Freudenberg in Russia Freudenberg Group

Freudenberg in
Russia
Freudenberg Group
Contents
3Introduction
4
The Freudenberg Group
6
Freudenberg in Russia
8
Activities in Russia
20
Freudenberg Group – Guiding Principles
22Contacts
Editorial information
Published by:
Freudenberg & Co.
Kommanditgesellschaft
Corporate Communications
Weinheim, Germany
All marks and signs reproduced in this brochure describing services, products, companies and /or divisions, are trademarks
registered and used by the Freudenberg Group.
2
Long Term Commitment
is Key
Freudenberg, with more than 160 years of history,
is driven by entrepreneurial initiative, which, during
all these years, has been pushing the company
to invent new products and to enter new markets.
Now Freudenberg is proud to offer its customers
innovative solutions in different sectors: automotive,
chemical, oil and gas, energy, construction,
medical and many others. The key factor behind
our success is the ability to provide sophisticated
customer-tailored solutions, which help our clients
to maintain leading positions in different markets
all over the world.
One of the most important issues of our strategy
is to be closer to our customers, to work together
with them. For this reason, global presence is a
must for our Group. Actually Freudenberg does
business in 57 countries. We successfully operate both on mature markets and on markets with
considerable development potential. Russia, doubtlessly, is a country which can offer several opportunities. It has therefore become an important part
of Freudenberg’s strategy of sustainable growth.
We are proud to say that in the past years we have
created a solid basis for further development of
our Russian operations. Freudenberg in Russia has
become an important and responsible corporate
citizen in all different regions where it operates. Actually nine legal entities, belonging to the Group,
work on the market. They provide products and
services for almost all sectors of the Russian economy. We’ve created a Freudenberg Industrial park
in the Nizhniy Novgorod region, which gives us
excellent opportunities for our further development.
Our long-lasting relationships with customers, suppliers, authorities and other stakeholders, started
by us in the past, are now a solid ground for an
even more successful collaboration in the future.
Sincerely
Andrey Deko
Regional Representative for Russia
3
The Freudenberg Group
The Freudenberg Group is a company headquartered in Germany, offering its customers
technically challenging product solutions and
services. The Group is a leading global supplier
specializing in seals and vibration control technology, nonwovens, filters, lubricants and release
agents as well as chemical surface treatment and
mechatronic products.
Freudenberg’s activities are driven by the desire
to find the best solutions for its customers. This has
been the case for the last 164 years and remains
the company’s pledge for the future. Freudenberg
is guided by its long-term orientation, financial
solidity and the excellence of its people in more
than 50 countries around the globe.
In 2012 the Freudenberg Group employed
more than 37,000 people in 57 countries and
generated sales of over €6.3 billion.
The significance of customers from other industry
sectors, such as mechanical and plant engineering, energy, chemistry, oil and gas or the medical
and pharmaceutical sector, is continually gaining
ground. A small share of Freudenberg products
is sold to consumers under the vileda®, Gala®,
SWASH®, O-Cedar® and Wettex® brands.
4
Freudenberg‘s entrepreneurial spirit and responsibility for employees, customers, business partners, neighbors and the environment are the
foundation of our global economic success –
values that have characterized and defined the
way we, at Freudenberg, have done business
since the beginning in 1849.
The founder, Carl Johann Freudenberg, built
the company on those values. And to this day,
they are the heart of our corporate culture.
They are our lifeblood and inspiration. The
Freudenberg Group is owned by more than
320 descendants of the founder’s family. The
business approach is firmly based on clear
values, financial stability and a long-term
orientation.
This makes it easy to consistently delegate
responsibility across all markets. To Business
Groups, locations and employees. That is how
Freudenberg stays close to its customers and
maintains a real understanding of their individual
needs. For Freudenberg this is the basis on which
the Group continuously improves its technological and process-oriented solutions. Creativity,
quality, diversity and innovation are the cornerstones of the company.
5
Freudenberg in Russia
Sales development achieved in Russia over
the last few years confirms the intention of
Freudenberg to deepen its roots in this strategic
region.
trial park in 2011. The last major investment was
completed in summer 2012, with the installation of
the third Politex line.
