Emotional responses The feeling of hunger and desire to eat were determined with 10-cm visual analogue scales ranging from ‘absent’ to ‘extreme’, and the pleasantness of the experiment and of the lunch eaten were determined with nine-point category scales. The feeling of hunger was defined as a general feeling with no specific food item in mind, and the desire to eat as a specific desire to eat the exposed food when looking at or thinking of it. Due to the technical difficulties in the blood sampling (see above) the assessments of feeling of hunger and desire to eat were not available for one obese subject. 1677 Kastrup, Denmark) was intravenously injected into the subject’s antecubital vein. The SPECT scan was carried out 45 min later with a three-head Siemens MultiSPECT 3 gamma camera equipped with fan beam collimators (Siemens Medical Systems, Hoffman Estates, Ill., USA) (Kuikka et al., 1993). The subject’s head was positioned similarly in both scans using positioning lasers in a head-holder specifically built for the Siemens MultiSPECT 3. In total, 5–7 million counts were acquired for the entire head using an angular step of 3° over 360° (matrix size 1283128 and 120 projections). The imaging resolution was 7–8 mm. The radiation load on the subject from the two experiments was moderate, being 6–8 mSv (effective dose equivalent). Transaxial (oriented in orbitomeatal line), sagittal and coronal slices (3 mm thick) were reconstructed using the Chang attenuation correction with a uniform attenuation coefficient of 0.1 per cm. In addition, three-dimensional surface shaded plots were used in preliminary visual evaluations and for illustrative purposes (Fig. 2). Two consecutive transaxial slices were combined in order to obtain a slice thickness of 6 mm, and saved onto a hard disk for a further analysis. A semi-automatic brain quantification program of Siemens was used to analyse the regions of interest (Fig. 3). First, the slices were rotated and realigned so that transaxial (x-direction), sagittal (y-direction) and coronal (z-direction) ones were at right angles to each other. Secondly, the regions of interest were drawn onto aligned transaxial slices on the right and then mirrored on the left. The following regions were used: cerebellum, amygdala (certainly including some other parts of the temporal lobe, e.g. hippocampus), hypothalamus, prefrontal cortex, temporal cortex, occipital cortex, basal ganglia, thalamus, frontal cortex and parietal cortex (Fig. 3). The average regional counts were normalized relative to the mean cerebellar counts. It was reasoned that the normalization of the regional counts with the mean cerebellar counts would take into account any uncontrollable non-specific stimulation, if any, between the experiments, unrelated to the manipulated stimuli. The cerebellum was used as a reference region because the reactivity of the cerebellum to the sight of food or a picture was expected to be minimal and not different from each other. Biochemical analyses Plasma glucose was measured by a glucose oxidase method (Glucose Auto and Stat, Model GA-110, Daiici, Kyoto, Japan), a radioimmunoassay method was used for the measurement of serum insulin (Phadeseph Insulin RIA 100, Pharmacia Diagnostics, Uppsala, Sweden), and plasma noradrenalin concentrations were determined with a high pressure liquid chromatography. Single photon emission computed tomography (SPECT) Statistical analyses For determining the rCBF, a dose of 550 MBq of 99mTc-ethylcysteine-dimer (Neurolite, DuPont Pharma/Durham APS, The differences in the rCBF between the control and foodexposure experiments were analysed using the Wilcoxon 1678 L. J. Karhunen et al. Fig. 2 An example of three-dimensional 99mTc-ethyl-cysteine-dimer SPECT surface-shaded image sets in the control (lower panels) and food-exposure (upper panels) experiments, in a 54-year-old obese subject. Note the increased uptake in her right parietal cortex as well as in the right temporal cortex (upper panel, left). matched-pairs test. The Friedman one-way analysis of variance and the Wilcoxon matched-pairs tests were used to analyse the changes in the peripheral physiological and subjective measurements during the experiment. Spearman rank correlation coefficients were used to analyse the relationship of the emotional and peripheral physiological responses to the rCBF in the cerebral