













































































             

           



            

              




             





           
              













          





          
           



        










          

         












       

        
 

 



       
        
       
       
          


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
























           











            




   

           





            

           































































































           

























              




         






















       

     
   
    





            


            


            


               
           




















          


           





































         

          
          


   




              



             




             







         
           

         




        












         
              

          



           

  


    


           
          

































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
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
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
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
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
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
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
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







































































































































































              
             

   













































































            
            
     
             
 


             


























            
         















   



































































































































































































































































































 



 

 




























































































 

 

 

  

  





























































































































































































































































































































































































































































   
  
  
  
 



















































































 



  

 







































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































































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



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


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

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
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

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

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
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
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
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
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







 


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
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
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
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

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
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
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

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

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
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
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
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

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
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
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
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
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

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

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

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

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

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


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
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


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



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
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


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

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

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






























































 

 

 


 

 

 

 

 

 

 

 

 

 

 

 


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


 

 


 

 

 

 

 

 


 

 

 

  

 






































 


 






















































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



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



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


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





           



          


         
         

            
 

           




  



             





           
         
          







         














        





















        

         
          


           





            



 










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




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
























            

    

           
          


      
           

          






            


WORKSHOP REPORT
FOR
JODHPUR HANDICRAFTS EXPORTERS' ASSOCIATION
PLOT NO. SPL/1, BEHIND KRISHI MANDI, BASNI PH-1
NEAR RELIANCE COMMUNICATION,
JODHPUR – 342 005
TEL. – 02912720372 ; TELEFAX - 02912721738
email : [email protected]; [email protected]
ON
WOODEN HANDICRAFTS CLUSTER
UNDER
MSME-NID
DESIGN CLINIC SCHEME
Development Commissioner
(Micro, Small and Medium Enterprises),
A-Wing, 7th Floor, Nirman Bhavan, New Delhi 110011
Bhagtacharya Rd, Rajnagar Society,
Paldi, Ahmedabad, Gujarat 380007
Phone:079 2662 3695
PREPARED BY
DEVANAND BAGGA
DESIGNER
Design Clinic Workshop
6-10 Jan 2014
JODHPUR HANDICRAFTS EXPORTERS' ASSOCIATION
PLOT NO. SPL/1, BEHIND KRISHI MANDI, BASNI PH-1
NEAR RELIANCE COMMUNICATION,
JODHPUR – 342 005
TEL. – 02912720372 ; TELEFAX - 02912721738
email : [email protected]; [email protected]
WORKSHOP REPORT
This report covers opportunity areas, remedial design solutions
and potential design projects.
Name Of Participant
S. NO.
NAME OF PARTICIPANT
ADDRESS
NAME OF
COMPANY
1
Madan Lal Suthar
Chopasni Road,
Jodhpur
NEW LIGHT ART
EXPORT
2
Chandar prakash Jagid
Boranada Ph- 3rd,
Jodhpur
NEW LIGHT ART
EXPORT
3
Nadhu Ram Suthar
Umaid Heritage,
Difence lab Road, jodh
BASANT
HANDICRAFTS
4
Saga Ram Suthar
Shobhawton ki dhani,
Pal bajai area, jodh
BASANT
HANDICRAFTS
5
Shayam lal Suthar
41, salawash Road,
Sangria katta,jodhpur
BHANDARI
EXPORT
6
Paras Ram Suthar
Behind Sagriya dharm
Katta, Jodhpur
BHANDARI
EXPORT
7
Ganpat Bhati
39, Subhash colony,
Bhagat ki koti, jod.
BOTHRA
INTERNATIONAL
8
Ramniwash Jagid
K-487, Shiv Basti,
Masuriya, Jodhpur
BOTHRA
INTERNATIONAL
9
Narpat Ram Suthar
45, Sagar Nagar, pal
shilp Gram,Jodhpur
ARTFACT ART
INDIA
10
Om Singh
Boranada-3rd, phase,
pal Road,jodhpur
ARTFACT ART
INDIA
Name Of Participant
S. NO.
NAME OF
PARTICIPANT
ADDRESS
NAME OF
COMPANY
11
Shankar lal
Basni Ph.-2nd, Nr. AIIMS , jodhpur
BHARAT ART AND
CRAFT
12
Ugam Ram
Nr. Krishna dharma Katta,
basin,jodhpur
BHARAT ART AND
CRAFT
13
Narayan Suthar
Saraswati nagar, basin, Jodhpur
ADITYA
HANDICRAFT
14
Kishore Sharma
D- 63, Pal Shilp Gram, Jodhpur
ADITYA
HANDICRAFT
15
Prem Ram Suthar
33, Sagar Nagar, Shilp Gram,
jodhpur
CRASS COUNTRY
16
Thana Ram ji Suthar
38, Sangria dharma Kata,
Jodhpur
CRASS COUNTRY
17
Vishal singh
66, Sangria goan, jodhpur
HUSSAIN
HANDICRAFT
18
Omprakash Suthar
K-348, Shiv Basti, masuria,
jodhpur
HUSSAIN
HANDICRAFT
19
Savai Ram Suthar
Pal shilp Gram, jodhpur
ANGIRA ART
EXPORTS
20
Khima ram Suthar
Sagar nagar, pal shilp Gram,
jodhpur
ANGIRA ART
EXPORTS
