www.essentialretail.com caroline

Essential Retail and Essential eCommerce together comprise
the leading retail solutions resource for the global retail
industry. Devoted to every aspect of retail solutions from
around the globe, the publications provide unique news,
advice, tips and in-depth commentary.
MEDIA PACK
[email protected]
www.essentialretail.com
[email protected]
www.essentialecommerce.info
+44 (0)208 874 2728
@EssRetail
ESSENTIAL RETAIL
MEDIA PACK
Essential Retail is the leading global retail solutions resource for the time-pressured retail industry providing unique news,
advice, tips and inspiring content
[email protected]
www.essentialretail.com
Essential Retail is brought to you by the team behind RBTE (Retail Business Technology Expo). This forward-thinking website stands out from the crowd by
carrying original news and analysis, including personality profiles from the leading retailers, vendors and industry bodies.
Covering breaking UK and international retail news stories from a tech perspective, Essential Retail provides clarity as the digital revolution continues to
transform the retail industry and wider business landscape. Whether it’s the latest developments from RBTE exhibitors, thought leadership pieces from
respected commentators, or key industry topics – from payments to last mile delivery – Essential Retail has it covered.
• Sent out to over 80,000 readers three times a week
• Essential Retail uniquely reaches all members of the retail decision making team from
the CEO and CIO to all the heads of the eCommerce, marketing, operations, finance,
merchandising, purchasing, supply chain and loss preventions departments.
These departments share ideas and work together to improve their success
and all can influence strategy, tactics and purchasing decisions.
• Our audience comprises retailers, vendors, consultants and analysts across the
globe from a wide range of industry sectors, including retail,
hospitality, manufacturing and more.
Introducing the editor
Ben Sillitoe is an experienced B2B editor, and
has been breaking news and securing big
name interviews in the retail sector
for many years.
Contact [email protected]
[email protected]
www.essentialecommerce.info
+44 (0)208 874 2728
@EssRetail
By conducting
interviews with
retail’s key decision
makers and shining a light
on the industry’s constant
innovation, Ben has made
Essential Retail the go-to
platform for leading players
in the fast-moving retail
technology space.
ESSENTIAL ECOMMERCE
MEDIA PACK
Essential eCommerce is part of the RBTE family - a dedicated resource analysing news and the developments in online
retail. From pureplays to start-ups and the traditional retailers in between, there has never been a more exciting time to be
working in eCommerce as the entire industry battles to innovate and gain marketshare.
[email protected]
www.essentialretail.com
Complementing the eCommerce Quarter launching at RBTE 2016, Essential eCommerce examines retailers already deploying digital-first strategies, while
investigating the latest technologies which will change the future of retail.
While Essential Retail focuses on ‘physical’ retail technology challenges including in-store technology, payments and the supply chain, Essential eCommerce
drills down into all aspects of trading online, from social media and marketing to web design and user experience, as well as the logistics, infrastructure and
data technologies which are key to a thriving eCommerce website.
• The Essential eCommerce newsletter is sent out to subscribers on
Tuesdays and Thursdays.
• Essential eCommerce is the go-to publication for those interested in learning the
latest news and best practice in eCommerce innovation.
• Essential eCommerce is read by eCommerce directors and their teams covering
key departments such as digital, social media, marketing, SEO, web design,
mobile and data.
Introducing the editor
Caroline Baldwin is the deputy editor of Essential Retail,
editing it’s sister site Essential eCommerce.
Using her analytical skills, Caroline specialises in writing
long-form features investigating how to solve challenges
affecting online retailers, as well as securing big name
interviews with both retailers implementing technologies
and vendors at the cutting edge of innovation.
Contact [email protected]
[email protected]
www.essentialecommerce.info
+44 (0)208 874 2728
@EssRetail
ADVERTISING OPPORTUNITIES
MEDIA PACK
Essential Retail offers a selection of prominently positioned advertising
both on the homepage and also opening in targeted pages.