regions showing significant changes between the control and food-exposure experiments. All the analyses were performed separately in the obese and normal-weight groups. The differences between the obese and normal-weight groups were analysed using the Mann–Whitney U test. The results are expressed as mean 6 SD. A value of P , 0.05 was set as the criterion for statistical significance. All statistical analyses were performed with the SPSS for Windows statistic program (SPSS, Chicago, Ill., USA). Results The control and the food-exposure experiments were carried out in comparable situations (Table 1). The cerebellar CBF results (total counts) were also comparable in both experiments (215 6 50 versus 208 6 42 counts/voxel in obese subjects with P 5 0.53, and 235 6 40 versus 221 6 31 counts/voxel in normal-weight subjects with P 5 0.09; control versus food exposure, respectively). There were no significant differences in cerebellar CBF between the obese and normal-weight groups either; in the control experiment P 5 0.39 and in the food-exposure experiment P 5 0.18. The rCBF results are all normalized relative to cerebellum CBF counts. The obese subjects had significantly lower rCBF in the temporal and parietal cortices bilaterally during the control experiment, as well as in the left parietal cortex during the food-exposure experiment as compared with the normalweight subjects (Table 2). Furthermore, the obese subjects had greater rCBF on the right side than on the left of the parietal cortex and thalamus compared with the normalweight subjects during the food exposure; for parietal cortex rCBF (right/left) 5 1.04 6 0.05 versus 0.99 6 0.04 with P 5 0.02, and for thalamus rCBF (right/left) 5 1.05 6 0.05 Cerebral responses to food 1679 Fig. 3 Regions of interest used in the measurement of rCBF: cerebellum (upper panel, left); amygdala (upper panel, middle); hypothalamus (upper panel, right); prefrontal, temporal and occipital cortex, basal ganglia and thalamus (lower panel, left); frontal and parietal cortex (lower panel, right). versus 1.00 6 0.04, P 5 0.03, obese versus normal-weight subjects, respectively). The rCBF of the right parietal and right temporal cortices increased significantly from the control to the food-exposure experiment in the obese women (Table 2, Fig. 2). No significant changes in the rCBF were observed between the two experiments in the normal-weight women. In the obese women, the rCBF of the right parietal cortex, as mapped during the food exposure, correlated positively with the change in the feeling of hunger on seeing food (r 5 0.66, P 5 0.04, n 5 10) (i.e. the change from H1 to H2 in Fig. 1). Thus, the greater the increase in the feeling of hunger in response to seeing food, the higher the rCBF in the right parietal cortex during the food exposure. The normal-weight women did not show any significant associations between the rCBF and the emotional responses 1680 L. J. Karhunen et al. Table 1 The experimental conditions in the control and food-exposure experiments Obese subjects Normal-weight subjects Control Time experiment started (h) Dose of the tracer (MBq) Duration of the fast (h) Pleasantness of the experiment* Pleasantness of the lunch* *A 10.2 554 14.4 7.0 8.5 6 6 6 6 6 0.6 12 1.1 0.8 0.5 Food exposure Control 10.3 6 0.7 558 6 15 14.6 6 1.2 6.4 6 0.9 8.5 6 0.7 10.3 546 13.8 6.8 8.3 6 6 6 6 6 Food exposure 0.8 39 1.0 1.5 0.8 10.2 559 13.7 6.1 7.8 6 6 6 6 6 0.8 17 0.9 1.2 1.1 nine-point category scale. Values are means 6 SD. Table 2 Control and food-exposure experiments in obese and normal-weight women: rCBF normalized to cerebellar CBF Cerebral region Prefrontal Right Left Frontal Right Left Temporal Right Left Parietal Right Left Occipital Right Left Thalamus Right Left Basal ganglia Right Left Amygdala Right Left Hypothalamus rCBF in obese women rCBF in normal-weight women Control Food exposure P-value† Control Food exposure P-value† 0.93 6 0.06 0.90 6 0.06 0.94 6 0.08 0.88 6 0.07 0.86 0.48 0.91 6 0.05 0.89 6 0.06 0.93 6 0.10 0.90 6 0.10 0.39 0.69 0.99 6 0.05 0.96 6 0.04 0.99 6 0.06 0.96 6 0.05 0.48 0.79 1.00 6 0.05 0.96 6 0.04 1.01 6 0.07 0.97 6 0.08 0.39 0.86 0.99 6 0.04 0.97 6 0.04 1.02 6 0.06 1.00 6 0.09 0.04 0.13 1.04 6 0.06* 1.03 6 0.06** 1.05 6 0.08 1.03 6 0.09 0.81 0.75 0.93 6 0.05 0.93 6 0.05 0.97 6 0.06 0.94 6 0.08 0.01 0.37 1.05 6 0.07*** 1.06 6 0.08**** 1.05 6 0.11 1.07 