Table of Contents
Design Clinic Workshop
6-10 Jan 2014
Table of Contents
1. Acknowledgements ---------------2. Introduction -------------------------3. Workshop Schedule --------------4. Workshop Activities – ------------- Day wise
5. Design Solution --------------------6. Outcome-----------------------------7. Summary -----------------------------
2
3
4-5
6-54
55-65
66
67
1
Acknowledgment
We express our sincere gratitude to the Ministry of Micro, Small and
Medium Enterprise (MSME) , Government of India for initiating the
Design Clinic Scheme for MSME in India.
We are thankful to the National Institute of Design (NID), Ahmedabad,
the premier Design Institute in India for this initiative to promote
design awareness amongst the MSMEs thereby developing
competitiveness and entrepreneurship.
We feel grateful for the opportunity given by NID to organize a Design
Clinic Workshop to promote design awareness and leverage on
Design for the development of MSMEs.
We are grateful to the Members of the Jodhpur Handicrafts Exporters'
Association for providing all the support during the Need Assessment
Study.
Last but not the least we thank all those who supported us to make
this Endeavor successful.
2
Introduction
Design Clinic Workshop
6-10 Jan 2014
Based on the Need Assessment Survey (under the aegis of Design Clinic Scheme of
MSME and National Institute of Design) made for the Wooden Handicraft Cluster,
Jodhpur, a 5 day workshop was planned to address the core issues that had been
identified during the survey.
It was made sure that the exercises were more interactive and hands on to engage
the artisans.
Keeping in mind that they are attending an exhibition in Feb. 2014 in Indian
Exposition Mart Ltd. Greater Noida, simple product development ideas were
suggested and a few prototypes were executed by the artisans during the workshop.
The main core issues addressed were –
Design development : Moving from a religious art form to a more
commercially viable way of using the artform Developing a motif bank to explore the
possibilities in Rich Artistic value of Heritage Wooden Handicraft of Jodhpur
Raw Material
Introduction of new product ideas
Addressing the possible market linkages
Discussing quality issues
Branding & Packaging
3
Workshop Schedule
Design Clinic Workshop
6-10 Jan 2014
WORKSHOP SCHEDULE
Jodhpur Handicraft Exporters' Association
6 January To 10th January, 2014 | Venue: CFC Conference Hall, Basni Phase
1, Jodhpur.
th
DATE
6th
January,
2014
TIME
TOPIC
RESOURCE PERSON
11.00 AM-11.30AM
Registration/ Inauguration
NGO Member
12.00 NOON-12.30 PM
Introduction
12.30 PM -1.30 PM
Introduced to new design
development product
1.00 PM – 1.30 PM
Lunch
1.30 PM – 3.30 PM
Concept & Product Development
Design consultantMr. Devanand Bagga
Design consultantMr. Gaurav Ashesh, Associate
Prof., NIFT, Jodhpur
7th
January,
2014
10.00 AM-1.00 PM
Product Development
Design consultantMr. Devanand Bagga
1.00 PM – 1.30 PM
Lunch
1.30 PM -3.30 PM
Product Development
Design consultantMr. Prathvi Singh Rathore,
Designer, Jodhpur
8th
January,
2014
10.00 AM – 1.00 PM
Introduced with modern tool &
equipment which is required
development of the product
1.00 PM-1.30 PM
Lunch
1.30 PM- 3.30 PM
Product Development
Mr. Deveanand Bagga
Design Expert –
Mr. Pradeep Podar
4
Workshop Schedule
Design Clinic Workshop
6-10 Jan 2014
9 th
10.00 AM-1.00 PM
January,
2014
1.00 PM-1.30 PM
Product Development
Mr. Devanand Bagga
Lunch
1.30 PM- 3.30 PM
10th
10.00 AM-1.00 PM
January,
2014
Design consultant-
Mr. Prathvi Singh Rathore
Tools & Equipments used in
wooden handicrafts
Mr. Devanand Bagga
1.00 PM-1.30 PM
Lunch
1.30 PM- 3.30 PM
Evaluation of training programme
Design consultant-
Product display. Discussions on
successful local enterprise of
entrepreneurs of wood and
bamboo
Mr. Devanand Bagga
5
Design Clinic Workshop
6-10 Jan 2014
WORKSHOP ACTIVITIES
6th January, 2014(Day 1) Morning Session
We started the workshop with an inauguration function, for the
workshop. Mr. Dharat Dinesh, Secretory of Jodhpur Handicraft Export
Association was present to inaugurate the workshop. Various
members representing the Jodhpur Handicraft Export Association for
this workshop. After the inaugural function, all the participants were
served lunch , after which we had an introductory session with the
participants. There were a few new faces from the original list of
participants that had been submitted. We introduced ourselves as the
designers and after the participant introduced themselves we gave
