How to add WhatsApp to your hotel engagement strategy So how do we fit WhatsApp into an already robust engagement strategy? At Guestfolio, we’ve identified that using a platform like WhatsApp can help hoteliers maintain the digital conversation with their guests using mediums that are targeted and work well for them. WhatsApp’s reach is beyond huge, and we’re ready to start leveraging that for our clients. Using WhatsApp to communicate with guests Throughout this e-book, we highlight different ways that emails can be used to engage your guests with WhatsApp. Each email can be targeted to specific guests, automated, branded and sent at the timing of your choice. Let us know if you’d like to add the emails to your Guestfolio account or sign up for Guestfolio using the buttons throughout. PRE-ARRIVAL ENGAGEMENT Pre-arrival with WhatsApp • Share the hotel’s WhatsApp number, encourage them to add you as a contact* and allow guests to communicate with the hotel and make requests prior to arrival • Open up the dialogue between the hotel and the guest before they arrive If you need help with transportation or dinner on your first night, please let us know. Our WhatsApp details are below so feel free to get in touch. We’d love to hear from you! Simply follow the instructions below and send us a message. If you’d prefer, take a look at our suggestions for activities, dining and transportation options in your personal Guestfolio Mobile Concierge. We can't wait to see you. Add to your account Download WhatsApp Request a demo *We encourage hoteliers to include instructions on their email informing the guest of how to download WhatsApp, add the hotel as a contact an then communicate via the app. This is demonstrated on the adjacent email. Add us to your contacts +1 604 932 2510 Send us your requests via WhatsApp Check-in with WhatsApp • Invite the guests to check-in with WhatsApp and share arrival times and transportation details with the hotel Your stay is almost here and we can’t wait to welcome you in just three days time. If you’d like to check-in prior to arrival or if you’d like help with transportation on your first night, you can let us know via WhatsApp. Click below to message us. To help you get acquainted with the local area and to share our local knowledge, we’ve assembled some of our top suggestions in your Guestfolio Mobile Concierge, be sure to check it out too! Check-in with WhatsApp Add us to your contacts and let us know when you’re arriving via WhatsApp. Simply send us a message and we’ll get back to you right away! +1 604 932 2510 Add to your account Request a demo We look forward to welcoming you personally, Hotel Sample Reservations Team IN HOUSE Engage in house with WhatsApp • Is there something the hotel can help the guest with during their stay? • Allow for direct concierge-guest communication • Allow the guest to make requests for their room directly with housekeeping or the front desk We’re so happy to welcome you to Hotel Sample, we hope you enjoy your stay. If there’s anything you need while you’re here, of course feel free to let us know at the Front Desk or if you’d prefer, you can reach us via WhatsApp. We’re happy to take requests, provide room service and answer any questions you may have via WhatsApp. Get in touch with WhatsApp Anything extra that you need during your stay? We are always available via WhatsApp. Add us to your contacts and send us a message! +1 604 932 2510 Add to your account Thanks again, we hope you enjoy your stay. Request a demo Hotel Sample Reservations Team POST-STAY Drive direct bookings with WhatsApp • Inform the guest that if they were to return, they could book direct with the hotel via WhatsApp • A seamless way for a guest to confirm and communicate directly with the hotel • Drive direct bookings by keeping the guest engaged with the hotel, not third parties Add to your account Request a demo If you’d like to add WhatsApp to your hotel engagement strategy let us know via the options below. SIGN UP WITH GUESTFOLIO ADD A WHATSAPP EMAIL TO YOUR ACCOUNT
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