Media Kit
YourDictionary is a comprehensive reference site featuring:
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Original definitions with example use cases. The help you need to choose
your words precisely and avoid usage pitfalls.
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Definitions from The American Heritage® Dictionary of the English
Language, 4th edition and Webster's New World College Dictionary
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Thesauri entries from Rogets II: The New Thesaurus and Webster's New
World Roget's A-Z Thesaurus
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Specialty definitions for: abbreviations/acronyms, business, computer,
investment & finance, legal, medical, phrases/idioms, and science
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Encyclopedic information from the Encyclopedia of World Biography
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Related Articles – An incredible archive of education, esl, grammar, and
reference articles
And many extras like:
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Audio pronunciations – Hear the pronunciation for most words in the
dictionary.
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Sentence Examples and Famous Quotes - See the word in an example or
famous quote for better understanding.
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Word Lists and Flash Cards - Save vocabulary words to a word list and
practice spelling or quiz yourself on definitions with flash cards.
YourDictionary has been recognized as the authoritative resource for online
dictionary and thesaurus use and has been the recipient of many awards including
the prestigious CIO Web Business 50 Award from IDG's CIO magazine, Reference
Site of the year from LibrarySpot as well as recognition from Yahoo Internet
magazine, CNN, the Wall Street Journal and Forbes Magazine.
Demographics and Site Statistics
Demographics:
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60% Women
57% Married
60% Have Children
85% Own Homes
56% with College Degrees
HH income: $60K plus; 30% $100k plus
Primarily ages 18-55
Shopping index = 159 (comScore: September 2007)
Finance index = 146 (comScore: October 2009)
Travel index = 354 (comScore: October 2009)
Site Statistics:
 8 Million monthly unique visitors
 24 Million page views
 Sticky, loyal and educated users
We offer programs that allow you to tap into our highly educated, inquisitive
audience who appreciate searching for words.
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Our base of members have a higher than average buying index of 159
(comScore, 9/07) and are mostly college educated and interested in learning.
As an advertiser, you can sponsor a key word in our search category for
instance, such as “Romance” for a dating site or “Chocolate” for a brand of
candy.
There are many creative ways to work with YourDictionary as a publisher.
We have a strict CPM model, and do not accept CPC or CPA ads. YourDictionary
does NOT sell text link ads under any circumstances, please do not inquire.
Below are the ad units available. Advertise on YourDictionary– and experience the
results!
Leader Board: 728x90
 Max animation loop for all sizes: 4x
 Flash, animation, rich media or standard ok
 Top of Page
Large Box: 300 x 250
 Max animation loop: 4X
 Flash, animation, rich media or standard ok
 Middle of Content Rich Pages
160 x 600 and 300 x 600
 Max animation loop: 4X
 Flash, animation, rich media or standard ok
 Middle of Content Rich Pages
For more information, contact:
Susan Veenschoten
Sales Director
YourDictionary
http://www.yourdictionary.com
[email protected]
(415) 359-6960