them a quick brief on what to expect from the workshop.
6
12.00 noon to 12.30 PM Presentation by Guest Speaker Mr. Bharat Dinesh,
Secretory of Jodhpur Handicraft Export Association.
WORKSHOP ACTIVITIES
Its was an interactive session with the wooden furniture of Jodhpur. They
discussed their problems and issues with the experts. The visited units and
introduced them with the required interventions and gave suggestion for
betterment of wooden Furniture.
7
WORKSHOP ACTIVITIES
The Points highlighted and discussed during the workshop:
?
The existing art and craft of making good idols over wood .
?
?
The use of tools and techniques of carving for making new lifestyle products
along with the implementation of good idol designs over them.
?
?
The development of new prototypes in which there is less breakage percentage
during loading, unloading, packaging and transportation.
?
Development of light weight products.
?
?
Earlier Design Interventions their advantages and failure.
?
?
Requirement of Product development for contemporary market.
?
?
Display and Merchandising.
?
?
Packaging.
8
Design Clinic Workshop
6-10 Jan 2014
WORKSHOP ACTIVITIES
Concept And Product Development
Afternoon Session
It was an interactive session on the issues related to wooden craft and its present
and future aspects between Guest members, Designers and Artisans. In the
beginning the designer gave a presentation to all the participants about
the interventions of experts and the issues highlighted during the earlier workshops
through a Picture Presentation, which have been prepared in English language but
presenting in Hindi language for better understanding to artisan. After that artisans
discussed their queries and suggestions .The Points highlighted and discussed
during the workshop:
9
WORKSHOP ACTIVITIES
Procurement of raw material should be done to store it in a depot by some agency
or govt organizations, so that it is not costly.
The detailing and practice of miniature art and systemized workstation which will
provide a quality of work.
10
WORKSHOP ACTIVITIES
11
Design Clinic Workshop
6-10 Jan 2014
WORKSHOP ACTIVITIES
7th Jan, 2nd Day (Morning Session)
Product Development
In the morning session, we started with a presentation on different
design forms which have been taken into the mainstream market. The
presentation highlighted the new design and styles like. This was
shown to them to give them an idea as to how they can make new
designs and innovation to the next level and not limit themselves
because it is a new style.
12
WORKSHOP ACTIVITIES
13
WORKSHOP ACTIVITIES
Product Development In Workshop( Afternoon Session)
14
WORKSHOP ACTIVITIES
15
WORKSHOP ACTIVITIES
Product Development In Workshop
16
WORKSHOP ACTIVITIES
17
Design Clinic Workshop
6-10 Jan 2014
WORKSHOP ACTIVITIES
8th Jan, 3rd Day (Morning Session)
Introduction With Modern Tools And Equipements
18
WORKSHOP ACTIVITIES
CHISELS
handle
blade
Chisels have many purposes, all to do with the shaping of pieces of wood.
When cutting joints, the shaping of the end of the piece of wood will often be done with a
chisel.
Pressure can be applied to the handle either by hand or with a wooden mallet – depending
on the type of work and kind of chisel being used.
19
WORKSHOP ACTIVITIES
CLAMPS
20
•
METALWORK VICE – Very strong, used to hold metal while it is being cut at a
workbench
•
WOODWORK VICE – Mounted on a workbench, this vice holds wood in place
when being cut
•
SASH CRAMP – These are used to hold furniture etc. together while being `glued
up`
•
SPEED GRIP – Lightweight, these are used for convenience as an extra pair of
hands for small jobs
WORKSHOP ACTIVITIES
COLD CHISEL
In the same way that wood can be chiselled, metal can be also. It is a
much tougher process but the idea is much the same. The metal to
be chiselled is held in a vice securely and the chisel is struck with a
heavy hammer. The removal of material is much slower when
chiselling metal but it can still be done.
The metal being chiselled need not be heated up to soften it, hence
the name – Cold Chisel.
21
WORKSHOP ACTIVITIES
Drills & Centre Drill
Drills are placed securely in the chuck of drilling machines and
rotated at speed. Because of the hardness of their tip and the exact
angles that the tips are ground at, the drill will begin to bore a hole into
most materials. The type of drill shown in fig. 1 is designed to drill into
wood and metal.
As you can see in fig. 2, drills come in a vast range of sizes. When the
