Creating Experiences - Infrastructure news

6%
DISTRIBUTION & features list 2015
Creating Experiences
circulation
Print circulation
Local
July - Dec 2014
3 840
digital reach
Newsletter subscribers
10 960
Digi Mag subscribers
1 020
Website pageviews per month 7 617
Social Media following
2 739
Total means of distribution
26 178
(Non-audited print and digital)
Are you a venue or supplier to the meetings, incentives, conference,
exhibition and business travel industry?
Are you looking for opportunities to grow your business and market share in South Africa
and across our borders?
Meetings magazine is the market leader and mouthpiece for the MICE and business
tourism sector. Its print and digital products are dedicated to simplifying purchasing
decisions and are distributed to key role-players throughout South Africa, the rest of Africa
and internationally.
Print and digimag distribution
readership
• Total print distribution: 3 840, including members of SAACI, ABTA, MICE Academy
and EXSA
13%
• 22 338 digital distribution to South African, African and international readers,
MICEenabling
Industry them to access your brand anytime, anywhere, on any device
15%
Hospitality Industry
46%
• Total means of distribution: 26 178
Corporate Industry
Newsletters
and website reach
Tourism
Industry
Newsletter distribution: 10 960 readers per month, promoting the magazine and offering
banner advertising opportunities. The Weekly Specials newsletter offers advertisers the
unique opportunity to advertise their specials and promotions.
26%
MICE Industry
The newsletter links to www.meetconfex.com, the premier website for the MICE sector.
Hospitality Industry
• 45 699 page views over the last six months and 18 563 unique visits
Our readers find value in our unique, quality content. By advertising in this magazine
and its related digital products, you significantly expand your engagement with your
target market.
Corporate Industry
Tourism Industry
Questions are set by the MICE
Academy on the content of
Meetings magazine. Submitting
answers to the questions allows
event organisers to qualify for CPD
points that contribute towards their
annual certification. This ensures
that event planners will read the
content of Meetings and see related
brand advertisements.
ow we reach the meetings, incentives, events and business
H
travel communities
• Daily: Website (7 617 page views per month), Facebook (574 likes) and
Twitter (2 162 followers)
• Weekly: Newsletters to 10 960 subscribers twice weekly
• Monthly: 3 840 printed magazines and 1 020 additional digital magazines
Meetings magazine offers you multiple platforms through which to
communicate and connect with the MICE and business tourism industry.
The statistics show that the best
way to reach the MICE and business
tourism industry is through Meetings
magazine, the The Planner website
and its newsletters. These products
bring together all the relevant
stakeholders throughout South-Africa
and beyond.
Endorsed by:
supported by:
Meetings is published by
– Sharing knowledge and skills for industry growth
Publisher of IMIESA, Water&Sanitation Africa, RéSource, Inside Mining, Transport World Africa, Meetings and The Meetings & Event
Planner, as well as the related industry websites: www.infrastructurene.ws, www.miningne.ws, www.transportworldafrica.co.za and
www.meetconfex.com
t +27 (0)11 233 2600 • www.3smedia.co.za • www.3smags.co.za • www.meetconfex.com
DISTRIBUTION & features list 2015
Creating Experiences
Who reads MEETINGS?
MICE Industry (46%)
Statistics show that the
best way to reach the
MICE industry is through
Meetings magazine, The
Planner website (www.
meetconfex.com), its
newsletters and social
media. These products
bring together the relevant
stakeholders across
the industry.
• Events managers
• Events co-coordinators
• Conference managers
• Marketing managers
• Professional speakers
•PSASA members (Professional Speakers
Association of Southern Africa)
•SAACI members (South African
Association for the Conference Industry)
• Seminar conveners
What makes
Meetings unique?
• It is the most important source of
business intelligence for the MICE
and business travel market. Industry
professionals need to read this
magazine for CPD points
• It is distributed to all key-industry
decision makers
• It is accessible through multiple
channels; print, newsletters, website
and social media
Hospitality Industry (26%)
Corporate Industry (15%)
• Banqueting managers
• Conference organisers
• Conference managers
• Marketing managers
• Conference organisers
• PAs
• Operations managers
Tourism Industry (13%)
• Procurement managers
• Event managers
•FEDHASA members (Federated
Hospitality Association of SA)
• Travel agents
•SATSA members
(SA Tourism Services Association)
Did you know?
Mindshare’s research indicates that
magazines yield an 11% higher
return on investment than radio
and 22% higher than TV.
features list 2015
Creating Experiences
2015 features list
In every issue of Meetings there is the opportunity to
showcase your venue, product or service.
