MEDIA
KIT
Photograph by Bryan Adams
2015/16
MEET
SHE
THE
MARKET
Canada’s only National South Asain
The target audience is South Asian
luxury/lifestyle publication.
Women in Canada
SHE Canada is a bi-monthly luxury/lifestyle
Fashion and Lifestyle glossy. It is the sister
publication of South Asia’s SHE Magazine
which, having been in print for 50 years, is
one of Asia’s most widely read mediums in
the English language.
of South Asians are
25-45 years old
SHE Canada is an
independent company, 100% Canadian owned
with focus markets of growth being Canada,
USA and subsequently Europe. SHE appeals
to the fastest growing segment in Canada:
affluent, dynamic and influential South Asian
women.
SHE Canada’s sophisticated, timely articles
and comprehensive editorial content cross
over all cultural boundaries, creating an
effective and innovative vehicle for your
advertising message. It is ideal for reaching this
expanding and diverse market - a market fully
integrated into the mainstream populace; it is a
mainstream that increasingly displays interest
in this fashionable, vibrant, lucrative, and rich
culture.
37% 30%
13%
of the population
in the GTA is
South Asian
of Canada’s visible
minority population is
made up of South Asians
70%
of all consumer
spending will come from
South Asians in the
next 10 years
$ 102,500
is the average income of a South Asian
household
By 2031 the South Asian popuation
will grow by more than
200%
Source:: SuperDemographics 2014, Invest Toronto 2013 and
CIBC World Markets 2013
ISSUE
HIGHLIGHTS
2013-2014 Bi-monthly Lineup
AUGUST/
SEPTEMBER
F E B UA RY /
MARCH
The festive issue. In preparation for
Eid and Ramadan we bring you the
latest news on how to get ready for the big
events. Focus on the changing of the season
especially when it comes to your wardrobe.
The love issue. Celebrating Valentine’s
Day and all the fashion we love with a
special focus on the relationship you
want or are already in. Looking forward
to the latest spring and summer trends to
get rid of the winter blues. Special focus
on Holi.
OCTOBER/
NOVEMBER
APRIL/
M AY
The fall issue. Previewing
the
latest fall trends and helping you get
ready for all of your Diwali celebrations.
Product pages that encourage readers
to prepare for the winter months wardrobe-wise.
The travel issue. Showcasing the hottest
and trendiest places to take a break
and revive yourself in the new season.
Also the jewellery issue. Preparing your
wardrobe for fun and fabulous events that
come with the warmer weather.
DECEMBER/
JA N UA RY
JUNE/
J U LY
The party issue. Getting you through
the winter blahs by providing the latest
beauty trends to keep your skin and hair
in top form during the busy season. As
we ring in the new year, this issue will
also get you started on a brand new year
of designs, accessories and trends to
watch out for.
The beauty issue. Keeping you in shape
both inside and outside throughout the
mid-summer heat wave. As a double
issue, we also look at the next generation.
Showcasing the hottest international
designers and their influence on fashion in
Canada.
SHE Canada closes issue for advertisers on the first day of the month prior to the issue’s list date (i.e. June/July closes May 1st)
EACH
ISSUE
SHE BEAUTY
The latest in makeup trends,
products and beauty secrets
DESIGNER DESIRES
Highlighting designers from
Canada and abroad who bring
something unique to the
fashion world
SPOTLIGHT
Catching up with famous
South-Asian Canadians
LIFESTYLE
Exploring what’s hip and
happening around the world
HEALTH &
WELLNESS
The latest fitness and diet
trends accompanied by spa
reviews, recipes and workout
tips.
