Make Gluten Free Part of Your Menu
Aaron Barnes, Corporate Chef
Adding some naturally gluten free foods to your
Gluten is a protein composite found in foods
menu will make it easier to give your gluten free
processed from wheat and other grain species.
customers great items to choose from.
It is comprised of gliadin and gluten, present in
wheat, barley and rye. Products and ingredients
Breakfast
made from these grains such as flours and
There are many naturally gluten free foods
starches will contain gluten even after
which can be combined for breakfast. Fresh
processing. Oats also have a similar protein
fruit paired with corn or rice cereals are versatile
genetically related to gluten that will present
combinations. Eggs may also be prepared to
a threat to anyone with this allergy. In the
personal taste and enjoyed in a corn tortilla
United States there are an estimated three
with cheese and salsa for a breakfast burrito.
million people diagnosed with celiac disease.
Yogurt (check the label to be sure that it
Celiac is the inability to properly digest and
does not contain modified starch) may also
metabolize gluten. Individuals could also have
be combined with fresh fruit for a quick and
a wheat allergy or non-celiac gluten sensitivity.
easy breakfast. Create an omelet with fresh
A minimal amount of gluten can cause distress
vegetables and a side of house made hash
for someone afflicted by gluten intolerance. It
browns. The combinations can be endless.
is recommended that celiac patients keep their
gluten intake below 10 mg; in comparison a
Lunch & Snacks
dime weighs 2,200 mg.
Canned tuna fish with light mayonnaise can
be the base for a versatile tuna salad. Add fresh
As a food handler it is important to know and
herbs, relish, grilled onions, garlic, lemon, or
understand food allergies. If you are not sure
be as creative as you want. Serve the tuna salad
whether a product contains gluten, look at the
over a bed of lettuce and with fresh fruit. Some
ingredients list. You might be surprised by the
other options are all natural proteins like: grilled
number of products that contain gluten once
chicken, steak, hard cooked eggs, pork, shrimp,
you start reading labels. When checking for
beef or vegetables served over mixed greens with
gluten include the words: wheat, barley, rye,
a great dressing. There are also gluten free breads
oats, durum wheat flour, graham flour, kasha,
and sandwich buns that can be substituted to
wheat germ, bulgur, kamut, spelt and mir.
create sandwich options. Over the past few years
Soon, most retail packaging will be well
corporate chefs have perfected gluten free foods
labeled when it comes to gluten.
that look, smell, feel and taste great.
Many foods are naturally gluten free. Natural
Dinner
ingredients such as rice, corn, potatoes,
Fresh all natural meats, rice, potatoes and
arrowroot, tapioca, soy, legumes, fresh meats
vegetables are staples to consider for gluten free
and vegetables are great offerings. A gluten free
dinners. Create an all natural nightly feature
selection can make menu planning difficult if
that appeals to all of your customers while still
you are not sure what gluten free foods are.
satisfying the needs of patrons with a gluten free
Make it simple; avoid dishes prepared with
wheat and most flours such as: breads (including diet.
breadcrumbs), pastas, malt vinegars, flavorings
Once you understand the allergy it will be easy
or syrups. When preparing naturally gluten
to cater to their special needs. A little research
free foods, season with ingredients such as salt,
will help you recognize gluten free items that
pepper, fresh herbs and butter to highlight the
flavors. Stay away from seasoning blends and be are already on your menu and create great new
dishes that appeal to everyone, including your
cautious of prepared sauces and vinaigrettes.
gluten sensitive customers.
Maplevale Farms has a selection
of gluten free items that can fit
into your menu options. Ask your
Sales Representative for details.
Menu Covers & Care
Keep Your Menus Looking Good!
-Adapted from Menu Solutions
Your menu is one of the most important sales tools
for your business. Here are some tips to extend the
life of your menu jackets.
1. Do not spray with ANY TYPE of harsh
chemical cleaners such as Formula 409, Windex
or Bleach. Chemical products will break down components of the vinyl and fabric; causing
them to yellow and deteriorate.
2. Do not run through the dishwasher or
submerge in water.
3. Wipe gently with a damp (not soaked) cloth that has been treated with a small amount of diluted mild dish detergent or hand soap.
4. Make sure the covers are folded properly before storing.
5. Store menus loosely in upright containers that are lined at the bottom with a foam panel. Do not “drop” into wooden menu holder with no lining
or support at the bottom.
