FORDBUSINESSFLEET
I WANT TO
GET THE
BEST DEAL
FOR MY
BUSINESS.
WELCOME TO
FORD BUSINESS FLEET
GET THE MOST OUT OF YOUR
FLEET WITH FORD
When it comes to purchasing a fleet vehicle for your business, we understand that you have very specific requirements.
The Ford Business Fleet Program is designed to help you meet these needs, and ensure you always get the most
competitive price on our range of cars, SUVs and light commercial vehicles.
THE RIGHT PRODUCTS FOR
YOUR BUSINESS
Ford has one of the strongest product offerings in the Australian market with a vehicle to suit every type of business
– regardless of industry, location or fleet size. Our brand pillars of Smart, Safety, Sustainability and Quality are evident
in every model in our range. So you can rest assured we’ll always deliver on key criteria including safety, low-cost of
ownership, fuel efficiency and reduced CO2 emissions.
JOIN A PROGRAM WITH REAL BENEFITS
The Ford Business Fleet Program is structured to ensure all business buyers benefit, not just those investing in
large fleets. It includes:
•
•
•
•
•
•
Exclusive pricing, discounts and incentives
Ongoing support and fleet management advice
Access to dedicated Account Managers^
Regular communications to keep you up to date with the latest Ford news and offers
Access to Ford’s Vehicle Evaluation Program*
Employee vehicle bonus offers through the Ford Partner Program^
^Platinum customer level only.
*Gold and Platinum customer levels only.
DON’T TELL
ANYONE BUT
I THINK MY
CAR IS AS
SMART
AS I AM.
VOICE-ACTIVATED SYNCTM
The Voice-Activated SYNCTM system lets you make and
answer calls and play music, audiobooks or podcasts.
All while your hands stay safely where they need to be.
On the steering wheel.
EXCLUSIVE PRICING DISCOUNTS
The Ford Business Fleet Program consists of four customer levels – Blue, Silver, Gold and Platinum – all offering
competitive pricing and great benefits.
Your local participating Ford Dealership will discuss your current and future vehicle needs with you to determine your
customer level. Once your customer level has been assigned, fleet pricing and discounts can be established.
BUSINESS FLEET CUSTOMER LEVELS
LEVEL
ABN REQUIRED
FLEET SIZE
RECOMMENDED
CUSTOMER PRICING
BLUE
SILVER
GOLD
PLATINUM
GOVERNMENT
YES
YES
YES
YES
YES
1 TO 4
5 TO 24
25 +
ON FORD
ASSESSMENT*
NOT
APPLICABLE
PLATINUM
LEVEL
RESPECTIVE
GOVERNMENT
CONTRACT
BLUE
LEVEL
SILVER
LEVEL
GOLD
LEVEL
*Includes Daily Rental Operators.
If you operate a large fleet and think you might be eligible for the Platinum level, please talk to your local participating
Ford Dealer or contact Ford Fleet on 1300 13 13 30.
WITH 23
CARS, WE
NEED TO GET
THE MOST
OUT OF
EVERY DROP
IN THE TANK.
FUEL-EFFICIENT ENGINE
TECHNOLOGIES
Ford offers a wide range of fuel efficient
engine options, including EcoBoost,
EcoLPi, Diesel and Petrol.
BLUE LEVEL
CUSTOMER BENEFITS
SILVER LEVEL
BLUE
CUSTOMER BENEFITS
Recommended customer discount
Recommended customer discount
Option of 12 months myFord Standard Roadside Assistance* (free with Territory, Falcon and Falcon Ute models~)
Option of 12 months myFord Standard Roadside Assistance* (free with Territory, Falcon and Falcon Ute models~)
Access to myFord Capped Price Servicing, which includes 12 months of myFord Standard Roadside Assistance^
Regular communications regarding product launches, vehicle updates, offers and information
Regular communications regarding product launches, vehicle updates, offers and information
*Valid for eligible Ford vehicles only and is available from participating Authorised Ford Dealers, visit www.ford.com.au for more
information. Offer details are correct at time of printing, however, Ford reserves the right to amend these details at any time, without
notice. ~myFord Roadside Assistance is valid for 1 year from the vehicle’s first registration. ^Valid for eligible Ford vehicles only and is
available from participating Authorised Ford Dealers. Offer details correct at time of printing, however, Ford reserves the right to amend
these details at any time, without notice. Refer to ford.com.au/myfordcps for current terms and conditions.
