TOY FAIR 2016 NEW PRODUCT FACT SHEET

TOMY
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Oak Brook, IL 60523
www.tomy.com
Media Contact:
Salmon Borre Group
Scott Goldberg, 847.347.3433
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Matt Miller, 847.582.1610
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TOY FAIR 2016
NEW PRODUCT FACT SHEET
Take action to the streets and conquer off-road terrain with Gear Force Horsepower from TOMY.
This all-new line will fuel excitement and drive sales in the vehicle aisle in 2016 with its iconic
licensed vehicles tricked-out with themed accessories and awesome action figures.
Gear Force Horsepower is a brand new line of stylized vehicles that take preschool vehicle play
to a new level with figures, lights, sounds and innovative accessory play that lets kids mix and
match items between all the different vehicles in the Horsepower line! Kids can customize
vehicles – including top licenses Ford, Chevrolet and Honda – with unique accessories and set
out for souped-up fun! TOMY innovation combines with seven decades of best-selling vehicle
design to deliver Gear Force Horsepower to retailers’ shelves in Fall 2016.
The Gear Force Horsepower line from TOMY debuts the following at Toy Fair 2016:
GEAR FORCE HORSEPOWER SPORTS CARS
Ford Mustang GT
This Mustang is ready to stop crime with its super
cool engine mods, rear spoiler and fugitive grapple
claw! Complete with lights, sounds and opening cab
roof for figure access, this Mustang cannot be
stopped! Includes police hero figure and his trusty
companion. SRP: $24.99. Ages: 3 years and up.
Chevrolet Camaro SS
The fastest car on the street, this Camaro features tons of
removable racing accessories including a drag bar, spoiler
and modified engine. Features lights, sounds and much
more! SRP: $24.99. Ages: 3 years and up.
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Gear Force Horsepower Toy Fair 2016 New Product Fact Sheet
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GEAR FORCE HORSEPOWER PLAYSETS
Freightliner Semi Playset
This Freightliner semi is the central hub for all
things Horsepower! This is where the team can
trick-out their fleet of Horsepower vehicles or
they can transform the semi itself, morphing it
into three different action-ready themes which
include racing, rescue and police! SRP: $49.99.
Ages: 3 years and up.
GEAR FORCE HORSEPOWER RACING VEHICLES
Honda Civic Type R
This interactive Civic Type R is ready for any race with its
interactive engine and jet engine exhaust! Simply attach
the heavily modified engine and the car sounds will
reflect modification. Includes hero race car driver and
accessories. SRP: $19.99. Ages: 3 years and up.
Chevrolet Colorado
Take the action off-road with this Chevy Colorado! Complete
with lights and sounds, this monster of a truck can take
adventures almost anywhere – even under water – with its
removable accessories! SRP: $19.99. Ages: 3 years and up.
GEAR FORCE HORSEPOWER OFF-ROAD VEHICLES
Ford F-150 Raptor
The ultimate truck for any adventure! This heavy duty F-150
Raptor features tons of accessories that can be recognized
once attached. Other features include lights, sounds, a firing
winch projectile and tow arm! Includes articulated figure
with tools. SRP: $34.99. Ages: 3 years and up.
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Gear Force Horsepower Toy Fair 2016 New Product Fact Sheet
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Polaris RZR
This Polaris RZR is the ultimate off-road machine with its
removable accessories and firing grapple hook projectile for
extreme rock climbing adventures! Includes hero figure with
helmet. SRP: $14.99. Ages: 3 years and up.
Polaris Turbo RZR
Tackle the off-road path with style and speed! This ultra-fast
Polaris RZR features a rear wing in addition to a rear turbo
charger that spins when the vehicle is rolled. Includes figure and
themed accessories. SRP: $14.99. Ages: 3 years and up.
GEAR FORCE HORSEPOWER HERO VEHICLES
Honda Fireblade
Complete with driver and speed-inspired accessories, this
Honda Fireblade features moving exhaust pipes when the cycle
is pushed along. Includes hero driver figure. SRP: $10.99.
Ages: 3 years and up.
Honda Goldwing
Outfitted with removable components (that can be attached to
other Horsepower vehicles), this police chopper also features
firing restraints to help catch the bad guys. Includes police hero
figure and helmet. SRP: $10.99. Ages: 3 years and up.
About TOMY International
TOMY International (www.tomy.com) is a leading global designer, producer and marketer of a broad range of
innovative, high-quality toys sold to preschoolers, youths and adults under the TOMY® and Ertl® brands as well as
products for parents, infants and toddlers marketed under the The First Years®, JJ Cole® Collections and Boon®
brands. TOMY International also markets its products under popular licensed properties such as John Deere,
Pokémon, Chuggington, Sonic the Hedgehog, Lamaze, Zootopia, Inside Out, Miles from Tomorrowland, The Good
Dinosaur, Winnie the Pooh, Princesses, Cars, Fairies and Toy Story, and other well-known properties. TOMY
International’s mission is to make the world smile. TOMY International reaches its target consumers through multiple
channels of distribution supporting more than 25,000 retail outlets throughout North and South America, Europe and
Australia. TOMY International is a wholly owned subsidiary of Japan-based TOMY Company, Ltd. (Tokyo Stock
Exchange Code No. 7867). © TOMY
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