CUSTOMER INTERVIEW NOT JUST MORE ... MORE OF WHAT MATTERS MOST. Jaime M. Edge Director of Library Services Smith, Anderson, Blount, Dorsett, Mitchell & Jernigan, L.L.P. BACKGROUND: Founded in 1912, Smith Anderson has grown to become the largest Research Triangle-based business and litigation law firm and one of the largest in North Carolina. It provides a full range of legal services and its clients include some of the largest financial institutions, insurance companies, public utilities, retailers, manufacturing, pharmaceutical and biotechnology companies in the region and in the nation, as well as emerging growth and technology companies. The firm also serves smaller businesses and individuals, as well as trade and professional associations and their members. The firm represents clients at every level of the judicial system, including state and federal trial and appellate courts. Its members also appear regularly before state and federal agencies and in other forums to advance the interests of their clients and are experienced in all forms of alternative dispute resolution. Jaime M. Edge joined the firm in 2008 and has in-depth knowledge and experience in intellectual property research, specifically patents. Prior to her law firm experience, she worked for an online information retrieval company headquartered in Cary, North Carolina. Jaime has a B.A. in Sociology from the University of North Carolina at Chapel Hill and an MLS from North Carolina Central University. Her professional association memberships include the American Association of Law Libraries (AALL), the Southeastern Chapter of the American Association of Law Libraries (SEAALL), and the Raleigh Area Law Librarians Association (RALLA). She serves as Treasurer for RALLA. How long have you been a LexisNexis® customer? Since 2004. During that time, have you had the opportunity to take advantage of any of the ways in which LexisNexis supports its customers? Yes. I have worked with the trainers that come out and work with our associates and summer associates and things like that to train them. They’ve given me personal training. How about Webinars or any other training programs? I’ve done several of the Webinars, and Lindsay and Tammy have come out and they’ve done on-site training here and it’s been great. Talk a little bit about that training. Was it about new content? Was it about how to use LexisNexis? Or a little bit of both? It’s been sort of a combination of all of those things. They came out and we reworked our contract earlier this year. They explained what was new and how to use it—what was actually there and what could be found by searching databases that some of the attorneys just weren’t aware of. The attorneys weren’t aware of what they could access online that quickly and easily. All of that made you feel more confident in your searching? Yes, more confident in my searching. The attorneys also felt comfortable knowing that they could call on them if they have research questions. In addition to the 1-800 number, they were glad to know that they had someone that they knew was local that they could call as well. It just made them feel more comfortable with the product. CUSTOMER INTERVIEW NOT JUST MORE ... MORE OF WHAT MATTERS MOST. If you have a question on research, do you call your local rep first or the 1-800-number? Or does it depend on the situation? I usually call the 1-800 number first just because I know the local reps are out doing other things and at the 1-800 number I’ll get faster service for an immediate question. But if it’s something that I’m just sort of wondering about and not in any hurry to get an answer to I’ll definitely call the local rep. Or if I know they’re going to be here that week I’ll just wait and talk to them about it when they’re here. But I’ve never felt like they didn’t have time for me. I just try to be considerate of their time on my end. You mentioned that you do call the 1-800-number. It sounds like you’re very comfortable doing that. Tell me a little bit about the experience overall. How useful was the assistance that you received? Whenever I get off the phone with the customer service rep, I’m always reassured that I either have an answer or what the attorney is asking for just isn’t out there. Sometimes they’re going to have to write a brief or something and they’re just looking for something else that’s out there that’s in the same vein so that they can format it to make it, you know, for us. And I usually find that, or I know there’s nothing out there and they’re going to have to come up with it on their own. So I always hang up feeling confident with whatever I get even if I don’t have an answer. So with every interaction, they’ve just been above and beyond—they help in any way they can. LexisNexis and the Knowledge Burst logo are registered trademarks of Reed Elsevier Properties Inc., used under license. Other products or services may be trademarks or registered trademarks of their respective companies. © 2010 LexisNexis, a division of Reed Elsevier Inc. All rights reserved. LP20359-0 0410
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