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MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Nastasha - 2013/01/23 17:56
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Hey guys,
I would like to create a study group. We can discuss and compare answers and share notes etc.
please advise if you would like to join.
Take care and chat soon!
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Luv2flood - 2013/02/03 01:26
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Hi Natasha. I'm also doing MNM2044 this semester. Did you purchase the latest edition of the textbook?
The lecturer only recently put up the new study guide on MyUnisa. :/ How are you progressing with the
assignment?
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by rorina - 2013/02/04 20:32
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want to join
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by kribza - 2013/02/04 21:33
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Hi guys I've got a supp for this module! Please I'd also like to join the group!
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Nthabiseng1 - 2013/02/04 23:40
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Hi
Im also doing MNM2044 and would like to be part of your group
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by kribza - 2013/02/06 04:13
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Guys I'm supp and what I saw is past papers are extremely helpful when cuming to this module! If
maybe we were to get past papers and answer them well trust me, we will pass!
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by rorina - 2013/02/06 22:56
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want to join
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Suanne - 2013/02/06 23:07
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Hi Guys
I am doing this module and would love to join
Thank u
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by pngewu - 2013/02/08 20:18
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I have the book if anyone wants
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Nastasha - 2013/02/11 18:23
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Does anybody want to compare assignment 1?
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Re: MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Talent - 2013/02/11 19:48
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Yes i would like to join
regards
Talent
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by kribza - 2013/02/11 19:51
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Hi guys does any1 have notes 4 MNM2044? If you do please email them to me [email protected].
Thanks and God bless (I'm having issues downloading the notes here on studynotes dnt knw y)
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Talent - 2013/02/11 19:51
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Hi there
Seeing that you are supplementing please help me with notes
Talent
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Nastasha - 2013/02/26 19:44
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Hey guys,
Can we start comparing assignment 1 answers please?
Thank
Nastasha
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Re:MNM2044-Industrial Marketing Management Sem1- 2
Posted by jyoti.ramparsadh - 2013/03/05 04:09
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hi, i would also like to compare assignment answers,tx
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Nastasha - 2013/03/05 17:59
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Hey guys,
Have you all completed your assignment 1?
This group is quiet slow...
Nastasha
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by H3RM@N - 2013/03/09 08:15
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MNM2044 Ass 1 S1 2013
1.3
2.2
3.4
4.2
5.5
6.3
7.2
8.4
9.2
10.5
Compare anyone?
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by inchristow - 2013/03/12 19:52
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Mine is as follows
1.3
2.1
3.4
4.2
5.5
6.3
7.1
8.4
9.4
10.5
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Nastasha - 2013/03/12 22:50
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Hey guys,
Sorry but I can't compare my answers because I already submitted them - i don't leave things till the last
minute. If you wanna compare, please mail me at least 2 days BEFORE submission date. I had an
experience with UNISA before when I decided to wait till the due date and then their servers were down my lesson learnt!
Please let me know if you want to compare assignment 2.
Thanks
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by wanabo - 2013/03/19 03:49
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Hi
Can we start doing past exam papers together and compare answers
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by jjcool - 2013/03/24 20:22
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Anyone want to compare answers for Ass. 2 ?
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Nastasha - 2013/03/25 20:34
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hey guys let's compare assignment 2:
Q Nastasha Ref
1- 3- 105
2- 5- 107
3- 2- 195
4- 35- 4- 228
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6- 1- sg70
7- 4- sg76
8- 3- sg76
9- 4- 83
10- 1- 340
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by H3RM@N - 2013/04/01 06:53
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Hi Nastasha
I still working on Q7-10 but I spot Q1 from you I don't agree I have 4, look at the wrong word phrase they
use .It says sales" force composite" in the afrikaans study guide they use the word
verkoopspersoneelverwagtings technique direct translation "salespersonnel expectations
technique"Time-series" is part of the quantitative tech.
I take all my subs in afrikaans, it's hectic to work from a english text but even in the exam I flip between
the two languages to get better insight on their technicality around some phrases and words they play
with.
Q1-4
Q2-5
Q3-2
Q4-5 Look at the list in the sg unit7 if you don't use the offer their is no service the two can't be
seperated
Q5-5 sg unit 8.1.2
Q6-1
Q7-4
Q8-3
Q9-1 see the old sg hardcopy they posted to us-sect.11.3
Q10-1
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Nastasha - 2013/04/04 18:24
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H3RM@N wrote:
Hi Nastasha
I still working on Q7-10 but I spot Q1 from you I don't agree I have 4, look at the wrong word phrase they
use .It says sales" force composite" in the afrikaans study guide they use the word
verkoopspersoneelverwagtings technique direct translation "salespersonnel expectations
technique"Time-series" is part of the quantitative tech.
I take all my subs in afrikaans, it's hectic to work from a english text but even in the exam I flip between
the two languages to get better insight on their technicality around some phrases and words they play
with.
