2013 Semester 2
INDEX
IPSU Fees & Codes
Module
Code
Page
Undergraduate IPSU Courses
CREDITS
FEE
LANGUAGES
Afrikaans for Beginners (Exchange, Degree, Post Docs)
Afrikaans for Beginners (Members o/t Public, Spec/CIEE/AIFS)
Afrikaans Intermediate (Exchange, Degree, Post Docs)
Afrikaans Intermediate (Members o/t Public, Spec/CIEE/AIFS/)
English Elective 1: Social Life of Things
English Elective 2: From Kabul to Tel Aviv, via Lahore…
English Elective 3: Writing Violence: Strategies, Ethics & Aesthetics
USA
3
3
3
3
2
2
2
ECTS
6
6
6
6
4
4
4
SA
12
12
12
12
8
8
8
RAND
2,277
4,320
2,485
4,730
2,860
2,860
2,860
3
3
3
3
6
6
6
6
12
12
12
12
2,375
2,375
2,375
3,965
6
6
7
7
French for Beginners
German for Beginners
Spanish for Beginners
Xhosa: Language & Culture
ARTS
Drawing
Introduction to Jewellery Design
Short Course in Digital Photography and Picture Framing
Photography: Introduction to Basic Photography (Stelbosch Acad)
4
4
4
4
8
8
8
8
16
16
16
16
5,085
5,085
5,085
5,085
11255-344
11256-344
11351-344
8
9
9
POLITICAL SCIENCES
Gender & Identity in Africa
Transitional Justice in Africa
Truth Commissions, truth seeking and the “right” to truth
3
3
3
6
6
6
12
12
12
4,810
4,810
4,810
57851-244
59021-244
10
11
SOCIAL STUDIES
Overview of South African History
Sociology: Politics and Cultural Change in Contemporary SA
3
3
6
6
12
12
3,420
3,420
57878-244
12309-244
58416-344
12308-244
11
12
13
13
OTHER
Economic and Developmental Problems in South Africa and Africa
HIV and Aids: A South African Perspective
Public Theology
Learning for Sustainable Community Engagement (LSCE)
3
3
3
9
6
6
6
18
12
12
12
36
3,420
3,420
4,110
7,750
59625 344
65226-344
51047-345
12352-344
12728-344
59595-344
12727-344
11144-344
59587-345
12084-145
15
15
16
17
18
19
20
21
22
23
3
3
3
3
3
3
3
3
3
3
6
6
6
6
6
6
6
6
6
6
12
12
12
12
12
12
12
12
12
12
4,810
4,810
4,810
4,810
4,810
4,810
4,810
4,810
4,810
4,810
65226-722
59609-744
62138-744
25
25
26
BUSINESS Management
Consumer Behaviour
Corporate Venturing
Financial Management
Human Resource Management
International Brand Communication
International Marketing
Managing Innovation and Exploiting Breakthrough Ideas
Portfolio Management
Strategic Management
Principles of Economics, with a South African focus
BUSINESS Management (Honours) Only Pre Approved Students
Corporate Venturing
International Business
Marketing Communication
4.5
4.5
4.5
9
9
9
18
18
18
7,560
7,650
7,560
27
Grade Point Comparison
59048-154
59048-144
59056-154
59056-144
12649-344
12310-344
12000-344
2
2
2
2
2
3
3
60593-144
60666-144
57894-144
57886-144
3
4
4
5
20346-144
32107-144
13011-144
65900-144
0
International Programmes Stellenbosch University (IPSU)
Second Semester
2013
TERM DATES:
 3rd Term:
Public Holiday*
 Recess:
Monday: 22 July – Friday, 06 September
Friday: 09 August – National Women’s Day
Friday: 07 – 15 September
 4th Term:
Public Holiday
Monday: 16 Septemgber – 25 October (classes end)
Tuesday: 24 September – Heritage Day
 The examination starts:
 The examination ends:
Tuesday: 29 October (first opportunity)
Friday: 20 November (first opportunity ends)
 The examination starts:
 The examination ends:
 The semester ends:
Thursday: 21 November (second opportunity)
Saturday: 07 December (second opportunity ends)
Friday: 13 December
IMPORTANT INFORMATION:
 Application deadline: Friday, 26 July 2013 at 12:00
 Students who do not complete their Final Course Registration Form by the deadline (above), will
not be registered for any IPSU courses and will not be allowed to attend the courses.
 The Post Graduate & International Office may cancel a course if there are not at least five (5) participants
registered. Afrikaans (both levels) ten (10) participants, Drawing & Jewellery Design ten (10) each.
 Nobody, arriving after 26 July-deadline, will be registered for
any language course, practical (drawing, jewellery, photography, etc.)
 Important notices are often sent to students via e-mail. PLEASE write your e-mail address very clearly!
Note that lecturers ONLY use your Stellenbosch University’s e-mail address.
 NOTE: for outcome of the ‘to be confirmed’ (tbc) notes and important announcements, please consult
our Webpage: www.sun.ac.za/postgraduate / (IPSU updates)
Course fees:
 Course fees are indicated on the first page of this booklet.
Make sure of your student status and cost implications BEFORE you register for a course.
--oOo--
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2013 2 IPSU Booklet 25 Jun 13/ael
COURSE INFORMATION
L A N G U A G E S
Afrikaans for Beginners (SA 1st year level)
IPSU Course Code:
59048-154 (Exchange Students, ISEP, Exchange Students, Degree-Seeking Students, Post-docs)
59048-144 (International Special Students, AIFS, CIEE, Interstudy, Members of the Public)
This course targets new foreign students with no knowledge of Afrikaans. This is a fun-filled course offering you a linguistic and cultural taste of
Afrikaans as a language in a wider cultural context. It aims to develop students’ ability:




To speak social Afrikaans
To listen to and understand the gist of social conversation
To read and understand the gist of short stories, advertisements and notices
Basic grammar; vocabulary and idiomatic structures are taught in a defocused manner
Duration:
Lecturers:
Venue:
Lectures:
Full semester
Ms. Amanda de Villiers and Ms. Vernita Beukes
Arts Building; Room 602
Students may select one of the following groups:
Mondays AND Wednesdays
Mondays AND Wednesdays
Mondays AND Wednesdays
11:00 - 13:00
14:00 - 16:00
17:00 - 19:00
Tuesdays AND Thursdays
Tuesdays AND Thursdays
Tuesdays AND Thursdays
10:00 - 12:00
14:00 - 16:00
17:00 - 19:00
Credits:
3 US credits; 6 ECTS credits
First Meeting:
Monday, 22 July @ 14:00; Fismer Hall, Conservatoire, c/o Victoria & Neethling Streets
Afrikaans for Beginners Intermediate Level (SA 1st year level)
IPSU Course Code:
59056-154 (Exchange Students, ISEP, Exchange Students, Degree-Seeking Students, Post-docs)
59056-144 (International Special Students, AIFS, CIEE, Interstudy, Members of the Public)
We focus on the following skills:
 To speak Afrikaans fluently; appropriately; coherently; and with confidence
 To read longer Afrikaans texts in order to understand the gist of the content
 To listen to and understand the gist of social conversation at a normal speed
Prerequisites for Admission
 Afrikaans for Beginners or an appropriate level of proficiency as determined by the regulations of the Unit for Afrikaans and English
 Basic speaking; reading; and listening skills.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Mrs. Marisca Coetzee
7 Bosman Street
To be decided at the first meeting
3 US credits; 6 ECTS credits
First Meeting:
Monday, 22 July @ 15:00 Fismer Hall, Conservatoire, c/o Victoria & Neethling Streets
English Electives: The Social Life of things or a Critical Guide to Shopping in Post-Apartheid SA (SA 3rd year level)
IPSU Course Code:
12649-344
In contemporary South Africa, it is impossible to ignore that many of the most visible transformations are occurring not as a result of the
dismantling of apartheid but as a result of the reintegration of South Africa into global world markets. This is not to underplay the profound
political and social shifts that are occurring, but to emphasize that these shifts are formed and deformed through their engagement with global
market forces. Drawing on the work of Arjun Appadurai and Igor Kopytoff this course explores the social lives of a number of commodities
offered for sale in South Africa.The course explores the movement of commodities into and out of the postcolony. It looks at where different
objects are sold and the trajectory, both literal and social by which they come to occupy a position on the shelf of a shop or market in Cape
Town. It also looks at the way in which the experience of shopping itself is framed through selective reference to current, emerging and residual
identities.
Reading material supplied.
Students must be prepared to do primary research.
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2013 2 IPSU Booklet 25 Jun 13/ael
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Louise Green
Room 206, Arts and Social Sciences Building
Tuesdays 14:00 - 16:00
2 US credits; 4 ECTS credits
First Meeting:
Friday, 19 July @ 09:00; Molteno Room, English Department, Level 5, Arts and Social Sciences Building (# 75 on the map)
English Electives: From Kabul to Tel Aviv, Via Lahore: Narratives of Conflict (3rd year level)
IPSU Course Code:
12310-344
In this seminar we will read three novels from a growing field of contemporary literature written in English which has in recent years become
more visible. Reacting against popular media portrayals of the Middle East (and Pakistan), these talented writers create narratives that engage
with particular conflicts, past and present, within regional and national geographies but also with an acute awareness of global connections in a
post 9/11 world. We will be asking ourselves how these writings inflect and comment on debates about political, ethnic and religious affiliations
and what they say about trans/international trajectories. We will ‘travel’ from Afghanistan (Hosseini’s The Kite Runner), to Pakistan (Hamid’s The
Reluctant Fundamentalist) and to Israel (Khadra’s The Attack). Students who take this elective will also be expected to watch In This World
(2003, dir. Michael Winterbottom) and Paradise Now (dir. Abu-Hassad).
Housseini, Khaled. 2004. The Kite Runner (Bloomsbury, pbk)
Hamid, Mohsin. 2007. The Reluctant Fundamentalist (Penguin, pbk)
Khadra, Yasmina. 2007. The Attack (Vintage,pbk)
We will also read six short stories by the same authors, which I will make available to the class.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Tina Steiner
Room 217; Arts and Social Sciences Building (# 75 on the map)
Wednesdays 14:00 - 16:00
2 US credits; 4 ECTS credits
First Meeting:
Friday, 19 July @ 09:00; Molteno Room, English Department, Level 5, Arts Building (# 75 on the map)
English Electives: Writing Violence: Strategies, Ethics and Aesthetics (SA 3rd year level)
IPSU Course Code:
12000-344
This course examines the question of violence and representation in texts drawn from different geographical and historical experiences.
Violence and the violated body present a crisis of representation in literature, raising a range of questions around narration, language, ethics,
positioning, understanding violence and the possibilities of healing. The course will explore these issues using two novels: Chimamanda Ngozi
Adichie’s Half of a Yellow Sun and Toni Morrison’s The Bluest Eye and three films: Fernando Meirelles’ City of God (2002), Steven Spielberg’s
Munich (2006) and Hany Abu-Assad’s Paradise Now (2005). Through these texts, which deal with different forms of violence in different sociopolitical settings, the course examines the aesthetic choices the writers and filmmakers make in piecing together experiences of violation into
narratives. How do these writers make language bear the weight of violence? How do they engage with the challenges of potential voyeurism on
violation, while retaining these narratives as works of art and beauty? How do they navigate problematic ideological terrains which underpin the
forms of violence they represent? What possibilities and challenges face the respective mediums – the novel and the feature film – in the
representation of violence? What possibilities of healing do the various narratives propose? These are some of the issues the course will
explore.
Adichie, Chimamanda Ngozi. Half of a Yellow Sun, HarperCollins, 2007
Morrison, Toni. The Bluest Eye. Vintage, 1999 [1970]
Films
City of God (Dir. Fernando Meirelles, 2002).
Paradise Now (Dir. Hany Abu-Assad, 2005).
Munich (Dir. Steven Spielberg, 2005)
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Grace Musila
Room 203 Arts and Social Sciences Building (# 75 on the map)
Tuesdays 14:00 – 16:00
2 US credits; 4 ECTS credits
First Meeting:
Friday, 19 July @ 09:00; Molteno Room, English Department, Level 5, Arts Building (# 75 on the map)
French for Beginners (SA 1st year level)
IPSU Course Code:
60593-144
Admission requirements: This course is offered for beginners; no prior knowledge of French is required. They are not credit bearing for
Stellenbosch students and do not lead to a qualification.
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2013 2 IPSU Booklet 25 Jun 13/ael
Generic Outcomes: Students that have completed the course are able to understand; speak; read; and (to a lesser extent) write basic French
in certain everyday situations with a basic knowledge of contemporary French society.
Specific Outcomes: After completing the French evening course, a student should be able to:

