84 INTERNATIONAL JOURNAL OF SELECTION AND ASSESSMENT Towards a Theory of Socialization Impact: Selection as Pre-Entry Socialization Neil Anderson* A theory and model of the `socialization impact' of selection methods is proposed. Developing and extending an earlier model proposed by Anderson and Ostroff (1997), this article proposes an empirically testable theory comprising four fundamental postulates and six corollary hypotheses. The fundamental postulates of socialization impact, varying degree of impact, individual differences between candidates, and sub-group differences between gender and racial/ethnic origin are put forward as essential cornerstones of this theoretical approach. Socialization impact is articulated across five constituent domains: information provision (IP), preference impact (PI), expectational impact (EI), attitudinal impact (AI), and behavioural impact (BI). Contrasting this theory against the predictivist paradigm which has dominated selection theory, research and practice over the last fifty years, this article sets out an alternative but complementary perspective capable of being tested through subsequent empirical research. The implications of conceiving of selection methods not as `neutral predictors' but as `interventive affectors' are discussed in conclusion. Selection Methods as Neutral Predictors *Address for correspondence: Neil Anderson, Department of Psychology, Goldsmiths College, University of London, New Cross, London, SE14 6NW. E-mail: N.Anderson @gold.ac.uk Selection methods have traditionally been conceived of, and researched as, neutral predictors of applicant suitability and subsequent job role performance (e.g. Schmitt, Ones and Hunter 1992; Guion 1998; Schmidt, current issue, Borman, current issue). In this view, methods are quintessentially held to be nonimpactful measures and predictors of job performance; the recruiter an impassive observer and evaluator of candidate behavioural acts; and the efficacy of the assessment method itself dependent upon two premises. First, that `true variance' in candidate behaviour can be identified by the selection method and that this is predictive of future job behaviour; second, that `true variance' can be isolated from `error variance' in the method caused by the processual dynamics of particular techniques, errors of evaluation by recruiters, sampling of behaviour restrictions, inappropriate intrusions by the recruiter, and so forth (for a comprehensive and authoritative review of this perspective see Guion 1998). This paradigm and the science of methods as neutral predictors have been pursued with considerable vigour and rigour over the past fifty years and have resulted in a mature science of selection research findings which implicitly treat selection methods as neutral predictors. Even a cursory review of the present Special Issue of Volume 9 Numbers 1/2 March/June 2001 IJSA shows the extent and depth of research adopting this perspective. Yet there remain troublesome empirical findings, disjunctive but notionally appealing theoretical models, and an unabated groundswell of pragmatic demands from selection practitioners for a more generally applied perspective, all of which have continued to suggest that a more ecologically comprehensive view of selection methods is called for (e.g. Rynes 1993; Murphy 1996; Herriot and Anderson 1997). While it is nonsensical to claim that selection techniques do not act as predictors, it is equally nonsensical to claim that this is all that they do. But the impressively robust edifice of scientific selection research can nevertheless be criticized on the grounds of a somewhat myopic preoccupation with predictive validity to the detriment of other effects and outcomes (Herriot 1989; Iles and Robertson 1997; Anderson, Born and Cunningham-Snell, in press). Candidates experience selection methods in a whole variety of ways, form impressions of the organization directly from these experiences, glean information crucial to their job choice decisions, and may well be influenced by these experiences in a number of longer-term ways (Rynes 1993; Wanous 1992). Yet relatively little is known about these effects due to the concentration of research into questions of predictive validity. ß Blackwell Publishers Ltd 2001, 108 Cowley Road, Oxford OX4 1JF, UK and 350 Main Street, Malden, MA 02148, USA. TOWARDS A THEORY OF SOCIALIZATION IMPACT: SELECTION AS PRE-ENTRY SOCIALIZATION Selection Methods as Interventive Affectors To assert that selection methods only have the single property of predicting future job performance is to dismiss a number of other functions, either actual or potential, that methods also fulfil. Among these are a public relations function (applicant experiences of an organization's selection procedure will influence their views of the organization in general), a function of establishing a viable psychological contract between the employer and potential employee, (e.g. Herriot 1989) and a function of exposing applicants to the culture and management style of the organization (e.g. Wanous, Poland, Premack and Davis 1992). It is the latter of these functions, selection methods acting as pre-entry socialization techniques, which concerns this chapter. Anderson and Ostroff (1997) put