Rhetorical Appeals Menu
DUE: By the end of class on Wednesday, January 28th
Side Dishes (Choose 2)
1. Select one of the debate videos that I listed on my webpage. Identify an example of ethos, pathos, and logos
from the debate. Next, identify each side’s best and worst piece of evidence. Finally, explain which side had
the most convincing argument. You must cite specific evidence from BOTH sides. This should be in a
paragraph form.
2. Find an example of an advertisement for each rhetorical appeal (logos, ethos, and pathos). I have a few
magazines. Explain why you think the company chose to use this appeal and if you think was an effective
choice.
3. Create an ad campaign a real or imaged product. Create three print ads. Each ad should focus on one
specific appeal (logos, ethos, and pathos). Explain why you chose to use this appeal and why you believe
this is an effective choice. Your ad should be neat, creative, and attractive.
4. Read the articles entitled “Should We Keep the Penny?” Write a letter to the newspaper expressing your
support or opposition for keeping the penny. You must include two rhetorical appeals and at least one
quote from BOTH of the articles. Highlight and label your rhetorical appeals.
Main Dish (Select 1 Speech)
Select one of the following speeches and complete the following on your own paper:
● Complete a SOAPStone Paragraph using the template on pg. 12 in your notebook.
● Identify an example of each rhetorical appeal ethos, pathos, or logos.
● Is the speech effective? Why or why not? Use textual evidence to support your idea.
“We shall Storm the Beaches” by Winston Churchill* Extra Credit
http://www.winstonchurchill.org/resources/speeches/1940-the-finest-hour/we-shall-fight-on-the-beaches
“Gettysburg Address” by Abraham Lincoln
http://www.abrahamlincolnonline.org/lincoln/speeches/gettysburg.htm
“Surrender Speech” by Chief Joseph
http://www2.gsu.edu/~eslmlm/chiefjoseph.html
Desert (Bonus you may choose only one).
1. Complete an additional main dish.
2. Complete an additional side dish.
3. Create a comic strip that explains the definition of each rhetorical appeal (pathos, logos, and ethos). It must
be at least six panels. Each panel must have an illustration. The speech bubbles need to explain the
definition of each term. You are not just writing down the definition. You are teaching. Imagine that an alien
has come down to Earth. They are unfamiliar with the terms ethos, logos, and pathos. How would you
effectively communicate the meaning of the word w/ definitions and examples? I have an example if you
would like to see it.
Rubric
25
Side Dish
Main Dish
Dessert
Thoroughly
completes all
aspects of the
assignment.
Includes specific
details from text,
accurate and
sophisticated use of
rhetorical appeals,
and thoroughly
explains the effect
of the rhetorical
appeals.
Thoroughly
completes all
aspects of the
assignment.
Includes specific
details from text,
shows in depth
understanding of the
speaker’s purpose,
and understands the
effect of the
rhetorical appeals.
Task is completed
correctly
15
10
Completes all
aspects of the
assignment.
Includes details
from text, uses
rhetorical appeals,
and explains the
effect of the
rhetorical appeals.
20
Missing aspects of
the assignment.
Includes minimal
details from text,
incorrectly uses
rhetorical appeals,
and attempts to
explain the effect of
the rhetorical
appeals.
Missing aspects of
the assignment.
Includes no details
from text,
incorrectly uses
rhetorical appeals,
and does not explain
the effect of the
rhetorical appeals.
Missing
0
Completes all
aspects of the
assignment.
Includes details
from text, shows
understanding of the
speaker’s purpose,
and understands the
some effect of the
rhetorical appeals.
Missing aspects of
the assignment.
Includes minimal
details from text,
shows minimal
understanding of the
speaker’s purpose,
and understands the
basic effect of the
rhetorical appeals.
Surface level
Missing aspects of
the assignment.
Includes no details
from text, shows
minimal
understanding of the
speaker’s purpose,
and understands the
basic effect of the
rhetorical appeals.
Surface level
Missing