Please log in and go to this website: training.www.iup.edu/iuplogin The New Basics: Training for New Web Maintainers The Web Team www.iup.edu/web/personnel •  Mike Powers Dir. of Web Services •  Elaine Jacobs Smith Web Editor •  Bruce Dries Assistant Editor •  Aaron Kennelly Web Developer Introduc1on What’s Ektron? A Content Management System, or CMS An online system that lets us What’s a collect content (text and Content images) from all over the Management university and centrally System? control its presentaMon and publicaMon. WHY?!?! •  Helps us to provide unified navigaMon and design •  The CMS lets us use and re‐
use our content in many different ways •  Provides a chain of approval (called “workflow”) The CMS helps us beAer market IUP. Web •  Get trained, keep up with Web Team Maintainer Responsibili1es communicaMons hWp://www.iup.edu/newsItem.aspx?
id=57491&blogid=477 •  Keep exisMng content up to date •  Post news items •  Post events •  Follow best pracMces What We’ll Cover Today •  Login •  UpdaMng ExisMng Pages •  Making a News Post •  Adding an Event •  How to Learn More Login Server Setup Where to Log In PracMce Here: training.www.iup.edu Build Here: staging.www.iup.edu Public Visits www.iup.edu Log In www.iup.edu/page.aspx?id=679 The Browser and the Workarea It helps to keep two Internet Explorer windows open: •  The Browser •  The Workarea They provide two views of the same content Upda1ng Exis1ng Pages Finding the Page 1.  Find the Webology site in the A‐Z Index, then 2.  Find the Webology site under “Units” in the Workarea Opening for Edi1ng In Ektron you can •  Just look at the content or •  Open it for ediMng It’s easy to get confused about that! Workflow Site Author Site Approver Web Team PublicaMon* Making Changes www.iup.edu/page.aspx?id=4641 www.iup.edu/page.aspx?id=20527 Let’s try it again •  Use headings and formakng •  University style •  Images Making a News Post Show, Don’t Tell Telling “He was sad.” S1ll Telling “He was despondent.” Showing “But amer I had got them out and shut the door and turned off the light it wasn’t any good. It was like saying goodbye to a statue. Amer a while I went out and lem the hospital and walked back to the hotel in the rain.” —Ernest Hemingway, A Farewell to Arms Telling IUP is: •  CommiWed to a high standard of excellence •  Dedicated to creaMng opportuniMes for students •  Steadfast in support of substanMve faculty and student research •  Proud of our highly successful alumni as demonstrated through outcomes •  EnthusiasMc about community partnerships and civic engagement Showing hWp://www.iup.edu/geoscience/
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what you can do to
discussion and learn
Paul House
September 8
Well Being, and Alice
Center for Health &
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Haven Project, The
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Co-sponsors: The
Decide to End Sex
hts, and real life exam
nal experiences, insig urage us to take action steps to
perso
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share
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leader. Ed will enco He will give us the keys to setting
essential to being a
a positive attitude.
principles that are
ct as a
and inspire us to keep give us ideas on how to make an impa
follow the principles
al goals and
September 15
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specific profession
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and
the
t
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inspi
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leade
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Making Your Mark:
Ed Gerety
NPHC, Interfraternity
ellenic Association,
Co-sponsored by Panh
p & Greek Life
by
ershi
Lead
seen
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are
Student Life—Stud
can impact how we
our online images
of online plagiarism
as he addresses how
in to us the issues
Join C.L. Lindsay III
ssionals. He will expla privacy. C.L. Lindsay III is a
profe
other
and
e of computing
future employers
freedom.
rty and the importanc field of student rights and academic
the
and intellectual prope
September 22
leader and expert in
puting and the Law
nationally recognized
ne: Campus Com
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Trouble Onli
Gas Prices—How
C.L. Lindsay III
September 29
Down?
Will They Ever Go
High Will They Go?
Dr. Gawat Baghat
October 6
of
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science and author
professor of political
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climate change.
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: To Be Gay and
Stranger at the Gate
Rev. Mel White
Christian in America
October 13
Who’s Positive?
Tom Donohue
October 20
ic and Pornography
Women, Pop Mus
Meredith Levande
October 27
use to Study Abroad
Need for Any Exc
All the Reasons You for International Affairs
IUP Office
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d Your Dream Job
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How to Beat 1000
Mr. Don Asher
November 10
d of Brothers
Members of the Ban
One of the Original
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of Christians and other
a growing community gendered people and the
under of Soulforce,
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Using News and Events Pays Off •  Takes Mme, but not much per week •  Big return on investment –  Reinforces Message Pillars –  Adds Credibility –  Increases Google Findability –  Puts you all over the web via RSS Where to Post News How to Post News www.iup.edu/page.aspx?id=53613 www.iup.edu/page.aspx?id=1399 What Just Happened •  Home page update •  Web team alerted for News and Events, IUP Reporter •  Media RelaMons alerted for press release •  Web syndicaMon (RSS) Being All over the Web with Syndica1on We run all the news through some of our most popular pages. hWp://www.iup.edu/inside/ Being All over the Web with Syndica1on We run all the news through some of our most popular pages. hWp://www.iup.edu/campusbulleMns/ Being All over the Web with Syndica1on We run all the news through some of our most popular pages. hWp://www.iup.edu/inside/
centralcalendar/ Being All over the Web with Syndica1on •  Most of our students and applicants don’t spend much Mme at www.iup.edu •  They are on Facebook, MySpace, etc. •  We reach them with syndicaMon Being All over the Web with Syndica1on hWp://en.wikipedia.org/wiki/
RSS_(file_format) RSS = Really Simple SyndicaMon “feed” “web feed” Allows other sites and somware to access our content Being All over the Web with Syndica1on Users click on the RSS icon to subscribe. Being All over the Web with Syndica1on Approximately 80% of our website visitors use an RSS‐capable browser. Being All over the Web with Syndica1on Once added, the browser alerts you when there’s new content. Being All over the Web with Syndica1on You can also put RSS feeds on your iGoogle home page Being All over the Web with Syndica1on Or your My Yahoo! home page Being All over the Web with Syndica1on Or on Facebook Being All over the Web with Syndica1on Or on your phone Coming Soon: IUP Daily Daily e‐mail to all faculty and staff (and students?) One More Time Two kinds of links in Ektron: •  Regular Links (use for external sites) •  Quick Links (use for content in the CMS) News Strategy •  Write in advance •  Post weekly •  (Can’t line them up in advance yet) Adding an Event The Importance of Events Where to Add Events How to Post Events www.iup.edu/page.aspx?id=53615 www.iup.edu/page.aspx?id=1427 Where to Go from Here For real work, log in here: staging.www.iup.edu/iuplogin Web •  Get trained, keep up with Web Team Maintainer Responsibili1es communicaMons hWp://www.iup.edu/newsItem.aspx?
id=57491&blogid=477 •  Keep exisMng content up to date •  Post news items •  Post events •  Follow best pracMces •  Web Team Home page www.iup.edu/web •  Web Team Summits and Trainings www.iup.edu/web/events (and on the login page) •  Web Team News www.iup.edu/web/news (and on the login page) •  Web Team How To Documents www.iup.edu/web/howto (and on the login page) •  web‐[email protected] •  staging.www.iup.edu/iuplogin