forward a general model of how different selection methods initiate the preentry socialization process, a concept they termed `socialization impact' (ibid., p. 427). In this chapter, Anderson and Ostroff's original theoretical stance is developed further and four fundamental postulates and six corollary hypotheses are proposed as a testable theory and model of socialization impact. Fundamental Postulates First Fundamental Postulate: The Postulate of Socialization Impact That all selection methods have socialization impact upon applicants across five constituent domains: information provision (IP), preference impact (PI), expectational impact (EI), attitudinal impact (AI), and behavioural impact (BI). Anderson and Ostroff (1997) proposed five `domains' of socialization impact, as noted above. In essence, the First Fundamental Postulate states that all selection methods will have some degree of socialization impact upon applicants, whether intentional or otherwise on the part of the organization. Selection techniques commence the pre-entry socialization process (Feldman 1976; Wanous 1992) and do not merely act as neutral predictors of subsequent job performance. Rather, they unavoidably influence candidates' reactions, expectations, attitudes, and even subsequent job behaviour. The precise degree and type of socialization impact will depend on a number of factors (see the Second Fundamental Postulate below), but importantly, the First Postulate holds that socialization impact will occur regardless of whether an organization intends this impact on candidates, or is even knowledgeable of its ß Blackwell Publishers Ltd 2001 85 effects. For example, at the one extreme even the briefest of job advertisements conveys some information to the candidate, and will thus begin to generate certain expectations (of the organization, job contents, status, and so forth). At the other extreme, a multi-day assessment centre will expose the candidate to considerable contact with members of the organization who are acting as assessors, the exercises used are likely to be perceived by candidates as indicative of likely work role demands, and interview discussions will undoubtedly influence candidate expectations and attitudes. Such experiences can exert a longer-term impact upon candidates' subsequent on-the-job behaviour, who may extend and extrapolate their experiences at an assessment centre to begin to `frame' their behaviour once employed by the organization (Anderson and Ostroff 1997). Second Fundamental Postulate: The Postulate of Varying Degrees of Impact That selection methods vary in their degree of socialization impact across the five constituent domains Table 1 sets out the degrees of socialization impact of a range of pre-screening and candidate assessment methods against the five domains of impact. Table 1 simplifies the degree of socialization impact as low, medium, or high, although it is of course acknowledged that the precise degree will vary according to method design (e.g. extended application blanks will provide more information to candidates than summary biographical-type designs) and how the method is conducted by different organizations and recruiters (e.g. unstructured interviews will vary widely in expectational impact for instance due to interviewer styles and amount of information provided during the interview). This stated, Table 1 suggests first of all that certain methods have greater impact across all five domains than others (e.g. realistic job previews are likely to have greater impact in general than biodata inventories; work samples are likely to have greater impact than patterned behaviour description interviews). This is an uncontroversial assertion. It is surely reasonable to argue that job-relevant work samples will have a greater impact upon candidates than, say, a standardized test of cognitive ability. The factors contributing to socialization impact will include the length of time taken to complete the method, the degree of preparation required by candidates, the extent to which the method is perceived as job-relevant by candidates, and the sheer volume of job-relevant information conveyed by the method to candidates. Second, Volume 9 Numbers 1/2 March/June 2001 86 INTERNATIONAL JOURNAL OF SELECTION AND ASSESSMENT Table 1: Five domains of socialization impact of selection and assessment methods Selection method Pre-screening methods Application form Biodata inventory Recruitment brochure Realistic job previews (RJPs) Assessment methods Unstructured interviews PBD interviews Situational interviews Cognitive ability tests Personality tests Integrity/honesty tests Drug/alcohol tests Work samples Leaderless group discussions (LGDs) Presentation exercises Domain 1: Domain 2: Information Preference Provision (IP) Impact (PI) Domain 3 Domain 4: Expectational Attitudinal Impact (EI) Impact (AI) Domain 5: Behavioural Impact (BI) Low Low Medium High Low Medium High High Low Low Medium/High High Low Low Medium High Low Low Medium Medium Low/Medium Low High Low Low Low Low High Medium Medium Medium Medium Medium Low/Medium Medium High High Medium Medium Low Medium Low Low Medium Medium High Medium Medium Low Medium Low Low Low Low High Low Low Low Low Low Low Low Low High Low Medium Medium Medium Low