ARTS, CULTURE &
BOOK REVIEW
SHE will take you behind the
scenes of the film, music and
art worlds.
additionally
•
•
•
•
SHE Cares
Travel
HE (for men)
Quote/Unquote
THE
MAGAZINE
Instagra
SHE Canada’s pages are filled with compelling
m Sensa
SABO S
tion
KIRT
ON E-C
OMMER
SUCCESCE
S
llective
PING
SHOP TH A
WI EXCLUSIVE
E
CIENC
CONS
Far
is
s at Par
Dazzle Week
Fashion
for GUESS
dazzling , Cannes an
How Tinder
career th d her
Revolutionalized
Online Dating
AGNES-MARIAM SINGH
4 $4.9
N 201
9 CAD
| Dhs
18.0 8
AED |
£3.2 8
CompeLtiabels
tion
on love,
life
breaking and bringing yo
news from
u Toront
o’s
the field
PT 201
3 $4.9
9 CAD
| Dhs 18.0
8 AED
FEB/MAR 2014 $4.99 CAD | Dhs 18.08 AED | £3.28
Our Fo
olproof
IDE
IFT GU
AY G
HOLID
MAR 201
3 $4.9
9 CAD
| Dh 18.4
7 AED
| £3.18
SHE CA
POLO F
O
HEARTR
| £3.2 8
Plus
DEC /JA
TARGE
TFI TE T AND
for the N AM UP
ew
JOSEPH
AUG /SE
NADA
1
to Lady Diana, SHE’s Exclusives are a must
us far
Parsons’
Year Fin Designer of the
alist
SISTER
A Voice
for Syria
CT V’S
.X
COLIN
M.I.AC
D’MELL
O
E
A
S
Dancing
with
the
Stars�
VER
MARC
Cheryl Burke
JACOBS
n
o
t
n
at Louis Vuitton
ow Closer
DCurtain
Abbeye
h
WHY LULULEMON
Meet tast!
was talk of Wall Street in 2013
C
E
MIYAK
ISSEY HANEL
and C
Kapoor to Coco Chanel, Priyanka Chopra
ty
CHOPRA
H
S
I
N
A
M RA
ARO
well as legendary personalities. From Sonam
on beau
PRIYANKA
Khanum
fashion and lifestyle news. Each issue’s cover
story spotlights of-the-moment starlets as
SONAM
KAPOO
R
WORL
D
EXCLUS
IVE
e Co
& Wid
stories, intriguing opinions and the latest
FUND
HAS NE RAISING
VER BE
MORE EN
CHIC
Tayyaba
Intervie
w with
Bukhari
SHE CA
NA
DA 1
read. Always at the forefront of fashion, SHE’s
presence at London, New York and Paris
Fashion Week offer readers an inside glimpse
into the latest trends and the masterminds
behind them. SHE Canada’s broad roster of
talented contributors make for a publication
full of sharp opinions and captivating stories.
NATIONAL RATE CARD 2015/16
COLOUR-REGULAR
INSERTIONS
1 ISSUE
3 ISSUES
Double Page
$5,495
$5,235
$4,760
Full Page
$3,495
$3,330
Half Page
$2,495
Quarter Page
$1,495
10 ISSUES
6 ISSUES
WEB BANNER
ADS
SIDE
180X150
BOTTOM
960X120
$299/mth
$199/mth
$149/mth
$99/mth
$4,140
Inside Page
$199/mth
$149/mth
$99/mth
$49/mth
$3,030
$2,635
VIP Package
$599/yr
$2,375
$2,160
$1,880
$1,425
$1,295
$1,125
1 ISSUE
3 ISSUES
6 ISSUES
MAGAZINE CREATIVE SPECS
LIVE MATTER
TRIM SIZE
1/4 page horizontal
3.734”x 5”
4.187” x 5.437”
4.437” x 5.687”
1/4 page vertical
3.734”x 5”
4.187” x 5.437”
4.437” x 5.687”
3.812”x 10.375”
4.312” x 10.875”
4.562” x 11.125”
7.875” x 5”
8.375” x 5.437”
8.625” x 5.687”
7.875” x 10.375”
8.375” x 10.875”
8.625” x 11.125”
16.25” x 10.375”
16.75” x 10.875
17” x 11.125”
$7,995
$7,615
$6,925
$6,025
Inside Front Cover + 1 Pag
$6,995
$6,660
$6,055
$5,265
Inside Front Cover
$4,995
$4,760
$4,330
$3,765
Inside Back Cover + 1 Page
$6,495
$6,185
$6,805
$5,290
Inside Back Cover
$4,495
$4,280
$4,710
$4,095
4C-LITTLE BLACK BOOK
3 ISSUES
$550
All rates in gross dollars (CAD) - Prices listed per issue
6 ISSUES
$500
BLEED SIZE
10 ISSUES
Outside Back Cover
1/8 Page
SIDE
160X600
Home Page
DIMENSIONS
PREMIUM INSERTIONS
TOP
960X120
10 ISSUES
$435
1/2 page vertical
1/2 page horizontal
1 page
Double page spread
How to supply art materials and creative:
InDesign files, including all fonts, images at 300 dpi
saved as EPS, TIFF or PDF. NO DCS FILES PLEASE. All
colours edited in CYMK, along with a B/W laser proof
or colour proof. Files can be supplied on a CD, DVD or
via our FTP. Contact us for more details.
