Press
pack
How to supply
the best
of traditional
pastry based
goods in
frozen form
Sommaire
Martine Spécialités
Or how to supply the best of traditional
pastry based goods in frozen form.
After 25 years of existence, this company, based in the Périgord
region (Dordogne – South West France) has succeeded in making a
name and reputation for itself in the pastry industry. Thanks to its values
and its pursuit of quality and innovation, Martine Specialités has now
become a reference for both retail and catering professionals, in
search of quality puff pastries and tarts.
Martine Spécialités,
25 years experience dedicated to taste and savour ............. pages 3 and 4
- Since 1984, the company has never ceased to grow
- Quality requirements
Martine Spécialités,
and sustainable development
............................................................... page
Martine Spécialités,
considerable assets for the most demanding clients
- A great sense for innovation
- Our collections
Flexible product lines
Martine Spécialités at a glance
Client references
2
5
.................. page
6
........................ page
7
............................ page
8
.............................. page
8
Martine Spécialités,
25 years experience dedicated to taste and savour
Since 1984, the company has never ceased to grow
37 M€
29 M€
20
09
20
01
19
98
19
85
3 M€
75 M€
1984 :
Launch of Martine Spécialités at Condat sur Trincou (Dordogne – FRANCE)
30 members of staff.
1992 :
1st extension in order to expand production of pastry baked goods.
1998 :
Martine Spécialités becomes a subsidiary of Sofrapain, which was itself, a
subsidiary of the British group RHM.
2001 :
A further extension: construction of a specialized pastry and sweat cream tart
workshop.
2006 :
The RHM group (holder of Sofrapain and therefore “Martine Spécialités”)
is bought out by Premier Foods.
March 2009 :
Martine Spécialités undergoes a leveraged buyout by its own management
which is backed up by 2 investment funds: Céréa and Azulis. The SME retrieves its
autonomy. 420 members of staff.
September 2010 :
Launch of a new tart production line: a 7 million Euro investment.
3
Quality requirements
Martine Spécialités guarantees its clients pastry based products worthy of the
best independent artisans.
In order to do so, production is founded on:
A meticulous selection of raw materials and ingredients.
Martine Specialités’ pastry based goods are made from top quality ingredients only: flour, butter, milk, fresh
eggs, and fruit (with carefully chosen origins, regions and varieties).
All our products are guaranteed “pure butter” and in the same way, the company banishes additives,
preservatives and artificial flavourings and colourings from its recipes.
What’s more, internally, Martine Spécialités has implemented a selection charter, guaranteeing that only the
best ingredients are used at optimized costs. In parallel, suppliers must comply with strict specifications as well
as with quality and standardized food security procedures.
Close attention is paid to food security and prevention measures
Security is one of Martine Spécialités’ main concerns.
The following points are kept under close scrutiny:
- Traceability
- Choice of activity chains
- Daily quality checks, related to consumer and staff security
- Supplier audits
- Tests (final product release accreditations and product recalls)
Unfailing commitment to quality
Martine Spécialités has been awarded grade A IFS and BRC certifications for its entire production site.
The company has also been granted accreditations by McDonald’s, M&S, Picard, Nestlé…
4
Martine Spécialités,
and sustainable development
Because the Quality of our products means something
Because Consumer response is in our genes
Because we are aware of our role within our region
Because we love our countryside
Because the Human factor is at the heart of our corporate culture
Our aspirations
To contribute to the global effort by responding to, or, even better, by anticipating, consumer demand and
regulatory developments.
To place our employees’ and our clients’ health and security at the top of our priority list.
To insure that Martine Spécialités is a modern corporation, both tuned in to, and actively involved in its geographical area.
To make this a long term competitive advantage
Broad outlines regarding our priorities:
Upmost respect for the health and security of our staff: we are currently working towards the OHSAS 18001
certification and are unfolding an ergonomics program.
Promotion of human resources and training plans through personal entitlement to training schemes.
Active local participation in terms of employment, both directly and indirectly, by giving priority to local suppliers.
Protection of the environment through strict waste sorting measures and an assessment of the company’s
carbon footprint.
Guarantee sustainable economic growth, thus securing the compagny’s development and ensuring our staff the
highest possible wages.
Consumer response by contributing to the Health/Nutrition program and by retaining the levels of quality
and security we are reputed for.
5
Martine Spécialités,
considerable assets for the most demanding clients!
Guaranteed competence and trade expertise
What’s Martine Spécialités’ commitment?
