Lalo wants a Real Name
by Julia Mercedes-Castilla
illustrated by Stephanie Harlow
Cover Art Not Final
When Lalo decides his name is weird, he learns
that family is more important than he thought.
Description
Lalo wants a real name, a normal name. Like Bobby. Or Matthew.
When his Abuela hears the other children calling him Bobby, Lalo has to make a choice.
Would he rather become Bobby Brown, and disappoint his grandparents, or remain Lalo
Ramos?
Publishing Date
5/25/2015
Key Points
• Author: Mercedes-Castilla was named Writer of the Year 2014 by the Spanish Book Fair
and speaks and writes extensively about Latino issues.
• Illustrations: Harlow’s clean and cinematic illustrations capture Lalo’s conundrum in an accessible way for kids.
• Ideal for read aloud: Lalo invites children to think about diversity and identity in a fun
and non-didactic story.
Price
$19.99 Hardcover
$5.99 eBook
Identifiers
978-1-62395-709-4
(HC)
978-1-62395-710-0
(eBook)
Trim
8” x 10”
Format
Hardcover
E-Book
Pages
32
BISAC Code - Category
Sample Images
JUVENILE FICTION/ People
& Places / United States /
Hispanic & Latino
JUVENILE FICTION/
Social Issues / Friendship
LCCN: Coming Soon
Author Bio
JULIA MERCEDES-CASTILLA is the author of 15 books in English and in Spanish. She was
named Writer of the Year 2014 by the Spanish Book Fair. Her books, short stories, and
articles have been published in Latin America, the United States, Africa, and India. She
lives in Texas.
Illustrator Bio
STEPHANIE HARLOW is a Philadelphia- based illustrator. She holds a combined degree in
Illustration and Animation from Laguna College of Art and Design. LALO WANTS A REAL
NAME is her first children’s book.
Complementary Titles
• Dear Primo by Duncan Tonatiuh, Abrams, 978-0810938724, 3/1/2010
• In My Family/En mi familia by CCarmen Lomas Garza, Children’s Book Press,
978-0892391639, 2/17/2000
• My Abuelita by Tony Johnson, HMH Books for Young Readers, 978-0152163303,
9/7/2009
Marketing and Publicity Highlights
• Local Coverage: Original piece by author as well as reviews in print, radio media and
online
• Blog review campaign: Outreach campaign to mom bloggers and children’s media champions for reviews and publicity
• Common Core Lesson Plans: Free lesson plans for teachers to integrate book into classroom curriculum.
• Ongoing social media promotion: Twitter, Facebook, Pinterest and other social media channels
Connect with Lalo Wants a Real Name:
• Facebook: www.facebook.com/XistPublishing
• Pinterest: http://www.pinterest.com/xistpublishing/
• Twitter: Use #RealName to join the conversation
• Author Blog: Meet Julia Mercedes-Castilla at http://www.juliamercedescastilla.com
About Xist Publishing
• Children’s Publisher for the 21st century: Founded by Calee M. Lee in 2011 to create
beautiful books for the touchscreen generation.
• 200 Title Catalog: Xist Publishing was the first digital-first publisher to specialize in
books for children, publishing 50 books per year.
• Print Titles available via Ingram & Follett: Direct sales are also available for both print
and digital editions.
• Please send all inquiries to [email protected]. Review tear sheets can also be
mailed to PO BOX 61593, Irvine CA 92602
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