[email protected]
www.essentialretail.com
Months (price per month)
WEBSITE TAKEOVER
467 X 588 PX
13
£5500
£4000
LEADERBOARD 1030 X 107 PX£2000 £1850
SIDE BANNER 335 X 252 PX £1850£1650
Essential Retail newsletter advert 650 X 100 PX
£550 per newsletter, £1500 per week (3 newsletters)
If you’re interested in advertising to a dedicated eCommerce audience via
Essential eCommerce, please contact Ben Sillitoe or Caroline Baldwin for
more information.
What else can we offer?
•
If you’re organising a webinar we can provide an impartial host to moderate the conversation. Get in touch below for more details.
•
Looking to get white papers in front of senior retailers? Give us a call and we can help you achieve you reach your target audience?
•
Want to team up with a reputable media outlet to create research or reports? We’ve got the expertise that can make this happen.
•
Advertorials: working with our editorial team you can get your company news into the inboxes of senior retail decision makers.
[email protected]
www.essentialecommerce.info
+44 (0)208 874 2728
@EssRetail
EVENTS
Working with the editor of Essential Retail or Essential
eCommerce, bespoke events can be created, such as:
• A roundtable event with up to eight invited senior industry professionals
hosted the editor of Essential Retail or Essential eCommerce
MEDIA PACK
• Roundtables
[email protected]
www.essentialretail.com
Bespoke events package examples:
• Workshops and conferences
• Parties, dinners and other networking events
• Event branding on Essential Retail & RBTE website to promote event
beforehand with sponsor’s logo
• Webinars
• Sponsor to have two representatives to network and listen to the discussion
• Sponsor branding at the event
• Sponsor branding on all emails sent out to invite the attendees
• Article in Essential Retail and Essential eCommerce from sponsor
Price dependent on the package created
[email protected]
www.essentialecommerce.info
+44 (0)208 874 2728
@EssRetail
OUR RETAILER DATABASE
MEDIA PACK
The RBTE, Essential Retail and Essential eCommerce database of over 100,000 contacts covers a wide range of retailers,
hospitality operators, and leisure and travel companies across the world, including a full range of solution decision makers
and influencers within these businesses.
[email protected]
www.essentialretail.com
The main tier 1 and 2 database of retailers in maintained in a CRM system, is constantly being updated and includes the following information:
TIERS
Tier 1 over £500m
turnover or over 500
stores
Tier 2 over £30m to
£500m or over 30 stores
and
Tier 3 under £30 or
under 30 stores
SECTORS
All the tier 1, 2 and 3
retailers are coded
into their relevant
sectors eg Airport
Retailing, Booksellers
& Stationers, Camping/
Outdoor, Cards/Gifts etc
Tier 4 for the smaller
companies
CONTACTS
All contacts are coded
as to their area of
responsibility (which
can be more than one)
eg eCommerce, IT, Loss
Prevention, Marketing,
Supply Chain,
Merchandising etc
Other data A wide range of other relevant industry data includes:
•
•
•
•
•
•
•
•
•
Online, home shopping, catalogue retailers
Head offices of the top leisure and hospitality businesses
Banks, financial institutions and merchants
Charity retailers
Manufacturers with relevance to retailers
Attractions from museums to leisure parks
Associations • Marketing and Advertising companies
Buying groups • PR Companies • Vendors • SMEs
Consultants and analysts
[email protected]
www.essentialecommerce.info
+44 (0)208 874 2728
@EssRetail
Exhibition data
Exhibition Pre registrations
and attendees – all new
opted in pre registrations
to RBTE are added in
to the main database
as they register and
the new subscribers to
EssentialRetail.com as they
register
MEDIA PACK
FOR THE WHOLE RETAIL TEAM
[email protected]
www.essentialretail.com
Essential Retail reaches
all members of the retail
decision making team from
the CEO and CIO to all the
heads of the eCommerce,
marketing, operations, finance,
merchandising, purchasing,
supply chain and loss prevention
departments.