Thanks to its experience, its perfectly managed production procedures and its interpersonal skills, the company
supplies its clients with a very wide range of frozen pastry based goods, worthy of the best independent
artisans.
European and French distributors, all part of Martine Spécialités clientele, don’t have the same needs, nor the
same expectations. The strength of this Périgordian company is its ability to offer personalized answers in terms
of quality products and adapted recipes.
Martine Spécialités thereby counts more than 500 referenced products, catering for clients’ different
requirements. With always the same urge to offer upmost quality!
A flexible and powerful industrial tool
Thanks to the company’s flexible production lines, Martine Spécialitiés adaptability is a true asset, the benefit being, that the company can respond to each of its clients’ needs, by creating for them, specific,
tailor-made products.
What's more, its high-tech industrial tool is able to respond to the demands of mass-production.
A great sense for innovation
100 new products every year!
In order to strengthen its influential position further in an up market pastry and tart creation industry,
Martine Specialités strives to offer an ever innovative range of goods.
As a result, no less than 100 new products are launched every year.
Our pastry designer’s collections
in harmony with the seasons…
Pastry baking is like fashion: knowing how to optimize true values and expose creativity and audacity
are essential components if one intends to preserve lustre and appeal.
It’s for this reason that twice a year, Martine Spécialités offers its clients a brand new tart collection.
Collections which happily mix traditional pastry based references with innovative, trend inspiring products.
6
Flexible product ranges,
that open one’s appetite!
Since the company’s launch, Martine Spécialités has specialised in frozen, ready-to-cook pastry cases, targeting
retail and catering professionals. The product line has progressively been expanded.
Pastry cases
and tarts aimed at professionals
- pastry cases for enhanced creativity and saved time:
Puff and sweet pastry cases, custard filled cases, puff pastry slabs…
- snacks for on-the-go nibbles:
Apple turnovers, large pastry biscuits, shortbreads, scones…, an extensive list of sweet
treats that are fun to eat anytime, anywhere.
- galettes:
Since 1984, Martine Spécialités has been making a wide range of galettes in traditional
flavours like the frangipane galette, but also more innovative galettes such as
a braised caramelized apple version.
- sweat cream tarts:
The pastry and the smooth creamy custard have made this creation one of Martine
Spécialités’ star products. Based on its own expertise, Martine Spécialités has built up a
hot flavoured sweat cream tart range: Ghanaian chocolate sweat cream tarts, Caramel
with Flower of Guérande salt sweat cream tarts.
- frozen, ready-to-cook tarts, easy to stock and adapt to a wide
product line:
Almond tarts, Basque cakes, clafoutis, apricot tarts, apple tarts…
in different shapes and sizes.
- ready to be sold and defrosted baked tarts:
Chocolate tarts, lemon meringue tarts, clafoutis, strawberry tarts, normand tarts…
the range is declined in a variety of sweet pastry case tarts.
The tarts are made with the greatest of care in order to guarantee both attractive
presentation and excellent resistance after defrosting.
In order to satisfy the legitimate quality demands of its clients, the company
strives to respect traditional recipes, to guarantee the quality of the ingredients,
as well as to pay close attention to the aspect, taste and product resistance
after baking.
7
Martine Spécialités,
Identity card
. Chairman: Didier Boudy
. Secretary General: Hervé Jeanpierre
. Turnover for 2009: 75 million €uros
. 420 members of staff
. 13 production lines (including 8 used exclusively for the production of
. large and small tarts)
. More than 28,000 tons of goods produced every year (pastry cases,
cream tarts, baked and unbaked tarts)
. sweat
More than 60 million tarts produced each year
. 500
referenced items
. 100 new
products created every year
. 10% production
exported
Client references for Martine Spécialités
Without realizing it, you have eaten some of Martine Spécialites’ epicurean delights before.
For the simple reason that the company’s clients are leading actors of the retail and catering industries in France and in Europe.
Martine Spécialités has become a number one contact for these firms, thanks to its ability to comply
with their exclusive specifications.
Réseau U
Picard
Maximo
Toupargel
Marks & Spencer
Brioche Dorée
Cora
Flunch
Pat à pain
8
Intermarché
Auchan
Carrefour
Monoprix
Davigel
Casino
E. Leclerc
Mc Café…
Finding out more about Martine Spécialités
If you require any other information or high definition visual displays, or again, if you want to arrange a meeting with us, please do not hesitate to make contact with us.
Martine Spécialités
Valade
24530 Condat sur Trincou
Tél. : 05 53 02 32 00
Email : [email protected]
website : www.martine-specialites.com
Contact : Patricia DELAGE