Low Source: Anderson and Ostroff (1997) Table 1 suggests that a single method will vary in impact across the five constituent domains. For instance, situational interviews convey a high degree of information to candidates, but whether this ultimately impacts upon subsequent behaviour once employed by the organization is more debatable. Clearly, research is called for to explore the inter-relationships between the five domains, to demonstrate how candidates glean information from different methods, and to show precisely how such information affects candidate expectations, attitudes to the organization, and most crucially, their subsequent on-the-job behaviour. Third Fundamental Postulate: The Postulate of Individual Differences That significant individual differences exist between applicants' perceptions of the socialization impact of selection methods. The Third Fundamental Postulate proposes significant differences between individual applicants in their perceptions of the impact of selection methods, even where candidates are assessed through standardized methods administered to several applicants simultaneously (e.g. groupadministered cognitive ability, tests). Support for this proposition can be found in the descriptive statistics reported by several studies into the reactions of candidates to different selection methods (e.g. Macan, Avedon, Paese and Smith 1994; Ployhart and Ryan 1998), and studies into Volume 9 Number 1 March 2001 the impact of methods upon candidate selfesteem (Fletcher 1991; Robertson, Iles, Gratton and Shapley 1991). Although neither of these lines of enquiry concerned socialization impact per se, considerable rating differences between candidates were reported, suggesting that candidates experienced even standardized methods quite differently to one another. Initial research to validate or refute this postulate could usefully be conducted into the context of groupadministered testing sessions (see also the series of studies by Chan into applicant reactions to ability testing: e.g. Chan 1997; Chan, Schmitt, Sacco and De Shon 1998). Here, candidates experience simultaneously and in real time a precisely identical process of method administration, thus holding constant some of the variables present in assessment methods administered on a one-to-one basis or in series over time. How different candidates experience and perceive different methods is moreover not merely an esoteric or academic question. The practical ramifications of this for organizational selection practices are considerable; if research can uncover multiple patterns of differences classified by other variables such as personality, cognitive ability or style, or demographic factors, socialization impact could be `designed in' to selection procedures by organizations in a beneficial manner (Anderson and Ostroff 1997). Future research could usefully address this very question: Does socialization impact vary between applicants in a random manner, or are such individual differences a function of ß Blackwell Publishers Ltd 2001 TOWARDS A THEORY OF SOCIALIZATION IMPACT: SELECTION AS PRE-ENTRY SOCIALIZATION demographic variables, applicant personality, or applicant cognitive ability or style? Fourth Fundamental Postulate: The Postulate of SubGroup Differences That gender and racial/ethnic sub-group differences exist in the socialization impact of selection methods. Potentially the most controversial proposal, the Fourth Fundamental Postulate suggests statistically and pragmatically significant subgroup differences based upon applicant gender (male versus female) and racial/ethnic origin (white versus minority sub-groups). At this stage in the development of the theory this is clearly a more projective but cautious postulate. The rationale for putting this forward is two-fold. First, significant and meaningful differences have repeatedly been found for applicant performance on several selection procedures (e.g. cognitive ability tests, personality inventories) both in relation to gender differences and to ethnic minority group differences. These findings, of course, relate to performance differences rather than to differences in candidate perceptions of socialization impact, but if sub-groups are performing significantly differently, it is likely also that their reactions will differ. Second, it is preferable for any subsequent empirical research driven by this theory to commence from a position of caution, the burden of proof being to demonstrate a lack of sub-group differences rather than vice versa. This raises a challenging prospect for future research: exploring the possibility that organizational selection procedures may have adverse socialization impact. That is, do different groups experience selection 87 procedures in fundamentally different ways leading to significantly different information acquisition, expectations, attitude formation, and in turn, on-the-job behaviour? Certainly, the series of experiments conducted by Chan reveals different sub-group reactions to ability tests; the challenge of this fourth and final Fundamental Postulate is for future research to add to our limited current understanding of possible socialization impact differences across gender and racial/ethnic groups. Again, the most important