TYPICAL JOB TITLES INCLUDE:
MD
CEO
Head of eCommerce
IT Director
Multichannel Director
COO
Finance Director
eCommunications Manager
Sales Director
Vice President
Head of Business Analytics
Digital Marketing Manager
Product Manager
eCommerce Manager
Head of Social Media
Partner Marketing Manager
These departments share ideas
and work together to improve
their success and all can
influence strategy, tactics and
purchasing decisions.
FROM BUSINESS AREAS INCLUDING:
eCommerce
Workforce Management
Merchandising
Loss Prevention & Fraud
Payments
In-store
Supply Chain & Logistics
HR & Training
Finance
Marketing
Web Design
mCommerce
Social Media
Data
Marketplaces
Infrastructure
TYPICAL RETAILERS INCLUDE
Agent Provocateur
Ahold
American Apparel
Anthropologie
Arcadia Group
Argos Limited
Asda
ASOS
Auchan
Aurum Holdings Ltd
B&Q
Benetton Retail
Carrefour
Debenhams
El Corte Ingles
Elkjøp Nordic AS
Gebr Heinemann
Harvey Nichols
Heathrow Express
Home Retail Group
[email protected]
www.essentialecommerce.info
Ikea
Jessops
Jimmy Choo
John Lewis
Morrisons
Moss Bros
Neals Yard Remedies
New Look
Next Retail Ltd
+44 (0)208 874 2728
@EssRetail
Odeon & UCI Cinemas
Otto
Paul Smith Ltd
Primark
Ralph Lauren
Tesco
The Disney Store
TJX Europe
Wilkinson
A sample of
countries RBTE
visitors came from:
ALBANIA • ALGERIA • AUSTRALIA •
AUSTRIA • CANADA • CHINA • COLOMBIA
• CROATIA • ICELAND • INDIA •
INDONESIA • IRELAND • ISRAEL • ITALY
• JAPAN • JERSEY • KENYA • KOREA •
LUXEMBOURG • MALAWI • MALAYSIA •
MALTA • MEXICO • MONACO • MOROCCO
• NETHERLANDS • NIGERIA • UAE • USA
DEDICATED TO RETAIL
MEDIA PACK
Legend Exhibitions Limited has many years of experience delivering exhibitions, events, magazines and online
publications relevant for its industries and is particularly skilled at working with all the industry to deliver the
right concepts.
[email protected]
www.essentialretail.com
Its success is down to:
• The full industry support of consultants, retailers, associations
• Listening to and being guided by the industry experts
• Steering committee of leading retailers
• Support of all the relevant media
• Dedicated and focused team
• Working hard with the exhibitors to help them gain the best experience
• Constantly innovating and creating new features for the visitors
• Continual independent research on what both visitors and exhibitors want
Nick Field
Managing Director
Dedicated and
focused team
Emma Easterbrook
Group Marketing Director
Four years on the five senior
members of Legend who
launched RBTE are still
working as passionately as ever
on developing the event:
[email protected]
www.essentialecommerce.info
+44 (0)208 874 2728
@EssRetail
Matt Bradley
Event Director
Cindy Hedmann
HR & Operations Director
John Bednall
CEO
MEDIA PACK
CONTACT US
[email protected]
www.essentialretail.com
RBTE, Essential Retail and Essential eCommerce are brought to you by
Legend Exhibitions Limited, a company with many years of experience
delivering exhibitions relevant for its industries and one that is particularly
skilled at working with all the industry to deliver the right concepts. We
work closely with the industry to ensure we deliver the very best possible
event and relevant news, leave no stone unturned!
E: [email protected] T: +44 (0)20 8874 2728
[email protected]
www.essentialecommerce.info
+44 (0)208 874 2728
@EssRetail
ABOUT US
Legend Exhibitions Limited management team
has run over 50 exhibitions in the UK and overseas
ranging from The Restaurant Show and Bathrooms
& Kitchens Expo to The Hospitality Technology
Show and Publishing Expo.
John Bednall, Legend’s CEO, also ran a company in
Hong Kong where he launched the successful Retail
Asia Expo in 2009.