Public Attitudes Toward Urban Arthropods David N. Byrne, Edwin H. Carpenter, Ellen M. Thoms, and Susanne T. Cotty Abstract To better understand the public's attitude toward arthropods, a telephone survey was conducted of 1,117 households in Arizona. Only a small percentage (6.0%) took pleasure from arthropods encountered outside the home, whereas fewer still « 1.0%) enjoyed those found inside the home. Conversely, over half of those interviewed said they either disliked or were afraid of outdoor arthropods, and 88% were either afraid of or disliked indoor arthropods. Attitudes toward indoor and outdoor arthropods were separately dependent (P < 0.05) upon sex, level of education, residence in a metropolitan area, and whether or not the respondents owned or rented the home in which they lived. Attitudes toward outdoor arthropods were separately dependent upon age and family income. A multivariate analysis indicated these variables were independent of one another in respondent relations toward arthropods. When asked to rate certain animals relative to one another, we found that respondents readily discriminate between desirable and undesirable arthropods. The gathering of precise information concerning public attitudes is thought to be a critical step in the implementation of any urban pest management program. The information can be used to identify societal groups that are most receptive to educational programs concerning urban pest biology and most willing to participate in urban pest management programs. I tis difficult for entomologists to assess the public's attitude toward arthropods primarily because we commonly tend to dismiss negative public reactions as being ill-founded and trivial. A failure to appreciate the nonscientific point of view could lead to inappropriate policy decisions and research. If we assume that householders are willing to accept certain insect population levels when they are not, control regimes predicated on that assumption are not likely to succeed. If we measure the success of a control strategy by its ability to minimize contact between humans and arthropods, when the public enjoys certain of these animals, our research has been a disservice. Several informative papers have been published as a result of surveys that address questions concerning human interactions with urban arthropods. Although these accounts primarily focused on both chemical and nonchemical control efforts, several did offer some insight into public attitudes toward arthropods. Frankie and Levenson (1978) found that individuals who responded positively to insects were more likely to be able to name a nonchemical method of insect control and were less inclined to use insecticides. They also found geographical differences in attitudes toward insects. Robinson (1980) found that Virginia homeowners were selectively knowledgeable about urban insects because most interviewees had some understanding of termite biology, whereas they knew little about old house borers, carpenter ants, or powderpost beetles. Levenson and Frankie (1983), in a survey conducted in California, New Jersey, and Texas, found that 40 about half of the people interviewed responded positively to the question, "Are there any insects that you like?",and these people tended to be younger and white. Bennett et al. (1983) found that 72% of those interviewed were aware of beneficial insects. The purpose of this Arizona study was to gather information on the attitude of state residents toward arthropods for use in the implementation of a program to disseminate information on urban pest biology. In this study we wanted to determine specifically:how people react to the presence of arthropods in and around their homes; if individuals with different demographic profiles react differently to the presence of arthropods; how people feel about arthropods relative to other animals; and if arthropods found in Arizona are perceived as a threat to human welfare. Materials and Methods We used a telephone survey technique involving 1,117 households. The survey instrument was a 26-item questionnaire designed to take less than 15 min to complete. It was drafted and tested following the recommendations in Dillman (1978). Residential numbers from all current telephone directories in Arizona served as the universe from which the survey sample was drawn. The number of households se· lected from each directory was based on the number of people serviced by that directory. Page numbers and position of names on the page were selected randomly. To provide sufficient numbers of non-metropolitan respondents, the sample was split, with approximately equal numbers being drawn from metropolitan and non· metropolitan areas. (A metropolitan area is defined by the U.S. Department of Commerce [1982] as one which contains a city with greater than 50,000 inhabitants). This was necessary because about 75% of Arizona residents live in either the Phoenix or the Tucson area, and drawing 75% of our sample from those two cities would make comparisons of urban and rural attitudes difficult. Interviewers were members of a university student population who were not involved in the entomological sciences. The latter characteristic was