talk about himself, his life and surroundings, the weather, his likes and dislikes and other basic conversational topics

understand basic texts

write a friendly letter

understand and react to a basic conversation in French and

listen to French songs as well as other basic recordings
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Mr. Jean-Pierre Varnier
Arts Building; Room 545
Mondays AND Wednesdays: 17:30 – 19:00
3 US credits; 6 ECTS credits
First Meeting:
Monday, 29 July @ 17:00; Room 545; Arts & Social Sciences Building, c/o Merriman & Reyneveld Strs. (# 75 on the map)
German for Beginners (SA 1st year level)
IPSU Course Code:
60666-144
Admission requirements: This course is offered for beginners; no prior knowledge of German is required. They are not credit bearing for South
African students and do not lead to a qualification.
Generic Outcomes: Students who complete the course will be able to understand; speak; read; and (to a lesser extent) write basic German in
everyday situations and have a basic knowledge of contemporary German society.
Specific Outcomes: After completing the German evening course, a student should be able to:

talk about himself/herself, his/her life and surroundings, the weather, likes and dislikes and other basic conversational topics

understand simple basic texts

understand and react to a basic conversation in German

listen to basic recordings in German (songs, news, weather report etc.) and

write a short letter or e-mail
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Ms. Laura Wichmann & Ms. Rebekka Junker
Arts Building; Room 545
Tuesdays AND Thursdays: 17:30 – 19:00
3 US credits; 6 ECTS credits
First Meeting:
Tuesday 30 July @ 17:00; Room 545; Arts and Social Sciences Building, c/o Merriman & Reyneveld Streets.
Spanish for Beginners (SA 1st year level)
IPSU Course Code:
57894-144
Admission Requirements: This course is offered for beginners; no prior knowledge of Spanish is required. They are not credit bearing for
South African students and do not lead to a qualification.
Generic Outcomes: Students who complete the course will be able to understand, speak, read and (to a lesser extent) write basic Spanish in
everyday situations and have a basic knowledge of contemporary Spanish society.
Specific Outcomes: After completing the Spanish evening course, a student should be able to:

Talk about himself/herself; his/her life and surroundings; the weather; likes and dislikes; and other basic conversational topics

Understand simple basic texts

Understand and react to a basic conversation in Spanish

Listen to basic recordings in Spanish (songs, news, weather report etc.)

Write a short letter or e-mail
Duration:
Full semester
Lecturer:
Dr. Assumpta Duran Puig
Venue:
Room 545; Arts and Social Sciences Building
Lectures:
Tuesdays AND Thursdays, 18:30 – 20:00
Credits:
3 US credits; 6 ECTS credits
First Meeting:
Tuesday, 30 July @ 18:30, Room 545; Arts and Social Sciences Building, c/o Merriman & Reyneveld Streets.
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2013 2 IPSU Booklet 25 Jun 13/ael
isiXhosa Language & Culture (SA 1st year level)
IPSU Course Code:
57886-144
Course description
The course aims to introduce non-isiXhosa speakers to the isiXhosa language and culture; to empower them with multilingual skills; and to
enable them to engage in meaningful conversation at beginner’s level.
At the end of this semester course, students will be able to use a basic isiXhosa vocabulary for social communication in a variety of contexts.
The students, at a lower beginner level, will be able to demonstrate the following skills:
Listening skills: Understand simple spoken descriptions, actions and scenes; show understanding relating to the identification and description
of persons and objects; show understanding of oral suggestions given.
Speaking and oral interaction: Take part in short dialogues; ask for goods, services and objects; answer questions and give details of simple
explanations emerging from listening contents; write short familiar sentences that are dictated
Reading: Read sentences that have been mastered orally about a variety of subjects; read short and longer, more familiar texts and understand
the central contents of the paragraphs. Students will receive a textbook in their second week of attendance.
NB: A detailed course outline will be explained in the first day of class meeting.
Prerequisite: No prior knowledge is required
Teaching Method: Communicative, interactive, task and needs orientated suggestopaedia. This will be achieved through oral and speaking
tasks, at a lower beginner level, and the students will have group work interaction with the teacher. They will receive a continuous assessment
through their presence and participation.
Evaluation Method: Students will receive continuous assessment through their presence and participation. In the final week – final grading will
be based on 60% Oral assessment and 40% written test. TOTAL: 100%
Course Outline
WEEK
TOPIC
One
Intshayelelo nemibuliso [Introduction and greetings]
Imibuliso isaqhubeka [Greetings continued]
Izimelabizo neZivumelanisi zentloko [Pronouns & Subject concords]
Iinyanga zoNyaka [Months of the Year]
Iinkcukacha zoBuqu [Personal details]
Iintsuku zeVeki [Days of the Week]
Imozulu [Weather]
Izibizo nezimnini [Nouns and possessives]
Izibizo nezimnini [Nouns and possessives] (continues…)
Odola into eselwayo [Order something to drink]
Odola into etyiwayo [Order something to eat]
Izidanga neMisebenzi [Degrees and Careers]
CLASS EXCURSION to the local township
Uvakalelo [Emotions/feelings]
Egaraji [At the garage]
Umsebenzi kumalungu omzimba [Exercise of body parts]
Indlu yam/iKhaya lam [My house/My home]
Ukubonisa indlela [Giving directions]
Mock presentation
Izixando zezenzi [Verb extentions]
Uvavanyo loMlomo [Oral examination]
Imibuzo yokuZivavanya [Test yourself questions]
Two
Three
Four
Five
Six
Seven
Eight
Nine
Ten
Eleven
Twelve
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full Semester
Mr Pumlani Sibula
Wednesdays AND Thursdays: Room 4012, Wilcocks Building
Wednesdays AND Thursdays,09:00 – 10:30
3 American credits; 6 ECTS credits
First Meeting:
Wednesday, 23 July @ 09:00, Room 4012, Wilcocks Building
TASK










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2013 2 IPSU Booklet 25 Jun 13/ael
ARTS
Drawing (SA 1st year level)
IPSU Course Code:
20346-144
This course aims to build skill, confidence and creative thinking within drawing, and to encourage each student to develop his or her own
personal visual language. Using pencil, charcoal and ink, students will explore numerous approaches to drawing still life, architecture and the
human form. These include measuring proportions and understanding perspective, exploring the expressive quality of line through gestural
drawing, tonal drawing and the creative and conceptual interpretation of subject matter. All necessary materials and equipment will be provided.
Projects:
 Line and shape: exploring different drawing media, mark making, gestural line, measuring
proportions, short figure studies and perspective.
 Tone and long figure studies: Various approaches to creating tonal range, drawing darkto-light and long figure studies.
 Creative: Conceptual process-orientated drawing
 Field Trip/outing: Gallery visit and landscape drawing in surrounding Stellenbosch area
6 classes
5 classes
2 classes
1 class
Total: 14 classes
Course Requirements
No prior drawing experience is necessary as the classes are small and each student will receive individual attention. Studio based drawing (75%
of the course) will take place during the allocated class times in the Visual Arts Department. As this is a practical studio-based course it is vital
that all students attend each class and are committed to working productively. In addition, students are required to complete a short written
assignment and to complete homework sketches in provided sketchbooks outside of class time (25% of the course). These must be submitted
by the stipulated deadlines.
Entrance to the building is monitored through a card access system, which is held only by the lecturer. It is therefore imperative for students to
meet the lecturer at the Visual Arts Department punctually at the scheduled time. Students who arrive late will not have access to the building
and will therefore miss the class.
Assessment
Guidance and feedback will be given both individually and in group discussions. Students are encouraged to participate in these group
discussions and to develop their critical engagement. All drawings completed will be assessed at the end of the course in the form of an
exhibition. The venue, date and marking criteria will be communicated to the students and must be strictly adhered to.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Mrs. Gina Heyer Harper
Room 2002, Visual Arts Building, Victoria Street
Mondays: 17:30 - 20:30
4 US credits; 8 ECTS credits
First Meeting:
First class:
Friday 19 July @ 13:00; International Office Foyer, Wilcocks Building, Victoria Street (South Entrance).
Monday 22 July @ 17:30; Visual Arts Department, student entrance.
NB. Please Note that maximum 15 students can be accommodated for this course. Only students who have submitted an application form by
the application deadline will be accepted to participate in the course. The practical nature of this course does not allow late registrations.
(i. e. after the course deadline of 26th July.
Introduction to Jewellery Design and Metal Techniques (SA 1st year level)
IPSU Course Code:
32107-144
Course framework
The course is offered for beginners with an interest in and passion for jewellery and jewellery design. No prior experience in the design and
manufacturing of jewellery is needed. This course consists of practical jewellery production and design. All pieces created will be functional,
wearable pieces of jewellery made in sterling silver which the students are to keep. Step by step assistance from the lecturer ensures that a
student can work with confidence in a traditional jewellery workshop. Within the framework of each project there is room for personal and
creative interpretation and expression.
Course Requirements
The classes are small (only 10 students per evening group) to ensure that each student will receive individual attention. All work is to be
completed during class time. It is therefore vital that students attend all classes (once a week on their allocated day), and work productively for
the duration of the class. Projects are to be completed according to required outcomes as determined by the specific nature of each project.
Projects
Project 1 (2 classes): Earrings: Measuring, marking, sawing, piercing, filing.
Project 2 (2 classes): Rings: “Poetry on rings”: Text stamps on sterling silver rings.
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2013 2 IPSU Booklet 25 Jun 13/ael
Project 3 (3 classes)
Project 4 (3 classes):
Project 5 (3 classes):
Last class:
TOTAL: 14 Classes
Pendant: Design your own pendant in the cuttlefish casting technique.
Bracelet: “Idiots Delight”: Wire work: jump rings, soldering and Sheppard’s hook catch.
Neckpiece: Stringing of semi-precious beads and t-bar catch in silver.
To complete projects
Materials
Each international student will have access to and receive the necessary hand tools and materials needed for the course e.g. fully equipped
toolbox, silver, copper, solder, cuttlefish, paper, pencils, ink and brushes.
Duration:
Lecturers:
Venue:
Lectures:
Credits:
Full semester
Ms.Nanette Veldsman, Ms Angela Tolken and Ms Verna Jooste
Visual Arts Building (Victoria Street Entrance)
Tuesdays or Wednesdays or Thursdays: 17:30 - 20:30 Day(s) of the week to be confirmed at first meeting
4 US credits; 8 ECTS credits
First Meeting:
Tuesday, 23 July @ 17:00; in front of the Visual Arts Building, Victoria Street (#61 on campus map)
The practical nature of this course does not allow late registrations (after the course deadline of 26th July)
Photography: A Short Course in Digital Photography and Framing (SA 1st year level)
IPSU Course Code:
13011-144
Aim: That the student gains good knowledge of digital Photography and basic framing, while exploring the Cape Town area (practical tasks).
Course is split in 2 components. Class lectures and Practical sessions.
Theory testing will be on going, with the portfolio of the student making up the practical result.
Time allocated 3-4 hours per week / with a possible weekend on a practical shoot.
COURSE REQUIREMENTS