Q1-4
Q2-5
Q3-2
Q4-5 Look at the list in the sg unit7 if you don't use the offer their is no service the two can't be
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seperated
Q5-5 sg unit 8.1.2
Q6-1
Q7-4
Q8-3
Q9-1 see the old sg hardcopy they posted to us-sect.11.3
Q10-1
Hi Herman Yes sorry Q1 was a typo error. it is suppose to be 4
Q4 - I don't agree with you. However I changed my answer to 3 - page 207
Q9 - changed my answer to 1 (sg 83)
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/06 17:07
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Hi guys. If possible, can someone please email me the MNM2044 study guide? It's not available on
myunisa :S My email address is
[email protected]
I want to start contributing my
solutions to past year papers to this thread soon. Thanks very much.
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by mArIpOsA - 2013/04/11 19:38
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Hi guys
Could someone please send me TL 101-2013 and TL 202-2013.
Email is [email protected]
Thanks
Mariposa
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/12 21:22
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Ok guys, this is my take on the Oct/Nov 2012 paper:
Section A:
1- 5 pg 6 of SG mnm2604
2- 5 pg 9 of SG mnm2604
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3- 1 (pg 23 of TB)
4- 1 ( pg 21 of TB)
5- 4 pg 22 of SG mnm2604
6- 2 (pg 27 of SG mnm2604)
7- 5 (pg 34 of SG mnm2604)
8- 3 (pg 97 of TB)
9- 5 (pg 33-34 of SG mnm2044)
10- 1 (105-110 of TB and pg 38 of SG mnm2044)
11- 1 (guessed based on my knowledge)
12- 1 (pg 179 of TB)
13- 4 (pg 53 of SG mnm2604 and pg 190-196 of TB)
14- 4 (pg 50-51 of SG mnm2044)
15- 4 ( pg 58 of SG mnm2604)
16- 2 (pg 249-250 of TB)
17- 5 (pg 275 of TB)
18- 3 (pg 75 of SG mnm2604)
19- 2 (pg 79-80 of SG mnm2604)
20- 3 (pg 318 of TB)
I've searched for these answers in the prescribed TB, SG mnm2604 and SG mnm2044. Wherever I have
"guessed" it means that I've thoroughly searched those 3 books but still didn't find the answer. I'm not
100% sure of my answers so please contribute to this.
Section B:
Question 1:
a) pg 24 of SG mnm2604
b) pg 34-35 of SG mnm2604
Question 2:
a) pg 7 of SG mnm2604
b) 254-256 of TB
Question 3:
a) pg 58 of SG mnm2604 and pg 200-201 of TB
I'll probably write on:
-Limited Structure
-Real-Time Communication and Improvion
-Experimentation: Probing into the Future
-Time Pacing
b) pg 90-91 of SG mnm2604
Please guys, contribute to these answers because I'm still open-minded for suggestions and please
include other past year papers as well - I will do that soon. Thank you very much and goodluck.
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/15 00:48
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These are my answers for MNM2044 May/June 2012
Section A
1- 2 pg 6 of SG mnm2604
2- 3 pg 7 of SG mnm2604
3- 5 pg 22 of TB
4- 5 pg 9 of SG mnm2604 and pg 7-8 of TB
5- 5 pg 22 of SG mnm2604
6- 5 pg 34 of SG mnm2604
7- 3 pg 22 of SG mnm2604 and pg 101 of TB under "Choosing Market Segments"
8- 1 pg 27 of SG mnm2604
9- 1 pg 34 of SG of SG mnm2044
10- 3 pg 32 of SG mnm2604
11- 5 pg 105-110 of TB and pg 38 of SG mnm2044
12- 4 pg 50-51 of SG mnm2044
13- 3 pg 53 of SG mnm2604 and pg 190-196 of TB, "Time Pacing" is on pg 201
14- 1 pg 62-63 of SG mnm2604
15- 2 pg 195 of TB
16- 2 pg 318 of TB
17- 5 pg 71 of SG mnm2604
18- 3 pg 75-76 of SG mnm2604
19- 1 pg 83-84 of SG2604
20- 3 I think, see pg 79-80 of SG mnm2604
I've searched for these answers in the prescribed TB, SG mnm2604 and SG mnm2044. Wherever I have
"guessed" or "?" it means that I've thoroughly searched those 3 books but still didn't find the answer. I'm
not 100% sure of my answers so please contribute to this.
Section B
Question 1
a) pg 200-202 of TB and pg 58 of SG mnm2604. ( I'd probably write on "Limited Structure'....until
"Process")
b) pg 37-38 of SG mnm2604
Question 2
a) I THINK you should have a look at pg 25-26 of SG mnm2604
Question 3
a) pg 254-256 of TB
b) pg 316-317 of TB
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Nastasha - 2013/04/15 19:36
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Hi there!
Thanks for your input! I will contribute as soon as i can! Hit your karma for your input!
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Thanks so much for your contributions43948731 wrote:
These are my answers for MNM2044 May/June 2012
Section A
1- 4 (guess)
2- ?