ROADSIDE ASSISTANCE
myFord Roadside Assistance is available 24 hours a day, 7 days a week anywhere in Australia.
Customers who purchase a new Ford Territory, Falcon or Falcon Ute will receive 12 months complimentary myFord
Roadside Assistance (at participating Ford Dealers). When you bring your Ford vehicle in for a service under myFord
Capped Price Servicing, you’ll receive 12 months of myFord Standard Roadside Assistance from the service date.
REGULAR COMMUNICATION
Regular communication with fleet customers is a cornerstone of the Ford Business Fleet Program.
We want to ensure you are the first to know about product and pricing updates, model upgrades, future vehicle releases
and fleet management news and advice. The more we know about your business – fleet size, industry, vehicle purpose –
the more relevant our communications can be.
SILVER
*Valid for eligible Ford vehicles only and is available from participating Authorised Ford Dealers. Visit www.ford.com.au for more
information. Offer details are correct at time of printing, however, Ford reserves the right to amend these details at any time, without
notice. ~myFord Roadside Assistance is valid for 1 year from the vehicle’s first registration.
ROADSIDE ASSISTANCE
myFord Roadside Assistance is available 24 hours a day, 7 days a week anywhere in Australia.
Customers who purchase a new Ford Territory, Falcon or Falcon Ute will receive 12 months complimentary myFord
Roadside Assistance (at participating Ford Dealers).
GOLD LEVEL
CUSTOMER BENEFITS
PLATINUM LEVEL
GOLD
CUSTOMER BENEFITS
Recommended customer discount
Recommended customer discount
Access to Ford’s Vehicle Evaluation Program^
Access to employee bonus offers through the Ford Partner Program
Option of 12 months myFord Standard Roadside Assistance* (free with Territory, Falcon and Falcon Ute models~)
Access to Ford’s Vehicle Evaluation Program^
Regular communications regarding product launches, vehicle updates, offers and information
Option of 12 months myFord Standard Roadside Assistance* (free with Territory, Falcon and Falcon Ute models~)
^Subject to vehicle availability. *Valid for eligible Ford vehicles only and is available from participating Authorised Ford Dealers, visit
www.ford.com.au for more information. Offer details are correct at time of printing, however, Ford reserves the right to amend these
details at any time, without notice.~myFord Roadside Assistance is valid for 1 year from the vehicle’s first registration.
Gold level customers receive everything included in the Silver level, plus access to:
VEHICLE EVALUATION PROGRAM
The Vehicle Evaluation Program, available to Gold and Platinum customers, allows you to test drive a car of your choice
for an extended period of time^. Available in most metro areas, it helps you determine which vehicles are best suited to
your business needs before making a purchase.
^Subject to vehicle availability.
PLATINUM
Regular communications regarding product launches, vehicle updates, offers and information
^Subject to vehicle availability. *Valid for eligible Ford vehicles only and is available from participating Authorised Ford Dealers, visit
www.ford.com.au for more information. Offer details are correct at time of printing, however, Ford reserves the right to amend these
details at any time, without notice. ~myFord Roadside Assistance is valid for 1 year from the vehicle’s first registration.
Platinum level customers receive everything included in the Gold level, plus access to:
FORD PARTNER PROGRAM
This exclusive program offers the staff of Platinum level customers bonus offers on selected vehicles.
Your company’s employees and their partners can receive special bonus offers on a new Ford retail vehicle purchased
for personal use.#
Bonuses in the form of myFord Reward Prepaid Mastercard.
#
UNDERSTANDING YOUR FLEET NEEDS
Getting to know your fleet requirements is critical to ensuring we provide the most comprehensive solutions for your
business. Our four key fleet pillars help determine the vehicles best suited to your needs.