Digital camera which has a manual mode setting.
Basic tri- pod.
If you do not have a camera, we have a few for hire.
EVALUATION
The course is split theory 50% (3 written tests) and practical 50%.
THEORY
 History of Photography
 Types of Cameras
 Introduction to digital Photography (Video on digital Photography)
 Terminology
 Basics of Photography.
 Features of Camera (Student cameras)
 Camera Menus
 Shooting Modes (Program, aperture, shutter speed, Manual) ISO
 Exposure Modes
 Focus Modes (S,C and M)
 Exposure Triangle
 ISO
 Aperture


Shutter Speed
Histogram and exposure latitude
PRACTICAL COMPONENT
 Practicals. Will be weather dependent.
(3 of these will be done)
 Colour photography
 Architectural
 Landscape
 Night photography
 Close up photography
 Plus one framing practical at framing workshop
 Students will have an exhibition of their work at the end
of the course
Duration:
Lecturer:
Venue:
Lectures:
Credits:
First Meeting:
Full Semester
Mr. Hennie Rudman
Room 3018, Wilcocks Building
Wednesdays: 14:00 – 17:00
4 US credits; 8 ECTS credits
24 July at 14:00 – 17:00, Room 3018, Wilcocks Building
Please Note:
Only 20 students can be accommodated in this course. There will be a preliminary sign-up list at the Welcome Centre.
Please take note! No late applications will be considered.
Photography: Introduction to Photography (SA 1st year level)
IPSU Course Code:
65900-144
This is an intensive 30 hour photography course over 10 days aimed at anyone who wishes to gain comprehensive, thorough knowledge of this
skill without applying for permanent studies.
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2013 2 IPSU Booklet 25 Jun 13/ael
Photography outcomes:
DAY 1
Camera Features and Functions
Camera Menus
Types of Cameras
History of Photography
Practical : Getting to know your Camera
Understanding Digital Exposure
Terms in Digital Photography
Assignment : Getting to know your camera
DAY 2
Conclude Camera Features and Functions
The Exposure Triangle
Aperture and Shutter Speed
4 Exposure Modes
Metering and Exposure
Selective Focus
Practical : Using Aperture and Shutter Speed
Assignment : Aperture and Shutter Speed
DAY 3
Crit : Review students’ practical work from last week’s assignment
Ansel Adams and the Zone System
Metering Light
Exposure Latitude
The Digital Histogram
Practical : Manual Exposure Mode exercises
Assignment : Using Manual Exposure
DAY 4
Crit : Review students’ practical work from last week’s assignment
Types of Lenses
Lenses and Perspective
Practical : Lenses
Practical : Viewpoint and Perspective
Assignment : Lenses
DAY 5
Crit : Review students’ practical work from last week’s assignment
Rules of Composition 1
Rules of Composition 2
Pattern & Texture
Assignment : Composition
DAY 7
Crit : Review students’ practical work from last week’s assignment
Introduction to Portrait Photography
Types of Portrait Lighting
Practical : Portrait Lighting
Tips on Portrait Photography
Theory of Color Photography
Psychology of Color Photography
Practical : Color Photography Exercises
Assignment : Portraiture ; Color
DAY 6
Crit : Review students’ practical work from last week’s assignment
Understanding Light : Natural Light, Artificial Light and Flash
Colour Temperature, White Balance and Colour Casts
Practical : White Balance
Theory of Flash Photography
Practical : Flash Photography
Assignment : Light
DAY 8
Crit : Review students’ practical work from last week’s assignment
Specialized Areas in Photography :
Macro / Sunsets / Silhouettes / Night Photography / Painting with Light /
Travel Photography / Landscape Photography
Practical : Painting with Light
Photographic Filters
Photographic Accessories
Assignment : Study for test ; Hand in Practical Portfolio next week
DAY 10
Test Revision and Summary of Course
Review students’ Practical Portfolios
Farewell and Certificate hand-over
DAY 9
Theory Test on all work covered
Practical Portfolio hand in of all work covered
DVD (time permitting)
PLEASE NOTE: The above schedule is adhered to where possible but some adjustments may need to be made to accommodate the
interaction and pace of each class as well as the weather conditions.
Requirements:
Your own Digital SLR camera
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Ms. Carolyn Koopmann
Stellenbosch Academy of Design & Photography
Fridays: 10:00 – 13:00 [transport leaves from Wilcocks parking area no later than 09:30, next to Victoria Street entrance]
4 US credits; 8 ECTS credits
First Meeting:
Friday, 2 August @ 10:00 Stellenbosch at the Academy of Design and Photography
Transport will be provided from the International Office, Victoria Street-parking area, every Friday at 09:30 strictly!
P O L I T IC A L S C I E N C E S
Gender & Identity in Africa (SA 3rd year level)
IPSU Course Code:
11255 344
Course Description
Beginning in 2010 the African Union earmarked the decade as Women’s Decade. But the current reality is that African women are losing their
voices. Gender based violence is increasing with impunity. Even with legislative gender equality in place in most countries on the continent,
there is an urgent need to prevent both policy evaporation and the backlash against affirmative action policies.
One of the largest challenges to face women in Africa today is cultural relativism. The false dichotomy created by universal human rights and
cultural traditions is particularly damaging. Similarly, the hybridized social orders in Africa, in which both women and men must deal with social
dictates from foreign and indigenous sources, make it clear that there is no private/public difference in terms of gender.
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Women, along with LGBTI, are among the hardest hit on the continent with some African activists in the field calling for ‘erotic justice’.
Homosexuality is outlawed in most African countries with punishments ranging from death to imprisonment. Even where substantial progress
has been made there are still traditional forces attempting to curtail these advancements in equality.
Students will be introduced to the fragmented plurality of women on the continent. What is the uniting force among women’s mobilization and
where and how can it be more effective? The dominant theme of the course will be women’s political progress and continued social hardships.
This will be illustrated using several country case studies.
Among the various topics to be discussed:
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Identity politics
Women’s collective mobilisation in changing political landscapes
LGBTI rights
Politics of the womb: reproductive rights
Sexuality and FGM
Duration:
Lecturers:
Venue:
Lectures:
Credits:
Full semester
Ms. Meiskine Driesens
Room 3018, Wilcocks building
Mondays: 13:00 – 16:00
3 US credits; 6 ECTS credits
First Meeting:
Friday, 19 July @ 11:00 Room 1001, Wilcocks Building, c/o Victoria and Reyneveld Streets
Transitional Justice in Africa (SA 3rd year level)
IPSU Course Code:
11256-344
Course description
Among the many challenges facing contemporary African societies emerging out of war and violent conflicts is how to address the burden of past
violations of human rights. Africa is filled with examples of societies that choose to ignore past atrocities and are then haunted by this through new
cycles of violence and unreformed institutions. Those societies that do choose to confront the past are in turn confronted with a variety of dilemmas:
Who do you prosecute – foot soldiers, generals, politicians, ideologues or beneficiaries? How do you prosecute when the legal infrastructure has been
destroyed by war? What are the risks of prosecution in an unstable society? What alternatives are there to formal approaches which can more
effectively promote reconciliation?
In response to such dilemmas, a variety of innovative justice mechanisms have been established in post-conflict situations around the world over the
past century and more emphatically over the past fifteen years. Together making up a field broadly known as “transitional justice”, these mechanisms
include international military and criminal tribunals, domestic prosecutions, truth commissions, traditional community courts, conditional amnesty,
material and symbolic reparations, and a range of alternative truth seeking mechanisms.
The course introduces students to the dilemmas of seeking justice in post-conflict situations in Africa, develops a comparative analysis of transitional
justice options pursued in a variety of African contexts, and invites students to engage critically and strategically with a number of contemporary
challenges. Areas to be examined include, among others:

Introduction to transitional justice and its mechanisms: accountability/ trials; truth-telling / truth-seeking; reconciliation; reparations;
memorialisation; institutional reform (vetting/ lustration/ DDR); traditional form of justice
 Types of post-conflict justice: retributive justice; restorative justice; and redistributive justice
 Case studies:
- Rwanda: An international tribunal (ICTR) & traditional forms of justice (Gacaca)
- Sierra Leone: A “hybrid” court (Special Court for Sierra Leone)
- South Africa: A truth commission an no prosecutions (SATRC, post-SATRC)
- DRC: the International Criminal Court (ICC)
- Zimbabwe: What options?
Student deliverables are designed around developing a comparatively informed strategy for transitional justice in a post-conflict situation selected in
consultation with the lecturer.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Ms. Meiskine Driesens
Room 3018, Wilcocks building
Tuesdays, 14:00 – 17:00
3 US credits; 6 ECTS credits
First Meeting:
Friday, 19 July @ 11:00; Room 1001 Wilcocks Building, Reyneveld Street
Truth Commissions, truthseeking and the “right” to truth (3rd year level)
IPSU Course Code:
11351 344
Course Description
Societies that have become unhinged, either from national violent conflict or brutal dictatorial or military rule, often struggle to agree on an
inclusive version of the past. Divided histories and traumatic memories are a legacy that can inflame renewed outbreaks of violence if they
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remain unaddressed. With minimal resources and little to no judicial recourse, victims find they have few prospects in these situations. In
several dozen post-conflict situations, truth commissions have been established to assist countries ravaged by war or dictatorship to move
forward while attempting to offer victims “satisfaction”, beginning with truthful discussion about hitherto suppressed incidents and eventually
offering options for reparation.
Truth commissions generally explore the conditions that prompted a conflict, alleged incidents of the most extreme types of violations, as well as
the trends and patterns that emerged in the violations of human rights law and of the laws of war. Truth commissions can thus enable a nation
as a whole to establish and recognize a common history and, with this shared narrative, attempt to reconcile. They address both individual
healing and national consensus building regarding the causes and consequences of past conflict and mass abuses. The form a truth
commission takes and the powers they are given are varied, and as such have prompted a growing number of comparative analyses as well as
discussion about best – and worst - practices. The results can vary from discouraging to genuinely transformative.
The course will introduce students to the different components and choices involved in truth commissions and invite them to engage critically
and strategically with a number of contemporary challenges. Topics to be examined include, among others:
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Why is truth important for restructuring a society and does it necessarily come at the expense of justice?
Can truth commissions provide closure and simultaneously incorporate a broader justice agenda?
Argentina, Chile: early experiments at establishing truth & declaring “nunca mas”
Guatemala: an innovative commission and a complementary initiative in civil society
The South African Truth and Reconciliation Commission
The African Great Lakes: the politicization of truthseeking?
Morocco: truthseeking in the Arab world
Nepal: a process in the making
Duration:
Lecturers:
Venue:
Lectures:
Credits:
Full semester
Ms. Meiskine Driesens [Co-taught with Mr. Tyrone Savage]
Room 3018, Wilcocks buidlding
Tuesdays, 10:00 – 13:00
3 US credits; 6 ECTS credits
First Meeting:
Friday, 19 July @ 11:00, Room 1001, Wilcocks Building, Reyneveld Street
SOSIAL SCIENCES
Overview of South African History (SA 2nd year level)
IPSU Course Code:
57851-244
The course covers the period 1652-1994 with additional notes and lectures on the post-1994 period. Students are expected to attend lectures
regularly and sign the attendance register. Students may also write tests from time to time and also short assignments. The final marks will be
based on a well-researched essay on a topic selected from a list of relevant lectures given during the semester. A CD-ROM containing copies of
historical sources, background history, political cartoons and all lectures will be provided to students.
Lecture series
 Introduction to South African history
 Dutch South Africa (1652-1795; 1803-1806)
 British colonialism and imperialism (1795-1803; 1806-1910)
 The Great Trek and Afrikaner Republicanism (1834-1899)
 The Anglo Boer War: British, Boers and Blacks
 Coloured and Black political awareness in the 20th century; the APO and the ANC
 Afrikaner Nationalism and Apartheid: 1948-1990
 Black armed resistance against the apartheid government, 1961-1990
 From white minority rule to black majority rule 1990-1994 – and beyond
 Apartheid: A case study of Stellenbosch; 1679-2009
 The evolution and end of Apartheid: political cartoons and illustrations
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Dr. Chris de Witt [Co-taught with Dr Hans Heese]
Seminar Room, Erfurt House, opposite Sasol Art Museum
Tuesdays AND Thursdays 09:00 – 10:30
3 US credits; 6 ECTS credits
First Meeting:
Friday, 19 July @ 10:00, Room 1001, Wilcocks Building, Reyneveld Street.
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Sociology: Politics and Cultural Change in Contemporary South Africa (SA 2 nd year level)
IPSU Course Code:
59021-244
Structure of Module
The purpose of this module is to introduce students to political and cultural changes that are taking place in South Africa. This will be done by
brainstorming a number of pertinent ideas (drawn from political studies, sociology and anthropology) and subsequently applying these ideas to a
number of themes.
Meetings will comprise two 90 minute seminars per week, over thirteen weeks. Each week will address one theme and the first seminar will be
led by a lecturer whilst the second seminar will comprise (two, three or four) student presentations and discussion, coordinated by the same
lecturer. Reading material will be available on [to be announced] or will be handed out during seminars.
Student assessment: on the basis of written presentations during seminars and an examination written in October. Each week, the responsible
lecturer will grade written presentations.
Core readings:
i. A Nation in the Making. A discussion document of macro social trends in South Africa. Office of former President Mbeki Pretoria
ii. Development Indicator 2009.
iii. National Development Plan 2030
23/24 July
30/31 July
6/7 Aug
13/14 Aug
20/21 Aug
27/28 Aug
3/4 Sept
7-15 September
17/18 Sept
25/26 Sept
1/2 Octr
8/9 Oct
15/16 Oct
22/23 Oct
29 Oct
Welcome and Intro
State, Government and Constitution
Demography
Family
Religion
Labour Issues in South Africa: Continuity and Change
Gender and Health
Recess
Language
Housing
HIV/ Aids
Broad-Based Black Economic Empowerment and Social Change
Race
Identity and Xenophobia
Examination
Prof. SimonBekker
Prof Simon Bekker
Dr. Ziehl
Dr. Ziehl
Prof Simon Bekker
NJ Xaba
Dr. Mandisa Mbali
Desmond Painter
Marius Tredoux
Prof Steven Robins
NJ Xaba
Bernard Dubbeld F.Pinto de Almeida
Prof Simon Bekker
Neil Kramm
Lecturers:
Course Admin.:
Venue:
Lectures:
Credits:
Simon Bekker, Jantjie Xaba, Desmond Painter, Steven Robins, Fernanda Pinto de Almeida, Mandisa Mbali
Neil Kramm, [email protected]
Room 401; Fourth Floor, Arts and Social Sciences Building (#75 on campus map)
Tuesdays AND Wednesdays: 17:05 – 18:35
3 US credits; 6 ECTS credits
First Meeting:
Tuesday, 23 July @ 17:05; Room 401; Arts and Social Sciences Building (#75 on campus map)
OTHER
Economic and Developmental Problems in South Africa and Africa (SA 2nd year level)
IPSU Course Code:
57878-244
Outcomes
The aim of this course is to get you to think critically about some of the major developmental issues facing Sub-Saharan Africa today. While the
purview of the course is by no means comprehensive, we have selected those topics that are both interesting to us, and of vital importance for
development.
Only to the extent that one requires factual information to comment intelligently on the topics at hand will you be required to absorb factual
information. We want you to think! Learning (and thus research) is far more than the mere regurgitation of facts. We expect you to think and
reason critically, to ask questions, and to probe logic. Thus, while the course is explicitly about development problems in Sub-Saharan Africa,
we will also be using this content as a platform to teach general academic (and life) skills. Critical thinking is foremost among these. Not all
information is of equal value, so you will learn how to find and use the most relevant information.
Resources
We have created a resource DVD with all the required materials for the lectures. This includes audio interviews, video podcasts, video lectures,
TED talks as well as the usual journal articles and book chapters. Those materials that are not provided on the resource DVD are marked with
an asterisk (*) in the lecture schedule. The supplementary materials are for those students who wish to learn more about that topic, and are not
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compulsory for the lecture. The required reading is compulsory. Supplementary readings are often more advanced than the prescribed readings
and may require some technical knowledge.
While we realize there are lots of supplementary resources – we do not expect you to read/watch/listen to all of these. However if you are doing
your essay on one of these topics then we expect you to read all the supplementary material for that section (and obviously your own research).
Consultations
If you need a face-to-face meeting just email one of us to schedule one.
Method of Instruction
One three hour lecture per week (highly interactional – you will be marked on it). When we have group work, no group may ever consist of only
males/females or only students from one country (i.e. only Americans).
Assessment
This is a continuous assessment course, with important due-dates spread throughout the semester. Class participation (questions, discussion,
and debate) is included as an assessment criterion, and we expect active involvement from everyone in the class. At the beginning of class one
or two students will be asked to verbally summarise or comment on that week’s reading.
In your essays we expect you to have read the relevant literature and present well thought-out arguments which hinge on your own thinking. We
will mark accordingly; creativity and originality will be rewarded, as well as whether or not your arguments are logical and well researched.
Essay
You will be required to write one essay of approximately 6 pages which will be one of the following topics:

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
“Weighing the case of aid in Africa: Do the positives outweigh the negatives?”
“The state of education in South Africa – reason for hope or despair?”
“China’s emerging influence in Africa. Poison or Panacea?
“Should South Africa adopt a strategy of investment targeting?”
Duration:
Lecturers:
Venue:
Lectures:
Credits:
Full semester
Mr. Nic Spaull & Mr. Nico Katzke
Room 3018, Wilcocks building
Mondays: 10:00 – 13:00
3 US credits; 6 ECTS credits
First Meeting:
Monday, 22 July 2013 @ 10:00 in Room 3018, Wilcocks building.
HIV and Aids: A South African Perspective (SA 2nd year level)
IPSU Course Code:
12309-244
Background
The Office for Institutional HIV Coordination (OIHC) at Stellenbosch University is responsible for coordinating the comprehensive institutional
response to HIV across faculties and institutional units. Our priority objectives are: prevention, treatment and care strategies for students and
staff, voluntary counseling and testing (VCT), and excellence through teaching and training. The Programme is also responsible for the revision
and dissemination of the University HIV policy, and regards the integration of HIV training into mainstream education and research as a key
contributor to prevention and management of the epidemic in South Africa and the African continent.
Aims of the Module
This module aims to nurture and develop the necessary knowledge, skills and attitudes in students as leaders and future professionals to
manage HIV prevention and care in the workplace, both locally and abroad. This module will aim to develop a global understanding of HIV and
AIDS through a South African experience of the HIV epidemic.
The module will aim to provide students with an understanding of:
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The impact of the HIV epidemic in South Africa
The biomedical facts of HIV and Aids
The influence of personal worldview, values and beliefs on an educational approach to HIV
The role, context and function of treatment for HIV with reference to the influence of stigma and discrimination in SA
The need for sensitive and diverse health messaging
Experiential insight into the challenges South Africans living with HIV face on a daily basis
A diverse perspective on sexuality and how these views can influence appropriate sexuality education
Community engagement
Students will interact with community partners and be expected to co-manage a small 3 month funding project to address vulnerability in a high
prevalence setting. The project will include written reflections and a formal presentation opportunity to facilitate the application of module
learning outcomes to a real life community.
Duration:
Lecturers:
Venue:
Lectures:
Credits:
First Meeting:
Full semester
Monica du Toit, Michelle Munro & Jaco Brink
Room 3018, Wilcocks Building, Reyneveld Street Entrance
Thursdays; 09:00 – 12:00
3 US credits; 6 ECTS credits
Thursday, 25 Julie @ 09:00, Room 3018, Wilcocks Building, West Entrance, Reyneveld Street.
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Public Theology in South Africa (SA 3rd year level)
IPSU Course Code:
58416 - 344
Outcomes:
Students describe, critically reflect upon and contextualize in an interdisciplinary way the role of the impact of faith and theology in the past and
today on various challenges in public life, i.e. in the political and economical spheres as well as in the spheres of public opinion formation.
Programme
The module will stretch over 13 weeks with a 3 hour meeting per week.
Themes that will be addressed include:
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Introduction, overview and Orientation
What does public theology mean?
Theology, Memory and Reconciliation
Confession and Forgiveness
Rehabilitation and Justice
Theology and Gender Equality
Theology and Globalization
Theology, Human Rights and Human Dignity
Theology, Democracy and Freedom of Religion
Evaluation and Conclusion
A detailed program for the module will be handed out on the first day of class.
Assessment: Details provided in class
20%
20%
60%
Class participation
Colloquium presentation
Research essay
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full Semester
Dr. Donald Katts
Room 1002, Faculty of Theology, 171 Dorp Street
Thursdays; 14:00 – 17:00
3 US credits; 6 ECTS credits
First Meeting:
Thursday, 25 July @ 14:00, Room 1006, Faculty of Theology, 171 Dorp Street (# 78 on campus map)
LSCE: Learning for Sustainable Community Engagement SA 2nd year level)
IPSU Course Code:
PLEASE NOTE:
12308 244
This course required students to apply and submit an application and essay for selection. The closing date was on
28 March/2 April, 2013. NO NEW APPLICANTS will be considered
About the LSCE Programme
The LSCE programme is located in the rural wine farming community of Lynedoch, at the local primary school. This school is situated in
Lynedoch Eco-village and housed within the Sustainability Institute learning centre. It serves children from 26 of the surrounding farms and the
townships of Kayamandi and Eersterivier. The majority of children who attend the school are from backgrounds of abject poverty and their lives
are often characterised by impaired bio-psycho-social well-being. The school community therefore provides a very good cross-section of the
kinds of difficulties that typify the development environment. It is thus an ideal learning and training site for aspirant community development
workers. It has the potential to equip students with a wide range of skills, needed in a variety of different contexts, outside of the LSCE
programme.
COURSE OUTCOMES
Upon completion of the LSCE course, students will have acquired the following:
 A basic understanding of the South African context and of their host community/organisation for the duration of the LSCE course;
 A basic understanding of sustainability and its significance within LSCE;
 A basic understanding of community interaction concepts, principals, processes and practices with special reference to the South African
context;
 The ability to compile a community/organizational profile and to conduct a needs assessment;
 The ability to address the needs of a community/organization using available resources and to identifying gaps that exist in this regard;
 The ability to identify their individual service role in relation to existing services and available resources;
 The basic skills required to engage in co-learning and capacity building;
 The ability to apply their theoretical knowledge in practice, in the contexts they will work in;
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
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The ability and skills to think analytically, critically and practically about their work, through class activities, observation, reflection,
supervision, planning and experience;
The ability and skills to work individually and as part of a team, so that the set goals are achieved;
The skills to develop a manual detailing the activities services they’ll be providing in their respective host-communities/ organizations, as
well as
Sensitivity for cultural diversity and respect for value systems that differ from one’s own.
CORE READINGS
 Community Development: Swannepoel and De Beer (20 Chapters of the textbook)
 Introduction: Community Service Learning and the South African Research agenda: Mabel Erasmus
 The ‘theoretical foundations’ of community service-learning: from taproots to rhizomes: Lesley Le Grange
 The Quest for Community: Robert Thorton and Mamphela Ramphele
 Ecological Models of human Development: Urie Bronfenbrenner
 Economics of sustainability: The Social Dimension: Timothy A. Wise
Orientation at Lynedoch Eco-Village. Transport will be provided
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Mr. Grant Demas
Lynedoch Sustainable Institute (Primary School) (Mondays & Fridays)
Mondays: 09:00 – 15:00 (practical)
AND
Fridays:
09:00 – 16:00 (theory)
9 US credits; 18 ECTS credits
First Meeting:
Monday, 22 July @ 09:00 – 16:00 and orientation, Lynedoch Sustainable Institute Primary School.
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E C O N O M I C AND M A N A G E M E N T C O U R S E S
Consumer Behaviour (SA 3th year level)
IPSU Course Code:
59625 344
You consume products every day. Why do you purchase these products? How does your individual and socio-cultural environment influence
your behaviour? How does the external environment impact on your behaviour? How do you make consumer decisions? How do marketers
know how to develop marketing strategy? How could knowledge of Consumer Behaviour be beneficial in marketing and strategic planning
strategy? All these questions will be explored in this module!
Consumer Behaviour is the study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of
products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society. After
completion of this module you will be able to:
 explain the nature and application of consumer behaviour and identify and discuss the tangent points between marketing strategy and
consumer behaviour
 explain, discuss and apply the external and internal influences on consumer behaviour as psychological explanations of consumers’
behaviour
 provide a description of the various market segments of the South African consumer
 explain and apply the consumer decision making process
 apply a holistic knowledge of the field of Consumer Behaviour on practical examples, projects, and/or case studies in such a way that
knowledge will be integrated, synthesised and analysed
Principles of adult learning, with an emphasis on experiential and problem based learning, will be applied. Other methods of instruction include
theoretical inputs, class discussions, practical exercises and discussions, case studies and guest speakers. As this module attempts to provide
an overview of the field of Consumer Behaviour, a large amount of work will be covered in a week. The lecturer will highlight the most important
theoretical content in class and fulfil the role of facilitator. Students will be responsible for their own learning to explore the fascinating
knowledge domain of Consumer Behaviour.
Prescribed textbook:
Schiffman, L.G. & Kanuk, L.L. (2010). Consumer Behavior (10th ed.) Engelwood Cliffs, New Jersey: Prentice-Hall.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Prof. Ronel du Preez
Room 1041, Industrial Psychology Building (#65 on the Campus map)
Thursdays: 9:00 – 12:00
3 US credits; 6 ECTS credits
First Meeting:
Thursday, 25 July @ 9:00 – 12:00 in Room 1041, Industrial Psychology Building (#65 on the Campus map)
Corporate Venturing (SA 3rd year level)
IPSU Course Code:
65226-344
Purpose of this module
Global continuous changes force established enterprises to re-examine their strategies and restructure their operations in meaningful ways.
The challenge for enterprises today is to create a competitive advantage within the knowledge economy. This can only be accomplished
through continuous innovation and the creation of new ideas and new markets. Over the last decade, there has been a growing interest in the
use of corporate entrepreneurship as a process for enterprises to enhance the innovative abilities of their employees, while increasing corporate
success through the creation of new products, services, processes and ventures.
Against this background the module in Corporate Entrepreneurship provides a framework for understanding the critical elements involved with
the corporate entrepreneurial revolution.
The goals of this module are to teach students to:
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examine the nature of entrepreneurship in established companies
formulate an entrepreneurial vision and direction for an established enterprise
develop an appreciation for an entrepreneurial environment within an enterprise
develop an entrepreneurial orientation and mindset for the future
draw up a short business plan (business case) to set up a corporate project
to act as “intrapreneurs”
Module outcomes:
Generic outcomes of the module:
After completion of the module students should be more able than previously to:
 Demonstrate responsibility when making decisions and when identifying and solving problems, based on critical and creative thought
 Demonstrate the ability to work effectively with others as member of a team
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Organise their activities in a responsible, effective and timely manner
Gather information effectively and responsibly (using reliable sources of information) and to analyse, organise and critically evaluate it
Communicate effectively using visual and/or language skills in spoken or written form
Utilise the business environment in a manner that demonstrates responsibility towards others
Demonstrate insight into the business world (i.e. that they will develop an appreciation of the environment in which businesses in South
Africa function, and understand that this in turn forms part of and contributes towards the global business environment)
 Realise the importance of the continuous development of life skills (in terms of exploring different learning strategies; participating in the
activities of local, national and global communities; developing cultural sensitivities; exploring educational and career opportunities)
Specific outcomes of the module:
Upon successful completion of the module, students will:
 develop an appreciation of the neccessity of corporate entrepreneurship within established companies and be able to examine the nature of
entrepreneurship in established companies
 be able to evaluate entrepreneurship as a variable behaviour component
 be able to distinguish between independant and corporate entrepreneurship
 formulate an entrepreneurial vision and strategy for an established enterprise
 be able to encourage creativity within existing enterprises
 develop an understanding for the obstacles to corporate entrepreneurship
 develop an appreciation for an entrepreneurial environment (structure, culture, human resources and control systems) within an enterprise
 be able to measure the level of corporate entrepreneurship within an existing enterprise
 develop an entrepreneurial orientation and mindset for the future
 draw up a short business plan (business case) to set up a corporate project
 to act as “intrapreneurs”
Text book:
Morris, M.H. & Kuratko, D.F., Covin, J.G. 2011. Corporate Innovation and Entrepreneurship. Third edition. Mason: Thompson South-Western.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Ms. Lelani Maree
to be confirmed
Tuesdays: 10:00 – 13:00
3 US credits; 6 ECTS credits
First Meeting:
First lecture on Tuesday, 23 July @ 10:00, venue to be confirmed
Financial Management (SA 3rd year level)
IPSU Course Code:
51047 – 345
Introduction to this Module
Corporate financial management can be described as the process of creating value in a business. This involves making the best decisions in
three main areas, namely capital budgeting, capital structure and working capital management (Els, 2010)
In this module, financial management and the various aspects thereof will be indicated with specific reference to the South African corporate
environment.
Specific Objectives of this Module
Students who successfully complete this module will have:
 in-depth theoretical and practical knowledge concerning financial management and related topics
 the ability to apply financial management in the business and investment industries
 the appropriate attitude to achieve effective decision-making with regard to financial management
Generic Objectives of this Module
Students who successfully complete this module should cover the following outcomes:
 Identify and solve problems in which responses display that responsible decisions, using critical and creative thinking, have been made
 Organise and manage oneself and one’s activities responsibly and effectively
 Collect, analyse, organise and critically evaluate information
 Communicate effectively using visual, mathematical and/or language skills in the modes of oral and/or written presentation
 Demonstrate an understanding of the world as a set of related systems by recognising that problem-solving contexts do not exist in
isolation
Text Book
Els, G.: Corporate Finance: a South African perspective. Cape Town, Oxford University Press. 2010
Determination of the Class Mark
The class mark is determined by the following components with the corresponding weights:
Test 1
35%
Test 2
35%
Homework assignments and class contributions
30%
Class Mark
100%
The results of all tests will be returned to the students.
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Please note that a class mark of at least 40 percent is required for admission to the examination.
Examination
The entire curriculum (Chapters 1-14) will be applicable for the examination.
Please note that an examination mark of at least 50 percent is required to pass the examination.
The final course mark is determined by the following components with the corresponding weights:
Class mark
Examination mark
Final Mark
40%
60%
100%
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Mrs. Nadia Mans-Kemp
Room 3018, Wilcocks Building, c/o Victoria and Reyneveld Streets
Thursdays, @ 14:00- 17:00
3 US credits; 6 ECTS credits
First meeting:
Thursday, 25 July @ 14:00 in Room 3018, Wilcocks Building, c/o Victoria and Reyneveld Streets
Human Resource Management (SA 3rd year level)
IPSU Course Code:
12352-344
Course objective, content and process
The course deals with the effective management of the people function in organizations, with the purpose of achieving maximum organizational
performance as well as individual employee motivation and satisfaction. Modules cover the PROCUREMENT of a suitably qualified workforce,
the DEVELOPMENT of the skills necessary for effective job performance, the adequate and equitable COMPENSATION of employees for their
contribution to the organization, the reconciliation and reasonable INTEGRATION of employee, organization and societal interests,
MAINTAINING a willing and able workforce, and finally SEPARATING the employee from the organization through a variety of severance
methods.
Course material blends theory with practical applications with a view to enhancing both relevant knowledge and functional skills to empower
students in the contemporary South African and global workplace.
The prescribed text is:
Grobler, Warnich, Carrell, Elbert & Hatfield: Human Resource Management in South Africa 4th edition published by Cengage.
The learning process is integrated, practical and participative, designed to develop both a conceptual understanding of the nature and import of
related constructs, activities or processes and how they fit into the larger whole of human and workplace dynamics, as well as competence in
usable tools to enhance occupational functioning.
Evaluation of learning
Assessments will determine competence in understanding, applying and evaluating HRM practices, and will be based on specific learning
outcomes provided at the outset of each learning module.
Components of HRM:
 The individual
 The job
 The organization
 The environment
HRM Functions:
 Procurement
o Job design
o Job analysis
o Human resource planning
o Recruitment
o Selection
o Orientation
 Development
o Training
o
o