Quality: Cover: 100lb PaperStock with UV coating.
Inside: 60lb Paper Stock #2 (glossy)
1999 Avenue Road, Suite 202,
Toronto, ON
M4M 4A5
p: (416)644-7788
c: (416) 87-80-SHE(743)
f: (416)482-4109
[email protected]
http://shemagazine.ca
publicatio
Culture and Lifestyle news.
With over a year of publishing history,
SHE
Canada
continues
to
build
on
the
legacy
of
its
parent
With over a year of publishing history, SHE Canada continues to build on the legacy of its parent
publication. publication.
OUR
PRESENCE
OUR HISTORY
OUR
HISTORY
SHE is one of the oldest and most widely read
English Language publications in South Asia. Having recently celebrated 50 years in print, the
magazine continues to be an authority on Fashion, Arts &
Culture and Lifestyle news.
With over a year of publishing history, SHE Canada continues to build on the legacy of its parent
publication.
OUR HISTORY
Listed in QSP and CCRP catalogs to obtain
With over two years of publishing history, SHE
paying subscribers from all over Canada.
Canada continues to build on the legacy of its
As a member of Magazines Canada, SHE
the magazine continues to be an authority on
Canada actively works to raise its profile and
Fashion, Arts &Culture and Lifestyle news.
SHE is one of the oldest and most widely read
parent publication.
English Language publications in South Asia. Having recently celebrated 50 years in print, the
Participation in events as media partners
magazine continues to be an authority on Fashion, Arts &
builds brand awareness. Events include the
SHE is one
of the oldest
and most widely
Culture
and Lifestyle
news.read
Made by Hand Show and PoloWith
For Heart.
Language
in South Asia.
over a year of publishingEnglish
history,
SHE publications
Canada continues
to build on the legacy of its parent
Having recently publication.
celebrated 50 years in print,
grow circulation.
SHE Canada’s presence on newsstands and in
promotional campaigns ensures maximum
exposure
SHE Canada is distributed and showcased at a host of independent book
retailers and newsstands across Canada including:
•
•
•
•
•
•
•
•
Gateway Newsstands
Wal-Mart
Sobey’s
Rexall/PharmaPlus
Shopper’s Drugmart
Metro
LS Travel
Chapters Indigo
aSHE Canada is proud to be
national
aCopies of SHE Canada will be
available by subscription forms in
the magazine and online at http://
shemagazine.ca. Promotional copies
will be available for media, public
relations
agencies,
advertising
agencies, advertisers, and at a host of
targeted events nationwide.
For more information regarding
advertising, please contact:
CIRCULATION AND
DISTRIBUTION
Kamran Zaidi
Publisher
SHE Canada
Tel: (416)644-7788
Cell: (416) 87-80-SHE(743)
Fax: (416)482-4109
[email protected]
http://shemagazine.ca
Facebook: SHECanada