Sponsorship Opportunities

Sponsorship Opportunities
Sponsorship Opportunities
The Home Builders Association of St. Louis and
Eastern Missouri was established in 1934 as a not‐
for‐profit organization to foster the growth and
prosperity of the shelter industry and its members
within the community. The HBA has been producing
Home Shows in the area since the 1940’s and the
shows are now among the premier home shows in
the country. Opportunities exist to partner with
these shows and be associated with some of the
best‐attended, well‐regarded events in the area.
Three Great Shows!
The completion of the Cervantes Convention
Center in St. Louis in 1978 began a more than
35‐year journey of show expansion and refine‐
ment that has culminated in the Builders
Home & Garden Show, one of the largest
quality consumer home shows in the country.
• Late February
The opening of the St. Charles Convention
or early March
Center in 2005 allowed the HBA to launch the
• America’s Center,
Builders St. Charles Home Show, an extremely Downtown St. Louis, MO
successful community event focused on fast‐
growing St. Charles, Lincoln and Warren
• Attendance ‐
Counties. The Builders Home & Remodeling
60,000‐70,000
Show moved to St. Charles in 2009 and was
• 400 exhibitors and 1,600
immediately successful in its new home.
booths in 380,000 sq. ft.
• Early to mid‐April
• St. Charles
Convention Center,
St. Charles, MO
• Attendance ‐
18,000‐22,000
• 250 exhibitors
and 350 booths
in 70,000 sq. ft.
• Mid‐October
• St. Charles
Convention Center,
St. Charles, MO
• Attendance ‐
16,000‐20,000
• 200 exhibitors and 300
booths in 70,000 sq. ft.
Title Sponsor
• Sponsor name appears before/above
show name everywhere it appears
• Inclusion in all show advertising, social
media and public relations
• Category exclusivity ‐ sponsor will be
the only company at the show in their
product/service category
• Prominent booth space
• Extensive signage and prominent
visibility at show
$88,550
$45,660
$46,475
Presenting Sponsor
• Sponsor name appears after/below
show name everywhere it appears,
preceded by “Presented by”
• Inclusion in all show advertising, social
media and public relations
• Category exclusivity ‐ sponsor will be
the only company at the show in their
product/service category
• Prominent booth space
• Extensive signage and prominent
visibility at show
$75,475
$36,095
$36,840
Note: Items above are major elements
of sponsorships and are not inclusive.
Sponsorship packages exist or may be
created to fit your company’s needs
and goals.
For information on available sponsorship opportunities,
contact Tammy Ridgley at 314‐817‐5624, [email protected]
or Renee Mincher at 314‐817‐5618, [email protected].
For additional show information, visit www.STLHomeShow.com.
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What Sets our Shows Apart?
The Builders Home Shows offer comprehensive quality displays of products and services in the area of home improvement,
including large national exhibits. Impressive feature areas and stages with seminars by national and local celebrity speakers
attract attendees as well as coverage by local media. Family fun areas make the show a destination for the whole family and
extend their stay by giving kids fun things to do.
A strong marketing and public relations campaign helps support each show. Print advertising blankets the Metro Area ‐
Missouri and Illinois. There is extensive radio and television advertising, with pre‐publicity, giveaways and live show
coverage. E‐mail, social media campaigns and direct mail supplement traditional promotion efforts.
Sponsorship Opportunities ‐ continued
The Home Builders Association of St. Louis
and Eastern Missouri was established in 1934
as a not‐for‐profit organization to foster the
growth and prosperity of the shelter industry
and its members within the community.
The HBA has been producing Home Shows
in the area since the 1940’s and the shows
are now among the premier home shows in
the country. Opportunities exist to partner
with these shows and be associated with
some of the best‐attended, well‐regarded
events in the area.
Official Product
• Sponsor identified as the Official
Product/Service of the show in their
product/service category
• Logo inclusion in all show advertising
• Inclusion in social media campaign
• Category exclusivity ‐ sponsor will be
the only company sponsoring the show
in their product/service category
• Select booth space
Stage or Special Feature Sponsor
• Sponsor a specific stage or feature
area of the show
• Inclusion in show advertising and
public relations that pertain to stage
or special feature area
• Select booth space
Bag Sponsor
• Sponsor provides bags with their
company logo/information at each
show entrance
• Late February
or early March
• America’s Center,
Downtown St. Louis, MO
• Early to mid‐April
• St. Charles
Convention Center,
St. Charles, MO
• Mid‐October
• St. Charles
Convention Center,
St. Charles, MO
• Attendance ‐
16,000‐20,000
• 200 exhibitors and 300
booths in 70,000 sq. ft.
• Attendance ‐
60,000‐70,000
• 400 exhibitors and 1,600
booths in 380,000 sq. ft.
• Attendance ‐
18,000‐22,000
• 250 exhibitors
and 350 booths
in 70,000 sq. ft.
$32,040
$18,910
$19,110
$8,000 ‐ $25,170
$6,000 ‐ $17,820
$6,000 ‐ $17,920
$5,000
+ cost of 30,000 bags
$1,500
+ cost of 8,500 bags
$1,500
+ cost of 8,500 bags
Note: Items above are major elements
of sponsorships and are not inclusive
(except bag sponsorship). Sponsorship
packages exist or may be created to fit
your company’s needs and goals.
For information on available sponsorship opportunities,
contact Tammy Ridgley at 314‐817‐5624, [email protected]
or Renee Mincher at 314‐817‐5618, [email protected].
For additional show information, visit www.STLHomeShow.com.
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Supporting Sponsorships ‐ NEW
New Supporting Sponsorship opportunities
were created to give more companies the
chance to be associated with the HBA Shows.
Companies must purchase booth space to
qualify for Supporting Sponsorships.
Gold Level (Maximum of 3 per Show)
• Logo inclusion in the following print:
Show Directory (Home & Garden Show
only), Show newspaper supplement,
entrance banners, Show hour signage
• Full page b&w ad in Show Directory
(Home & Garden Show only)
• Three additional bold listings, including
website, in the Show Directory/Guide
• Logo inclusion on Show website,
STLHomeShow.com, with hyperlink
• Ad on STLHomeShow.com (180 x 150 px)
• Logo inclusion in one Show eblast to
13,000+ consumers prior to the Show
• Two floor walker signs at booth
(sponsor must supply artwork)
• Social media mentions
$5,000
$2,500
$2,500
Silver Level (Maximum of 5 per Show)
• Logo inclusion in the following print:
Show Directory (Home & Garden Show
only), Show newspaper supplement,
entrance banners, Show hour signage
• 1/2 page b&w ad in Show Directory
(Home & Garden Show only)
• Two additional bold listings, including
website, in the Show Directory/Guide
• Logo inclusion on Show website,
STLHomeShow.com, with hyperlink
• Logo inclusion in one Show eblast to
13,000+ consumers prior to the Show
• One floor walker sign at booth
(sponsor must supply artwork)
• Social media mentions
$2,500
$1,250
$1,250
Bronze Level (Maximum of 8 per Show)
• Logo inclusion in the following print:
Show Directory (Home & Garden Show
only), Show newspaper supplement,
entrance banners, Show hour signage
• 1/4 page b&w ad in Show Directory
(Home & Garden Show only)
• One additional bold listing, including
website, in the Show Directory/Guide
• Logo inclusion on Show website,
STLHomeShow.com, with hyperlink
• Social media mention
$1,000
$750
$750
For information on available sponsorship opportunities,
contact Tammy Ridgley at 314‐817‐5624, [email protected]
or Renee Mincher at 314‐817‐5618, [email protected].
For additional show information, visit www.STLHomeShow.com.
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