o
o
o
o

o

o
o
o

o
Career management
Performance appraisal
Compensation
Job evaluation
Pay systems
Executive compensation
Employee benefits and services
Integration
Labour relations
Maintenance
Motivation
Leadership
Health and safety
Separation
Separation process
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Ms. Michèle Boonzaier
Room 4008, Food Science Building
Mondays: 09:00 – 12:00
3 US credits; 6 ECTS credits
First Meeting:
Monday 22 July @ 09:00 in Room, 4008, Food Science Building #44 on campus map
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International Brand Communication (SA 3rd year level)
IPSU Course Code:
12728-344
Why a module in marketing communication?
“You can fool all the people all the time if the advertising is right and the budget is big enough.”
Joseph E. Levine
Is this statement really true? How much advertising and communication with customers is enough? Are traditional methods of communication
still applicable to today’s consumers? Shouldn’t firms rather focus on newer forms of communication, such as the Internet?
These are some of the questions that are often asked in the global marketing communication industry. There is little doubt that a revolution is
taking place in marketing communications and its role within the marketing mix. This module aims to provide insight into the challenges that
communication managers are faced with when integrated marketing communication (IMC) strategies are developed and managed. The module
will provide perspectives on the nature of IMC, and specific emphasis will be placed on the influence of technology and the way in which
technological advancements have changed the media landscape.
Assessment
Evaluation
Group assignment
Individual assignments
Peer assessment
Test
Weight
25%
10%
5%
60%
Note that all of the above assessments are compulsory to all students. If you do not comply with all of the components as indicated above, you
will not be allowed to write the examination. The semester mark and examination mark will be weighted in the ratio 50:50 to determine the final
mark.
Topics covered
It is expected that students come prepared to all lectures. The module will be presented in such a manner that class participation is
encouraged. Throughout the module each student will have the opportunity to do at least one formal presentation.
Week
1.
2.
3.
Date
23 July
30 July
6 Aug
Chapter
1
2
3
4.
13 Aug
5.
20 Aug
5
6
7
6.
27 Aug
7.
8.
9.
10.
11.
12.
13
Topic
Informal introduction
Introduction to IMC
The role of IMC in the marketing process
Organising for advertising and promotion: the role of ad agencies and other marketing
communication organisations
The communication process
Source, message, and channel factors
Establishing objectives and budgeting for the promotional program
Creative strategy: planning and development
8
9
10
-
Creative strategy: implementation and evaluation
Media planning and strategy
3 Sept
Test
Recess – 7 – 15 Sept
17 Sept
Group discussion session
24 Sept
Public Holiday (Heritage Day)
1 Oct
11
Evaluation of media; Television and radio
12
Evaluation of print media
8 Oct
13
Support media
14
Direct Marketing
15 Oct
15
The internet and interactive media
16
Sales promotion
22 Oct
17
Public relations, publicity and corporate advertising
18
Measuring the effectiveness of the promotional program
Exam
The final exam will be written on the 29 of October 2013 at 14:00. The venue will be announced at a later stage.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Dr. Edwin Theron
Room 1053, Van der Sterr Building
Tuesdays: 14:00 – 17:00
3 US credits; 6 ECTS credits
First Meeting:
Tuesday, 23 July @ 14:00; Room 1053, Van der Sterr Building (#57 on Campus map)
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International Marketing (SA 3rd year level)
IPSU Course Code:
59595 -344
Module Objectives and Content
“International marketing is important because the world has become globalized. Increasingly we are all living up to the claim of the Greek
philosopher Socrates, who stated, “I am a citizen, not of Athens or Greece, but of the world.” International marketing takes place all around us
every day, has major effects on our lives, and offers new opportunities and challenges” (Czinkota and Ronkainen, 2010). “Managers around the
globe are recognising the increasing necessity for their companies and organisations to develop the skills, aptitudes and knowledge to compete
effectively in international markets. The need for managers to develop the skills to respond to these pressures affects companies of all sizes.”
(Doole and Lowe, 2008)
The main objective of this module is to develop students’ knowledge and understanding of the dynamic global marketing environment that
organisations operate in today, and to equip them with marketing skills and techniques, which can be applied to markets beyond the domestic
market.
The module is therefore a systematic treatment of marketing on a global scale and will focus on five key areas:
 An introduction to global marketing
 An analysis of the global marketing environment
 An investigation into the approach of global markets
 An analysis of the global marketing mix
 Strategy and leadership in the 21st century
Prescribed text
K. Keegan, W.J. and Green, M.C. 2013. Global Marketing. Seventh Edition. Essex: Pearson. New Jersey : Prentice Hall.
Additional articles and notes will be handed out during class sessions
Module Methodology
In this course strong emphasis will be placed on class participation and presentations by students. The onus rests upon each student to be
prepared for every class in order to be able to fully discuss the specific topic. Students are required to attend all classes. Should a student not
be able to attend a specific class session, the lecturer must be notified in writing.
Evaluation Criteria
Students will be evaluated in terms of thoroughness of preparation and presentation of material for discussion, contribution to assignments and
class activities, as well as knowledge and insight revealed in tests and examinations. In order to qualify for the final examination students have
to obtain a satisfactory class mark. The class mark will be constituted as follows:
Official Class Test
Group assignment
50%
25%
Class participation
Individual assignments
Total
10%
15%
100%
The final performance mark will be calculated as follows:
Class mark
Examination mark
Total
50%
50%
100%
Please note that the prerequisite for passing this module is a minimum final mark of 50%.
Projects and assignments
Theoretical sessions will be supplemented by projects, individual assignments, case studies and guest speakers, where possible.
Full details will be provided during class sessions.
Provisional Outline
Session
Date
1
2
3
22/07
29/07
05/08
4
12/08
5
6
7
19/08
26/08
02/09
8
9
16/09
23/09
Topic
Informal welcome to the module
Welcome and introduction
Introduction to Global Marketing
The Global Economic Environment
Social and Cultural Environments
Political, Legal and Regulatory Environments
Information Systems and Market Research
Segmentation, Targeting and Positioning
Importing, Exporting and Sourcing
Global Market Entry Strategies
Brand and Product Decisions
Pricing Decisions
Study Base
Keegan & Green 1
Keegan & Green 2
Keegan & Green 4
Keegan & Green 5
Keegan & Green 6
Keegan & Green 7
Keegan & Green 8
Keegan & Green 9
Keegan & Green 10
Keegan & Green 11
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10
11
30/09
07/10
12
14/10
13
21/10
Marketing Channels
TEST (provisional date)
Marketing Communications I
Marketing Communications II
The Digital Revolution
Strategic Elements of Competitive Advantage
Leadership, Organization and CSR
General discussion
Keegan & Green 12
Keegan & Green 13
Keegan & Green 14
Keegan & Green 15
Keegan & Green 16
Keegan & Green 17
The date of the final examination will be decided in class.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Dr. Chris Pentz
Room 3005, Natural Sciences building, (#67 on the campus map)
Mondays, 14:00 – 17:00
3 US credits; 6 ECTS credits
First Meeting:
Monday, 22nd July @ 14:00; Room 3005, Natural Sciences building, (#67 on the campus map)
Managing Innovation and Exploiting Breakthrough Ideas (SA 3rd year level)
IPSU Course Code:
12727 - 344
Module Background
This advanced, interdisciplinary module is designed to give students a sense of why building a rich understanding of innovation is both exciting
and critical to modern managerial practice. The module aims to provide students with the necessary tools to successfully exploit new ideas and
to manage innovation. The module not only focuses on innovation in large, established organisations but also focuses on small entrepreneurial
firms founded to exploit a breakthrough idea.
Objectives of the Model
Technology and innovation pervades everything that we do and cuts across disciplinary boundaries. Managing innovation and exploiting
breakthrough ideas aims to equip students with the knowledge to appreciate the importance of creativity and innovation to modern managerial
practice. The course is designed with a twofold purpose in mind: (1) to provide learners with a deeper understanding of innovation theory and;
(2) to enable students to practically relate how innovation develops over time from an idea to successful outcome (i.e. new product, service or
process).
Module Outcomes
Upon successful completion of the module, students will:
 appreciate the complex nature of the management of innovation within organisations
 have an understanding of the relevance of innovation in practice
 be able to explain the meaning and nature of innovation management
 understand the various types and models of innovation
 have an understanding of innovation as a core business process
 have a basic understanding of the underlying principles and themes related to open innovation
 be able to explain how innovation can be managed strategically
 be able to explain the components organisations have to manage to achieve success in innovation
 be able to evaluate the strategic managerial processes and organisational systems that facilitate innovation and affect the innovation outcome
 be able to debate the issues involved in defining and implementing an innovation strategy
 be able to point out sources of ideas and innovation
 understand the role of an organisation’s knowledge base in determining innovative capability
 recognise a variety of different innovation strategies
 understand how collaboration and networks are organised for innovation
 be able to debate the various factors that influence decision-making in innovation and the selection of innovation processes/projects
 be able to explain why discontinuous new products present a different challenge
 be able to develop an innovation plan
 thoroughly understand the basic principles underlying the management of new product development (NPD) and NPD processes
 be able to explain the factors that affect the commercialisation and adoption of highly innovative and complex products
 be able to explain the dilemma facing all organisations concerning the need for creativity and stability
 understand the dynamics involved in exploiting new ventures
 understand the basic dynamics of internal corporate venturing
 be able to debate the benefits derived from innovation and suggest how these benefits can be captured
 be able to suggest various means of capturing learning and measuring innovation
 be able to examine the different forms of protection (for intellectual property) available to an organisation’s.
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Module Programme
Textbook
Chapter
Week
1.
2
1
3.
2
4.
3
5.
4
6.
5
7.
6
RECESS 7 – 15 September
8.
7
9.
10.
8
11.
9
12.
10
13.
11 & 12
14.
-
Study Units / Activities
Orientation and Course Preview
The Importance of Innovation & Overview of the Innovation”
Innovation as a core business process
Building the innovative organisation
Developing an innovation strategy
Sources of innovation
Innovation networks
Decision making under uncertainty (selecting projects, managing risk and building a portfolio)
Semester Test
Building the innovation case (developing the innovation plan)
Creating new products and services
Exploiting new ventures
The benefits of innovation and measuring innovation (Written Component of Practical Project Due)
Practical Project Presentations (15 minutes per group)
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Mr. Awie Vlok
Sasol Art Museum, Seminar Room, Reyneveld Street
Mondays, 10:00 – 13:00