question concerns differential impact in relation to subsequent job behaviours and therefore to job performance. Having proposed these four fundamental postulates as the central tenets of the theory, these postulates are intended to lay the foundations for the development of a more specific hypothesis. The Fundamental Postulates underlie and encompass the five domains of impact, whereas the corollary hypotheses are put forward within each of the domains as a specific point of reference for each hypothesis. As Anderson and Ostroff (1997) discuss in some detail the ways in which selection procedures commence the socialization process, here six corollary hypotheses are put forward in order to make more specific predictions capable of being tested by follow-up empirical studies. Corollary Hypotheses Information Provision (IP) Hypothesis 1: That information conveyed by selection methods, intentionally or unintentionally by the recruiting organization, is interpreted by applicants as unconditional and contractually binding. Figure 1: Information provision in selection procedures. Source: Anderson and Ostroff (1997). ß Blackwell Publishers Ltd 2001 Volume 9 Numbers 1/2 March/June 2001 88 INTERNATIONAL JOURNAL OF SELECTION AND ASSESSMENT Hypothesis 1 states that selection methods convey information to candidates, whether intended to or not by the recruiting organization. Indeed, in the vast majority of recruitment settings it is probable that the organization concerned is sending both accurate and inaccurate information to applicants, who in turn may interpret this with greater or lesser degrees of accuracy. Anderson and Ostroff (1997) hence put forward a 2 2 matrix shown in Figure 1 to illustrate the four possible quadrants of outcomes. Returning to the point of intentionality on the part of the organization, it is perhaps only in the case of realistic job previews (RJPs) that an organization will have intentionally considered the range of information conveyed to applicants in any detail (e.g. Wanous 1992). This leaves open the prospect that for the most part selection methods convey information very much unintentionally to applicants, some of which may be accurate and some totally inaccurate. Improvements in our understanding of this factorial matrix in selection processes will most likely result from research which examines these three dimensions in detail: (i) intentionality of information transmission; (ii) accuracy of sent information; and (iii) accuracy of applicant perceptions of received information. In addition to these dimensions, Hypothesis 1 states that such information is interpreted by applicants as `contractually binding'. Research into perceived violations of the psychological contract by Rousseau and colleagues forms the basis for this part of the hypothesis. Robinson and Rousseau (1994) conducted a longitudinal survey of MBA graduates in the USA, contacting respondents initially before beginning work and then two years into employment. Violations of the applicants' psychological contract were extremely common: 65% reported training was not provided as promised; 61% reported discrepancies between promised and actual compensation; 59% did not achieve promotion or career advancement as promised, and so forth. Either the employer organizations of these graduates were acting in a remarkably slipshod manner, or the graduates themselves were regarding any information provided to them, no matter how casually, as absolutely unconditional and binding. It is also likely that these graduates may have been reading promises and obligations into the contextual information provided during selection (see Hypothesis 4 below) making it almost inevitable that the future reality failed to live up to their expectations generated early on. Preference Impact (PI) Hypothesis 2: That applicant decision-making on offers of employment is influenced by their perceptions of preference impact. Volume 9 Number 1 March 2001 Hypothesis 3: That preference impact exerts an influence upon applicant decision-making only within the wider context of prevailing labour market conditions, attractiveness of the organization, and attractiveness of the specific job vacancy. Compared to the volume of research into recruiter decision-making in selection, applicant decision-making processes have received only scant attention and only in more recent years (Rynes 1993; Anderson et al., in press). Some attention has been devoted by I/O psychologists to establishing the factors which contribute towards applicant reactions to selection procedures, and why candidates prefer some methods more than others (for a recent review, see Gilliland 1995). The findings suggest that applicants prefer methods which are jobrelevant (e.g. Rynes, Hereman and Schwab 1980), less intrusive into areas of a personal nature (e.g. Connerley, Mael and Morath 1999), which do not contravene expectations of procedural and distributive justice (e.g. Gilliland 1995), and which, very simply, allow the candidate to meet face-to-face with a member or members of the recruiting organization (cf. Anderson et al., in press). It is logical, therefore, to hypothesize that preference impact reactions will have some bearing upon their eventual outcome decisions. The extent and longevity of this