2011_11_22 Boulderdash on PJ

Boulder Dash® Sequel Drops into PlayJam's Global
Connected TV Games Network!
London - 22nd November, 2011 - PlayJam and First Star Software, Inc.
announce an exclusive agreement for PlayJam to distribute Boulder
Dash® -Treasure Pleasure™ across its global Connected TV games
network.
PlayJam, the premier destination for games on Connected TV, announces the
latest addition to its growing list of 3rd party titles from world-renowned
developers such as Relentless, Slingo and Puzzler. Together with PlayJam,
First Star Software, Inc. brings this arcade classic, first developed by Solware
Ltd. and First Star Software, Inc. for PCs, to Smart TV. Boulder Dash® Treasure Pleasure™ will launch across PlayJam's network of Samsung, LG,
Sony and Panasonic TV's, as well as on Google TV and Western Digital
devices to name a few.
Undoubtedly First Star Software's best-known game, Boulder Dash®, and its
many sequels, continue to delight and challenge casual and hard-core players
of all ages and both sexes. Since its initial release in 1984, millions of units of
Boulder Dash® have been purchased worldwide on numerous platforms
including latest releases for Xbox LIVE® Arcade, Windows PC, iOS and
Android platforms. The Nintendo 3DS version, Boulder Dash®-XL3D™, will be
released in January 2012.
"Boulder Dash® takes me right back to my childhood and it is a testament to
the game that the brand continues to do so well today. Classic arcade titles
such as this will find a natural home on PlayJam which enjoys a diverse userbase keen to engage with a broad spectrum of games out there," Says
Anthony Johnson, Commercial Director, PlayJam.
Says Richard M. Spitalny, President, First Star Software, Inc. "The Boulder
Dash® Series of games continues to delight users worldwide on a wide range
of platforms. The potential of Connected TV to us is evident as was the choice
of PlayJam when assessing who best to work with to access this new and
exciting platform.
- Ends For press enquiries, please contact:
Diane Mckaye, Schmedia
Tel: +44 7771 926726; Email: [email protected]
Notes:
About PlayJam
The pioneer of games on TV, PlayJam originally emerged during the dawn of
digital television back in 1999 as one of the first-ever interactive broadcast
channels and went on to build a global footprint of 50 million homes. The
company was sold to Open TV in 2001 and was re-acquired by its founder
Jasper Smith at the dawn of internet-enabled TV in 2009.
Since then, PlayJam has become a global leader in the distribution of games
across all major connected TV brands including Samsung, LG, Panasonic and
Sony. The PlayJam service is underpinned by its Social Engagement Platform
affording game developers a powerful tool-set to enhance, monetize, promote
and distribute their content across PlayJam's global TV network.
The company recently announced $5 million investment from GameStop
Digital Ventures, Adobe Ventures and Endeavour Ventures to fuel further
growth, capitalizing on the rapidly expanding connected TV market.
About First Star Software, Inc
First Star Software, Inc. has been developing, publishing and licensing
entertainment software since 1982, having created numerous best selling and
award winning computer titles including Boulder Dash® and the SPY vs.
SPY® series of games. Millions of units of each of the Boulder Dash® and
Spy vs. Spy® series have been sold throughout the world. A privately held
corporation, it is one of a very few surviving publishers from the early 1980’s
that are run by the original founders.
Legal
BOULDER DASH®, FIRST STAR SOFTWARE, INC. and its logo are registered trademarks
of First Star Software, Inc. Boulder Dash®-Treasure Pleasure™, Boulder Dash®-XL3D™ and
the names and likenesses of Rockford™ and Crystal™ are trademarks of First Star Software,
Inc. Boulder Dash®-Treasure Pleasure™ was developed for computers by First Star
Software, Inc. and Solware Ltd. FlyOrDie and its dragon logo are trademarks of Solware Ltd.
Boulder Dash® was created by Peter Liepa with Chris Gray. Audiovisual material owned and
Copyrighted © 1984, 2011 FIRST STAR SOFTWARE, INC. All rights reserved.