JANUARY/FEBRUARY
MAY/JUNE
SEPTEMBER/OCTOBER
FOCUS ON:
• Greening
FOCUS ON:
• Entertainers
FOCUS ON:
• Exhibition organisers and exhibition venues
DESTINATION:
• Gauteng
DESTINATION:
• KwaZulu-Natal
MEETING PLACES:
• Close-to-airport
• Cultural conferences/events
MEETING PLACES:
• Casino conferences/events
• Wedding venues
• Top business restaurants
DESTINATION:
• Eastern Cape
• Northern Cape
TRENDS:
• Audio visual
• Catering
• Incentives
TRENDS:
• Corporate gifts
• Conference technology
INSIGHT:
• Top 10 MICE trends
INSIGHT:
• Safety and security
DISTRUBUTED AT:
• Meetings Africa 2015
• Africa Travel Week 2015
DISTRUBUTED AT:
• Travel Indaba 2015
• SAACI Congress 2015
• Markex 2015
MARCH/APRIL
FOCUS ON:
• Event spaces that cater for disabled delegates
DESTINATION:
• Tshwane/Pretoria, Limpopo, Mpumalanga and
North West
MEETING PLACES:
• Spa and wellness
• Boutique conferences
• Unique event spaces
TRENDS:
• Translation
• Exhibition stands
• Team building
INSIGHT:
• Training and qualifications
DISTRUBUTED AT:
• Africa Travel Week 2015
• Travel Indaba 2015
• IBTM 2015
• WTM 2015
JULY/AUGUST
FOCUS ON:
• Women in MICE
MEETING PLACES:
• Sport venues
• Bush venues
TRENDS:
• Translation
INSIGHT:
• The advantages of day venues
NOVEMBER/DECEMBER
FOCUS ON:
• Gautrain venues
DESTINATION:
• Free State
MEETING PLACES:
• The best of 2015
DESTINATION:
• Western Cape
TRENDS:
• CSI programmes
• Incentives
MEETING PLACES:
• Cruise conferences/events
• Winelands
INSIGHT:
• Technology
TRENDS:
• Décor
• Furniture hire
• Event Infrastructure
• Year-end functions
INSIGHT:
• Safety and security
DISTRUBUTED AT:
• SAACI Congress 2015
www.meetconfex.com
DISTRUBUTED AT:
• EXSA conference 2016
HEAR FROM THE EXPERTS Each
issue of Meetings, industry experts and
thought leaders share their views on
current trends, weigh in on pertinent
issues affecting the industry and give
insight on the current state-of-play
within the industry.
advertising opportunities 2015
Creating Experiences
Leaderboard 728 x 90
Capitalise on the relationship
we have with the meetings
& event community
Expand your brand, sell your products or drive
traffic to your website through our print and
online advertising opportunities.
Online opportunities
WWW.MEETCONFEX.COM
Banners are sold on the home page and run-ofsite pages.
• Leaderboard: prime position above The Planner
masthead
• Rectangle and full banners in eye-catching positions in
the right-hand column
Rectangle
300 x 250
• Home page: maximum of four advertisers per banner
zone to ensure optimum exposure for advertisers
• Run-of-site banners: displayed across a multiple pages,
increasing brand awareness
NEWSLETTERS
Reach our highly targeted readers’ inbox twice a week by
advertising in our informative and relevant newsletters.
Branded content gives you the ability to speak to
our audience as an authority in the industry without
relying on traditional advertising methods and have
content written or edited for you by our award-winning
journalists and editors. Banner advertisements give you
the opportunity to share your message and drive traffic
to your website. Promote your specials and promotions in
the popular Weekly Specials newsletter.
spotlight
The spotlight section on meetconfex.com showcases
your company and provides 24/7 online access to people
searching for information about your company and its
products and services from within their dashboard. This
advertisement can be placed on the homepage or one of
the section pages. Your advertisement includes a cover
image, logo and 80 word scroll-over description.
Expand your print reach by posting your media
releases and articles from Meetings to your
online profile.
www.meetconfex.com
Spotlight
DISTRIBUTION & features list 2015
Creating Experiences
Print Opportunities
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COVER STORY
COVER STORY
Luxury
in motion
Shift your focus.
Energise your mind.
Experience motivation
in motion. Have your
next conference on
The Blue Train.
4
T
HE BLUE TRAIN offers a unique way of
experiencing some of Southern Africa’s
magnificent landscapes and landmarks.