6 0.13* 0.88 0.88 1.21 6 0.08 1.16 6 0.10 1.24 6 0.10 1.19 6 0.11 0.15 0.21 1.23 6 0.09 1.18 6 0.09 1.22 6 0.12 1.19 6 0.10 0.88 0.69 1.14 6 0.08 1.11 6 0.09 1.17 6 0.08 1.11 6 0.08 0.53 0.93 1.15 6 0.07 1.16 6 0.06 1.16 6 0.07 1.17 6 0.11 0.64 0.48 1.16 6 0.04 1.16 6 0.06 1.18 6 0.06 1.18 6 0.05 0.37 0.21 1.17 6 0.05 1.19 6 0.06 1.18 6 0.10 1.20 6 0.09 0.69 1.00 0.88 6 0.07 0.88 6 0.07 0.88 6 0.09 0.89 6 0.09 0.88 6 0.08 0.92 6 0.07 0.79 0.72 0.11 0.84 6 0.06 0.82 6 0.08 0.89 6 0.05 0.84 6 0.08 0.83 6 0.10 0.89 6 0.05 0.81 0.64 0.75 Means 6 SD are shown. †Difference between control and food-exposure experiment. *P 5 0.01; ****P 5 0.0003 (differences between the obese and normal-weight subjects). during the food exposure. However, both the feeling of hunger and the desire to eat did increase significantly in both groups during the exposure to food (Table 3). As would be expected, the concentrations of serum insulin and plasma glucose were higher in the obese than in the normal-weight subjects (Table 3). Neither the serum insulin nor the plasma glucose concentrations changed significantly during the two experiments in either group. The baseline plasma noradrenalin concentrations were not significantly different between the control and food-exposure experiments in the obese or normal-weight groups (Table 3). Instead, both obese and normal-weight subjects showed a significant increase in the plasma noradrenalin concentration **P 5 0.02; ***P 5 0.0009; during the food exposure, whereas there were no significant changes in the plasma noradrenalin concentrations during the control experiment (Table 3). Examples of the individual cerebral, peripheral and emotional responses in the obese group are shown in Fig. 4. Discussion In the obese women, the exposure to food was associated with increased rCBF in the right parietal and right temporal cortices compared with the exposure to the non-food cues. The obese women also had greater rCBF on the right side of the parietal cortex and the thalamus than on the left during Cerebral responses to food 1681 Table 3 The emotional and peripheral physiological responses during baseline and exposure periods in control and foodexposure experiments Obese women Normal-weight women Control Feeling of hunger† Desire to eat† Noradrenalin (nmol/l serum) Insulin‡ (pmol/l serum) Glucose‡ (nmol/l plasma) Food exposure Baseline Exposure Baseline – – 2.44 6 0.88 55.8 6 24.6 5.6 6 0.4 – – 2.77 6 0.48 52.2 6 22.2 5.6 6 0.4 3.9 4.2 2.15 55.8 5.4 6 6 6 6 6 2.2 2.5 0.57 39.0 0.6 Control Exposure 5.8 6.7 2.62 56.4 5.4 6 6 6 6 6 2.2** 2.2*** 0.72**** 45.6 0.6 Food exposure Baseline Exposure Baseline – – 2.81 6 1.22 38.4 614.4* 4.9 6 0.3* – – 3.09 6 1.24 35.4 6 12.6* 4.9 6 0.4* 4.0 5.4 2.58 35.4 5.0 6 6 6 6 6 2.4 2.4 1.04 9.0* 0.3* Exposure 6.1 7.1 2.94 33.6 5.0 6 6 6 6 6 2.8** 2.2*** 1.34**** 9.6* 0.2* Means 6 SD are shown. †On a 10-cm visual analogue scale. ‡The values are means of five measurements from each period. *P , 0.05 for all obese versus normal group comparisons. **Changes from baseline to beginning of food exposure: P 5 0.03 (obese group) and P 5 0.002 (normal group). ***Changes from baseline to beginning of food exposure: P 5 0.009 (obese group) and P 5 0.01 (normal group). ****Changes from baseline to end of food exposure: P 5 0.007 (obese group) and P 5 0.03 (normal group). Fig. 4 Summary of results from individual obese subjects. Changes, from the control to the food-exposure experiment, in the rCBF of (A) right parietal and (B) right temporal cortex. Changes during the food-exposure experiment, from the baseline to foodexposure, in (C) serum insulin (calculated from the means of five samples taken during each of the baseline and food-exposure periods), (D) plasma noradrenalin, (E) feeling of hunger and (F) desire to eat. VAS 5 visual analogue scale. food exposure, compared with the normal-weight subjects. Interestingly, in the obese group, the rCBF of the right parietal cortex was, in addition, associated with the enhanced feeling of hunger. The right hemisphere is known to be specialized for the recognition and control of emotional expressions and related behaviours (Silberman and Weingartner, 1986), as well as for learning of the conditioned associations (Johnsen and Hugdahl, 1994). Furthermore, glucose metabolism in the right parietal cortex, as examined by PET, has been found to correlate