6. Do not overstuff menu jackets.
7. Keep enough menus on hand to be able to rotate them regularly. If servers/hostesses are grabbing
the same 25 covers from the top and using them
repeatedly, those covers will deteriorate at a much
faster rate then those being used less frequently.
Following these tips will help you get more quality use
from your menu jackets. If you find that it is time to
upgrade your current jackets; Maplevale Farms has
a wide variety of styles and colors to choose from.
Please inquire with your Maplevale Farms Sales
Representative.
Taste
Social Media Snippet
Which Free Program is Best For You?
-Adapted UniPro Operator’s Guide
Social media has much to offer in a free way to connect
with your patrons. The increasing presence of smart
phones and similar tech gadgets is allowing customers
and potential customers a means of researching your
establishment before they commit to a decision to visit.
Volume 1 / Issue 1
June 2012
There are nearly 600 million active users on Facebook worldwide. About 50% of them log
on to the site daily. Ages 18-34 comprise about half
of those users, but the largest growing segment is 55
and over. Facebook will allow you to have a constant
presence on the internet. You can add detailed contact
information, events, daily specials and photos if you
wish. A Facebook page will also allow fans to “like”
your page and share it with their friends.
By comparison, there are approximately 190
million users of Twitter. Twitter is used to
transmit small snippets of information (tweets), just
140 characters or less, and must be updated frequently
to be seen by your “followers”. It allows you to share
information quickly with a large audience. Most users
of Twitter are in the under age 35 bracket.
Fousquare is another option. Foursquare allows your patrons who have the app to “check-in” at
your business. You will can set up promotional offers
which would be activated when a customer checks in
at your location. Foursquare has an approximate reach
of 6 million users; mostly in the 18-30 demographic.
As users of Foursquare “check-in” at different locations
they earn points and badges. The locations that they
have visited are shared with their list of friends.
There are a growing number of ways to get involved
in social media and most are at no cost to you. It is
important to research which will work the best for
your place of business and make the commitment
to keep your information fresh and up to date.
2063 Allen Street Ext • Falconer, NY 14733
800-632-6328 • www.maplevalefarms.com
Photo
At Your Service
Back Row: Betsy, Kristen, Jill Front Row: Milinda, Angela, Julie
Large enough to serve the tri-state area and small enough to be committed to
personal customer service. Our Customer Service Department has a combined
107 years of foodservice knowledge. We can be reached at 716-355-4114 or our
convenient toll free number 800-632-6328. Staffed hours are Monday through
Friday from 8:00 am to 5:00 pm, and on Sundays from 10:00 am to 5:00 pm.
You can also order by Voicemail after hours during the week or on Saturdays.
Ham
Fresh Pasta at Maplevale Farms!
Ohio City fresh pasta is now available at Maplevale Farms through Euro USA. Place
your order by noon on Monday. We receive the product on Tuesday and it ships with
your regular delivery Wednesday, Thursday or Friday.
Buy one Get one Free!*
Recieve One Free Case per item code
with the Purchase of one case.
14802
14794
14750
34080
38364
38382
39414
Sheeted 16” Pizza Dough 20/26 oz.
Sheeted 12” Pizza Dough 36/14 oz.
Oven Rising Pizza Dough 20/16”
On Top Dessert Topping 12/16 oz.
Homestyle Cinnamon Roll 120/2.5 oz.
Jumbo Sweet Cinnamon Roll Dough 84/4oz.
Sliced Italian Panini Bread 10/37.5 oz.
Ohio City Pasta is handcrafted in small batches in nearby Cleveland, Ohio. They use
only the highest quality ingredients, perfected techniques and pay careful attention to
the details. This has helped them to become the preferred pasta maker for professional
foodservice establishments.
Buy One Get One Free up to
$500 on these three items:
Give it a try as a lunch or dinner special. We are confident that it will become one
of your house specialties!
15958 Smoked Southern Style Pulled Pork 2/5lb.
34082 Real Cream On Top 12/16 oz.
32534 Peanut Butter Fudge Dessert Bar 80/2.7 oz.
Frequently Asked Questions:
What is the shelf life of Ohio City Pasta?
Our pasta will retain its freshness for 7 days from the pack
date. Ohio City pasta is not pasteurized pasta or gas-flushed.