important to reduce the likelihood that interviewers would attempt to interpret questions for the respondents. When choosing interviewers, attention was paid to telephone mannerisms such as courtesy, and to com· munication skills such as diction. All in· terviewers were trained in the interview techniques outlined by Cannell and Kahn ( 1969). Questions specifically addressing atti· tudes toward arthropods were asked at the beginning of each interview so that later questions concerning such topics as pestiferous species and control techniques would not bias the respondents. Results and Discussion A comparison of the demographics of the survey's respondents with those for the entire state's population (U.S.Department of Commerce 1982) indicated that the compositions were approximately the same. Of the survey respondents, 57.8% were female versus 50.8% found in the population census. Also,the percentage of people found in our survey's five age BULLETIN OF THE ESA Table 1. Public responses to questions concerning attitudes toward urban arthropods Question Response 1. Which of the following state· ments best describes how you feci about insects you might find in your yard? (n =0 1,027) a. 1 am afraid of them b. I dislike them c. I tolerate them d. I enjoy their presence % 4.5 37.6 51.9 6.0 2. Which of the following state· ments best describes how you feci about insects you might find inside your home? (Il =0 1,089) a. I am afraid of them b. I dislike them c. I tolerate them d. 1 enjoy their presence 4.6 83.5 11.2 0.7 groups did not vary by more than 1.7 percentage points from those found in the census data. In other surveys large portions of those interviewed responded in a generally pos· itive manner to questions concerning their attitudes toward arthropods. Fifty· two percent of those interviewed by Levenson and Frankie (1983) answered yes to the nonspecific question, "Are there any insects that you like?" By contrast, we found that, when asked the location of en· counter and specifically how they felt about arthropods, very few of our interviewees took pleasure from their association with these animals (Table 1). When asked how they felt about arthropods found in the immediate area outside the home (outdoor arthropods), only 6.0% said they enjoyed them. Only about half the respondents were willing to tolerate their presence, whereas the remainder had a definite negative reaction, expressing an attitude of either fear or dislike. We found that people reacted even more negatively to arthropods inside the home (indoor arthropods). Approximately 88% of the interviewees reported they were either afraid of or disliked indoor arthropods. Only about 11 % were willing to tolerate an association with indoor arthropods, whereas less than 1% claimed to enjoy these encounters. No simple explanation exists for why such a high percentage of respondents disliked or were afraid of indoor arthropods. Of those commonly reported by the respondents (Table 5), none are capable of doing extensive damage to the structure or its contents, and few threaten human physical health. Nonetheless, reSliMMER 1984 spondents may perceive arthropods in their homes as a liability by viewing them as indicators of unsanitary conditions, or as intruders, or because they feel arthropods are health hazards. The results of the chi-square analyses comparing attitudes toward indoor and outdoor arthropods and separate demographic characteristics are shown in Tables 2 and 3. We found that attitudes toward indoor and outdoor arthropods were separately dependent (P < 0.05) upon sex, level of education, residence in a metropolitan area, and whether or not the respondents owned or rented the home in which they lived. Additionally, attitudes toward outdoor arthropods were separately dependent (P < 0.05) upon age and family income. Females generally responded more negatively to both indoor and outdoor arthropods (Tables 2 and 3). Approximately equal percentages of both sexes indicated "dislike" of outdoor and indoor arthropods. Approximately equal percentages also reported that they enjoyed outdoor and indoor arthropods. Males, however, claimed to be more tolerant than females of arthropods found in both situations. The sexual dichotomy in attitudes toward arthropods is difficult to explain, but it is not unreasonable to assume that it may be a function of societal expectations and early training rather than endogenous sexual differences. Distinct attitude patterns also emerged when we examined their relationship with the level of the respondent's formal education (Tables 2 and 3). The over· whelming majority of the interviewees who had not graduated from high school responded negatively when asked to describe their attitudes toward outdoor arthropods; i.e., they were either afraid of or disliked them. This contrasts with the proportion of college graduates who responded negatively to the presence of outdoor arthropods-less than one third. More similar percentages of these two education groups reacted negatively to indoor arthropods. It may be that the greater willingness to tolerate or enjoy the presence of arthropods results directly from knowledge obtained from participation in a biological science