THE R O A D TO S U C C E S S begins with YOUR cover letter. 123 Happy Avenue Grand Forks, ND 58201 # (2 spaces) # December 12, 1993 (don’t abbreviate) # (2-4+ spaces depending on the length of the letter) # # # Ms. Sally Somebody Director of Human Resources Finders Corporation 444 Tulane Street Fargo, ND 58501 # (2 spaces) # Dear Ms. Somebody: # (1 space) (Never by first name and only Sir / Madam: if absolutely necessary) • 1st paragraph. There are 2 items to be mentioned in this paragraph. • 1.)…the reason for the letter, such as, that you are applying for (or) seeking a sales manager position. • 2.) Close this paragraph by telling the employer where you heard about their business or the positions you are inquiring about. State the name of the publication, employment agency, or networking contact, this will give the employer a reference point about the contact. (Note: 3 sentences = 1 paragraph) # (1 space between paragraphs) • SAMPLE: IA I am writing today to express interest in working for your company. I am currently a Junior at the University of North Dakota, majoring in Communications and am looking for an internship or a co-op position for the summer term. In researching your company, I feel that I could be an asset to your team. I would like to gain experience in the Advertising/Marketing field and believe that your company is exactly what I am looking for. Sample: IB • John Allen of your firm informed me of an opportunity within your company as a Pharmaceutical Sales Representative. I also found a more detailed job description on Monster.com. Please consider this letter as my application for that position. • 2nd paragraph. This paragraph gives the reader an • 1.) indication of your interest in the position • 2.) and why you chose their company • . (Note: 3 sentences = 1 paragraph) # (1 space between paragraphs) • Sample: IIA Growing up on a family farm, I have come to understand how important insurance is to the farmer and their family. I also understand that ABC Company is a business that was founded to protect farmers and ranchers from the natural disasters they faced in their business, and I am very interested and excited to join ABC Company so that I can learn more about helping people protect their families and their businesses. Sample: IIB • I will be residing in Minneapolis this summer and would like to gain experience that may be mutually beneficial following graduation. I am interested in working for your company because I believe that yours is a strong organization that merits the quality work ethic and values that I to strive to achieve and live by. SAMPLE: IIC •I was particularly attracted to your organization because of the wide diversity of projects it is involved in. Working in the areas of retail, hospitality and entertainment is what I have always wanted to do and those are areas that your organization specializes in. I am also especially interested in your international perspective because my concentration in the MBA program is International Business and because I have studied abroad. I find the number of offices you have exceptionally appealing because of the various layers of management necessary to make this corporation run successfully. This fits with my ultimate goal of being part of a management team in an international business. I believe that my education along with my internship experience as ___________ will enable me to assist your organization on many levels. • 3rd paragraph • 3.) why the company should consider YOU for an interview. Tell the reader about your relevant work experience (paid or unpaid) as well as your educational strengths. Tell the reader only the most important skills you have, especially those that relate to the position you are seeking. if you are a graduate with little work experience, explain how your education has prepared you for the position, but be specific • (Note: 3 sentences = 1 paragraph) # (1 space between paragraphs) Sample: IIIA • As you can see on my resume, I possess the qualifications to join your team in a number of different positions. I am a proven leader who believes that accountability and integrity are essential in today's workforce. As President of a Greek Fraternity chapter that ranks in the top 10% in the country, I have traveled the country and given presentations to hundreds of people. I possess the communication and teamwork skills to work with anyone to conquer a task. With hard work and dedication, we can work together to help your company continue to strive for excellence and succeed to our fullest potential. SAMPLE: IIIB • I believe that I am well qualified to fill this position because of both my education and experience. I will graduate from the University of North Dakota (UND) in May 2002 with a Bachelor of Business Administration degree in Marketing. Through my current position at PRACS Institute, I have gained an immense interest in pharmaceutical products and the developments within the pharmaceutical industry. I have a worked several part-time and temporary positions while earning my way through college. Most of those positions have been sales related or customer service oriented and some have entailed management responsibilities. Please see my enclosed resume for further details. Through these experiences, I have had the opportunity to learn the importance of building relationships with your customers and the effective use of good communication tools in making a sale as well as in building a business. • Sample: IIIC The opportunity of working for a company that has positive future goals is something that I value greatly. I know that my educational coursework and prior work experience has prepared me to step in and contribute immediately. Currently, I am a junior at the University of North Dakota and I am pursuing a B.B.A. majoring in Management. As an assistant manager of my family’s farm, I have learned valuable leadership skills that can not be overlooked. My past experience with XYZ Company has taught me how to perform a high level of customer service while working under demanding management. As an intern, I will leverage what I have learned in the classroom and will learn through your training program to uphold the reputation of ABC Company. • Final paragraph. The closing paragraph should… • 1.) refer the reader to any attachments, such as your resume. – This paragraph can also be used to make the reader aware of any college credential files you have. You can mention if the credential file is being sent under a separate cover, or that your credential file is available upon request, if desired. Tell the reader what is in your credential file, such as, data form, transcripts, reference letters, teaching evaluations, etc. • 2.) ask for an interview and include your telephone number (so the employer can contact you). • 3.) offer to assist if additional information is needed • 4.) contain questions about: the application process, how