PlayTape Data Sheet

Revv Up for Fun
with InRoad Toys!
InRoad Toys develops groundbreaking, long-lasting, high-play
value toys with broad applicability across age groups. Launched last
year, the company’s premier product, PlayTape®, Fun That Sticks!TM is
revolutionizing the way the world plays with toy vehicles. PlayTape is the
fastest, best way to creatively build roads and rails for playing with toy
cars and trains. It sticks to any flat surface, is easy-tear, repositionable,
easily peeled up without residue, easily stored & transported, disposable, and
recyclable. PlayTape is 100% Made in the USA. Ages 3+. U.S. Patent Pending.
Truckloads of Products!
NEW! Thomas and Friends™
Track PlayTape® Lets little
engineers instantly create their
own Thomas-themed railroad
play area for their kid-powered
toy trains. Hours of railroading
PlayTape Fun That Sticks!™.
From Bachmann Trains.
NEW! PlayTape Curves – For
the first time in toy history, kids
can instantly lay down arbitrarily
winding roads and rails anywhere, anytime! PlayTape Curves
augment PlayTape worlds with curved pieces that peel off and
perfectly adjoin with straight PlayTape roads and tracks.
NEW! PlayTape Mud Road – Kids can play off-road as well as
on with new Mud Madness PlayTape, perfect for 4-wheel drive fun.
PlayTape Classic Road Series – Last year’s must-have stocking stuffer is
available in asphalt black, orange, purple and two new colors for 2015 and is
scaled for play with a wide range of toy vehicles including Matchbox® and Hot
Wheels®.
PlayTape Classic Rail Series – All aboard! InRoads Classic Rail series features
railroad and trolley track designs directly compatible with standard wooden
trains, including Thomas & Friends, BRIO®, and Melissa & Doug®.
Thomas & Friends is a registered trademark of HIT Entertainment.
Rip-Roarin’ Fast Facts:
10 industry awards in PlayTape’s
debut year
On the Awards
Track:
• 10 industry awards in PlayTape’s debut year
• 1.8 million feet of PlayTape sold
• The fastest and easiest way to create roads and
rails for die-cast toy cars, trains, etc.
• Sticks to any flat surface
• Easy-tear, made of paper, no scissors required
• Repositionable – mistake proof!
• Easy removal, leaves no residue
• Ideal for children of all ages 3+, including adult
hobbyists
• Imagination-centric, with no batteries, no
electronics, and no screens
• Easily stored and transported. Take fun
everywhere!
• Toxin-free, disposable, and recyclable
• Made in the USA
• U.S. Patent Pending
What They’re Sayin’ in the Shop:
• Good Housekeeping 13 Toys Worth Taking on
Vacation
• Red Tricycle (#1 of) 3 Things That’ll Amp Up
Playtime
• Dr. Toy’s Top 25 Holiday Gifts Under $25
• Pop Sugar #1 Must-Have for June
• Red Tricycle’s Best of 2014
• Giggle Guide (#1 of 4) Standout Companies at
Toy Fair 2014
• Canadian Gift Guide Stocking Stuffers the Kids
will Love
• Inventor Spot: Brilliant, a Best Invention
• South Florida Parenting Mom Approved – Stuff
We Love
• Baby Center’s 11 Awesome Items for Your
Child’s Stocking
• Hot Holiday Gifts on ABC 15 (AZ), PIX 11 (NYC),
Wish-TV
• Travelogged (#1 of) Top 5 Travel Toys
InRoad Toys
For Media
www.InRoadToys.com
[email protected]
PR Contact: Brilliant Products Intl
[email protected]