drill is being secured in the chuck of the drilling machine, it is
tightened using a chuck key, usually like the one shown in fig. 3.
To ensure the hole starts at exactly the right place, a centre drill can
be used – see fig. 4. These are more sturdy than ordinary drills and
can start the hole without the need for a centre punch mark.
22
WORKSHOP ACTIVITIES
Files
Files are used for removing material from either metal, wood or plastic. Sometimes the
material is being removed to create a smooth edge. Sometimes to create a new profile
(shape).
The material being filed should be secured in a vice.
Files come in a wide range from very rough (to remove a lot of material quickly but leave a
rough finish) to very smooth files (to remove small amounts of material but leave a very
smooth finish).
Files come in a range of cross sections for different jobs. Files can be Flat, Round, Half
Round and Three Square.
A Rasp is used when a lot of material needs to be removed quickly but the quality of the
finish is not important. Its’ extremely large teeth achieve this.
23
WORKSHOP ACTIVITIES
Hammers & Mallets
Obviously, hammers and mallets are used for hitting things but there are certain situations
which demand a particular type of hammer or mallet be used.
Hammers
Inserting and shaping metal rivets is done using Cross Pein and Ball Pein hammers. A Claw
hammer is a good general purpose hammer although it has a claw specifically designed for the
removal of bent nails from wood.
Mallets
When materials need to be driven in or knocked together and they are soft enough to be easily
damaged, the solution is usually to use a Mallet instead of a Hammer. There are a wide range of
materials used to make the heads of Mallets ; Rubber, Plastic (Nylon), Wood, Copper etc. The
most common type of Mallet found in the workshop is a Hide (Leather) Mallet.
24
WORKSHOP ACTIVITIES
Knives & Cutters
The type of knife shown has a retractable blade. That means the blade can be slid back to a
safe position inside its body when not being used.
The blade is razor sharp and can cut through light plastic and wood. It is commonly used for
marking out the initial cuts in wood prior to cutting joints.
They are commonly made by the Stanley tool company and are therefore often known as
Stanley Knives. More correctly, they should be called Craft Knives.
25
WORKSHOP ACTIVITIES
Tools
steambending
26
lock
WORKSHOP ACTIVITIES
HIGH TORGUR CARVER
Affinity Angle Master
27
WORKSHOP ACTIVITIES
Tools
WOOD PECKERS
28
MEASRNG TOOL
WORKSHOP ACTIVITIES
ELECTRICPLANEER
Dremel Tool Kit
29
Design Clinic Workshop
6-10 Jan 2014
WORKSHOP ACTIVITIES
Product Development (Afternoon Session)
Exposure to existing market trend and its demand.
Awareness about packaging and display ideas for the products at available place
and what are other possibilities for merchandising.
Artisans showed the total dependancy on exporters for designs and products.
Long term market lifestyle product demand .
Maximum use of GI (Geographical Identification) mark in exhibitions and fairs to
maintain their identity
30
WORKSHOP ACTIVITIES
31
WORKSHOP ACTIVITIES
32
WORKSHOP ACTIVITIES
33
Design Clinic Workshop
6-10 Jan 2014
9th Jan, 4th Day
Product Development
First of all I started to give them some idea about the designing, and
then We started working with wood.
there was some topics which I cover with them,
?
concept
?
wood quality
?
how to work with new concept
?
working with new designs
?
how to develop a new sample.
34
WORKSHOP ACTIVITIES
35
WORKSHOP ACTIVITIES
36
WORKSHOP ACTIVITIES
37
WORKSHOP ACTIVITIES
Afternoon Session
38
WORKSHOP ACTIVITIES
39
Design Clinic Workshop
6-10 Jan 2014
WORKSHOP ACTIVITIES
10th Jan, 5th Day (Morning Session)
Tools & Equipments used in wooden handicrafts
BRADAWL
A bradawl is used to make it easier to insert screws into wood.
Once the position for the screw has been decided and marked, the bradawl is used to
produce a small hole in exactly the right place, just deep and wide enough to help the screw
thread to start.
The small hole is produced by placing the metal point on the centre, holding the handle
vertically upright and applying just enough pressure to break the surface of the wood. The
handle should then be twisted slightly to increase the size of the hole
40
WORKSHOP ACTIVITIES
CENTRE PUNCH
A centre punch is a
metalworking tool which is
used to produce a small dent
in metal which acts as a
starting point for any hole to
