Vital MX is all about the people, products, and racing that make motocross so exciting. That means pre-race and post-race coverage from every U.S. National and Supercross, as well as an extremely active forum where you can find fans from around the world bench racing 24/7. Add in product reviews, photo galleries, videos, plus the ability for Vital MX members to contribute their own content, and you have a core audience that’s entertained, informed, and coming back for more. Audience Profile 96% Male 48% Married 32 Average Age 65% At least some college $95,788 Average household income 94% Online at least once a day 24 minutes Time spent on Vital MX each month 94% Have made an online purchase 87% Internet is a main source of MX info 86% Own a motocross bike 58% Ride MX at least once a week 80% Have attended a race in the past year Monthly Unique Visitors 150,000 130,000 110,000 90,000 70,000 50,000 30,000 0 Jan ‘07 Jan ‘08 For more information, please contact: Todd Toth, (949) 265-3094 direct, [email protected]. Jan ‘09 Average Weekly Media Consumption 14 Hours 13 Hours 12 Hours 11 Hours 10 Hours 9 Hours 8 Hours 7 Hours 6 Hours 5 Hours 4 Hours 3 Hours 2 Hours 1 Hour 14 Hours Online 1 Hour Reading Magazines Source: JupiterResearch For more information, please contact: Todd Toth, (949) 265-3094 direct, [email protected]. 2008 Advertisers For more information, please contact: Todd Toth, (949) 265-3094 direct, [email protected]. Win Ad Program Vital MX is excited to offer you the most effective and easiest “win ad” program in motocross. Just a few hours after your rider has given his podium speech, moto fans around the world will be seeing ads promoting the win and your brand. Capitalize on the buzz and excitement of your rider’s win while it’s still fresh, not days or weeks later. This program could not be easier: • Pick your package. Prices are $250, $500, or $1,000 per week. You can book ads after a race, or give us a standing order for the whole season. • We’ll make your ad. You supply a logo, we’ll handle the rest. Of course, you can supply your own ads, or even your own template for us to work with. • Quick results. Within 12 hours, our global audience of 140,000+ motocross fans will be seeing your ad! For more information, please contact: Todd Toth, (949) 265-3094 direct, [email protected]. 300x300 Ad Units 728x90 300x600 160x600 Custom Buttons Available 300x70 General Advertising Guidelines: Accepted banner file formats: Flash, GIF, JPG. Maximum file size per ad: 80k All IAB-approved rich media vendors are accepted. Flash Submission Guidelines: • Flash creatives should be submitted in .swf format. • A close button must be included and added to root level or level zero. A clickTAG should be added to the button. • Clicktags should not have URLs coded in them because our ad server cannot count clicks if the .swf file has the URL. • The clickTAG is case-sensitive in Flash version 6 and above and must be "clickTAG". In other versions of Flash, it is not case-sensitive, but it is recommended to be "clickTAG". clickTAG Coding Instructions: 1. Select getURL in the button from where you want the URL navigation to trigger. 2. Type clickTAG in the URL field. 3. Example of what finished button script will look like: on release, getURL(clickTAG,"_blank"); For more information, please contact: Todd Toth, (949) 265-3094 direct, [email protected].
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