Greater emphasis on ‘Trading Standards Approved’
At the scheme operators conference in May there was unanimous agreement
that we needed to place greater emphasis on the fact that BWC members are
‘Trading Standards Approved’. This is our unique selling point as a scheme
and separates BWC from other schemes and we believe it gives our members
a significant competitive advantage over other businesses
A complete rebranding would be costly and impractical at present so we are
now proposing members should be allowed to use the following graphic
We expect this design to be signed off very soon but if you have any
comments then please let us know at [email protected]
*Please note this is a draft and should not be used under any
circumstances by members until you receive further confirmation from
us. Once the design is approved we will provide stickers (van and
window) and electronic copies for your use.