Today several Freudenberg companies offer their
products and services to Russian customers, reaching several branches of industry, including the
automotive, construction, energy and chemical,
mechanical and plant engineering, household and
professional cleaning, textile and clothing sectors.
Freudenberg companies are based in Moscow,
Saint Petersburg and in Nizhniy Novgorod, where
the industrial park in Zavolzhie hosts operations of
Politex, EagleBurgmann and vileda. The Zavolzhie
site has been growing very rapidly since its
acquisition at the end of 2004: after the renovation
of the building, Politex installed the first staple
nonwovens line in 2006, soon followed by
EagleBurgmann which installed its production and
service center there.
The global leader in household cleaning,
vileda, started manufacturing in Zavolzhie indus-
6
Besides trading companies and sales offices in
Moscow and Saint Petersburg, the presence of
our sales representatives, dealers and distributors
in other Russian cities completes our professional
network in the region.
People are a major success factor for Freudenberg.
Talent management and leadership development
are important cornerstones of our human resources
policy. The mission of all our managers in Russia is
to continue the expansion of business, to develop
innovative products and technologies and to offer
intelligent solutions tailored to local needs.
Saint Petersburg
Moscow
Zavolzhie
Nizhniy Novgorod
Kazan
Togliatti
Samara
Yekaterinburg
Novosibirsk
Volgograd
Sales
Production
Freudenberg has a direct presence in 10 cities in Russia. An extensive network of dealers and distributors completes the presence in all regions.
Status: June 2013
7
Freudenberg Politex is ...
... the world leader in the production and marketing of staple and spunbonded polyester nonwovens for roofing membranes and building materials.
Headquarters in Zavolzhie, Nizhniy Novgorod
Region
protection, reinforcements, geotextile and other
special applications. On most sites the production processes are integrated upstream, with the
in-house production of polyester fiber recycled
from post consumer PET bottles. A pioneer in recycling Freudenberg Politex offers a wide range
of nonwovens to worldwide markets.
The Russian facility was opened in 2006, thanks
to the rapid completion of both building and
equipment. In 2010 a second line for the production of polyester nonwovens for the geotextile
sector allowed Freudenberg Politex to consolidate
its leadership.
Freudenberg Politex has its global headquarters in
Novedrate, Northern Italy, and production sites
in Southern Italy, France, USA and Russia. The
Group’s core business is the roofing sector, where
nonwovens are sold as reinforcement for bituminous waterproofing membranes. Other products
are also used in the construction industry for thermal and acoustic insulation, waterproofing, roof
8
In 2012, with the start up of a new line for
the production of spunbonded nonwovens,
Freudenberg Politex became the major and the
only Russian producer of nonwovens for the
construction industry to supply PET nonwovens
reinforcements both in staple and spunbonded
technology.
The Russian site is certified ISO 9001, ISO
14001, OHSAS 18001.
Freudenberg
Household Products is ...
... a global market leader in mechanical
household and institutional cleaning with its
highly recognized brands like vileda®, vileda
Professional®, Wettex®, O-Cedar®, Gala®,
Swep® and SWASH®.
Sales offices in Moscow and Saint Petersburg
For more than 60 years Freudenberg Household
Products has successfully developed, produced and sold branded mechanical products for
household and institutional cleaning. Freudenberg
Household Products, as the only dedicated
consumer goods business of Freudenberg,
operates in all regions of the world with its own
companies in more than 30 countries.
Freudenberg Vileda Eastern Europe LLC is the consumer branch of Freudenberg Household Products
in Russia with its sales office founded in Moscow
in 2008. The business focus is on establishing
vileda® as the brand providing perfect and easy
homecare. The Russia consumer division has its
own production facility in Nizhniy Novgorod to
ensure efficient product supply to their customers.
Freudenberg Household Products Eastern Europe
(vileda Professional®) opened its main sales office
in Saint Petersburg in 2006. Today it drives its
institutional business through regional offices in
Moscow, Novosibirsk, Yekaterinburg, Samara,
Krasnodar, Kazan, and Ufa. Target customers
like cleaning companies, general building constructors, large hotels, gastronomy and healthcare
facilities are supplied with complex professional
systems for efficient frequent cleaning.
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Klüber Lubrication is ...
... the world market leader for specialty lubricants.
