Connection
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T h e U l t i m a t e C on
December 9 - 10, 2017
Walter E. Washington Convention Center
Washington, DC
MetroCookingDC.com
Organized By:
Supported by:
Increase Brand Awareness and Generate New Business at
MetroCooking DC 2017!
MetroCooking DC is the Washington Metropolitan area’s number one direct-to-consumer event for the specialty food,
home cooking, and holiday entertaining community. Celebrating its 12th year, this two-day culinary extravaganza provides
a one-of-a-kind experience for all food enthusiasts.
MetroCooking DC attracts over 10,000 consumers to shop, sip and sample at a weekend of gourmet discovery.
Attendees are eager to taste new products, learn the latest cooking and entertaining techniques, and engage in
interactive gourmand experiences.
The Washington, DC region is one of the fastest growing culinary enriched cities in the United States. MetroCooking DC
provides exhibitors a unique, multifaceted opportunity to connect with new purchasers, grow their consumer database,
expand market reach, and gain a competitive advantage in the constantly growing specialty food industry.
Through our strategically targeted marketing campaign, celebrity chef personalities and leading industry partnerships,
MetroCooking DC has found the perfect formula to attract engaged and qualified consumers who are passionate about
the gourmet food, beverage, healthy living, culinary and home entertaining markets.
Why Exhibit?
What Type of Companies Should Exhibit?
•Reach 10,000+ highprofile buyers during the
peak holiday season
• Baked Goods
• Grocers & Specialty Markets
• BBQ Condiments & Accessories
• Health & Nutrition
• Cakes, Cookies & Confections
• Home Goods & Accessories
• Sample and sell your
products directly from the
show floor
• Catering & Foodservice
• Kitchen Cabinetry & Remodeling
• Expand your customer
base and develop new
consumer connections
• Highlight and build brand
awareness to help generate
new business
• Educate the consumer
about your company’s product
portfolio
• Launch new products and
gain valuable customer feedback
• Network with industry
professionals and other
vendors to expand your regional
and national reach
• Coffee, Tea & Specialty Beverages • Natural Product Manufacturers
•Condiments
• Olive Oils & Vinegars
• Cooking & Entertaining
Publications
• Sauces, Seasonings & Cooking
Enhancers
• Cookware & Cutlery
• Snacks, Crackers & Chips
• Deli – Meats & Cheeses
• Specialty Food Manufacturers
• Food Associations & Culinary
Institutes
• Spreads & Syrups
• Grains, Cereal & Pasta
• Wine & Bar Tools/Accessories
2016 Attendee Profile
Demographics
Purchasing Power
68% Female; 32% Male
37% of attendees spent at least $100 at the event
62% of attendees are homeowners
39%
39%
89% of attendees are over the age of 25
7%
Geographic Breakdown
Attendees spent $1.2 million on products during the
two-day event
15%
The average attendee spent 4 hours shopping and
experiencing the event
Average Household Income
Over $100,000+
Virginia
30%
Other
18% spent over $250
8%
33%
$50,000 - $100,000
Maryland
39%
29%
7%
Washington, DC
$25,000 or below
30%
8%
39%
15%
$25,000 - $50,000
33%
20
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29%
Winner of the 2016 Momentum Award
for Favorite Downtown Experience
Named a 2016 BizBash Top Food, Wine
& Restaurant Industry Event in DC
“This is the show I look forward to
now. Very high consumer exposure,
lots of fun
”
John Madkour, Sales Director
Saratoga Spring Water
Engage in Direct Face-to-Face Interaction with Motivated Buyers
An Interactive Attendee Experience:
MetroCooking DC engages consumers by creating a unique culinary
experience for those who are passionate about gourmet tastes, home
entertaining & weekend fun! The event brings together the area’s largest
celebration of specialty food, breweries, wineries, restaurants and gourmet
purveyors all under one roof. This event features a variety of parallel
activities including:
• Celebrity Chefs
• Book Signings
• James Beard Cooking Stage
• Beer, Wine, and Spirits Garden
• Cooking Classes
• BBQ Bash
• Grand Tasting Pavilion
•Giveaways
• Taste Talk Seminars
Social Media
Outreach
8,500+ Facebook Fans
50,000+ Email Subscribers
3,200+ Twitter Followers
And more!
1,700+ Instagram Followers
“We had great sales at the event and
continue to see a steady increase each week
at Amazon, Kroger, and Giant stores. Plus
we see a huge uptick with our social media
followers. But most of all, it was a wonderful
weekend of meeting new friends while
growing our business
”Chef AJ Richards, Co-Owner
BS Grillin’ Company
MetroCookingDC.com
Participation Options:
Exhibit Space:
Sponsorship and Advertising
Opportunities:
Basic Package Space:
Available at $13.50 per sq. ft. (100 sq. ft. minimum)
Includes: Pipe/drape, standard exhibitor name sign and
carpet.
Premium Package Space:
Available at $17.50 per sq.ft. (100 sq. ft. minimum)
Includes: Basic Package plus, one 6-foot table, two
standard chairs, one waste basket, and one 120v electric
outlet
Raw Space:
Build your brand and boost your profile through a variety
of tailored sponsorship and advertising opportunities.
On-site activations coupled with our multi-channel
marketing strategy target a high-profile audience to
provide sponsors and advertisers maximum exposure,
prominent branding, and return on investment. For a
complete list of options, visit our website or contact your
sales representative today!
Available at $11.50 per sq. ft. (300 sq. ft. minimum)
All booths must be carpeted. (Exhibitor to furnish carpet)
*Corner Up Charge: $125 per corner
CONTACT US TODAY!
“MetroCooking DC is one of those shows you can’t miss. It brings together a
myriad of companies and allows you to reach out to others and gives your brand
exposure and visibility - all in a fun filled environment…It opened many doors for
our company and we are impatiently looking forward to the 2017 show.”
Sudath Munasinghe, CEO, Baily Tea
FOR EXHIBIT OR SPONSORSHIP
OPPORTUNITIES CONTACT:
Rosemari Famiglietti
Sales Manager, E.J. Krause & Associates
301.493.5500 | [email protected]
Vicki Salamon
Sales Manager, E.J. Krause & Associates
301.493.5500 | [email protected]
Caroline Zimmerman
Show Director, FOODTEMPS/E.J. Krause & Associates
301.493.5500 | [email protected]
6430 Rockledge Drive, #200
Bethesda, MD 20817-1847
Address Service Requested
“MetroCooking DC is the foodie center
Promote Your
Seasonal
Products!
showcasing new and selected gourmet food
products as well as culinary gadgets. It is
a great food show to reach out to the end
consumers and build brand awareness in the
Mid-Atlantic area. There are many culinary
activities that the attendees can explore.
Everybody seemed to have a great time and
brought home bags filled with goodies.
”
Ann Keochinda, Corporate Communications
Manager, Eastland Food Corporation
FOLLOW US:
MetroCookingDC.com