be drilled.
A ball pein hammer is used to tap the head of the
centre punch and this delivers enough force to
the point of the punch to put a small dent into the
surface of the material.
It is important to have the material supported
underneath by a solid surface.
41
WORKSHOP ACTIVITIES
ENGINEERS` SQUARE
The square is pushed against a straight side of the material (e.g. steel). An engineers
scriber is then used to scratch a line onto the surface of the metal at right angles to the
edge. Sometimes engineers blue (a dye/ink) is wiped onto the surface first so that the
scratched line can be seen easily. The material is then cut down to this straight line.
Look closely at an engineers` square, you should see an interesting feature. There should be a
small slot that has been cut into the stock. This prevents small burrs caused by filing from
altering the try-squares accuracy. Dirt can also collect on metal surfaces, again the slot helps
prevent measuring angles inaccurately.
In the example seen opposite, the engineers` square is used to test that a 900 angle exists
across the edge of the steel. Although a burr exists on the edge of the steel it fits into the slot and
does not affect the way the engineers` square is used.
42
WORKSHOP ACTIVITIES
ODD LEG AND OTHER CALIPERS
ODD LEG CALIPERS
are used to draw lines on metal
parallel to an edge. They do the
same job in metalwork as a
marking gauge does in wood. The
bent leg runs along the side of the
metal and the pointed leg scribes
the line.
INSIDE CALIPERS
are used to measure the
diameter of the inside of a hole in
a piece of metal. You can see
them being used in the photo
above. Once the size is gauged,
the distance between the points
on the calipers is measured with
a rule.
OUTSIDE CALIPERS
are used to measure the
outside diameter of round
objects. The points are
opened and closed by turning
the nut.
43
Design Clinic Workshop
6-10 Jan 2014
WORKSHOP ACTIVITIES
SCRIBER
A scriber – this one is double ended although
they can be single ended.
It is basically used as a pencil when marking out in metalwork. If a pencil or pen was used to
mark out in metalwork, the lines would easily rub off. The scriber scores a more permanent
line on the surface of the metal which is easier to work with.
44
WORKSHOP ACTIVITIES
BEVEL GAUGE
A bevel gauge is a woodworking tool with a wooden body and a metal blade. The metal
blade has a slot which allows it to rotate and to run along a slot. A brass wing nut acts as a
clamp so that the metal blade can be set at a particular angle to the body then locked at
that angle.
A bevel gauge has two main purposes.
Firstly it can be used to check if two surfaces are at a particular angle to each other.
Secondly, when marking out a joint or a cut, a bevel gauge can be used to mark a line at a
particular angle to an edge.
45
WORKSHOP ACTIVITIES
MORTISE GAUGE
A mortise gauge is a woodwork marking out tool.
When marking out the shape of a mortise and tenon joint on a piece of wood, you would
often have to mark two parallel lines on the wood the width of the tenon apart. A mortise
gauge can score two lines at the same time and their distance apart can be set by adjusting
the thumb screw (see above).
46
WORKSHOP ACTIVITIES
MICROMETER
The micrometer is a precision measuring instrument used by engineers. Each turn of the
ratchet moves the spindle face 0.5mm towards the anvil face. The object to be measured is
placed between the anvil face and the spindle face. The ratchet is turned clockwise until the
object is ‘trapped’ between these two surfaces and the ratchet makes a ‘clicking’ noise. This
means that the ratchet cannot be tightened any more and the measurement can be read.
47
WORKSHOP ACTIVITIES
NAIL PUNCH
A woodwork tool, made from metal with a small dimple on
the pointed end. It gets struck with a hammer.
In any finished model, you would want to hide the heads of any nails or pins which
have been used to hold the parts in place while it is being glued.
After the nails have been driven in, a nail punch is used to drive their heads a few
millimetres under the surface. The hole that is left can then be filled with wood filler so
that there is no evidence the nail is there.
The small dimple on the end of the nail punch helps to avoid the punch slipping off
the nail head when struck. This would damage the wood.
48
WORKSHOP ACTIVITIES
PINCERS
A pair of Pincers, not unlike pliers, can be used in woodwork but are more
often used in the metalwork room.
