Enter our
street-naming contest
What’s in a name after all ?
Help CAMH name...
?
?
“New Street”
?
?
Names are very important, whether they are names of people, pets, places or streets. Names are usually
and flair.
chosen with great THOUGHT and CARE, and at the best of times, with
So, put on your thinking cap, get those creative juices flowing, and help the Centre for Addiction and
Mental Health (CAMH) name “New Street.”
CAMH has some meaningful names for streets that weave in and around the Queen Street site, including
Workman Way, Gordon Bell Road and White Squirrel Way. Now, we need something equally special for the
new street that runs through the urban village, south of Queen Street West, between White Squirrel Way
and Shaw Street.
Here’s how the contest works:
Step 1: Review the City of Toronto criteria for street naming (see other side).
Step 2: Think of a name that would be respectful, tasteful and meaningful for CAMH clients, families, staff
and community, ensuring that the name falls within the City of Toronto criteria.
creativity
Remember: This will become
CAMH’s main address!!
Step 3: Forward the name and why
you chose it to:
[email protected]
Gateway
Building
It’s that simple.
And, you could win a prize! If your
suggested street name is chosen and
approved by the City of Toronto, you will
receive a PRIZE. If more than one person
has submitted the winning street name,
their names will be put into a draw for
the prize.
Intergenerational
Wellness Centre
Utilities
and
Parking
Building
t”
Gordon Bell Road
“
w
Ne
S
e
tre
© 2010 CAMH
Friday, October 29, 2010.
4313a / 10-2010
Step 4: Have your submission in by
City of Toronto
Criteria for street name selection
1. Streets should generally be named after people, places, events and things related to the City and citizens
of Toronto. Proposed names should meet one of the following criteria:
a. to honour and commemorate noteworthy persons associated with the City of Toronto
b. to commemorate local history, places, events or culture
c. to strengthen neighbourhood identity
d. to recognize native wildlife, flora, fauna or natural features related to the community and the
City of Toronto
e. to recognize communities that contribute to the ethno-racial diversity of Toronto
2. Consideration should be given to names of local area or historic significance.
3. Names of living persons should be used only in exceptional circumstances.
4. Only a person’s last name should be used as a street name unless additional identification is necessary
to prevent duplication with an existing street name in Toronto and surrounding municipalities.
Street names to be avoided
1. Street names that are a duplicate of an existing street in the City of Toronto or in the municipalities
surrounding Toronto.
2. Similar sounding names such as Beach Avenue and Peach Avenue, or Apple Hill Road and Apple Road.
3. Cumbersome, corrupted or modified names, discriminatory or derogatory names, from the point of view
of race, sex, colour, creed, political affiliation or other social factors.
4. Names for public streets that could be construed as advertising a particular business.
5. The re-use of former street names because of the confusion this causes in property records management.