Guidance for Level 3 Principal Learning Creative and Media
Unit 2 – Questioning Creative Products – Examination
Note to centres/teachers:
This unit is to be undertaken by the learner as individual and independent work, with the
teacher in the role of supervisor only. It is expected that the candidate's answer will reflect
individual effort and ability.
The role of the teacher is to introduce the topic and research methods, supervise the
candidate's use of time and assist in general issues related to research and extended writing
under examination conditions.
Teachers will also need to incorporate visits to exhibitions, studios, performances or film
previews showcasing new controversial products to enhance the learners' knowledge and
enable them to gain a realistic impression of the impact of such products.
Candidates should be encouraged to actively research in depth their chosen case studies. It is
envisaged that the candidate will need to be selective when writing notes to reflect the
knowledge and understanding that they now have in relation to their case studies. Notes are
made to stimulate acquired knowledge.
It is the teacher's responsibility to ensure that the work the candidate has produced is their
own work and that they have written the notes. A cover sheet will need to be issued to the
candidate prior to the examination. These can be downloaded from WJEC website.
Candidates will need to sign the cover sheet to confirm that the notes are from their own
research and that it has been conducted individually. Teachers will also need to sign the form
authenticating that it is the candidate's own work.
Sending examination scripts to WJEC
Centres are reminded that for each candidate the following must be sent to WJEC on completion of
the examination. These should be tagged together:
Cover sheet authenticating candidate's work that has been signed by the candidate and the
teacher who has supervised the unit.
Four sides of A4 notes.
Examination script.
JJ/JF/W77(11)
How candidates are to write notes to be taken into the examination.
Candidates are able to take in a maximum of four sides of A4 research notes into the
examination. These are notes to aid their understanding of their chosen case studies and are to
be used when candidates are asked to refer to their chosen studies when answering questions.
Candidates will need to consider the assessment criteria and ensure that they have researched
into all areas within the specification. The notes should be written on blank paper and not lined.
The following applies to what is acceptable within the notes:
Notes must be hand written by the candidate him/herself. These must be in black pen.
Candidates must not use pencils for note writing. There must not be any typed notes.
Candidates can use graphs, spidergrams, and pictures within their notes to help stimulate
full understanding of their chosen case studies.
Within the notes, candidates must have evidence of primary research that they have
conducted . For example, – questionnaire results, focus groups results, interview results,
textual analysis of chosen products. Candidates must not re-write their questionnaires within
their notes but just give examples of one or two questions asked (open/closed) and
summarise their findings from these.
Secondary research should be in evidence within candidates' notes from a variety of research
sources. For example, books, the internet, magazine/journals, newspapers.
Candidates must ensure that they accurately reference their secondary sources within their
notes. Good referencing skills will be needed in the examination.
Candidates should write a full bibliography of their secondary sources within their notes.
No continuous prose can be written in the notes. Candidates must not cut and paste from
their sources.
Bullet points can be used.
Candidates can have within their notes up to four direct quotes concerning their case
studies. These should be no longer than two – three sentences each. A sub-heading
entitled 'Quotes' should be included within their notes, citing the source and the name of the
person quoted.
It is advisable that candidates use sub-headings within their notes to make it easier for them
to locate the information they need when responding to a question. For example, 'primary
sources', 'secondary sources', 'quotes', 'findings', 'debates', 'regulatory issues', 'audience
responses', 'impact of the media', etc.
The notes must have, on each side of the four sides, the candidate’s name and centre
number. These will be submitted with the candidate's examination script to WJEC.
JJ/JF/W77(11)