Sales offices in Moscow, Saint Petersburg,
Krasnodar, Yekaterinburg, Samara and Kazan
Klüber Lubrication is the world market leader for
specialty lubricants used by OEMs. The company
offers intelligent tribological solutions. Its tailormade specialty lubricants are almost exclusively
sold directly to virtually all industries and markets.
Customers are OEMs for components and
machines as well as operators.
Klüber Lubrication offers several thousand different
specialty lubricants, which are developed and
manufactured mainly according to specific
customer requirements.
Through intensive technical consultation and a
wide range of services, Klüber Lubrication has
acquired a reputation as an excellent partner to
industry and trade. It offers more than 80 years
of successful company history, industry specific
know how, many certificates and extensive
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testing facilities with far more than 100 test
rigs. A structured expansion of business and
an increased global presence are among the
company‘s most important objectives. Klüber
Lubrication has been present in Russia through
its subsidiary since 2006. The headquarters are
based in Moscow.
SurTec is ...
... a developer and manufacturer of value added
chemical specialties for industrial surface finishing
processes such as metal pre-treatment, industrial
parts cleaning, functional and decorative electroplating including plating on plastics.
Sales office in Moscow
The SurTec Group, founded in1993 in Germany,
has subsidiaries in 20 countries serving customers
in more than 50 countries. In addition it
cooperates with partners who represent it in other
markets.
highly sophisticated cleaning processes including
subsequent temporary corrosion protection.
SurTec’s products and processes are supplied
direct to customers in almost all segments dealing
with surface treatment, including automotive,
aerospace, construction/architecture, household,
electronics, renewable energies, and mechanical
engineering industries. Its presence in Russia
dates back to the year 2007.
SurTec offers a highly comprehensive portfolio
for the surface finishing industry, including Cr(VI)free pre-treatment for light metals, phosphatefree pre-treatment for steel and galvanized steel,
chemical specialities for the hot-dip galvanizing
process, reliable Zn-plating and high-end Zn/
Ni-electroplating processes including Cr- and
Co-free passivation, the complete process chain
for decorative Cr(VI)-free-electroplating of steel
or plastics and modular cleaning systems for
11
Chem-Trend is ...
... a global leader for specialty release agents
and process chemical specialties.
direct sales network and select distributor representation.
Sales office in Moscow
In 2007 Chem-Trend established the representative office in Moscow. The Russian market is
served through a distributor network across the
country with local technical support provided by
experienced Chem-Trend technicians.
Chem-Trend, founded in 1960, is a global leader
for specialty release agents and process chemical specialties. Chem-Trend supplies customers in
a wide variety of industries, from the automotive
and component supply to household equipment,
wind energy, marine, electronics, and many
more.
Chem-Trend‘s singular focus is to formulate and
manufacture innovative chemical specialties for
use in the die cast, general rubber, composites,
polyurethane, tire, thermoplastic, and wood composite industries.
At the core of its business are industry-standard
mold release agents, die lubricants, tire paints
and purging compounds engineered to maximize
productivity while delivering high-quality finished
parts. Products are available through a global
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OKS is ...
... the leading supplier of specialty lubricants and
chemo-technical products for maintenance and
operation.
Headquarters in Germany
The world of lubrication technology is undergoing a rapid transition, driven by increasing
demands for efficiency, economy and reliability
and the growing need of industry for products
that are straightforward to use and dispose of in
accordance with the requirements of environmental compatibility and workplace safety. Through
its network of technical dealers and mineral oil
dealers, OKS is able to reach both commercial
users and industrial customers.
The company’s portfolio includes around
150 standardized products and a number of
customer-specific, high-performance products for
the reduction of friction, wear and corrosion.
This includes pastes, oils, greases, corrosion
protection products, maintenance products, dry
lubricants, and bonded coatings. OKS supplies
plant engineers, equipment operators, craftsmen, maintenance professionals, and process
engineers with the products they need for
cleaning, degreasing and protection of surfaces
against abrasion, wear and corrosion. Its products reduce assembly times, make disassembly
easier and extend the service life of components.
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Freudenberg
Sealing Technologies is ...
… a supplier and a development and service partner
for worldwide customers in the automotive industry,
civil aviation, mechanical engineering, shipbuilding,
food and beverage, pharmaceuticals, agriculture
and construction machinery, and many other sectors.