positively with the frequency of binge-eating episodes in bulimic patients (Andreason et al., 1992). Accordingly, although the obese women of the present study were not binge eaters, it is possible that the increase in the rCBF of the right parietal cortex due to exposure to food could be associated with the difficulties in the control of eating, and in that way even in the development of obesity. On the other hand, all women in the obese group had sought treatment for their obesity, and had had to pay attention to their eating. The significance of food could therefore be different for the obese and normal-weight women, thus possibly explaining the different cerebral responses to food in these two groups. In fact, the responses of cortical neurons in the parietal and temporal regions to a given visual stimulus have been shown to depend on the behavioural significance of that stimulus to the observer (Maunsell, 1995). Yet, the question whether the increase in rCBF of the right parietal and temporal regions in response to exposure to food was a cause or an effect of obesity, cannot be answered on the basis of this study. However, a point not to be overlooked was that the obese subjects had lower rCBF on both sides of temporal and parietal cortices during the control experiment compared with the normal-weight subjects. Thus, the increase in the rCBF of right parietal and temporal cortices could, alternatively, be due to an initially low rCBF in these cerebral regions during the control experiment. However, even in that case, the finding of increased rCBF in the right side of the parietal 1682 L. J. Karhunen et al. and temporal regions and, moreover, the association of the rCBF of the right parietal cortex with the increased feeling of hunger among the obese subjects during food exposure is interesting. Thus, despite the potential rCBF defect in these cerebral regions in the obese group, the role of right parietal cortex in the presence of food cues among these subjects was especially emphasized in the present study. Paradoxically, hypometabolism of cortical, especially left parietal, regions has also been observed in patients with anorexia nervosa (Nozoe et al., 1995; Delvenne et al., 1995, 1996). Although weight gain has been associated with increased rCBF in the cortical regions, a trend toward relative hypometabolism in the parietal cortex does remain in anorexic patients, even after weight gain (Delvenne et al., 1996). The obese subjects in the present study did not have any eating disorders, but they had controlled their eating for a quite long period of time. Anorexic patients do continuously control their eating, and these ‘similarities’ in eating histories might explain the similarity of the rCBF results in the anorexic patients and our obese subjects. In line with this, the differences in the eating and weight histories between the obese and the normal-weight women (who had never been obese) could explain the different rCBF in these two groups. However, due to the study design the comparisons between the obese and normal-weight groups have to be interpreted with caution. The right middle occipital gyrus, close to the area we found to be involved in the sight of food in the obese subjects, has recently been found to be speciliazed for picturespecific processing (Vandenberghe et al., 1996). However, in the present study, the influence of the picture-specific processing on rCBF was obtained in the control experiment and subtracted from the ‘food cue’ results, so that the increased rCBF in the right parietal region near the occipital gyrus can therefore considered to be representative of the food-related characteristics of the stimulus. Moreover, the increase in rCBF in the parietal and temporal regions of the obese women was not explained by the different arousal levels between the experiments. The frontal lobe is the cortical region having the most intimate connections with the arousal system (Nauta, 1971). However, there were no differences in the rCBF of the frontal regions between the two experiments either in the obese or normal-weight groups. Finally, parietal and temporal cortices are known to be specialized for the processing of characteristics related, for example, to colour, texture or shape, of the visual objects (Maunsell, 1995). The differences in the rCBF between the experiments could, therefore, be