On this train, luxury assumes a new dimension,
allowing you to experience a meeting, seminar,
think-tank, company incentive or get-together
with a difference.
WELCOME ABOARD
A warm-hearted welcome sets the wheels in
motion for a voyage defined by the hallmarks
of personal attention and devotion to detail.
The De Luxe Suite will forever alter your
definition of style and class. From an
elegant and relaxing lounge during the day,
it transforms into a subtly lit bedroom of
indulgence during the night – soft bedding,
individually controlled air-conditioning system,
under floor heating, opulent marble and
gold-fitted bathroom, to the electronic
entertainment options on offer. Then, of
course, all this is accompanied by the ever-
6
1
changing vistas of the countryside. The Luxury
Suite will enchant you from the moment your
personal butler ushers you aboard. It extends
the offering from a De Luxe Suite even
further; by an extra metre of space.
THE CLUB AND LOUNGE CAR
The Blue Train’s Club Car is ideally positioned
for an aperitif or an after-dinner conversation
over coffee, cognac and Cuban cigars. While
away the miles with a game of cards, chess or
backgammon, tune into the big-screen TV, or
browse through a volume from the library as
you savour your beverage of choice from the
well-stocked bar.
The Lounge Car is the ideal setting for the
grand English ritual of high tea, served every
afternoon at your leisure.
THE CONFERENCE CAR
Whether you’re rallying your sales force,
rewarding outstanding performance,
wooing potential clients or hosting your
year-end function, The Blue Train has the
perfect solution for you. The fully equipped
Conference Car can comfortably seat 22
delegates boardroom-style and is fully
equipped with audiovisual and technical
equipment. Delegates will stay connected
at all times thanks to the free Wi-Fi. For
smaller sessions, the Conference Car can
be transformed to suit your needs, with
full business facilities, plush lounge seating
and a breathtaking panorama of the world
around you.
CELEBRATE MILESTONES
As The Blue Train’s tracks roll inevitably into
the distance, so life’s course brings with it
joys that must be celebrated – graduations,
engagements, weddings and honeymoons,
anniversaries and milestone birthdays.
The Blue Train can be chartered for such
occasions. Just for you, it can meander along
its standard routes, or on custom-made trips
and cross-border excursions that last from a
few hours to several nights. It’s your sojourn,
it’s your train.
You can, for example, go on a golfing or
safari charter, with the train stopping at
or near golf courses or game lodges that
are situated along a rail route. As long as
the option chosen involves rail networks
compatible with the Blue Train’s technology, it
can be arranged.
Other popular tailor-made charters include
stops at other major South African events
such as the Vodacom Durban July, the Nedbank
Golf Challenge in Sun City and the J&B Met in
Cape Town.
CORDON BLUE
While The Blue Train lives up to its five-star
reputation in every sense, its cuisine surpasses
even the highest expectations. Dinner will be
the most unforgettable experience of your
adventure. Call it Cordon Blue.
On-board chefs regularly refresh their
menus to intrigue and tantalise your palate, as
they prepare their signature dishes using the
freshest of local ingredients. Indeed, there’s
a menu for every taste. Whether you require
kosher or halaal meals, or gluten-free vegan
options, simply make your needs known at
the time of reserving your passage. The very
elegant dining car comfortably accommodates
42 guests in a single sitting and, in the event
of having more guests on the train, meals are
served in two sittings.
THE ROUTES
The route between Pretoria and Cape Town
is a 27-hour journey of 1 600 kilometres,
through some of the most diverse and
spectacular scenery offered by the African
sub-continent.
On the southbound trip, the train departs
from Pretoria railway station and arrives at
Cape Town railway station the following day.
En route to Cape Town, there is a stopover
and excursion in Kimberley, where you can
take a step back in time to the days of the
diamond rush.
On the northbound journey, the train leaves
Cape Town and arrives in Pretoria in time
for high tea the following day. It stops at
Matjiesfontein for an off-the-train excursion.
On arrival at Matjiesfontein, guests are invited
for a glass of sherry at the bar. The Victorian
buildings and original nineteenth century
London lamp posts impart to the traveller the
uncanny sense of entering a colonial time warp
– an oasis suspended in a different age.
What are you waiting for? Here’s to ‘suite’
dreams aboard The Blue Train – the ultimate
definition of luxury in motion.
2
3
4
5
6
Your company on the front
cover of Meetings! This
exclusive offer includes frontpage coverage AND a twopage cover story upfront in
the magazine.
REASONS TO USE
THE BLUE TRAIN
LUXURY IN MOTION Expect a trip
that is defined by the hallmarks of
personal attention and devotion
to detail.