to get additional information, the fact that you will be following up the letter with a phone call, that you have an answering machine and will return calls promptly, or dates and times you will be available for interviews. • 5.) A closing sentence that shows appreciation for their time. Note: 3 sentences = 1 paragraph) # (2 spaces after final paragraph and before closing) Sample: IVA • Please refer to my resume for a detailed account of my education and work experience. I look forward to visiting with you about this (Co-op/Intern) position, and respectfully request the opportunity to interview with you and the ABC Company. If you require additional information or would like to set up an interview, I can be reached by phone at (701) 777-7777 or by e-mail at [email protected]. I look forward to hearing from you soon. Thank you for your time and consideration. Sample: IVB • I have enclosed my resume for your review. I would welcome the opportunity to talk or meet with you to discuss further the position and my qualifications or to provide you with any additional information you might require. I will be relocating to your area upon my graduation from UND in May of 2002. Prior to that, I may be reached by phone at (701) 777-7777 or by email at: [email protected]. I look forward to hearing from you soon. Thank you, for considering my application. • Sincerely, -or- Sincerely yours, • Respectfully, or Respectfully yours, # (4 spaces - allow room for your signature) # # # • Mark Anybody (Type your signature) • Enc. or Enc.(s) (“enclosure(s) is optional”) (Note: **The body of the letter should be centered on the page.) DON’T (i.e. Do NOT) Use abbreviations in your addresses (except for states) Be sloppy about formatting Leave any spelling or grammatical errors Use different colors of paper for cover letter and resume Repeat what is already on your resume (refer to resume for details) “Do Not” Use a first name in a business salutation Buy or create perfumed paper Use background images Use the stationery of your current employer Handwrite your letter Send a photocopied letter with only an address change (i.e. Mass mailing) DO’S Include all your contact information in the letter and on the envelope (The more influential the person; the better!) Determine the appropriate contact person Center your letter on the page Use the same font for resume and cover letter Use quality 8 ½” by 11” paper (20# weight) Choose a conservative color: white, off white, gray, beige, pale blue Use matching stationery envelopes (folded) or a 9” X 12” manila envelope (flat) DO’S Use a Word Processing program and a letter quality printer Type your label or envelope (Neat handwriting is acceptable.) Give an overview of your capabilities and show why you are a good candidate for the job Assume that the lowest person on the totem pole will do the prescreening. Write your cover letter/resume to include all of the essential components of the ad that pertain to you. Make your qualifications clear so that the reader won’t have to read between the lines. (Don’t assume they know what you mean.) • Finally, write your cover letter in your own words. Let your personality, your passion and your enthusiasm for the position and the company shine through! (Then … have someone else proofread it for you!) • • Part I: Diagram the ad. The Heritage Hjemkomst Interpretive Center seeks a “Professional Exhibits & Education Director” to: • • • • • • develop, implement, and maintain an active interpretive program, including permanent and traveling exhibits, educational services, and public programming. Responsibilities: Develop annual and long range interpretive plans and operating budgets. Procure, design, curate, & install an annual series of traveling exhibits. Implement an active interpretive program, including coordination of public speakers, performers, & educators to enhance exhibits. Research, write, and budget grant requests for exhibit and program support. Write & design promotional materials for new exhibits and programs plus coordinate quarterly newsletter. Maintain organized records on exhibit contracts, insurance reports, grant applications. Work with community advisors to plan new exhibits and programs. Qualifications: Applicant should have a BA or MA in Communications, Graphic Design Education, or related discipline. Position requires strong verbal and written skills, plus knowledge of effective dissemination & display methods that inform and entertain the public via multiple media. Successful candidate will show leadership ability to coordinate people & resources, understanding of exhibit design, & talent for creating displays with a knowledge of materials, methods, and tools for exhibit construction. Applicant should be proficient in uses of MS Windows (Word, Publisher, Excel). • • • Background in promotion, marketing, or history is a plus . Send cover letter, resume, and 3 references by April 15, 2003 to: Executive Director, HHIC Box 777, Moorhead, MN 56500 • • • • • • • • • • • • • Part II: Highlight and identify essential components • • • • • • • • • • develop, implement, and maintain … program, … exhibits, educational services, and public programming…… Develop … plans and operating budgets. Procure, design, curate, & install … exhibits. Implement … program, … coordination (of events/performers)… to enhance exhibits. Research, write, and budget grant requests for … support. Write & design promotional materials … coordinate … newsletter. Maintain organized records … Work with community advisors to plan • • • • • • • • … BA or MA … strong verbal and written skills, plus knowledge of effective dissemination & display methods that inform and entertain … via multiple media. ... show leadership ability to coordinate people & resources, understanding of exhibit design, … creating displays … a knowledge of materials, methods, and tools for exhibit construction. … proficient in uses of MS Windows (Word, Publisher, Excel). • • • • Background in promotion, marketing, or history is a plus . Send cover letter, resume, and 3 references by April 15, 2003 to: Executive Director, HHIC Box 777, Moorhead, MN 56500 Part III: Synthesize the ad. Develop, implement, and maintain – program, exhibits, educational services, public programming, plans and operating budgets, organized records, Work with community advisors to plan, coordinate people, resources and events Research, write, design & budget – grant requests for … support, promotional materials, coordinate … newsletter, create displays Necessary skills & abilities – BA or MA, Strong verbal and written skills, demonstrated leadership ability, proficient in MS applications (Word, Publisher, Excel) Optional skills & abilities ++ – Background in promotion, marketing or history, knowledge of materials, methods & tools for exhibit construction, familiarity with multiple media methods,
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