Can our pasta be frozen?
Yes, it freezes quite well. Frozen pasta cooks best
from the freezer right into the boiling water.
*Offers available by rebate.
What is the white dust on the fresh pasta?
4784 Country Inn Buffet Ham
2/11 lb. average
4800 Pit Ham 2/15 lb. average
4810 Round Country Inn Ham
2/11 lb. average
4820 Boneless Tavern Ham
4/16 lb. average
4872 Classic Virginia Ham
2/9 lb. average
Bacon
5116 Sliced 3 Star Bacon
18/22 15 lb. case
5142 Sliced 3 Star Bacon
14/18 20 lb. case
10 lb. Coney Weiners
5500 10 per lb.
5544 8 per lb.
5554 4 per lb.
Rice flour, we dust all of our pasta with rice flour
to help prevent the pasta from sticking together.
Here is a sampling of just 5 of the many
available items. Ask your Maplevale Sales
Representative for a complete listing.
16236 Vegetable Lasagna 4/5.75 lb.
16284 Macaroni & Cheese 4/6 lb.
28170 Tomato Juice 12/46 oz.
26300 Prego Spaghetti Sauce 6/106 oz.
15466
15514
15510
17852
17874
Four Cheese Ravioli
Mushroom Blue Cheese Ravioli
Asparagus Mascarpone Ravioli
Egg Fettuccini
Egg Linguini
Does fresh pasta cook the same as dried pasta?
No, fresh pasta cooks much faster than dried. The exact
cooking time depends on the cut, cooking times are as follows:
Angel Hair 45 seconds
Spaghetti 1 minute
Linguini 1.5 minutes
Fettuccini 2 minutes
Pappardelle 4 minutes
Note: Pasta doubles in weight when cooked.
V8 Vegetable Juice
28202 48/5.5 oz.
28204 24/11.5 oz.
28206 12/46 oz.
Pepperidge Farms
48554 Assorted Distinctive Crackers 400/2 count
Tomato Ketchup
26410 Cans 6/#10
26430 Pouch Pack 6/114 oz.
26432 Dispenser Pack 2/1.5 gallon
26434 Plastic Jug 6/#10
26440 Vol Pack 3 gallon
26490 Glass Bottle 24/14 oz.
26498 Upside Down Bottle 16/14 oz.
Yellow Mustard
Pork Fritter Parmesan
17880 Ohio City Egg Spaghetti 8 oz. / 2.06
4536 Hormel Pork Fritter
1 ea. / 1.38
26274 Angela MiaMarinara Sauce 3 oz. / .18
13300Cucina Shaved Parmesan 1 oz. / .30
26600 Plastic Jug 6/#10
Food Cost 3.92
Menu Price 10.95
Gross Profit 7.03
Food Cost 35.8%
Pickles
44210 Kosher Dill Spears 6/#10
44280 Bread & Butter Slices 6/#10
Ham
Fresh Pasta at Maplevale Farms!
Ohio City fresh pasta is now available at Maplevale Farms through Euro USA. Place
your order by noon on Monday. We receive the product on Tuesday and it ships with
your regular delivery Wednesday, Thursday or Friday.
Buy one Get one Free!*
Recieve One Free Case per item code
with the Purchase of one case.
14802
14794
14750
34080
38364
38382
39414
Sheeted 16” Pizza Dough 20/26 oz.
Sheeted 12” Pizza Dough 36/14 oz.
Oven Rising Pizza Dough 20/16”
On Top Dessert Topping 12/16 oz.
Homestyle Cinnamon Roll 120/2.5 oz.
Jumbo Sweet Cinnamon Roll Dough 84/4oz.
Sliced Italian Panini Bread 10/37.5 oz.
Ohio City Pasta is handcrafted in small batches in nearby Cleveland, Ohio. They use
only the highest quality ingredients, perfected techniques and pay careful attention to
the details. This has helped them to become the preferred pasta maker for professional
foodservice establishments.
Buy One Get One Free up to
$500 on these three items:
Give it a try as a lunch or dinner special. We are confident that it will become one
of your house specialties!
15958 Smoked Southern Style Pulled Pork 2/5lb.
34082 Real Cream On Top 12/16 oz.
32534 Peanut Butter Fudge Dessert Bar 80/2.7 oz.
Frequently Asked Questions:
What is the shelf life of Ohio City Pasta?