program or is the by-product of intellectual flexi· Table 2. Demographics of responses to question, "Which of the following statements best describes how you feel about insects you might find in your yard?" Response No. of respondents Characteristic Sex" Female Male Age" (yr) 18-30 31-40 41-50 51-65 >65 Education" <High school Some high school High school graduate Trade school Some college College graduate Postgraduate Family income (S)" 5,000- 15,000 15,001- 25,000 25,001- 50,000 >50,000 Residence location" Metropolitan Non·metropolitan Residence ownership" Own Rent " Significance (P < 0.05) Afraid Dislike Tolerate Enjoy 5.2% 7.3 646 471 6.8% 0.2 39.5% 35.1 48.5% 59.4 328 239 145 217 197 6.0 3.7 0.8 2.5 7.0 39.4 26.6 33.1 39.4 50.0 48.5 59.2 59.4 54.0 40.7 6.1 10.6 6.8 4.0 2.3 46 96 309 57 317 171 127 3.0 10.7 6.0 4.0 4.4 1.9 0.8 60.6 53.6 42.2 42.0 34.4 30.8 23.1 36.4 33.3 47.5 48.0 55.3 60.4 61.5 0.0 2.4 4.2 6.0 5.8 6.9 14.5 258 330 325 64 6.8 4.0 2.6 3.4 36.2 37.9 35.6 30.5 52.0 52.2 52.8 59.3 5.0 6.0 7.9 1.7 558 575 3.6 5.3 40.4 34.7 51.0 52.8 5.0 7.1 833 275 4.1 5.8 40.6 26.8 49.8 59.5 5.5 7.8 within subsets. 41 bility stimulated by higher education. As indicated, attitudes toward both indoor and outdoor arthropods were dependent upon whether the respondent lived in an area designated as either metropolitan or non-metropolitan. Approximately 12% of the people living in nonmetropolitan situations responded that they either enjoyed or tolerated indoor arthropods, and 60% reported feeling the same way toward outdoor arthropods. People living in metropolitan situations responded in this positive or neutral manner to indoor arthropods II % of the time and to outdoor arthropods 56% of the time. Finally, we found that renters responded more positively to both indoor and outdoor arthropods than homeowners. Approximately 16% of the reno ters in our survey either enjoyed or tolerated indoor arthropods, whereas only about 10% of the homeowners did so. About 67% of the renters responded that they either enjoyed or tolerated outdoor arthropods whereas 55% of the homeowners did so. These homeowners' feelings of antipathy to indoor arthropods may again be a result of a nonspecific, perceived threat to their property, which renters would not be as likely to experience. Renters, especially those living in apartments, are thought to be less cognizant of the area immediately surrounding their home and therefore feel less threatened by what might be found there. There were two demographic characteristics, age and family income, for which attitudinal dependency (P < 0.05) was found for outdoor but not indoor arthro· pods. Individuals in the two middle age groups (31-40 years and 41-50 years) enjoyed or tolerated outdoor arthropods about 68% of the time, whereas individuals in the three age groups near the extremes (18-30, 51-65 and >65 years) responded positively or neutrally about 52% of the time. Individuals who were members of families making more than $25,000 per year enjoyed or tolerated outdoor arthropods about 62% of the time, whereas members of families making less than 525,000 responded in this manner 58% of the time. By using a multivariate analysis, a hierarchical set of logit chi-square models was fitted to the data. The best·fitting models indicated that the above descriptions of variables being independently related to how people feel about arthropods, indoors and outdoors, are complete and parsimonious. To determine how respondents in our survey felt about arthropods as compared 42 with other animals, we asked them to rate nine animals on a scale of 0 to100. They were told to assume that a deer was worth 50 points. If they liked the animal more than a deer they should give it more than 50 points, and if they liked it less than a deer, it should receive less than 50 points. The results of this rating are shown in Table 4. A nationwide study by Carpenter and Blackwood (1979) included three animals that were also used in our survey. These were the deer (which was given 50 points), the bald eagle, and the skunk. The bald eagle was one of the highest rated animals, with a mean rating of 62.7 points, and the skunk was the lowest rated, with a mean rating of 23.8. These compare favorably with the ratings received in our survey (Table 4). Four arthropods in our survey, garden spiders, crickets, ants, and scorpions, were rated lower than the skunk. Scorpions were rated the lowest. At the same time, the three other arthropods in our survey-honey bees, ladybird beetles, and butterflies-received scores ranging from 42.0 to 57.9. These results support the fact that our respondents do not hold certain arthropods in high regard, although it should be noted that they did differentiate decidedly between such arthropods as scorpions and butterflies. A chi-square analysis also showed that assigned ratings were consistently dependent (P < 0.05) on sex, and independent of the other five demographic characteristics examined. Females rated butterflies and ladybird beetles significantly higher than did males, whereas males rated bald eagles, honeybees, and scorpions significantly higher than did females. This may also be a matter of societal expectation, with males