Sarasota Talk Radio
Contact: Tina Barion 941-720-4614
Susan Nilon 941-539-9596
Sarasota Talk Radio
programming airs on WTMY 1280AM
Weekdays, 3pm -6pm
The Rudd Report
airs 4-5pm weekdays
A Sarasota resident, Lauren Rudd is a 40-year veteran of Wall Street, whose experience
encompasses portfolio management, investment research and analysis, investor
relations and communications as well as writing a being a nationally syndicated Wall
Street newspaper columnist. He is considered to be an expert trial witness on
investment frauds, and is a nationally recognized public speaker, radio and television
commentator and publisher of The Rudd Report The Rudd Report is now available to you “live” on radio where
listeners can get day-to-day reporting on what is happening now in the world of Tallahassee, Washington D.C., and
Wall Street.
Talk Credit Radio
airs 3-4pm every Friday
A Sarasota Resident since 2000, Gerri Detweiler is the national spokesperson for
Credit.com, one of the web’s leading personal finance websites in addition to serving
as president of Ultimate Credit Solutions Inc. Helping consumers find reliable answers
to their credit questions has been the theme of Gerri Detweiler’s work for the past
twenty years. As a consumer advocate, Gerri has been interviewed for more than
3000 news interviews including The Today Show, Dateline NBC, The New York Times,
USA Today and Reader’s Digest. She is also an international speaker and has testified
before Congress on consumer credit topics. As an educator, Gerri has spoken to audiences across the country, and
is the author or co-author of five books. Listeners can call in and ask everyday questions about their credit report,
their finances, and how their financial future is shaping up.
The Nilon Report
airs weekdays 3-4pm & 5-6pm
A resident since 1972, Susan’s roots go deep into the Sarasota soil. A political
journalist for newspapers and magazines around the state of Florida, reporting on
politics has always been her passion. Susan knows the true center of politics is not in
Tallahassee, but here- at a local level. Known for digging deep into the issues that are
important to the people in Sarasota, Susan works hard to bring those issues to the
forefront. Whether she is talking to the people in Sarasota, or she is broadcasting live
from the Capitol, Susan has continued to report on how everyday politics affects the
lives of everyday people. It is on her show that you will find a large array of local, state, and federal politicians who
are making the effort to connect to the people of Sarasota. If it’s happening in Sarasota, if it’s happening in
Tallahassee, it’s happening on The Nilon Report.
Sarasota Talk Radio
Contact: Tina Barion 941-720-4614
Susan Nilon 941-539-9596
Who are the listeners of Sarasota Talk Radio?
They are:
EDUCATED AND EXPERIENCED
• 87.1% Have High school graduates
• 27.4% Have Bachelor's degree or higher
• 9.1% Have Graduate degrees or higher
...and they’ve acquired life experiences that are required to make solid, informed
decisions!
• 79% own their own homes and they’re heavy Internet users
• 71% of those eligible exercise their right to vote.
• 70% are over the age of 35
• 44% are over 55
STR listeners share a “desire for knowledge”… 85% rate radio as “important” to “very
important” and listen daily while driving and on their computer at home or at work.
STR listeners are informed and active:
• 45% view themselves as politically/fiscally conservative
• 32% view themselves as politically/fiscally liberal
• 21% identify themselves as Independents or NPA
• 71% of those who are registered exercise their right to vote
STR LISTENERS ARE ACTIVE & AFFLUENT
• Average income per capita is $52,000
• Personal incomes ($millions) 19, 436
• 4% over $100,000
• 38% are retired
The Talk Radio listener is…
Educated • Informed • Active • Involved
...and Sarasota Talk Radio has those listeners!
Sarasota Talk Radio
Contact: Tina Barion 941-720-4614
Susan Nilon 941-539-9596
Coverage Map of WTMY Radio
1280 AM WTMY has an extremely dynamic and crystal-clear
signal that takes great advantage of its location on City Island, just
off the coast of Sarasota! By positioning its signal at this location,
WTMY takes advantage of the “bounce-factor “of the AM radio
signal, allowing the WTMY signal to reach as far north as Saint
Petersburg, and as far south as Venice! In addition, WTMY’s brand
new, state-of-the-art broadcast facility on Main Street in downtown
Sarasota gives 1280 AM WTMY “The Talk Station” an unparalleled
presence in the local community and beyond!
Sponsorships available!
Sarasota Talk Radio
Contact: Tina Barion 941-720-4614
Susan Nilon 941-539-9596
The Rudd Report
Talk Credit Radio
The Nilon Report
CNN News Top of the Hour
CNN News Minute Bottom of the Hour
Traffic and Weather – Twice an hour
“Sarasota Spotlight”
– a fifteen minute interview with a local person, group, or
team that shines a light on an import effort here in Sarasota/Bradenton /Venice. (Airs once a
week.)
Rates
Weekly Frequency
:60
:30
1-3
$60
$30
4-6
$55
$27.50
7-9
$50
$25
10-13
$45
$22.50
14-16
$40
$20
17-19
$35
$17.50
20-23
$30
$15
24+
$25
$12.50
Sarasota Talk Radio
Contact: Tina Barion 941-720-4614
Susan Nilon 941-539-9596