CO2 EMISSIONS
We understand you may have specific CO2 requirements that eliminate some vehicles from your selection and highlight
others for purchase. For this reason, we offer a wide range of vehicles that are designed to achieve reduced emissions
without compromising on power and performance.
SMART VEHICLE SOLUTIONS
How a vehicle will be used plays a pivotal role in determining which models are suitable for your business needs.
We assess fundamental items including:
• Size, storage, seating capacity and comfort requirements
• Towing and load volume capabilities
• Power, off road capability and tyres
SAFETY
Additional business needs may also place emphasis on:
• Bluetooth® mobile phone integration^
• Satellite Navigation and Cruise Control systems
• Reverse cameras and reverse sensing systems
• Other accessories that increase convenience and reduce the potential for vehicle damage
Active safety features that assist in the avoidance of an accident include:
• Anti-lock Braking Systems
• Dynamic Stability Control
• Traction Control
• Rollover Mitigation
• Electronic Brakeforce Distribution
• Emergency Brake Assist
• Blind Spot Information Systems
Ford vehicles are designed to provide strong towing capability, large load and boot space, advanced safety
features and fuel efficiency, making them practical and reliable for your business, no matter what their use.
For any business with a fleet, the health and safety of its drivers is paramount. That is why a high safety rating is often a
mandatory requirement. And why certain vehicles are more suitable than others. Thanks to our cutting-edge technology,
Ford has one of the largest selections of vehicles with a 5-Star ANCAP safety rating.
Passive safety features that help protect in the event of an accident include:
• Airbags and number of Airbag Systems
• Seatbelt Pre-tensioners
• Safety Cell
TOTAL COST OF OWNERSHIP
Cost of ownership goes beyond just the purchase price. It also relates to the whole-of-life costs, including:
• Purchase price discounts
• Residual values
• Fuel consumption and fuel type
• Servicing – costs, frequency and time out for service and off the road
• Insurance costs and extent of warranty cover
• Replacement parts and accessory costs
Our myFord Capped Priced Servicing* and extended service intervals help keep the cost of ownership down across
the Ford range. Plus, with more Ford Dealerships located in metropolitan areas around the country, it provides you with
national coverage for after sales service.
*Available to Blue Fleet customers only, at participating Ford Dealers.
^Bluetooth® is a registered trademark of Bluetooth SIG Inc., and is used under licence. Customers should consult their Ford Dealer on the
ability of their mobile phone handset to integrate with the Bluetooth® system prior to making a purchase decision.
WE WORK SAFE.
OUR FLEET
NEEDS TO
REFLECT THAT
5-STAR ANCAP
SAFETY RATINGS
Safety on the road is paramount. Ford is proud to offer 5-Star
ANCAP safety ratings on our Ford Kuga, Territory, Falcon, Falcon
Ute, Focus, Fiesta, Mondeo and Ranger.
FORDBUSINESSFLEET
ford.com.au/fleet
To ensure you can access program information when you need it, visit ford.com.au/fleet
You’ll find details on fleet customer levels, as well as our fleet pillars - CO2 Emissions, Safety, Cost of Ownership
and Smart Vehicle Solutions.
This brochure provides details of the Ford Business Fleet Program. Please consult your participating Ford Dealer for more information. This brochure is designed to provide you with
a general introduction to the Ford Business Fleet Program. Because of changes in conditions and circumstances Ford* reserves the right, subject to all applicable laws, at any time,
at its discretion, and without notice, to change the terms and conditions of the Ford Business Fleet Program. Always consult a participating authorised Ford Dealer for the latest
information with respect to the Ford Business Fleet Program.
*FORD MOTOR COMPANY OF AUSTRALIA LIMITED. (A.B.N. 30 004 116 223) Registered Office: 1735 Sydney Road,
Campbellfield, Victoria 3061, Australia. Printed April, 2013.
To register for the Ford Business Fleet Program visit www.ford.com.au/fleet