Headquarters in Moscow; sales offices in
Volgograd, Yekaterinburg and Novosibirsk
Based on the Simmerring®, which was developed
by Freudenberg in 1929, Freudenberg Sealing
Technologies has built up a broad range of
seals. The company's success is based on the
profound knowledge of processes, innovative
development methods and advanced materials –
regardless of whether the product is a customized
solution or a complete sealing package to meet
complex specifications. With its in-depth customer
segmentation right down to application level the
company provides optimum service and addresses
the customer's very specific individual needs. A
global network of production and sales channels
like Automotive Sealing, Simrit, Process Seals,
Merkel and Corteco bring Freudenberg Sealing
14
Technologies close to its customers in 32 different
market segments.
SIMRIT
Within its general industry market segment, Simrit
provides services for all relevant industrial markets
such as power generation, power transmission,
fluid power, fluid handling, construction machinery,
agricultural machinery, material handling, power
tools, appliances as well as infrastructure, building
engineering, plant equipment, energy, railway
and aerospace. Simrit offers a complete product
portfolio including: Simmerring® radial shaft seals,
fluid seals, hydraulic accumulators, static seals,
liquid silicon products and special sealing products.
CORTECO is ...
… the sales organization of the Freudenberg
Group for the Independent Automotive
Aftermarket.
Sales office in Moscow
Corteco is one of the major players in the field of
original quality spare parts for cars and light commercial vehicles. Thanks to its direct link with the
Freudenberg Group, the company is able to distribute more than 19,000 products world-wide.
Its comprehensive aftermarket range includes products in the areas of sealing and vibration control
as well as cabin air filters.
Corteco’s customers benefit from Freudenberg’s
OE know how and advanced research and
development capabilities. This allows the IAM
specialist to take in pole position with the latest
independent aftermarket trends. Special attention
is given to “green solutions” like ESS®, GAS LIP
and new PTFE SEAL which are Freudenberg’s
milestones in pollution reduction. All that makes
Corteco a reliable supplier for long term partner-
ships. Corteco already declared Russia to be a
strategic market in 2005. For a widespread distribution, Corteco has divided this huge country into
four strategic areas as Central, Ural, Siberia and
Far East Region. Nowadays, the focus is on the
Central Region with a constantly growing number of distributors managed by the sales office in
Moscow. These efforts illustrate how Corteco is
always striving to offer dedicated solutions for the
fast growing Russian aftermarket and attain the
best customer service possible.
15
EagleBurgmann is ...
... a leading manufacturer of mechanical seals,
gas lubricated seals, seal supply systems,
magnetic couplings, stuffing box packings,
expansion joints, rotary kiln sealing systems,
service ‘TotalSealCare’.
Headquarters in Zavolzhie, Nizhniy Novgorod
Region; sales offices in Moscow, Saint Petersburg
and Kazan
As one of the leading manufacturers of sealing
technology EagleBurgmann offers all customers a
comprehensive service package: environmentally
compatible problem solutions, standardization
and application testing, after sales service
embracing installation, start-up, repair and
damage analysis, practical training and seminars
on sealing technology. EagleBurgmann products
afford a maximum of safety, are reliable, and
applied in virtually all branches of industry.
EagleBurgmann OOO was established in April
2006 in the city of Zavolzhie, Nizhniy Novgorod
region, as a 100% subsidiary of EagleBurgmann.
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The Russian headquarters with the production and
service center in Zavolzhie has around 500m2
of production and service space for modification
work and repairs with a static DGS test rig at the
site. The oil & gas, chemical, energy, pulp-andpaper and food industries are key target markets
of EagleBurgmann OOO.
TrelleborgVibracoustic is ...
... the leading supplier of anti-vibration solutions
for passenger cars and commercial vehicles.