Our pasta will retain its freshness for 7 days from the pack
date. Ohio City pasta is not pasteurized pasta or gas-flushed.
Can our pasta be frozen?
Yes, it freezes quite well. Frozen pasta cooks best
from the freezer right into the boiling water.
*Offers available by rebate.
What is the white dust on the fresh pasta?
4784 Country Inn Buffet Ham
2/11 lb. average
4800 Pit Ham 2/15 lb. average
4810 Round Country Inn Ham
2/11 lb. average
4820 Boneless Tavern Ham
4/16 lb. average
4872 Classic Virginia Ham
2/9 lb. average
Bacon
5116 Sliced 3 Star Bacon
18/22 15 lb. case
5142 Sliced 3 Star Bacon
14/18 20 lb. case
10 lb. Coney Weiners
5500 10 per lb.
5544 8 per lb.
5554 4 per lb.
Rice flour, we dust all of our pasta with rice flour
to help prevent the pasta from sticking together.
Here is a sampling of just 5 of the many
available items. Ask your Maplevale Sales
Representative for a complete listing.
16236 Vegetable Lasagna 4/5.75 lb.
16284 Macaroni & Cheese 4/6 lb.
28170 Tomato Juice 12/46 oz.
26300 Prego Spaghetti Sauce 6/106 oz.
15466
15514
15510
17852
17874
Four Cheese Ravioli
Mushroom Blue Cheese Ravioli
Asparagus Mascarpone Ravioli
Egg Fettuccini
Egg Linguini
Does fresh pasta cook the same as dried pasta?
No, fresh pasta cooks much faster than dried. The exact
cooking time depends on the cut, cooking times are as follows:
Angel Hair 45 seconds
Spaghetti 1 minute
Linguini 1.5 minutes
Fettuccini 2 minutes
Pappardelle 4 minutes
Note: Pasta doubles in weight when cooked.
V8 Vegetable Juice
28202 48/5.5 oz.
28204 24/11.5 oz.
28206 12/46 oz.
Pepperidge Farms
48554 Assorted Distinctive Crackers 400/2 count
Tomato Ketchup
26410 Cans 6/#10
26430 Pouch Pack 6/114 oz.
26432 Dispenser Pack 2/1.5 gallon
26434 Plastic Jug 6/#10
26440 Vol Pack 3 gallon
26490 Glass Bottle 24/14 oz.
26498 Upside Down Bottle 16/14 oz.
Yellow Mustard
Pork Fritter Parmesan
17880 Ohio City Egg Spaghetti 8 oz. / 2.06
4536 Hormel Pork Fritter
1 ea. / 1.38
26274 Angela MiaMarinara Sauce 3 oz. / .18
13300Cucina Shaved Parmesan 1 oz. / .30
26600 Plastic Jug 6/#10
Food Cost 3.92
Menu Price 10.95
Gross Profit 7.03
Food Cost 35.8%
Pickles
44210 Kosher Dill Spears 6/#10
44280 Bread & Butter Slices 6/#10
Ham
Fresh Pasta at Maplevale Farms!
Ohio City fresh pasta is now available at Maplevale Farms through Euro USA. Place
your order by noon on Monday. We receive the product on Tuesday and it ships with
your regular delivery Wednesday, Thursday or Friday.
Buy one Get one Free!*
Recieve One Free Case per item code
with the Purchase of one case.
14802
14794
14750
34080
38364
38382
39414
Sheeted 16” Pizza Dough 20/26 oz.
Sheeted 12” Pizza Dough 36/14 oz.
Oven Rising Pizza Dough 20/16”
On Top Dessert Topping 12/16 oz.
Homestyle Cinnamon Roll 120/2.5 oz.
Jumbo Sweet Cinnamon Roll Dough 84/4oz.
Sliced Italian Panini Bread 10/37.5 oz.
Ohio City Pasta is handcrafted in small batches in nearby Cleveland, Ohio. They use
only the highest quality ingredients, perfected techniques and pay careful attention to
the details. This has helped them to become the preferred pasta maker for professional
foodservice establishments.
Buy One Get One Free up to
$500 on these three items:
Give it a try as a lunch or dinner special. We are confident that it will become one
of your house specialties!