3 US credits; 6 ECTS credits
First Meeting:
Monday, 22 July @ 10:00; Sasol Art Museum Seminar room, Reyneved Street
Portfolio Management (SA 3rd year level)
IPSU Course Code:
11144 - 344
Background and aim of the module
This module has been compiled in such a manner that it provides to the student, within the timeframe of one semester, an overview of the
nature and scope of Portfolio Management as a subject and its application in practice. It also covers a substantial number of the learning
outcomes of the CFA Curriculum level I through III as specified by the CFA Institute (www.cfainstitute.org).
The major topics that will be covered in this module are as follows:
 Basic Theory of Portfolio Management
 Asset Pricing and Multifactor Models
 Portfolio Management for:
o Individual Investors
o Institutional Investors
 Asset Allocation
 Equity Portfolio Management
 Risk Management
 Monitoring, Rebalancing and Execution
 Evaluation and Attribution of portfolio decisions
Learning outcomes
This course is structured in such a way that, at the end of the course, you should have achieved the majority of the learning outcomes of the
CFA curriculum, level I through III regarding Portfolio Management. The learning objective statements can be viewed at
http://www.cfainstitute.org/cfaprog/resources/studysessions.html
Prescribed material:
Notes:
A number of chapters from the following textbook:
Reilly, F.K. & Brown, K.C. 2006. Investment Analysis and Portfolio Management, 8th ed. Thomson South-Western. (Referred to as RB in the
course content and planning section)
Text Book
Maginnn, John L., Tuttle, Donald L., Pinto, Jerald E. and McLeavey, Dennis W. 2007. Managing Investment Portfolios – a Dynamic Process, 3rd
ed. John Wiley & Sons, Inc.
(Referred to as MIP in the course content and planning section)
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WEEK
CHAPTER
1
TOPIC/ACTION
ORIENTATION
RB7
RB8
An Introduction to Portfolio Management
An Introduction to Asset Pricing Models
RB9
Multifactor Models
MIP1
The Portfolio Management Process and IPS
4
MIP2
Managing Individual Investor Portfolios
5
MIP2
Managing Individual Investor Portfolios (continued)
6
MIP3
Managing Institutional Investor Portfolios
2
3
7
OFFICIAL TEST
MIP3
Managing Institutional Investor Portfolios (continued)
MIP4
Capital Market Expectations
9
MIP5
Asset Allocation
10
MIP7
MIP9
Equity Portfolio Management
Risk Management
11
MIP10
MIP11
Execution of Portfolio Decisions
Monitoring and Rebalancing
12
MIP11
MIP12
Monitoring and Rebalancing
Evaluating Portfolio Performance
8
13
Exam
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Mr. Stephan Venter
Room 1030, Natural Sciences Building
Wednesdays, 13:00 – 16:00
3 US credits; 6 ECTS credits
First Meeting:
Wednesday, 24 July @ 13:00 Room 1030, Natural Sciences Building (#67 Anneks)
Strategic Management (SA 3rd year level)
IPSU Course Code
59587 - 345
General Objective of the Module
From a theoretical perspective the discipline of strategic management is concerned with explaining variations in performance, within and
between organisations. Why are some organisations more successful than other organisations at certain activities? From a practical perspective
it can be said that strategy is about making choices or setting parameters. These choices include: who will be the organisation’s targeted
customers; what products or services will the organisation offer these chosen customers and; how or what activities will the organisation perform
to achieve all this1.
The course will assist learners in developing a thorough understanding of the practical and theoretical aspects related to crafting, aligning and
executing business strategies. The course is therefore designed with a twofold purpose in mind: (1) to provide learners with a deeper
understanding of strategic management theory and; (2) to improve the practical skills of learners in the formulation and implementation of
strategy.
Specific Module Outcomes
Upon successful completion of the module, learners will:
 develop their capacity to think strategically about a company, its present business position, and how it can gain sustainable competitive
advantage
 illustrate an understanding of the importance of strategic management
 be able to identify the core concepts of the strategic management process
 be able to write a vision statement and objectives for an organisation
 be able to explain the key elements of strategic alignment
 be able to interpret strategy and make strategic decisions in emerging and other economies
 be able to evaluate and strategically analyse the external environment of an organisation
 be able to evaluate and strategically analyse the internal environment of an organisation (i.e. company resources and competitive position)
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 have built their skills in conducting strategic analysis in a variety of industries and competitive situations and, especially, have a stronger
understanding of the competitive challenges of a global market environment
 identify and distinguish between the five generic competitive strategies that a company can follow, and
 illustrate an understanding of factors related to corporate governance, ethics and corporate social responsibility and the importance of these
practices in conducting a company’s business
 be acquainted with the managerial tasks associated with implementing and executing company strategies, for example
o be able to suggest how enterprise performance can be managed
o be able to explain how strategy can be tailored to fit specific industry and company situations
o be able to suggest how a company can ensure good strategy execution and strategic alignment
o explain the role of leadership, culture and teamwork in strategy.
Study Material
The prescribed textbook for the module is.
Hough, J., Thompson Jr, A.A., Strickland, A.J. & Gamble, J.E. 2011. Crafting and Executing Strategy. Creating sustainable high performance in
South Africa: Texts, Readings and Cases. 2nd South African Edition. South Africa: McGraw-Hill.
(Available at Van Schaik Bookstore – Neelsie)
It is recommended that you keep all case studies, articles and class handouts in a file as these are fully examinable.
Note:
It is impossible to discuss all the relevant and prescribed study material during class. The responsibility to keep up to date with
relevant trends and the prescribed study material (even if not explicitly discussed in class) rests with the student. The class exercises, practical
project, test and exam will not only test your textbook knowledge, but also your observation and insight of the manifestation of the study material
in practice.
The student’s class mark is made up of the following assessments that will be undertaken through the duration of this course:
Type of assessment
Date
Time
Duration
Weight
Class Participation
(Discussion questions)
Every week
(except week 1)
Test on lecturers/text materials (Semester test)
Tbc
10:00 (during class)
3 hours
40%
Written Case Analysis Assignment
Tbc
Before Class
Commences
See Class Handout: “How to
prepare and Present a Case
Analysis-
25%
Student seminars
Assigned date
During class
10%
During Class
25%
Class Mark (CM)
100%
The class mark (CM) and the exam mark (EM) together determine the final performance mark (PM) in the following ratio:
CM + EM = PM; 50 + 50 = 100
Admission to exam: To be admitted to the examination a class mark (CM) of 40 % is required.
In order to pass the module, students must obtain a performance mark (PM) of 50 %.
NB! Students who do not hand in the written case assignment and/or do not attend all lectures will not be admitted to the exam.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
First Meeting:
Full semester
Ms. Chanel Venter
Room 3018, Wilcocks Building
Wednesdays, 10:00 – 13:00
3 US credits; 6 ECTS credits
Wednesday, 24 July , Room 3018, Wilcocks Building @ 10:00
Principles of Economics with a South African Focus (SA 1st year level)
IPSU Course Code:
12084 - 145
Introduction to this Module
This course provides students with a thorough background of the functioning of an economy in order to understand the economic environment in
which household and business decisions are made. The focus will be on the following and related topics: the basic economic problem of
relative scarcity; sectors, markets and flows in an economy; the measurement of economic performance; analysis of demand, supply and price
determination; theory of production and cost; market structure and concentration; the foreign sector; market failures and government
intervention; macro economic issues, such as unemployment, economic growth and development. The economic theory and principles will be
practically applied to the South African and international context throughout.
Module Outcomes:
 Insight into the economic problem of relative scarcity and its implications;
 A thorough understanding of the functioning of markets and of government intervention in markets; of the determinants of economic activity,
of the role of international trade and the determination of exchange rates;
 An understanding of the relationships between domestic and foreign economies and markets, given the challenges of globalization;
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2013 2 IPSU Booklet 25 Jun 13/ael
 The ability to interpret forecasts of domestic and international economic and financial indicators in the evaluation of marketing and
investment alternatives;
 The ability to relate economic indicators to the performance of firms and industries and to use the relevant information to interpret business
results.
Prescribed text: Mohr, P., Fourie, L. and Associates. 2008. Economics for South African students. Fourth Edition. Van Schaik.
Additional selected readings will be provided throughout the course.
Assessment:
COMPONENT
CLASS TEST 1
CLASS TEST 2
ASSIGNMENTS
ESSAY
EXAMINATION
RELATIVE WEIGHT
10
15
10
15
50
DATES
To be determined
Examination:
 A class mark of at least 40 percent is required for admission to the examination.
 An examination mark of at least 50 percent is required to pass.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Second semester
Mrs. Betsy Stoltz
Seminar Room Sasol Art Museum
Wednesdays, 10:00 – 13:00
3 US credits; 6 ECTS credits
First meeting:
Wednesday, 24 July, @ 10:00, Venue, Seminar Room, Sasol Art Museum, Reneveld Street. #20 on campus map.
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HONOURS C O U R S E S
Only Pre-approved students will be allowed to follow these courses
Corporate Venturing (Honours level)
IPSU Course Code:
65226-722
Corporate venturing accounts for 6% to 10% of global venture capital. During the dot-com peak of 1999–00 corporate venturing
experienced much higher investments, often more motivated by irrational exuberance than thoughtful strategy.
These views expressed by Pearce & Haemmig (2012) suggest that corporate venturing is an important endeavour in innovative value creation
that should be based on thoughtful strategic consideration of the foundational elements of corporate entrepreneurship (CE).Global continuous
changes force established enterprises to re-examine their strategies and restructure their operations to create a competitive advantage within
the knowledge economy. This can be accomplished through continuous innovation and the creation of new ideas and new markets
This module provides a framework for understanding the critical elements involved with the corporate entrepreneurial revolution. The module
provides the student with a broad reference base for considering and using corporate venturing in firms or as entrepreneur who would like to
consider corporate venturing.
The outcome of this module is to provide the student with a comprehensive grasp of the corporate venturing process. This process involves
the establishment and development of new corporate ventures in the context of the existing corporate environment. Students develop an
understanding of how to establish and develop new corporate ventures in the context of the existing corporate environment. This process
involves idea-generation, planning and development of strategies and business models for corporate ventures. The main themes will include
corporate entrepreneurship, the role of corporate venturing, the issues involved in setting up and implementing a new venture, monitoring
venture performance, gathering and leveraging resources as well as the leadership skills associated with success.
The module focuses on:





The corporate environment in which corporate entrepreneurship and venturing takes place
Business models and strategies in setting up a venture, marketing and financing the venture and evaluating venture performance
Monitoring venture performance, managing growth and sustaining organisations through corporate entrepreneurship
Understanding the basics of entrepreneurial resource acquisition and finance
Understanding and appreciating the leadership skills needed to successfully plan and launch a venture within an established organisation.
Text Book:
Morris, M.H. & Kuratko, D.F., Covin, J.G. 2011. Corporate Innovation & Entrepreneurship. Third edition. Mason: Thompson
South Western: Fort Worth.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Mr. Awie Vlok
Seminar Room, Sasol Art Museum
Mondays, 14:00 – 17:00
4.5 US credits; 9 ECTS credits; 18 SA credits
First Meeting:
Monday, 22 July @ 14:00 Seminar Room, Sasol Art Museum, Reyneveld Street
International Business (Honours level)
IPSU Course Code:
59609-744
Why a module in international business?
Up to quite recently an apple was something that grew on a tree and that our mothers forced us to eat since fresh fruit is good for us. And of
course, sayings such as 'an apple a day keeps the doctor away’ did not really help us to think differently about apples.
And then came Steve Jobs, Ronald Wayne and Steve Wozniak and they created the Apple brand. And suddenly customers in the US started to
rethink their views on apples. Of course the rest of the world followed suit, and suddenly an apple is not necessarily something that grows on a
tree anymore. The word ‘apple’ has developed a completely new meaning. It is therefore not surprising to learn that, of the first 100 Google
images that appear under the ’apple’ search term, 71 refer to Apple as a brand, while 29 refer to the type of apple that our mothers taught us
about.
Considering the Apple example, there could be little doubt that globalisation is here to stay. As the world becomes a smaller place, companies
need to reconsider their current business practices in order to cater for unique customers in unique locations under unique circumstances. And
this is what this module is all about: Doing business in a global environment.
The contents of this module
This course is structured to provide a comprehensive and integrated understanding of the international business environment. The focus will
therefore be on an analysis of the challenges (such as cultural, economic, operational, technological, financial and legal) that this complex
environment poses for businesses engaged in cross-border activities.Throughout the module the concepts and processes of global trade will not
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only be introduced, but also critically evaluated. Specific topics that will be covered are, amongst others, formal and informal institutions involved
in international business, corporate social responsibility, foreign entry strategies, competitive dynamics and building global strategies.
A detailed module framework will be made available during the first lecture.
Duration:
Lecturer:
Venue:
Lectures:
Credits:
Full semester
Dr Edwin Theron
Room 2021, Rek&Stat building, #58 on campus map
Mondays, @ 10:00 – 13:00
4.5 US credits; 9 ECTS credits; 18 SA credits
First Meeting:
Monday, 23 July, Room 2021 @ 11:00 Rek&Stat building, (time ONLY for First Meeting) #58 on campus map
Marketing Communication (Honours level)
IPSU Course Code:
62138 - 744
Module Purpose and Approach
Marketing communications (MARCOMS) is a dynamic field of study that exists in a mutually influential relationship with its surrounding
environment – MARCOMS shape the world and the world shapes MARCOMS. Whether it is Barack Obama’s iconic presidential campaigns,
communication platforms such as South Africa’s MXIT, or amazing integrated campaigns such as Carling Black label Be the Coach –
somewhere, somehow MARCOMS touches all of our lives.
In this module MARCOMS is studied from a brand management perspective. The overall purpose of the module is thus to develop a thorough
comprehension of the role and influence of MARCOMS when building, maintaining and leveraging for-profit, non-profit and personal brands.
A comprehensive understanding of MARCOMS will be enabled through the investigation of: extant literature and research about key topics;
contemporary issues in the field; recent trends and developments in, amongst others, the area of digital technologies; and relevant case studies.
After completing the module, students will be able to develop detailed strategic MARCOMS plans to guide the implementation and evaluation of
meaningful campaigns that resonate with target audiences.
Throughout the module, emphasis will be placed on:
 Emerging and developed markets
 Online and offline contexts
 For-profit and non-profit organisations
 Strategy development and implementation
Students will develop an understanding of MARCOMS by studying it from a scientific, strategic and tactical point of view. In this module, student
knowledge about extant theory and research and their practical skills will be assessed through formal examinations, campaign development,
case study analysis, class participation and topical presentations.
Module Study Materia
Students do not have to buy text books for this module. Readers and other material will be provided at a cost that is lower than the cost of text
books.
The specific outcomes of the module are that upon completion of the module, students should be able to:

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

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
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Understand communication theory and how it applies to the development and evaluation of successful MARCOMS campaigns.
Comprehend the role and application of MARCOMS in various contexts (e.g. China vs South Africa, for-profit vs non-profit, offline vs online,
politics vs entertainment, products vs services, etc.) and amongst various target audiences (e.g. adults vs children, wealthy vs poor
consumers, non-profit donors/volunteers vs beneficiaries, etc.).
Assess the status quo of an organisation’s MARCOMS efforts and needs.
Analyse current MARCOMS efforts, case studies and scientific publications to identify the key insights embedded within.
Generate excellent, feasible MARCOMS ideas.
Develop insightful, strategic, ingetrated MARCOMS campaigns and measures for assessing campaign effectiveness.
Leverage the value of existing brands through MARCOMS.
The generic outcomes of this module are that upon completion of the module students should be able to:
1. Formulate thorough and clear arguments.
2. Write in a concise manner with a systematic flow.
3. Compile documents that represent a good combination of scientific knowledge and practical, creative ideas.
4. Present their ideas in a manner that informs and entertains, whilst remaining professional.
5. Present their ideas in formats that are neat, professional and without error.
Duration:
Full semester
Lecturer:
Ms. Debbie Human
Venue:
To be confirmed
Lectures:
Tuesdays, 10:00 – 13:00
Credits:
4.5 US credits; 9 ECTS credits; 18 SA credits
First Meeting:
Tuesday, 23 July , Room , @ 10:00, tbc
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Grade Point Comparison
SA
90+
80+
78/79
77
76
75
74
73
72
71
70
69
68
67
66
65
64
63
62
61
60
59
58
57
56
55
54
53
52
51
50
49
USA
GP
4
4
3.9
3.8
3.7
3.6
3.5
3.4
3.3
3.2
3.1
3.0
2.9
2.8
2.7
2.6
2.5
2.4
2.3
2.2
2.1
2.0
1.9
1.8
1.7
1.6
1.5
1.4
1.3
1.2
1.1
F
USA
Grade
A+
AAAAAB+
B+
B+
B
B
B
B
BBBC+
C+
C+
C
C
C
C
CCCD
D
D
D
D
F
The Nether-lands
German
UK
1.0
1
1
1
1
1
2.1
2.1
2.1
2.1
2.1
2.1
2.1
2.2
2.2
2.2
2.2
2.2
2.2
3
3
3
3
3
3
3
3
3
3
3
3
F
10
1.3
1.7
2.0
2.3
2.7
3.0
3.3
3.7
4.0
5.0
8.0
7.75
7.0
6.75
6.0
F
Some important facts about the South African grading system
One of the major cross cultural difficulties experienced by foreign students when attending a Study Abroad program in South Africa is the issue
of allocating grades.
American students in particular find the system of grading papers and tests contrary to what they are use to back home. By trying to explain the
difference between the two systems, we are not saying that the one is right and the other wrong or that one is superior to the other. It is simply
a different way of evaluating and it needs to be interpreted in a different way. It can never be assumed that the same grade has the same
meaning or value in both the systems.
Let's begin at the bottom and work our way up: At the University of Stellenbosch and most other South African universities, a grade below 50%
(D) is a fail. Any grade between 50% to 55% (D) and 56% to 59% (C-) is considered an average grade.
Above 60% (C+) to 65% (B-) is generally accepted as an above average grade.
If a student receives a grade of 70% (B+), it is classified as a very good grade and 75% (A) and higher is Cum Laude and is regarded as top of
the class. Not many students are awarded an A or A+.
Post Graduate & International Office 2013
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