Sales offices in Saint Petersburg and Togliatti;
production site in Zavolzhie
TrelleborgVibracoustic is the leading supplier of
anti-vibration solutions for passenger cars and
commercial vehicles. With its dedicated focus
on customer requirements and its proven system
competence, the company enjoys an excellent
reputation as a development supplier for the global automotive industry. The company’s complete
portfolio of products for passenger cars and commercial vehicles is unique on the automotive market. These pioneering products reduce unwanted
noise and vibration and improve ride comfort and
safety. At the same time, they support OEMs to
fulfill the increasing demand for environmentally
friendly solutions as they help to reduce weight
and thus emissions. As a global company,
TrelleborgVibracoustic consistently implements
global best practices to ensure world-class quality, health, safety and environment levels.
TrelleborgVibracoustic operations in Russia are
managed by the two regional offices located in
Sankt Petersburg and Togliatti. The production
plant in Zavolzhie provides the local Russian
market with engine mounts, exhaust mounts and
suspension mounts. In line with the rising engagement of OEMs in Russia, TrelleborgVibracoustic is
extending its activities in the Russian market.
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Freudenberg Nonwovens is ...
Freudenberg
Nonwovens
... the world market leader in the production of
nonwovens for various applications.
Headquarters in Germany
Freudenberg Nonwovens is the world‘s largest
producer of nonwovens, with 21 manufacturing
and processing sites in 13 countries. The company manufactures interlinings for the apparel
industry and nonwovens for the following markets:
Energy, Automotive Interiors, Hygiene, Medical,
Building Interiors, Geotextiles and Specialites.
Freudenberg was the first company to introduce nonwovens on the market and continues to
set the global standard with new ideas such as
Lutradur ECO and Vilene ECO. For the segment
“Automotive Interior”, Freudenberg Nonwovens
recently introduced a new generation of automotive carpets brand named Lutraflor.
Cables are the lifelines of our modern world.
Reliable, high quality nonwoven cable materials made by Freudenberg meet challenges for
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various applications like medium and high voltage
cables as well as telecom and fiber optic cables.
Freudenberg
Filtration Technologies is ...
... a supplier of superior filtration solutions to improve the quality of life with long term experience
in various industrial and automotive applications.
Freudenberg
Filtration Technologies
manufacturing, microelectronics, mining, office
buildings, pulp and paper, pharmaceuticals,
residential buildings, steel, surface technology,
transport (rail, sea and air) and wood industry.
Sales office in Nizhniy Novgorod Region
Freudenberg Filtration Technologies provides
highly efficient industrial and automotive filter
products, superior system solutions and valueadding services in air and liquid filtration. The
comprehensive portfolio is marketed under
two globally established brands, Viledon® and
micronAir®.
The sustainable solutions of Freudenberg Filtration
Technologies help to improve the quality of
life – by enhancing the efficiency of industrial
processes, contributing to the careful use and
conservation of resources and protecting people’s
health.
For more than 10 years Viledon® industrial filters
have been distributed in the Russian market
resulting in long lasting customer relationships.
Freudenberg Filtration Technologies has recently
opened its new sales office in the Nizhniy
Novgorod region, providing air and liquid
filtration solutions for various industries, as
for example automotive, cement, chemicals,
cleanrooms, dust removal technology, energy,
food and beverage production, health services,
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Freudenberg Group
Guiding Principles
 Value for Customers
We are committed to anticipating, understanding
and meeting our customers‘ needs and expectations.
As a diligent supplier with a passion for detail,
we provide indispensable support to make our
customers successful. We deliver superior value
through our commitment to quality, service and
reliability, supported by our global presence.
 Innovation
As a multinational company of German origin
competing in global markets, our established
tradition of innovation and renewal benefits our
customers. Constant innovation in everything we
do is essential for our long term financial success.
We are leaders in continuous improvement, and
our culture encourages and rewards creativity
and initiative from all our employees.
 Leadership
Entrepreneurship is our heritage and the foundation of our success. We continue this tradition
through delegated responsibilities, freedom of
action and personal accountability.
We believe in solid leadership based on personal
example, modesty, putting trust in people, and
promoting team spirit. We are committed
to developing our future leaders within the
Freudenberg Group in order to safeguard this
style.
 People
As a family company, we are devoted to our
employees‘ well-being and personal development. We reject all forms of discrimination and
harassment and show understanding and respect
in our dealings with each other.
We promote a multi-cultural environment where
employees work together in worldwide teams to
enrich our culture and capability. We believe in
the value of enduring relationships with customers,
suppliers and industrial partners.