15958 Smoked Southern Style Pulled Pork 2/5lb.
34082 Real Cream On Top 12/16 oz.
32534 Peanut Butter Fudge Dessert Bar 80/2.7 oz.
Frequently Asked Questions:
What is the shelf life of Ohio City Pasta?
Our pasta will retain its freshness for 7 days from the pack
date. Ohio City pasta is not pasteurized pasta or gas-flushed.
Can our pasta be frozen?
Yes, it freezes quite well. Frozen pasta cooks best
from the freezer right into the boiling water.
*Offers available by rebate.
What is the white dust on the fresh pasta?
4784 Country Inn Buffet Ham
2/11 lb. average
4800 Pit Ham 2/15 lb. average
4810 Round Country Inn Ham
2/11 lb. average
4820 Boneless Tavern Ham
4/16 lb. average
4872 Classic Virginia Ham
2/9 lb. average
Bacon
5116 Sliced 3 Star Bacon
18/22 15 lb. case
5142 Sliced 3 Star Bacon
14/18 20 lb. case
10 lb. Coney Weiners
5500 10 per lb.
5544 8 per lb.
5554 4 per lb.
Rice flour, we dust all of our pasta with rice flour
to help prevent the pasta from sticking together.
Here is a sampling of just 5 of the many
available items. Ask your Maplevale Sales
Representative for a complete listing.
16236 Vegetable Lasagna 4/5.75 lb.
16284 Macaroni & Cheese 4/6 lb.
28170 Tomato Juice 12/46 oz.
26300 Prego Spaghetti Sauce 6/106 oz.
15466
15514
15510
17852
17874
Four Cheese Ravioli
Mushroom Blue Cheese Ravioli
Asparagus Mascarpone Ravioli
Egg Fettuccini
Egg Linguini
Does fresh pasta cook the same as dried pasta?
No, fresh pasta cooks much faster than dried. The exact
cooking time depends on the cut, cooking times are as follows:
Angel Hair 45 seconds
Spaghetti 1 minute
Linguini 1.5 minutes
Fettuccini 2 minutes
Pappardelle 4 minutes
Note: Pasta doubles in weight when cooked.
V8 Vegetable Juice
28202 48/5.5 oz.
28204 24/11.5 oz.
28206 12/46 oz.
Pepperidge Farms
48554 Assorted Distinctive Crackers 400/2 count
Tomato Ketchup
26410 Cans 6/#10
26430 Pouch Pack 6/114 oz.
26432 Dispenser Pack 2/1.5 gallon
26434 Plastic Jug 6/#10
26440 Vol Pack 3 gallon
26490 Glass Bottle 24/14 oz.
26498 Upside Down Bottle 16/14 oz.
Yellow Mustard
Pork Fritter Parmesan
17880 Ohio City Egg Spaghetti 8 oz. / 2.06
4536 Hormel Pork Fritter
1 ea. / 1.38
26274 Angela MiaMarinara Sauce 3 oz. / .18
13300Cucina Shaved Parmesan 1 oz. / .30
26600 Plastic Jug 6/#10
Food Cost 3.92
Menu Price 10.95
Gross Profit 7.03
Food Cost 35.8%
Pickles
44210 Kosher Dill Spears 6/#10
44280 Bread & Butter Slices 6/#10
Make Gluten Free Part of Your Menu
Aaron Barnes, Corporate Chef
Adding some naturally gluten free foods to your
Gluten is a protein composite found in foods
menu will make it easier to give your gluten free
processed from wheat and other grain species.
customers great items to choose from.
It is comprised of gliadin and gluten, present in
wheat, barley and rye. Products and ingredients
Breakfast
made from these grains such as flours and
There are many naturally gluten free foods
starches will contain gluten even after
which can be combined for breakfast. Fresh
processing. Oats also have a similar protein
fruit paired with corn or rice cereals are versatile
genetically related to gluten that will present
combinations. Eggs may also be prepared to
a threat to anyone with this allergy. In the
personal taste and enjoyed in a corn tortilla
United States there are an estimated three
with cheese and salsa for a breakfast burrito.
million people diagnosed with celiac disease.