MOVABLE FEAST The Blue Train’s
legendary cuisine is an irresistible
tribute to culinary mastery on
the move.
PERSONAL SERVICE To ensure an
unforgettable experience, a dedicated
butler will be at your beck and call,
ready to meet your every whim.
LUXURY SUITES From an elegant and
relaxing lounge during the day, to
a subtly lit bedroom of indulgence
during the night, expect a new
dimension of luxury.
TAILOR-MADE CHARTERS Fully
equipped and capable of following
any line that is compatible with its
technology, The Blue Train can be
chartered along its standard routes,
or on custom jaunts.
AWARD WINNING The Blue Train
has gathered an impressive list of
accolades, such as being voted Africa
and the world’s leading luxury train.
+27 (0)12 334 8459/8460
+27 (0)21 449 2672
[email protected]
bluetrain.co.za
• MEETINGS l SEP/OCT 2014
MEETINGS l SEP/OCT 2014 •
5
Use these pages to promote
your products and services
or enforce your marketing
message. The professional
editorial team at 3S Media
will assist you in getting your
desired message across.
front cover + 2-page article
SPOTLIGH
T
SPOT LIGHT
Share important
information and
hot news with
your industry. The
Be inspired
Spotlight, written
Go beyond
by our editor,
th
e ordinary
includes two
pages of editorial.
The photo of
the person
interviewed will be published on
the front-cover of the magazine
along with a pull quote.
18 • MEETINGS l SEP/OCT 2014
In early July, the
doors seamlessly
opened to what
promises to
continue as the
most important
decor, furniture
and retail trade
event on the Africa
n continent –
the Inspire Trade
Expo.
contact us
Editorial
Editor: Martin Hiller
+27 (0)11 233 2600
[email protected]
sales
Ruth Baldwin
t +27 (0)011 233 2612
c +27 (0)72 897 6752
[email protected]
subscriptions
Trust Makina
+27 (0)11 233 2600
[email protected]
Martin Hiller
DID YOU KNOW
?
ConCept G Exhibitions
is a unique exhibition & Events
and event
infrastructural
supplier specialising
in
the realisation
of bespoke and
system
projects. With
a collective 50
years of
experience from
senior level to
that of
management,
the team build
on and
add value to the
reputation of their
clients, providing
proficient, hands-on
services and advice
with an emphasis
on
professional and
sound service
levels.
This was evident
in the work they
did for
the Inspire Trade
Expo.
T
HERE ARE MANY
decor and design
shows and expos
annually occurring
in South Africa,
which are consumer
related and not
trade shows. ‘Inspire
was
conceived, to
promote decor,
design and
furniture to the
retail, design and
hospitality
industry, to strengthe
n the trade of
great
local product and
manufacturing,’
says Rina
Fortmann, managing
director of Inspire.
very first show
‘This
attracted the
right-quality
trade buyers and,
for the Inspire
team, 2015 is
definitely about
growth of our
trade buyers by
vastly expanding
our marketing
strategy into
sub-Saharan Africa.’
THE BUYER
Inspire 2014 was
a well-controlled
trade expo
where every single
visitor had to pass
a host of
stringent criteria
in order to be
allowed access,
due to the focus
being on quality
trade visitors.
‘In order to keep
it strictly trade,
Inspire had
an audited verificatio
n process to ensure
that
are wholesaler
s, importers, exporters
,
manufacturers,
aiming for success,’
agents and distributo
says Fortmann
rs
of furniture (indoor
. ‘We have
to extend great
and outdoor),
thanks to our
decor
(indoor and outdoor),
shareholders,
investors and sponsors
hospitality (interior),
for their valued
kitchens and office
support, input
furniture.
and belief in us,
For the ease and
which helped
to create this
comfort of the
much-needed
trade
platform for
exhibitor, specific
the industry.’
design pavilions
were
created, namely:
This
the Fabric Pavilion,
is why, just weeks
before the show
a unique
display of world-clas
opening, the Inspire
s fine furnishing
team changed
s fabrics
and wallpaper;
course
the
in
the Design Pavilion,
preparation and
planning phase.
a showcase
of innovative and
The team
engaged the expertise
inspirational designers
buyers visiting
and design excellence
speciality is the
whose
the exhibition
of trailblazers
manufacturing
had an interest
ConCept G Exhibition
placing orders
of furniture
in
and decor products;
and networkin
s & Events.