Pincers are used for gripping, snipping, grabbing and nipping a range of things.
They can be used to shorten a range of things such as nails and rivets and they
are often used to remove pins and nails which get bent as they are being driven
into a piece of wood.
Their jaws open and close and are hardened and sharpend to a point. They also
have a rounded neck so that they do not dig into the wood as they remove nails.
49
WORKSHOP ACTIVITIES
PLANES
A large range of planes are available and they are used for different purposes.
The body of a plane is made from high grade cast iron with the cutters being
tungsten made from vanadium steel. The earliest known examples of planes are
from the Roman era but even today they are used for the same purposes - to
smooth rough surfaces or the plane down the thickness of a piece of wood to the
required size.
WOOD BLOCK PLANE: Although
this is a very old design they are still
used today to remove a large amount
of wood. This is due to the fact that
they are lighter than steel planes and
therefore they can be used
comfortably for longer periods.
JACK PLANE: This is the steel
equivalent of the wooden block
plane. It has a steel body and
because it is heavier than the wood
block plane it is easier to hold down
on the surface of the wood being
planed. It is used to plane longer
pieces of wood.
SMALL BLOCK PLANE: This is a
small version of a wood block plane
and it is used for light work such as
producing 'chamfers'. It is normally
held and used in one hand.
BULLNOSE PLANE: This is used to
plain right into corners. The blade
can be seen to go almost up to the
end of the plane's body and
consequently very little material is
missed in a corner.
50
WORKSHOP ACTIVITIES
SAWS
COPING SAW: a coping saw is used to
cut through thin pieces of wood and
plastic. The thing that the coping saw
can do better than most other saws is
cut curves and corners.
JUNIOR HACKSAW: this saw is
designed to cut through thin metal plate.
The metal should be held in a vice and
the line to be cut should be marked with
a scriber.
HACKSAW: a much
s t r o n g e r, t o u g h e r
version of the junior
hacksaw, this saw can
cut through much
thicker metal and is
designed to be used
two handed.
TENON SAW: because of
the stiffness of the blade, a
tenon saw can only cut
straight lines although it can
do so very accurately if used
properly. The wood should
be held either in a vice, a
sawing board or in a mitre
box (as shown above).
51
WORKSHOP ACTIVITIES
TINSNIPS
A metalwork tool which basically behaves like a very tough pair of scissors
Tinsnips are used to cut thin metal sheet into a variety of shapes. If you imagine drawing
out a fancy shape in card then cutting it out using scissors, the process is much the
same for sheet metal. This time though you would mark the shape with a scriber and cut
the shape out with tinsnips.
The pair of tinsnips shown below right, have a slight bend in their jaws. This is to make
the cutting out of round shapes slightly easier.
52
WORKSHOP ACTIVITIES
TONGS
A metalwork tool used to allow you to handle hot things without putting your fingers at
risk.
While using the forge, the metal which you are
heating up will then be bent or hammered into
shape. While shaping the metal, you will have to
hold it securely. Clearly it is too hot to hold so tongs
allow you to grip the metal tightly in one hand while
hammering or bending or twisting with the other
hand.
The very long handles make them safer to use as
they allow you to keep your fingers well away from
the heat and the hammering etc.
deferent kind of chisels
53
Design Clinic Workshop
6-10 Jan 2014
WORKSHOP ACTIVITIES
Tools At A Glance
54
Design Clinic Workshop
6-10 Jan 2014
Design Solution
According to NAS survey report I found many problems that are given
below.
? Concept
? Design
? Color
? Finishes
? Sizes
? Weight
? Techniques
? Wood quality
After that I made some designs for solving these problems, these
designs are accepted by them, all are appreciating my design
concept, everyone is giving good feedback for these designing.
I hope these designs will be beneficial for the next exhibition for them.
55
Design Solution
Business Type : Manufacturer
Exporters / Suppliers
Year of Estd. : 1984
Market Cover : U.S, EUROPE,
56
Design Solution
Company name : Cross
Country
Contact Person : Mr. Manish
Jhanwar
Fax No : +(91)-(291)-5120546
Address : F-112 Opp Street
To Ganga
Cement Ii Phase, Jodhpur342007, Rajasthan, India