Yogurt (check the label to be sure that it
Celiac is the inability to properly digest and
does not contain modified starch) may also
metabolize gluten. Individuals could also have
be combined with fresh fruit for a quick and
a wheat allergy or non-celiac gluten sensitivity.
easy breakfast. Create an omelet with fresh
A minimal amount of gluten can cause distress
vegetables and a side of house made hash
for someone afflicted by gluten intolerance. It
browns. The combinations can be endless.
is recommended that celiac patients keep their
gluten intake below 10 mg; in comparison a
Lunch & Snacks
dime weighs 2,200 mg.
Canned tuna fish with light mayonnaise can
be the base for a versatile tuna salad. Add fresh
As a food handler it is important to know and
herbs, relish, grilled onions, garlic, lemon, or
understand food allergies. If you are not sure
be as creative as you want. Serve the tuna salad
whether a product contains gluten, look at the
over a bed of lettuce and with fresh fruit. Some
ingredients list. You might be surprised by the
other options are all natural proteins like: grilled
number of products that contain gluten once
chicken, steak, hard cooked eggs, pork, shrimp,
you start reading labels. When checking for
beef or vegetables served over mixed greens with
gluten include the words: wheat, barley, rye,
a great dressing. There are also gluten free breads
oats, durum wheat flour, graham flour, kasha,
and sandwich buns that can be substituted to
wheat germ, bulgur, kamut, spelt and mir.
create sandwich options. Over the past few years
Soon, most retail packaging will be well
corporate chefs have perfected gluten free foods
labeled when it comes to gluten.
that look, smell, feel and taste great.
Many foods are naturally gluten free. Natural
Dinner
ingredients such as rice, corn, potatoes,
Fresh all natural meats, rice, potatoes and
arrowroot, tapioca, soy, legumes, fresh meats
vegetables are staples to consider for gluten free
and vegetables are great offerings. A gluten free
dinners. Create an all natural nightly feature
selection can make menu planning difficult if
that appeals to all of your customers while still
you are not sure what gluten free foods are.
satisfying the needs of patrons with a gluten free
Make it simple; avoid dishes prepared with
wheat and most flours such as: breads (including diet.
breadcrumbs), pastas, malt vinegars, flavorings
Once you understand the allergy it will be easy
or syrups. When preparing naturally gluten
to cater to their special needs. A little research
free foods, season with ingredients such as salt,
will help you recognize gluten free items that
pepper, fresh herbs and butter to highlight the
flavors. Stay away from seasoning blends and be are already on your menu and create great new
dishes that appeal to everyone, including your
cautious of prepared sauces and vinaigrettes.
gluten sensitive customers.
Maplevale Farms has a selection
of gluten free items that can fit
into your menu options. Ask your
Sales Representative for details.
Menu Covers & Care
Keep Your Menus Looking Good!
-Adapted from Menu Solutions
Your menu is one of the most important sales tools
for your business. Here are some tips to extend the
life of your menu jackets.
1. Do not spray with ANY TYPE of harsh
chemical cleaners such as Formula 409, Windex
or Bleach. Chemical products will break down components of the vinyl and fabric; causing
them to yellow and deteriorate.
2. Do not run through the dishwasher or
submerge in water.
3. Wipe gently with a damp (not soaked) cloth that has been treated with a small amount of diluted mild dish detergent or hand soap.
4. Make sure the covers are folded properly before storing.
5. Store menus loosely in upright containers that are lined at the bottom with a foam panel. Do not “drop” into wooden menu holder with no lining
or support at the bottom.
6. Do not overstuff menu jackets.
7. Keep enough menus on hand to be able to rotate them regularly. If servers/hostesses are grabbing
the same 25 covers from the top and using them
repeatedly, those covers will deteriorate at a much
faster rate then those being used less frequently.
Following these tips will help you get more quality use
from your menu jackets. If you find that it is time to
upgrade your current jackets; Maplevale Farms has
a wide variety of styles and colors to choose from.
Please inquire with your Maplevale Farms Sales
Representative.
Taste
Social Media Snippet
Which Free Program is Best For You?
-Adapted UniPro Operator’s Guide
Social media has much to offer in a free way to connect
with your patrons. The increasing presence of smart
phones and similar tech gadgets is allowing customers
and potential customers a means of researching your
establishment before they commit to a decision to visit.
Volume 1 / Issue 1
June 2012
There are nearly 600 million active users on Facebook worldwide. About 50% of them log
on to the site daily. Ages 18-34 comprise about half
of those users, but the largest growing segment is 55
and over. Facebook will allow you to have a constant
presence on the internet. You can add detailed contact
information, events, daily specials and photos if you
wish. A Facebook page will also allow fans to “like”
your page and share it with their friends.