argued to be due to characteristic differences between the food and control stimuli. However, the absence of the food-elicited increase in the rCBF of those cortical regions in the normal-weight women does not support this view. Nevertheless, although the cerebral responses to food exposure were different in the obese and normal-weight women, both groups showed comparable emotional responses to the food. Subjective perceptions, e.g. wanting and liking of food, are products of active reconstructions by cognitive mechanisms of sensory, affective and memory processes (Berridge, 1996). Accordingly, it has been suggested that the subjective reports could contain false assessments of underlying cerebral processes. This might explain the apparent discrepancy between differing cerebral responses and comparable emotional responses in the obese and normalweight subjects, in response to food. The absence of cephalic phase insulin secretion during the food exposure was unexpected. However, immediate affective or cognitive alterations can determine conditioned cephalic phase responses, and many factors associated with the procedure are likely to interfere with, and modify, the peripheral responses, for example stress experienced during the experimental situation (Bellisle et al., 1983). In fact, in the present study the plasma noradrenalin levels increased during the food-exposure experiment, both in the obese and normal-weight subjects, providing a plausible explanation for the absence of cephalic phase insulin secretion (Teff et al., 1993). On the other hand, the elevated noradrenalin levels during the cephalic phase of eating have been suggested to be mediated by the sensory stimulation associated with the palatability of food (Diamond and LeBlanc, 1988; LeBlanc et al., 1991). Therefore, the increased noradrenalin concentrations during food exposure could also be induced by the food-related characteristics of the stimulus used in the present study. The control and food-exposure experiments were not performed in a random order; this was to avoid the anticipation of food during the control condition, since the current view that Pavlovian conditioning is associated with the whole context in which the conditioned events are presented (Rescorla, 1988). Furthermore, we had observed in our earlier study that conditioning of cephalic phase responses to delicious food stimuli can occur on a single occasion (Lappalainen et al., 1994). Moreover, expectations can modulate responses. Cephalic phase insulin responses have been found to be altered when subjects have been informed that they are to have nothing to eat in a situation where they have expected something to eat (Bellisle et al., 1985), as would have been the case in the present study if the experiments had been performed in the random order. Therefore, we cannot rule out the possibility that the responses in the second experiment (food exposure) may have been influenced by familiarity with the procedure. Nevertheless, both experiments were carried out in comparable situations with both obese and normal-weight subjects and the possible effect of the unrandomized order could be expected to be the same in both groups. In conclusion, exposure to food is associated with an increase in the rCBF of right parietal and temporal cortices in obese women, but not in normal-weight women. Furthermore, in obese women, right parietal cortex activation was associated with an enhanced feeling of hunger with exposure to food. Increased rCBF in these cortical regions in the presence of food in obese women could, thus, be due Cerebral responses to food to a greater cerebral reactivity to food, but alternatively could also be affected by initially low rCBF in these regions. The significance of these findings regarding human eating behaviour and obesity needs to be examined further. Acknowledgements The authors wish to thank Drs Jari Tiihonen, Asla Pitkänen and Jouni Sirviö for their valuable comments on this study and manuscript, and Kaija Kettunen for her excellent technical assistance. This study was supported by grants from F. Hoffman-La Roche to the University of Kuopio, Kuopio University Hospital, the Academy of Finland, Research Council for Health, the Yrjö Jahnsson Foundation, the Juno Vainio Foundation and the Finnish Cultural Foundation. 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