impact, however, are likely to be influenced by a host of other factors. These include the prevailing labour market conditions, selection ratios from the applicant's perspective (i.e. number and attractiveness of alternative offers of employment), their regard in general terms for the recruiting organization, attractiveness of the job both intrinsically and extrinsically, and their perceptions of the behaviour of recruiters particularly where the recruiter is a future line manager of the applicant. Of course, even where labour market conditions temporally favour the organization, top-rated applicants are likely to be also rated as such by competitor employers so that preference impact reactions still remain an important concern (Murphy 1986; Rynes 1993). Expectational Impact (EI) Hypothesis 4: That applicants are actively predisposed toward forming multiple, varied, and enduring expectations of the future work relationship. Candidates are actively predisposed to extend and extrapolate information obtained during selection into a wide-ranging and enduring psychological contract of the employment relationship (e.g. Herriot 1989; Rousseau 1989, ß Blackwell Publishers Ltd 2001 TOWARDS A THEORY OF SOCIALIZATION IMPACT: SELECTION AS PRE-ENTRY SOCIALIZATION 1995). Hypothesis 4 intentionally highlights the propensity of applicants to generate expectations on the basis of even very limited information during selection, hence the term `actively predisposed'. Moreover, since information provided by recruiting organizations can often be incomplete or even inaccurate (see Hypothesis 1), applicants need to read into what is available in order to infer expectations and obligations on the part of the organization (Rousseau 1989). It is likely, then, that applicants will extend, embellish and extrapolate from the limited information available to infer several, varied, and enduring expectations and obligations of the organization (e.g. Robinson and Rousseau 1994). Clearly, there is an overlap between Hypothesis 1 (information provision) and Hypothesis 4 (expectation impact), but it is this propensity to add to and embellish the available information which is crucial to the latter. Research into these two hypotheses could usefully be perused in parallel, therefore, as little has appeared in the I/O literature to illuminate our understanding of how applicants generate different and varied expectations of the future employment relationship as a result of their experiences during selection procedures. Attitudinal Impact (AI) Hypothesis 5: That applicant attitudes towards the prospective employer organization, work team, and job role are influenced by information provision, preference impact, and expectational impact. Hypothesis 5 suggests that attitudinal impact is a function of information provided to the applicant, their preference impact reactions, and 89 the series of expectations they have generated. However, this is not proposed as a simple, linear model. Information ) preference ) expectational ) attitudinal provision impact impact impact Rather, while information provision (IP) will primarily influence expectation impact (EI) and attitudinal impact (AI), this process will be a complex, interactive and dynamic one which unfolds over time as the applicant has more contact with the organization and its recruiting staff. Nevertheless, Figure 2 summarizes the principal relations envisaged and is intended as a general schema to facilitate future research in this area. Feedback loops (for instance, between BI ) AI, and between AI ) EI) are incorporated where it is logical to anticipate bi-directional relations between domains, as are direct path relations (between PI ) EI, PI ) AI, and EI ) BI) to illustrate direct, non-moderated relations between particular domains of socialization impact. Behavioural Impact Hypothesis 6: That the subsequent on-the-job behaviour of hired applicants is influenced by information provision, preference impact, expectational impact, and attitudinal impact. Figure 2 again models the principal relations encapsulated in this hypothesis. This sixth and final corollary hypothesis is in many respects the most crucial. That hired applicants' behaviour is influenced by their experiences in the selection process strikes at the heart of the premise that selection methods act as completely neutral Figure 2: Principal relations between the five domains of socialization impact ß Blackwell Publishers Ltd 2001 Volume 9 Numbers 1/2 March/June 2001 90 INTERNATIONAL JOURNAL OF SELECTION AND ASSESSMENT predictors of job performance. It is also the most problematic to prove in real-life recruitment scenarios. Wanous (1992) presents a persuasive and compelling rationale as to why selection and socialization procedures and subsequent job performance are inextricably linked, a theme developed further by Anderson and Ostroff (1997). Proving this relation beyond any remaining vestige of doubt and with unmitigated causal inference would be a gargantuan task and one fraught with methodological and practical pitfalls; it is also probably unnecessary. It is surely axiomatic that some relation exists between applicant experiences during selection and their subsequent behaviour at work, the question is what type of relation and