Demonstrate ROI to Gain Approval to Attend
DEMONSTRATE POSITIVE ROI TO GAIN APPROVAL TO ATTEND
We know that you need to justify everything you do in today’s economy – including spending time and
money to attend PCMA’s Education Conference. Follow these step-by-step instructions to demonstrate
the positive ROI for your organization that will result from attending Education Conference to gain
approval from your management to attend:
STEP 1:
Review the PCMA Education Conference program and determine which sessions you plan to attend
(content/sessions updated regularly.) Choose those that will most benefit you, your team, and your
organization. Each of the 30+ sessions gives you specific learner outcomes that can improve you/your
team’s productivity and efficiency, better utilize resources, save money, increase revenue, and negotiate
value and more!
STEP 2:
Review the list of participants for Education Conference (participant information updated regularly.) do you feel that you might learn something by sharing ideas and best practices with planners that are
participating? Are there supplier partners registered with whom you could build or strengthen business
relationships?
STEP 3:
Review the HOTEL page for information on the available hotel room rate discount.
STEP 4:
Complete the Request Letter and submit to your management. This letter will easily allow you to
demonstrate why you should attend Education Conference.
We look forward to seeing you at Education Conference in New York City!