being somewhat more hesitant to admit they they feel uneasy about scorpions or that they feel an affinity for butterflies. To identify which arthropods Arizona householders came in contact with and which they regarded as pests, they were asked the open-ended question, "What kind of insects have you noticed around your home this past year?" Fifteen arthropods were mentioned by at least 3% of Table 3. Demographics of responses to the question, "Which of the following statements best describes how you feel about insects you might find inside your house?" Response Characteristic Sexa Female Male Age 18-30 years 31-40 years 41-50 years 51-65 years >65 years Educationa <High school Some high school High school graduate Trade school Some college College graduate Postgraduate Family Income (S) 5,000-15,000 15,001-25,000 25,001- 50,000 >50,000 Residence locationa Metropolitan Non-metropolitan Residence ownershipa Own Rent a No. of respondents Afraid Dislike Tolerate Enjoy 642 468 6.6% 1.6 83.2% 83.5 9.4% 13.6 0.3% 1.4 323 233 144 211 193 7.0 3.9 2.1 1.9 6.0 81.8 79.6 84.4 88.8 80.0 10.5 15.2 12.0 9.2 8.5 0.6 1.3 1.4 0.0 0.5 46 96 306 56 316 169 127 9.5 9.7 5.8 5.7 5.2 0.0 0.8 83.3 77.4 84.4 83.0 85.7 82.0 82.0 4.8 12.9 8.5 9.4 8.8 16.8 15.6 2.4 0.9 0.3 1.9 0.3 1.2 1.6 254 322 323 61 8.1 4.4 1.9 3.3 77.7 85.4 87.1 85.2 13.0 9.6 10.4 9.8 1.2 0.6 0.6 1.6 550 561 3.5 5.7 85.1 81.8 11.0 11.4 0.4 1.1 818 268 4.2 6.1 85.4 78.3 9.8 14.4 0.5 1.1 Significance (P < 0.05) within subsets. BULLETINOF THE ESA the interviewees (Table 5). Crickets were mentioned by more than 70% of the reo spondents-almost twice as frequently as any other. Near 30 to 35% of those inter· viewed reported seeings ants, spiders, and black widow spiders specifically. Flies and cockroaches were reported by about 20%; grasshoppers by 14%; scorpions by abom 12%; and the remainder, including butterflies, earwigs, ladybird beetles, ticks, silverfish and aphids, by less than 10%. It may be significant in the social sense that, whereas almost 30% of the people interviewed report the presence of black widow spiders, less than 10% reported butterflies. This is surprising. Because black widow spiders are known to be nocturnal and generalIy reclusive animals, whereas many butterflies are attractive, conspicuous, diurnal insects, the reverse would be expected. Perhaps the fact that black widow spiders are recognized as being a health hazard indicates that the public is more apt to focus on the negative features associated with arthropods than on the positive. This supports the statements by Kellert and Berry (1980) that, whereas the public has a rather limited knowledge of animals, they are more aw,tn: of those which can injure humans. The arthropod lists that interviewees had generated were read back to them, and they were asked to identify animals they considered a problem. With the exception of butterflies and ladybird beetles, which were a problem for less than 5% of the respondents, alI the arthropods were identified as pests by at least 40% of those interviewed (Table 5). We were also interested to see ifpeople exhibit more or less concern about ar· thropods found in our state when comp;tred with those encountered elsewhere. A large percentage (84.3%) had lived in states other than Arizona. These people were asked to describe how they feIt about the arthropods found in Arizona as compared with those found at their previous addresses. Approximately half said they fclt no differently. The remainder were almost evenly divided in their opin· ions, with 25.1% saying they felt better about the arthropods they found in Ari· zona and 25.9% saying they felt better about those found at their previous addresses. The responses provided by those who fclt better about the arthropods found in Arizona (n :::: 231) again substantiated the fact that people dislike arthropods. The reason most often given ( 49.4% ) for feeling better about Arizona's arthropods was that the interviewees believed there SliMMER 1984 were fewer of them. Approximately 30% felt they caused fewer problems. Only 11 % of the respondents found them more interesting. The remainder gave no spe· cific reason. The reasons given by the 224 people who felt worse about Arizona's arthro· pods were almost evenly divided among the four detractors presented. Their reo sponses to the question, "Why do you feel that the insects in Arizona are more of a problem?", were as folIows: (a) they are less pleasing to look at, 21.9%; Cb) there are more of them, 25.0%; (c) they are more of a nuisance, 21.4%; Cd) they are potentially more harmful, 20.5%; Ce) other, 11.2%. such as pesticides. Further, it appears that area-wide efforts to educate the public must be attempted before going forward with any pest management schemes. Surveys such as ours can be used to identify starting points for these efforts. We might conclude, for example, that in Arizona individuals who have spent more time receiving formal education are more tolerant and less fearful of arthropods and would be more willing to accept arthro· pods. They might therefore be more agreeable to spending time learning about urban arthropod biology. The results of Conclusions Some caution should be exercised in