By comparison, there are approximately 190
million users of Twitter. Twitter is used to
transmit small snippets of information (tweets), just
140 characters or less, and must be updated frequently
to be seen by your “followers”. It allows you to share
information quickly with a large audience. Most users
of Twitter are in the under age 35 bracket.
Fousquare is another option. Foursquare allows your patrons who have the app to “check-in” at
your business. You will can set up promotional offers
which would be activated when a customer checks in
at your location. Foursquare has an approximate reach
of 6 million users; mostly in the 18-30 demographic.
As users of Foursquare “check-in” at different locations
they earn points and badges. The locations that they
have visited are shared with their list of friends.
There are a growing number of ways to get involved
in social media and most are at no cost to you. It is
important to research which will work the best for
your place of business and make the commitment
to keep your information fresh and up to date.
2063 Allen Street Ext • Falconer, NY 14733
800-632-6328 • www.maplevalefarms.com
Photo
At Your Service
Back Row: Betsy, Kristen, Jill Front Row: Milinda, Angela, Julie
Large enough to serve the tri-state area and small enough to be committed to
personal customer service. Our Customer Service Department has a combined
107 years of foodservice knowledge. We can be reached at 716-355-4114 or our
convenient toll free number 800-632-6328. Staffed hours are Monday through
Friday from 8:00 am to 5:00 pm, and on Sundays from 10:00 am to 5:00 pm.
You can also order by Voicemail after hours during the week or on Saturdays.
Make Gluten Free Part of Your Menu
Aaron Barnes, Corporate Chef
Adding some naturally gluten free foods to your
Gluten is a protein composite found in foods
menu will make it easier to give your gluten free
processed from wheat and other grain species.
customers great items to choose from.
It is comprised of gliadin and gluten, present in
wheat, barley and rye. Products and ingredients
Breakfast
made from these grains such as flours and
There are many naturally gluten free foods
starches will contain gluten even after
which can be combined for breakfast. Fresh
processing. Oats also have a similar protein
fruit paired with corn or rice cereals are versatile
genetically related to gluten that will present
combinations. Eggs may also be prepared to
a threat to anyone with this allergy. In the
personal taste and enjoyed in a corn tortilla
United States there are an estimated three
with cheese and salsa for a breakfast burrito.
million people diagnosed with celiac disease.
Yogurt (check the label to be sure that it
Celiac is the inability to properly digest and
does not contain modified starch) may also
metabolize gluten. Individuals could also have
be combined with fresh fruit for a quick and
a wheat allergy or non-celiac gluten sensitivity.
easy breakfast. Create an omelet with fresh
A minimal amount of gluten can cause distress
vegetables and a side of house made hash
for someone afflicted by gluten intolerance. It
browns. The combinations can be endless.
is recommended that celiac patients keep their
gluten intake below 10 mg; in comparison a
Lunch & Snacks
dime weighs 2,200 mg.
Canned tuna fish with light mayonnaise can
be the base for a versatile tuna salad. Add fresh
As a food handler it is important to know and
herbs, relish, grilled onions, garlic, lemon, or
understand food allergies. If you are not sure
be as creative as you want. Serve the tuna salad
whether a product contains gluten, look at the
over a bed of lettuce and with fresh fruit. Some
ingredients list. You might be surprised by the
other options are all natural proteins like: grilled
number of products that contain gluten once
chicken, steak, hard cooked eggs, pork, shrimp,
you start reading labels. When checking for
beef or vegetables served over mixed greens with
gluten include the words: wheat, barley, rye,
a great dressing. There are also gluten free breads
oats, durum wheat flour, graham flour, kasha,
and sandwich buns that can be substituted to
wheat germ, bulgur, kamut, spelt and mir.
create sandwich options. Over the past few years
Soon, most retail packaging will be well
corporate chefs have perfected gluten free foods
labeled when it comes to gluten.
that look, smell, feel and taste great.
