Intellectual Property Overview - Do You Own It? BioEnterprise Georgia Yanchar April 25, 2017 Agenda > > > > > Overview of Intellectual Property Patents Trade Secrets Trademarks Copyrights © Calfee, Halter & Griswold LLP 2015 Objective of this Presentation: Help You Recognize and Protect IP Assets > Intellectual Property Rights Come in a Variety of Flavors: – Patents - protect products and processes used to make and sell products – Trademarks - protect names and images related to identity (including product brands and domain names) – Copyrights - protect materials fixed in paper or electronically (including all advertising or web content) – Trade Secrets - protect anything of value used in business that is kept a secret © Calfee, Halter & Griswold LLP 2015 Overview of Intellectual Property > Patents – “Whoever invents or discovers any new and useful process, machine, manufacture, or composition of matter, or any new and useful improvement thereof, may obtain a patent therefor . . . “ – Patents protect a concept or "invention" from use by others – Patents do not protect “abstract ideas” or laws of nature © Calfee, Halter & Griswold LLP 2015 Overview of Intellectual Property > Design Patents – Protect ornamental features – Useful for icons and screen displays © Calfee, Halter & Griswold LLP 2015 Ownership of Patents > Absent any written agreement, each inventor is a joint owner of a patent – Anyone who contributes to the conception > Inventor(s) are owners, sharing an indivisible interest in the whole subject to each other > Each joint owner can license or sell their ownership interest in the patent to 3rd Parties without the consent of the other joint owners © Calfee, Halter & Griswold LLP 2015 Ownership of Patents > All rights of an inventor can be transferred by contract; for patents, ownership does not shift to employer by virtue of employment > Company policy should be that inventors are obliged to transfer ownership to company in exchange for receipt of salary, benefits, and possibly other consideration © Calfee, Halter & Griswold LLP 2015 Overview of Intellectual Property, ctd. > Trade Secrets/Know-how – Protects confidential information of owner – Identifies competitive advantage > Need not be registered > Need to be protected by taking precautions to keep them secret © Calfee, Halter & Griswold LLP 2015 Overview of Intellectual Property (Cont.) > Trademarks – Protects reputation of product or service and manufacturer or provider – Identifies source or origin or product – Can protect product design and "trade dress“ © Calfee, Halter & Griswold LLP 2015 Overview of Intellectual Property (Cont.) > Copyrights – Protects author's specific expression – Strong remedies for infringement – Rights last a very long time © Calfee, Halter & Griswold LLP 2015 Copyrights > A copyright is a monopoly property right for any original work of authorship that is fixed in any tangible medium of expression • Manuals, advertisements, collateral material used to sell products (sell sheets), white papers, websites, etc. • software code • screen displays • documentation © Calfee, Halter & Griswold LLP 2015 Ownership of Copyrights > Eligible works created by you in course of your employment -copyright automatically belongs to employer > Works created by vendors or contractors do NOT belong to employer absent either an assignment or a proper work for hire agreement (only limited things can be works for hire) © Calfee, Halter & Griswold LLP 2015 How to Protect Copyrightable Material? > Make sure you know who owns what – who wrote text, who took photos, where did graphs/charts come from? – attribution for factual information derived from other materials > Consider registration with Copyright Office –Stronger remedies available if you register and someone infringes –Not expensive © Calfee, Halter & Griswold LLP 2015 How to Protect Copyrightable Material? >Use copyright notices. Preferable to have copyright notice affixed to all published works of authorship. Notice should include: a) b) c) d) The word "copyright" or the symbol "©" The year of first publication The name of the copyright owner The phrase "All Rights Reserved“ Beware of Copyright Trolls! © Calfee, Halter & Griswold LLP 2015 When Should IP Assets be Protected? > Timing is important! - Think about IP when: – A new employee is hired – A new product is being developed - either internally or with a third party - Pre-market phase – Hiring a consultant or third party service provider – Your information is going out to a third party (is a confidentiality or other agreement required?) – Information from a third party is coming into your possession (are you obligated to protect it?) – Product is going to market - Product Clearance Phase – New product packaging, logo, or marks © Calfee, Halter & Griswold LLP 2015 Non-Disclosure Agreements (NDAs) Purposes of NDAs > To enable disclosure on a confidential basis > To define the type of information disclosed or covered > To avoid loss of patent and trade secret rights > Does NOT typically define ownership of any IP rights © Calfee, Halter & Griswold LLP 2015 NDAs Key provisions of Confidentiality Agreements > Agreement not to disclose or use "confidential" information except for approved purposes > Defines protected information > Term of agreement and confidential period > Exceptions for disclosure > Terms for return of information © Calfee, Halter & Griswold LLP 2015 Before Collaborating - Considerations > Does non-public info need to be shared? > How much disclosure is really necessary to have an effective meeting? > Is there an NDA or other contract in place? – What protection is afforded by it? © Calfee, Halter & Griswold LLP 2015 Before Collaborating - Actions > Document all ideas with drawings, schematics, photographs, etc. – Signed, witnessed & dated in advance – Document even if an NDA is going to be signed – Documentation helps establish what you disclosed to the 3rd Party > Submit invention disclosure forms (even if patent protection is not sought) © Calfee, Halter & Griswold LLP 2015 Before Collaborating - Actions > Label all documents that will be taken to the meeting "CONFIDENTIAL" and "PROPRIETARY" > If the information to be disclosed is important to you, contact appropriate management about possible IP protection (Patent, Copyright or Trade Secret) © Calfee, Halter & Griswold LLP 2015 Before Collaborating - Actions > File Patent Applications on Important Ideas – Preserves your rights, even if the 3rd Party breaches a confidentiality agreement – Clearly establishes that the idea was developed by you before it was disclosed to the 3rd Party © Calfee, Halter & Griswold LLP 2015 During Collaborating - Documenting > Assign someone to take notes – Identify the person that suggested each idea – Copy any drawings or sketches and identify the contributors – A copy of the notes should be signed, dated and kept by each Party – Label any paper, computer file, etc. left or generated at the meeting as "CONFIDENTIAL" and "PROPRIETARY" and identify the contributors © Calfee, Halter & Griswold LLP 2015 Summary > Know your rights > Protect your rights – secure ownership – provide appropriate notices – timely register > Don’t waive your rights > Be mindful of others’ rights © Calfee, Halter & Griswold LLP 2015 Thank You Thank you for your time today. Georgia Yanchar 216.622.8233 or [email protected] © Calfee, Halter & Griswold LLP 2015
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