drawing general conclusions concerning the public's attitude toward urban arthropods based on a study done in one state, because some regional differences might be expected; however, it would be inappropriate to conclude that Arizona residents are so different that they do not share some attitudes with residents of other states. It is difficult to explain why our respondents hold arthropods in such low regard in contrast to those surveyed in previous studies, but the data from the questions concerning their feelings toward these animals and the ratings as· signed arthropods relative to other ani· mals indicate overwhelmingly that that is the case. We suspect that when respondents are asked how they feel about ar· thropods in a particular "lifelike" circum· stance, or when asked to make a direct comparison with other animals, they are more likely to express negative feelings than when asked more general, nonspe· cific questions. Many of the management plans devel· oped for dealing with urban pests require that urban residents accept certain min· imal arthropod populations inside and outside their homes. In the face of our findings, one would conclude that most people are not as comfortable in the close presence of arthropods as was indicated previously. If this is true, then dealing with the negative attitudes of the public must receive top priority when implementing any urban pest management program. We believe that the key to effecting changes in these attitudes is education. As an example, an effort on the part of en· tomologists should be made to explain urban arthropod biology rather than simply recommending control techniques Table 4. Mean response to questions concerning animal affinity (scale, 0- 100) Animal Rating Bald eagle Butterfly Ladybird beetle Honey bee Skunk Garden spider Cricket Ant Scorpion 71.9 57.9 53.9 42.6 24.4 23.9 21.0 18.7 10.2 Table 5. Arthropods reported by interviewees as being present in urban settings % Respon- Animal Cricket Ant Spider Black widow spider Fly Cockroach Grasshopper Scorpion Beetle Butterfly Earwig Ladybird beetle Tick Silverfish Aphid dents reporting presence % Perceived as pests by respondents 71.1 37.8 37.5 72.6 66.6 41.7 29.2 21.5 17.6 14.0 11.6 9.9 9.8 9.1 69.8 83.6 86.0 54.8 65.1 44.5 4.7 68.9 8.6 5.6 5.4 2.1 91.9 67.2 84.6 3.3 43 our survey indicate that the same might be said of people living in non-metropolitan areas, of renters, and of people in upper-income brackets. Free Color Slide Catalog! Acknowledgment We thank H. E. DeVries of the University of Arizona Council for Environmental Studies for her valuable suggestions during an early review of this manuscript. References Cited Bennett, G. W., E. S. Runstrom, and}. A. Wieland. 1983. Pesticide use in homes. BulL Entomol. Soc. Am. 29: 31-38. Cannell, C. F., and R.1. Kahn. 1969. Interviewing, pp. 526-595. In G. Linzey and E. Aronson [eds. I, The handbook of social psychology. Vol. 2. Addison Wesley, Readington, Mass. Carpenter, E. H., and 1. G. Blackwood. 1979. The effect of question position on responses to attitudinal questions. Rural Sociol. 44: 56-72. Dilbnan, D. A. 1978. Mail and telephone sur· veys: the total design method. John Wiley & Sons, Ltd., New York. Frankie, G. W., and H. Levenson. 1978. Insect problems and insecticide use: public opinion, information and behavior, pp. 359399. In G.W. Frankie and C. S.Koehler [eds.I, Perspectives in urban entomology. Academic Press, New York. KeUert, S. R., and}. K. Berry. 1980. Phase III: knowledge affection and basic attitudes toward animals in American society. U.S.Government Printing Office, Washington, D.C. Levenson, H., and G. W. Frankie. 1981. Pest control in the urban environment, pp. 251272. In T. O'Riordan and R. K. Turner [eds I., Progress in resource management planning. Vol. 3. John Wiley & Sons, Ltd., New York. Levenson, H., and G. W. Frankie. 1983. A study of homeowner attitudes and practices toward arthropod pests and pesticides in three U.S. metropolitan areas. In G. W. Frankie and C. S. Koehler [eds. I, Urban entomology: interdisciplinary perspectives. Praeger Press, New York. (in press). Robinson, W. H. 1980. Homeowner knowledge of wood-infesting insects. Meisheimer Entomol. Ser. 29: 48-52. U.S. Department of Commerce. 1982. Census of population: general population characteristics. U.S.Government Printing Of· fice, Washington, D.C. Thousands of insects and related structural pests in High Quality COLOR slides. Super as teaching aids, they are being used by universities and governmental agencies to show proper identification and life cycles. Get your free color slide catalog·by sending in this coupon today! • Van Waters & Rogers 2600 Campus Dr., San Mateo, CA 94403 Attn: Norm Ehmann Ariz. Agric. Exp. Stn. Journal Series No. 3766. Received for publication 9 June 1983; accepted 13 February 1984. Address: (Byrne) Dept of Entomology, (Carpenter) Dept of Agricultural Economics, (Cotty) Council for Environmental Studies, University of Arizona, Tucson, AZ 85721. (Thoms) Dept of Entomology, Virginia Polytechnic Institute, Blacksburg, VA 24061. • 44 Yes! Please send a free color catalog to: Name Address City/State Zip BULLETINOF THE ESA
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