what is the strength of this relation? Perhaps, the most easily envisaged example is where the applicant has attended an assessment centre over several days, has been exposed to a number of job-relevant exercises, and met with several organizational members acting in the capacity of assessors. Here the applicant has considerable contact with the organization and will usually have the opportunity to ask questions and get feedback on aspects of their performance. It is surely likely, therefore, that these experiences will influence to some degree their expectations, attitudes, and future work behaviour? Other selection scenarios will result in less contact between the applicant and the organization, admittedly. But it is far less justifiable to purport a total lack of impact whatsoever of applicant experiences upon their subsequent expectations, attitudes, and work behaviour than to suggest that some type of relation exists. A final point concerns whether earlier contacts between the applicant and organization carry greater weight than later contacts (i.e. primacy versus recency effects). Early encounters and experiences may be formative (in terms of both attitude and expectation generation) but later contacts provide a chance for the candidate to verify, update and modify their earlier views. Whether a primacy or recency effect occurs in this regard is a question for further research, but it will usually be the case that the applicant experiences several stages of contact with the organization (job advertisement details, initial interview, psychometric testing, assessment centre, for example). Attitudes will be formed at each stage in relation to the organization as a potential employer, to the specific job vacancy being applied for and to the recruiting staff who may be viewed as representative of organizational employees in general. Again, candidate impression formation has been considerably less extensively researched than recruiter impression formation over the years, leaving real gaps in our understanding of these processes and of the Volume 9 Number 1 March 2001 bilateral nature of selection procedures in practice (Anderson et al., in press). Implications for Selection Theory, Research and Practice What implications does this theory and model of socialization impact have for the classical perspective of selection research and practice? Intuitively, the reader trained in classical selection theory might react with some understandable unease to the (necessarily speculative) propositions put forward in this paper. Certainly, the theory as yet lacks empirical support in several critical areas, the Fundamental Postulates are stated in quite general terms, the corollary hypotheses are succinctly stated but may be difficult to test empirically, and this theory emphasizes a somewhat different stance and remit of concerns to the classical predictivist model. But it is not in any way fundamentally incompatible with the predictivist paradigm; indeed, it is complementary to it. The most central departure from the predictivist stance is my conceptualization of selection methods as `interventive affectors' of candidate expectations, attitudes and on-the-job behaviour as opposed to `neutral predictors'. In a field which has been criticized for a lack of theoretical developments (e.g. Hesketh and Robertson 1993; Cascio 1995; Borman, Hanson and Hedge 1997) this theory and model of socialization impact are proposed as an alternative, but wholly complementary, perspective and framework to stimulate and facilitate future empirical research in employee selection. References Anderson, N.R., Born, M. and Cunningham-Snell, N. (in press). Recruitment and selection: Applicant perspectives and outcomes. In N.R. Anderson, D. Ones, H.K. Sinangil and C. Viswesuaran (eds.), Handbook of Industrial Work and Organizational Psychology: Vols I, II, London: Sage. Anderson, N.R. and Ostroff, C. (1997) Selection as socialization. In N.R Anderson and P. Herriot (eds.), International Handbook of Selection and Assessment. London, Wiley. Borman, W. The prediction of contextual job performance. International Journal of Selection and Assessment, current issue. Borman, W., Hanson, M. and Hedge, J. 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Robertson, I.T., Iles, P.A., Gratton, L. and Sharpley, D. (1991) The impact of personnel selection and assessment methods on candidates. Human Relations, 44, 963±982. Robinson,, S.L. and Rousseau, D.M. (1994) Violating the psychological contract: Not the exception but the norm. Journal of Organizational Behavior, 15, 245±259. Rousseau, D.M. (1989) New hire perceptions of their own and their employer's obligations: A study of psychological contracts. Journal of Organizational Behavior, 11, 389-400. Rousseau, D.M. (1995) Psychological Contracts in Organizations. London: Sage. Rynes, S.L. (1993) Who's selecting whom? Effects of selection practices on applicant attitudes and behaviour. In N. Schmit, W. Borman and Associates (eds.), Personnel Selection in Organizations. San Francisco: Jossey-Bass. Rynes, S.L., Heneman, H.G. and Schwab, D.P. (1980) Individual reactions to organizational recruiting: A review. Personnel Psychology, 33, 529±542. Schmidt, F.L. 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