‘Our team was
g with potential
and the Office
nothing short
suppliers exhibiting
Pavilion,
elegantly manufact
of enthusiastic
at the exhibition,
and galvanised
ured office furnishing
’ says
to achieve the
Anita Bloom, Inspire
ergonomically
large project
s and
creative director
deliverables of
designed working
Inspire in an extremely
and
exhibition manager.
environments.
Strategic ‘pause’
short space of
areas (equipped
time, from appointme
The trade buyers
with Wi-Fi)
provided exhibitors
nt
that visited the
to the project
and buyers with
expo were
build and the actual
a good blend of
a
place
to
network while
retailers, architects
event,’
says Andrew Gibbs,
enjoying a cappuccin
, hotels,
lodges, interior
managing director
o.
Food, sushi and
decorators and
of
ConCept G.
cocktail bars added
designers,
as well as corporate
to the
Inspire experience
procurement within
‘The dedicated
.
efforts of the
the industry.
Running alongside
entire team
could clearly be
the trade show
viewed in the excellence
Bloom says, ‘The
were
trend, retail and
feedback from
of execution of
design forecast
the buyers is
the design pavilions,
that the quality
workshops
hosted by Dave
was at internatio
infrastructure
Nemeth – one
nal standards,
and design elements,
new product innovation
of South
Africa’s leading
proving
once again that
was evident and
trend experts.
positive and committe
Inspire was a great
that
platform from
d input
determines great
which to
output’.
network and do
FACES BEHIND
business.’
INSPIRE
Being the director
WHAT’S IN STORE
of SARCDA Trade
THE LAYOUT
FOR 2015
Exhibitions
for many years
Looking back at
and a past chairperso
the event, says
By taking full advantage
n of
EXSA, Claire Fortmann
Fortmann,
‘Inspire 2015 is
of Gallagher
handpicked her
about growth
Convention Centre’s
team.
‘The Inspire team
and
Hall 2, Link and
collaboration,
comprises young,
Hall 3, the
with a key focus
show provided
innovative,
dynamic, and well-verse
on international
the over 200 exhibitors
and local buyers.’
d organisers –
with
enough space
fully
committed to
to showcase their
There has been
the success and
products.
huge interest
The show’s target
development
of the trade show.
from those
market for exhibitors
that
were initially sceptical
We at Inspire aim
to make
about participati
a difference by
in a first-time
ng
striving for perfection
expo, with many
and
now clamourin
to get a good
g
position for 2015.
MEETINGS l SEP/OCT
2014 •
19
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Creating Experiences
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view it online!
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March/April
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November/December
Jan/Feb 2016
Booking
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17 Feb 15
08 Apr 15
06 Jun 15
04 Aug 15
30 Sep 15
25 Nov 15
Material
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03 Mar 15
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01 Dec 15
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Third page
820
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11 480
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80 x 40
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Position
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1 750
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20kb
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• Cover image on home page
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agency is contracted to manage an advertising booking on
behalf of a client that has made a direct booking, the initial
booking will not be diminished or renegotiated until expiry
of the existing contract. Please familiarise yourself with the
full set of terms and conditions as all contracts are subject to
these requirements.
Specials newsletter
Leader board
Bottom island banner
Island banner
Side banner
780 x 90
530 x 72
222 x 270
170 x 140
3 100
2 200
1 800
1 700
2 950
2 050
1 650
1 550
2 800
1 950
1 550
1 450
2 650
1 850
1 450
1 350
ONLINE TERMS AND CONDITIONS
1. Booking All bookings are to be made via the 3S Media Online
Contract Form. 2. Material All content is subject to 3S Media
approval and 3S Media will not alter image files or tags.
3. Payment All online adverts must be paid for in full prior to
publication.
*The above prices in ZAR exclude VAT **Press-optimised high-quality PDF file, 300 dpi
Please familiarise yourself with the full set of terms and
conditions as all contracts are subject to these requirements.
Contact
1 month
2-4 months
details A month consists of minimum of 4 x inserts • Abovethe-fold banner placements are subject to a 10% loading fee.
One change per month permitted • Payment by monthly
debt order. Contract total divided by period of contract • Click
through to website, email or PDF
SALES: Ruth Baldwin t +27 (0)011 233 2612 c +27 (0)72 897 6752 [email protected]
EDITOR: Martin Hiller t +27 (0)11 233 2600 c +27 (0)72 897 6752 [email protected]
SUBSCRIPTIONS
R300/annum (incl. VAT)
R50/issue (incl. VAT)
www.meetconfex.com
www.meetconfex.co.za
www.3smedia.co.za
www.3smedia.co.za