20
 Responsibility
Our company and its family shareholders together
are committed to protecting the environment and
being responsible corporate citizens in all countries and communities in which we do business.
We take all possible care to ensure the safety of
the workplace and of our products.
As a family company, we strive for the highest
standards of personal behavior. Fairness and
integrity guide our conduct amongst ourselves,
towards our business partners and the general
public.
 Long Term Orientation
After more than 160 years, the Freudenberg
Group is and will remain a wholly owned family
enterprise. We strongly believe that our long term
business orientation is a major strength that benefits our customers and partners.
While we are not averse to reasonable risks,
financial prudence and solidity will continue to
determine the scope and speed of our strategic
development. Freudenberg has a long and
successful tradition of worldwide cooperation,
alliances and partnerships which enable us to
better serve our customers and strengthen our
competitive position.
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Contacts
Freudenberg & Co.
Kommanditgesellschaft
Höhnerweg 2-4
69469 Weinheim
Germany
Phone: +49 6201 80-0
Fax: +49 6201 88-0
www.freudenberg.com
Freudenberg Politex OOO
Zheleznodorozhnaya str. 1,
bld. 45
606524 Zavolzhie,
Nizhniy Novgorod Region
Phone: +7 83161 21212
Fax: +7 83161 21216
www.freudenbergpolitex.com
Klüber Lubrication OOO
Andropova pr. 18, bld. 6,
of. 5-12
115432 Moscow
Phone: +7 499 418 00 33
Fax: +7 499 418 00 34
www.klueber.ru
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Chem-Trend Russia
Andropova pr. 18, bld. 6,
of. 5-12
115432 Moscow
Phone: +7 903 294 4865
Fax: +7 495 358 2448
www.chemtrend.com
OKS distributor for Russia CPK
Import LCC
Partijnyj pereulok 1, k57c2
115093 Moscow
Phone: +7 495 221 6181
Fax: +7 495 221 6181
www.pkmoscow.ru
EagleBurgmann OOO
Zheleznodorozhnaya str. 1,
bld. 45
606524 Zavolzhie,
Nizhniy Novgorod Region
Phone: +7 83161 300 77
Fax: +7 83161 305 59
www.eagleburgmann.ru
Freudenberg Simrit OOO
Elektrodnaya str. 2, bld. 12-14
111524 Moscow
Phone: +7 495 380 0650
Fax: +7 495 380 0651
www.simrit.ru
OKS Spezialschmierstoffe
GmbH
Ganghoferstraße 47
82216 Maisach
Germany
Phone: +49 8142 3051-500
Fax: +49 8142 3051-599
www.oks-germany.com/ru
Freudenberg Household
Products Eastern Europe
Vileda Professional
Malaya Monetnaya str.
d.2 liter G, office 406
197101 Saint Petersburg
Phone: +7 812 6333 232
Hotline: +8 800 3333 600
www.viledapro.ru
Freudenberg Vileda
Eastern Europe LLC
Prospekt Andropova 18, bld. 6,
office 4-14
115432 Moscow
Phone: +7 495 967 3523
Fax: +7 495 967 3523#106
www.vileda.ru
Freudenberg Nonwovens
Höhnerweg 2-4
69469 Weinheim
Germany
Phone: +49 6201 80-0
Fax: +49 6201 88-0
www.freudenberg-nw.com
Freudenberg Filtration
Technologies OOO
Nizhniy Novgorod region
Kstovo district, 600m to the
West of Zhdanovsky,
428 km of M7
Phone : +7 831 45 39857
www.freudenberg-filter.com
OOO SurTec
Andropova 18/6
115432 Moscow
Phone: +7 495 632 0231
Fax: +7 495 632 0231
www.surtec.com
Corteco Russia
Donbasskaya str. block 2
Office 718
142700 Vidnoye,
Leninskiy district,
Moscow region
Phone: +7 495 223 61 84
Fax: +7 495 223 61 84
www.corteco.com/ru
Trelleborg Automotive LLC
Lyubotinskiy prospect 5
Office 32
196105 Saint Petersburg
Phone: +7 812 4588744
www.tbvc.com
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Freudenberg
Filtration Technologies
Freudenberg
Nonwovens
www.freudenberg.com
www.freudenberg-group.ru