57
Design Solution
Company name : Aditya Handicraft
Contact Person : Mr. Meena Rai
Fax No : +(91)-(291)-2635487
Address : F-199 Mia Basni Phase I I, Jodhpur 342001,Rajasthan, Indi
58
Design Solution
Company Name NEW LIGHT ART EXPORTS
Address G-445 TO 459, E.P.I.P, BORANADA,
Jodhpur - 342001, Rajasthan, India
Fax 91-2931-281745
Contact Person Mr. MOHAN SINGH BHATI (Proprietor)
59
Design Solution
Bharat Art & Craft
BHARAT ART& CRAFTS
28/5, HEAVY INDUSTRIAL AREA.
JODHPUR:- 342005(RAJ) INDIA
60
Design Solution
Company Name :ARTEFACT ART INDIA
Address
215, UMAID HERITAGE, NEXT
TO UMAID BHAWAN PALACE,
Jodhpur - 342006, Rajasthan, India
Contact Person Mr. RAHUL BHANDARI (Proprietor)
61
Design Solution
Company Name : Bothra International
Contact Person : Mr. Naresh Bothra
Fax No : +(91)-(291)-2746435
Address : E-230, 6th Road, M. I. A.,.
, Basni, 2nd Phase, Jodhpur –
342 005, Rajasthan, India
62
Design Solution
Bhandari Exports,
Jodhpur
RAI KA BAGH, OLD
POLISH LINE,
JODHPUR 342006
FACTORY ADDRESS:FACTORY :- E 21B,IIND
PHASE BASNI, JODHPUR
63
Design Solution
Company Name: ANGIRA
ART EXPORTS
Address G-445 TO 459,
E.P.I.P, BORANADA,
Jodhpur - 342001, Rajasthan,
India
Fax 91-2931-281745
Contact Person Mr. MOHAN
SINGH BHATI (Proprietor)
64
Design Solution
65
Design Clinic Workshop
6-10 Jan 2014
Outcome
By the end of the Design Awareness Program, the artisans were
exposed the following concepts • Innovating while keeping in mind
traditional values of the artform • A commercial approach to a
traditional artform • Interacting with fellow artisans and learning to
work as a unit as opposed to individual artisans • Exposure to a larger
number of ideas by working in a group • Quality standards to be
followed to enter the current market • Creating appropriate products
for a given market • Making the transition from the artform as a hobby
to a means of livelihood
66
Design Clinic Workshop
6-10 Jan 2014
Summery
The Need Assessment Survey and the Design Workshop has allowed me to
interact with various MSME units in Jodhpur and allowed me to look into various
opportunity areas that we can work to put better products and furniture in the
market.
User Study & Survey
A strong user study should be always conducted to make a product so that it
becomes useful for the user as well as reducing the risk of product failure. It will
also help to grow from a just being a manufacture driven company to user driven
company.
Manufacturing Process
The manufacturing process is very local market oriented as well as made to order
type. The manufacturing slowly should look towards mass production for which a
vision as well as investment should be laid down.
Cluster Approach
As Jodhpur is a manufacturing hub has a huge potential but as manufacturers are
not trying to use each other's resources to mutual benefit. Most of the
manufacturers are very reluctant to share the resources with others.
Labour Problems
In recent years shortage of labor has created a lot of problems for manufacturers.
All the labours is presently working for the MAHA-NAREGA scheme for the
Government. So the manufacturers are trying to put automated machinery for
manufacturing so as to reduce their dependency on laborers and achieve better
quality products. A cluster approach will help to reduce the initial investment by
the manufacturers.
Competition
The competition between the manufacturers is very healthy. They are ready to
accept the challenges posed by the competitors in a very healthy manner and to
look for solutions to overcome those.
Raw Material
As a manufacturing hub the raw materials are readily available, but the quality
largely varies with the manufacturers, especially with furniture as most of it is
hand crafted.
Web Marketing & Connectivity
Web can be used as one of very powerful tools to be connected to the world, As
web marketing and e-business is picking up in a rapid speed, it would be very
necessary to catch up with the world for new opportunities
67
Design Clinic Workshop
6-10 Jan 2014
JODHPUR HANDICRAFTS EXPORTERS' ASSOCIATION
PLOT NO. SPL/1, BEHIND KRISHI MANDI, BASNI PH-1
NEAR RELIANCE COMMUNICATION,
JODHPUR – 342 005
TEL. – 02912720372 ; TELEFAX - 02912721738
email : [email protected]; [email protected]
Development Commissioner
(Micro, Small and Medium Enterprises),
A-Wing, 7th Floor, Nirman Bhavan, New Delhi 110011
Bhagtacharya Rd, Rajnagar Society,
Paldi, Ahmedabad, Gujarat 380007
Phone:079 2662 3695
PREPARED BY
DEVANAND BAGGA
DESIGNER