Many foods are naturally gluten free. Natural
Dinner
ingredients such as rice, corn, potatoes,
Fresh all natural meats, rice, potatoes and
arrowroot, tapioca, soy, legumes, fresh meats
vegetables are staples to consider for gluten free
and vegetables are great offerings. A gluten free
dinners. Create an all natural nightly feature
selection can make menu planning difficult if
that appeals to all of your customers while still
you are not sure what gluten free foods are.
satisfying the needs of patrons with a gluten free
Make it simple; avoid dishes prepared with
wheat and most flours such as: breads (including diet.
breadcrumbs), pastas, malt vinegars, flavorings
Once you understand the allergy it will be easy
or syrups. When preparing naturally gluten
to cater to their special needs. A little research
free foods, season with ingredients such as salt,
will help you recognize gluten free items that
pepper, fresh herbs and butter to highlight the
flavors. Stay away from seasoning blends and be are already on your menu and create great new
dishes that appeal to everyone, including your
cautious of prepared sauces and vinaigrettes.
gluten sensitive customers.
Maplevale Farms has a selection
of gluten free items that can fit
into your menu options. Ask your
Sales Representative for details.
Menu Covers & Care
Keep Your Menus Looking Good!
-Adapted from Menu Solutions
Your menu is one of the most important sales tools
for your business. Here are some tips to extend the
life of your menu jackets.
1. Do not spray with ANY TYPE of harsh
chemical cleaners such as Formula 409, Windex
or Bleach. Chemical products will break down components of the vinyl and fabric; causing
them to yellow and deteriorate.
2. Do not run through the dishwasher or
submerge in water.
3. Wipe gently with a damp (not soaked) cloth that has been treated with a small amount of diluted mild dish detergent or hand soap.
4. Make sure the covers are folded properly before storing.
5. Store menus loosely in upright containers that are lined at the bottom with a foam panel. Do not “drop” into wooden menu holder with no lining
or support at the bottom.
6. Do not overstuff menu jackets.
7. Keep enough menus on hand to be able to rotate them regularly. If servers/hostesses are grabbing
the same 25 covers from the top and using them
repeatedly, those covers will deteriorate at a much
faster rate then those being used less frequently.
Following these tips will help you get more quality use
from your menu jackets. If you find that it is time to
upgrade your current jackets; Maplevale Farms has
a wide variety of styles and colors to choose from.
Please inquire with your Maplevale Farms Sales
Representative.
Taste
Social Media Snippet
Which Free Program is Best For You?
-Adapted UniPro Operator’s Guide
Social media has much to offer in a free way to connect
with your patrons. The increasing presence of smart
phones and similar tech gadgets is allowing customers
and potential customers a means of researching your
establishment before they commit to a decision to visit.
Volume 1 / Issue 1
June 2012
There are nearly 600 million active users on Facebook worldwide. About 50% of them log
on to the site daily. Ages 18-34 comprise about half
of those users, but the largest growing segment is 55
and over. Facebook will allow you to have a constant
presence on the internet. You can add detailed contact
information, events, daily specials and photos if you
wish. A Facebook page will also allow fans to “like”
your page and share it with their friends.
By comparison, there are approximately 190
million users of Twitter. Twitter is used to
transmit small snippets of information (tweets), just
140 characters or less, and must be updated frequently
to be seen by your “followers”. It allows you to share
information quickly with a large audience. Most users
of Twitter are in the under age 35 bracket.
Fousquare is another option. Foursquare allows your patrons who have the app to “check-in” at
your business. You will can set up promotional offers
which would be activated when a customer checks in
at your location. Foursquare has an approximate reach
of 6 million users; mostly in the 18-30 demographic.
As users of Foursquare “check-in” at different locations
they earn points and badges. The locations that they
have visited are shared with their list of friends.
There are a growing number of ways to get involved
in social media and most are at no cost to you. It is
important to research which will work the best for
your place of business and make the commitment
to keep your information fresh and up to date.
2063 Allen Street Ext • Falconer, NY 14733
800-632-6328 • www.maplevalefarms.com
Photo
At Your Service
Back Row: Betsy, Kristen, Jill Front Row: Milinda, Angela, Julie
Large enough to serve the tri-state area and small enough to be committed to
personal customer service. Our Customer Service Department has a combined
107 years of foodservice knowledge. We can be reached at 716-355-4114 or our
convenient toll free number 800-632-6328. Staffed hours are Monday through
Friday from 8:00 am to 5:00 pm, and on Sundays from 10:00 am to 5:00 pm.
You can also order by Voicemail after hours during the week or on Saturdays.