•
lS
Chairman's Club
member - and a most
unconventional woman.
r. n
Dissatisfied with what the •corrwmtioniil"joo
mdtket hdd to offer, Tish Ro c/in decided to
push the limits. And wth H-iilife she has.
1·:
'I can't really tell yaJ what it
·reels like' to be in the Char man~
Cllb-it~ still so recent.' says Ti!h
Rochin with characteristic t-umility.
'Mycrsa"ization is pretty
irdeperdent. 11-o..S'l. They all krow
l-ow to do the b~ness en lher
""""· lite sup paled and
enca.rased them, and I'm always
lhere fcr lhem l they need me.'
-
From baing just "one ofthe guys"
to becoming a millionaire, Tish
takas it all in stride.
lhis amazing woman's stay
spans a timefi"ame almost as l01gas
Herbalife~. Pricr lo joinns the
Company in 1960, the Texas-ban
Tish had already led a remakably
unconventionallle, havins amons
other things, cn:e w::::fked as a
~uck dri"'r. Dissatisfied with her
low-pavins clerical job in
Califcrnia~ Department of
Tran;patation, Ti;h-then a
divcrced mother of two teenase
daLdllers-received a tran;ler to
"'--'k with a ro.:d-mahtenan:e
crew. 5he perfcrmed capably n
lhi; better·pavins male-dom naled
envronment cnly later lo lean of a
business opportunity in Dallas,
Texas. However, the •oppcr1un~y'
socn wentb~t after Tishand her
daLdllers relocated lo the Lone Star
State.
Areal opportun~y knocks.
That's w-en Tish lea-ned aba.Jt a
''I lOVe tDe h0/k1.ays ,
DecoetbnJ go up
l1T1111<!dldte/y alter
UiJibween and JCBY
up until after Hew
Yean."
new company called Herbal ire. Ard
after a brief pericd of ~ial and errcr,
she socn became one of Herbal ire~
top perfcrmers, eamins a stasserins
$250,000 in 1962. Alll-o..S'l she
ccrtirued to bui~ her bLShess 01 a
daily basis, the momentum d the
Company ilself accelerated in 1990and alcngw~ it, Tish~ b~ness. 5he
tlen in:reased her recruitins effats
and besan conductins meetinss and
makns phcne calls. By auund 1993,
~ver, Tishwa:. 'semi-reti-ed• cLe
to perscnal circumsta-~ces--at tlat
time sLStainins her bus hess mostly
lhra..S'l retail sales.
Commenls Tish, 'To this day, we
do a-cund $8,000 to $10,000 a
month thra..S1 recruitins alonewitt-out in! cd~tisins!'
(continued on page 4 )
r•h wto"' •t>e
dbcovered
lkrba/u.
Not youravarage millionaim.
Tlsb wltb her lody
frltnd-l.ady.
Because Tish has maintained su:h a
no-rcn;en;e a..rtlock on life, !he
is p-etty l..l'laSsumhs fcr a v-.oma1 v-.ho mckes
$100,CXXl a monlh. Fcr example, W1en she was
p-eparire to buy a 65-a:re r<nch in 1995, Ti;h~
real-estate asent w<nted to know what her
s~ai3ltfaward,
•n:omewas.
"I ddll krow my ircomeoflh01q' l1!1llaJ~s. 1
j.Jst boked at "'' dalghtzr ad asked if !l1e kn<ON, ad
!llesaidarurd $70,0C0.'
'YOJ make $JO,CXXl a yei!r?' respC"lded lhe asent.
·oh. ro-1 make $JO,CXXl a month!' Tish replied
matter-of-fa:tly.
Needless to say, Tish's lcen we£. approved-even
lhOJSh she ha::l planned to buy lhe r<neh ~ish!.
with cash. Ard sirce 1995, she has p.Jrchased an
additi::nal 135 a:res sura.rdire
tae aisinal SP'ead.
Tish sets ~SOJnd on all lhis property in a Lircoln
Continental Mi!rk VIII that she uses Ike a pick-up
~uck. The rest of her ·fleet' ca-s isis of a Jdhn Deere
~a:ta; a Herda ridire mower, fa.r fa.r-wheel
offroad vehicles and 11-ree hcrses.
·Ard if lhese don't set me W1ere I want to sq'
she says, 'IVe sot a boat, tool'
For Tish, Herbalile is my much a family affair.
These days, Tish seems please<! sittire atop a
mukimillion-ddli!r Herbalife crsanization ad content
to let her dau3lter oversee lhe day-today operations
of her ruiness.
'She's my personal ass i; tant,' beam s.T:,;i:..::_
!h . ..:_
'Ard
.:.::__J:..._~~!!!!!!!!!
rr:::JoN she walls to cb the bus hess!'
~
The besimires of a Rochin
business dynasty, perhaps?
Comments Tish. 'lite always kept
my pricrities strai3lt-and lhey are
my spri1uallife, my family life and
Herbalifel'
The Tish Rochin formula for
success "Be consistent and
persistent!"
Tish has enca.rasire \M:fd; faall Herbalife newcomers who
exp-ess ambiticns to reach her avvn
le"'l cJ accompli;hment.
·1 telllhem that however lhey
decde todolhe ruiness, lhey must do it
ca-sistently and persistently, day in ad day a.Jt.' she
affirms. 'I sot to lhe Chairman~ Club with
ccnsisterce, persisten:e ro a1 asanizaticn based
li!rsely on retail sales.
'Ard l'vene...,rsivenup. ltudolhi; b-e
encush, it~ scire to happen. Every time my people
say to me lhat lhey win! somethire like what I'"'
a:hieved, I ask lhem, Vlhat if it tock you 1B years?
IY.tuld you be willi-e to do what it takes to set
lhere?' They always say yes!
·I tell )OJ. as a memoooflheChairm<n~ Club, I'm
excited all <Mr asain NON I'm
to so ·aUa.1' "9'in
wilh my recruare efbts ,. ,.,
sere
Tlsb spends a bt of
time i> her ldtcben,
beeau se she loves t>
enteltait and cook
for fnends and fatrlly.
HWben you nave !SO
acres )OU need serJouJ
equJpmtDt to mow the
lawn and do other
chores."
"Herbalife is a
proven planit can get you
there!"