MEDIARELEASE
March22,2017
UnderstandingtheBuzzAboutMedicinalMarijuana
TheGreenLivingShowfeaturesTheWeedmapsTMSpeakerSeriesandCannabisExhibit
TORONTO,Ont.—Theconversationaboutmedicinalmarijuanahasgonemainstream.
AccordingtoHealthCanada,anestimated130,000Canadiansareregisteredtopurchasemedicinal
marijuanafromlicensedproducers.Thisvolumeofusers,changestoregulationsandprevalentanecdotal
evidencehasledtoincreaseddiscussionaboutmedicinalusesofmarijuana.
AlthoughHealthCanadagovernsandregulateslicensedproducersandthereareavarietyofsourcesthat
containup-todateinformationonmedicinalmarijuana,currentlythereisnosinglecomprehensivesource
providingmedicaladvice.Forpatientslivingwithchronicpain,post-traumaticstressdisorder—orother
illnessesthatcouldbesupportedbythebenefitsofcannabis—navigatingtheinformationcanbe
intimidatingoroverwhelming,anditcanbeanaddedchallengedeterminingifyouaregettingyour
informationfromareliablesource.Beingarelativelynewfield,manypeoplearehesitant,eitherbecause
oftheassociatedstigmaortheyjustdon’tknowwheretostart.
“Asisthecasewithallmattersrelatingtohealth,it’scrucialforconsumerstobearmedwithinformation
fromcrediblesourcessotheycanmakeaninformeddecisionaboutwhat’sbestfortheirhealth,”says
LaurieSimmonds,PresidentandCEOofGreenLivingEnterprises.“TheGreenLivingShowisagreatforum
todiscussalternativehealththerapiesandbringtogetheragroupofexpertswhocanhelpprovide
clarity.”
TM
TheWeedmaps SpeakerSeriesattheGreenLivingShowwillfeatureexhibitsandexpertsfrom
GrowWiseHealth,Mettrum,ApolloCannabisClinic,SummertreeMedicalClinicaswellasTokyoSmoke—
thefirstCanadianconsumerbrandtolaunchasalicensedcannabisproducerinCanada.Theseexpertswill
bediscussingavarietyoftopicssuchasthecurrentmedicinalregulations,whatstrainsaremosteffective
forspecificailments,thedifferentmethodsofconsumption,usingcannabisasatreatmentforsleep
disorders,andacannabiscookingdemo.
Dr.CarolinaLandolt,aleadingCanadianrheumatologistwithmorethan10yearsexperienceandthe
founderofSummertreeMedicalClinic,isoneoftheexpertswhowillbespeakingattheShow.Oneofthe
fundamentalsofherpracticeisdemystifyingmedicalcannabisforpatientsandotherphysicians.
“Thestigmaassociatedwithmedicalcannabispresentsasignificantbarriertoeffectivepatientcare,”says
Dr.Landolt.“Medicalcannabisisareasonableoptionforindividualsdealingwithconditionssuchas
chronicpainorinsomnia,butoftenpatientsareafraidtoexplorethisoptionduetoprevailingnegative
mythsandmisconceptionsregardingmedicalcannabis.TheGreenLivingShowisagreatplacetospeak
directlywithpractitionersandotherexpertstogetfirst-handinformation.”
Ifyouarelookingforalternativetherapiestocomplementyourcurrenthealthregimeorarecurious
aboutyouroptions,TheGreenLivingShow’scannabis-centeredexhibitorsandstagecontentistheplace
tohelpguideyouintherightdirection.
ThisApril,discoverallofthesecannabisresources—plus400sustainablecompanies—attheGreen
th
th
LivingShowtakingplaceApril7 to9 ,2017,attheMetroTorontoConventionCentre.Formoreinfoon
leadingahealthier,greenerlifestyle,pleasevisitgreenlivingshow.ca.‘Like’itonFacebook,followthe
GreenLivingShowonTwitterandInstagram@GreenLivingPage.
TM
AboutWeedmaps TM
Weedmaps isthefirstandmostcomprehensivedirectoryinCanadaandtheUnitedStatesthatprovides
patientswithvitalinformationonwhereandhowtheycangettheirlegallyprescribedmedicinal
marijuana.
AboutTheGreenLivingShow
TheGreenLivingShowisCanada’slargestconsumershowdedicatedtosimplesolutionsforleadinga
healthyandsustainablelifestyle.Thisthree-dayeventoffersinspirationforallagesandfeatures
influentialspeakers;innovativeproducts;ecohomeandgardendesign;localandorganicfoodandwine
tastings;health,wellnessandyogapavilions;ecofashionandgreenbeautymakeovers;electriccartest
drives;natureexhibitsandfunactivitiesfortheentirefamily.
AboutGreenLivingEnterprises
GreenLivingEnterprisesisCanada’sleadingcause-marketingagencyfocusedonsocialandenvironmental
programdevelopment.Ourteamisledbyaward-winningindustryexpertsinthefieldsofbrandand
programdevelopment;customcontent;advertising,marketingandcommunications;andevent
management.GreenLivingEnterprisesalsoincludesGreenlivingonline.comandTheGreenLivingShow,
Canada’slargestconsumershowdedicatedtosimplesolutionsforleadingahealthyandsustainable
lifestyle.
-30-
Formoreinformation,pleasecall
ErikaNavarro
MediaRelationsOfficer,GreenLivingShow
Email:[email protected]
Mobile:905.650.4027
Office:905.346.1230
MediaRelease
Page2of2