3- 5 pg 22 of TB
4- 4 pg 9 of SG mnm2604 and pg 24 of TB under "Facilitating goods"
5- 1 (guess)
6- 5 pg 34 of SG mnm2604
7- 4 I think, see pg 101 of TB under "choosing market segments"
8- 1 pg 27 of SG mnm2604
9- 1 pg 34 of SG of SG mnm2044
10- 3 pg 32 of SG mnm2604
11- 5 pg 105-110 of TB and pg 38 of SG mnm2044
12- 4 pg 50-51 of SG mnm2044
13- 3 pg 53 of SG mnm2604 and pg 190-196 of TB, "Time Pacing" is on pg 201
14- 1 pg 62-63 of SG mnm2604
15- 2 pg 195 of TB
16- 2 pg 318 of TB
17- 5 pg 71 of SG mnm2604
18- 3 pg 75-76 of SG mnm2604
19- 1 pg 83-84 of SG2604
20- 3 I think, see pg 79-80 of SG mnm2604
I've searched for these answers in the prescribed TB, SG mnm2604 and SG mnm2044. Wherever I have
"guessed" or "?" it means that I've thoroughly searched those 3 books but still didn't find the answer. I'm
not 100% sure of my answers so please contribute to this.
Section B
Question 1
a) pg 200-202 of TB and pg 58 of SG mnm2604. ( I'd probably write on "Limited Structure'....until
"Process")
b) pg 37-38 of SG mnm2604
Question 2
a) I THINK you should have a look at pg 25-26 of SG mnm2604
Question 3
a) pg 254-256 of TB
b) pg 316-317 of TB
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/18 21:51
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Here are my answers for the MNM2044 Oct/Nov 2011 question paper:
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Section A
1- 5 pg 6 of SG mnm2604
2- 5 pg 9 ofSG mnm2604
3- 2 pg 22 of TB
4- 4 pg 22 of SG mnm2604
5- 5 pg 27 of SG mnm2604
6- 2 pg 32 of SG mnm2604
7- 3 pg 97 of TB
8- 4 pg 33-34 ofSG mnm2044
9- 1 pg105-110 of TB and pg 38 of SG mnm2044
10- 2 (not sure) see pg 202 of TB toward the bottom under "The New-Product-Development process",
and pg 204-205 of TB under "Sources of New Product Ideas." Please let me know what are your
thoughts?
11- 2 pg 195 of TB
12- 4 pg 62-63 of SG mnm2604
13- 5 pg 58 of SG mnm2604
14- 4 pg 251 of TB under "Manufacturers' Representatives." Refer to the statement: "They contend that
many companies could benefit by using outsourced sales professionals, namely, manufacturers' reps, to
augment or even replace the field sales force." Does it make sense of how I got my answer? Please
help.
15- 3 pg 76 of SG mnm2604
16- 3 pg 79-80 of SG mnm2604
17- 3 p318 of TB
18- 5 pg 83-84 of SG mnm2604
19- 1 pg 80-82 of TB
20- 1 pg 339-340 of TB
Section B
Question 1
a) Which pg of where about can I find this answer??? :blink:
b) pg 27 of SG mnm2604
Question 2
a) pg 34-35 of SG mnm2604
b) pg 52 of SG mnm2604
Question 3
To answer this question you should take a look at pg 40-41 of SG mnm2604. I'm not sure but I think this
question involves more CRM in it than SCM, so maybe we should focus on pg 61-74 of TB and write on
the main headings that are high-lighted and some sub-headings eg: " The Profitable Few" or something
similar. What do you think??? :unsure:
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/18 22:43
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_____________________________________
Here are my answers for the MNM2044 May/June 2011 question paper
Section A
1- 2 pg 6 of SG mnm2604
2- 1 pg 23 of TB
3- 1 pg 21 of TB
4- 5 pg 22 of SG mnm2604
5- 4 pg 22 of SG mnm2604
6- 3 pg 27 of SG mnm2604
7- 3 pg 38 of SG mnm2604
8- 1 pg 97 of TB
9- 5 pg 33-34 of SG mnm2044
10- 1 pg105-110 of TB and pg 38 of SG mnm2044
11- 3 pg 179 of TB
12- 2 pg 62-63 of SG mnm2604
13- 1 pg 195 of TB
14- 5 pg 56-57 of SG mnm2604
15- 4 pg 58 of SG mnm2604
16- 3 pg 251 of TB - If you read under "The Rep-Customer Relationship" and pg 274 of TB under
"Just-in-Time Relationship", the most likely answer is Manufacturers' Representative because it has
those roles in the question above. What do you think?
17- 5 pg 71 of SG mnm2604
18- 1 pg 75-76 of SG mnm2604
19- 2 pg 79-80 of SG mnm2604
20-4 pg 83-84 of SG mnm2604
Section B
Question 1
a) I think these are the most appropriate answers:
1. Managing Customes as Assets (pg 10-11 pf TB)
2.Emphasizing a Profit Focus (pg 11 of TB)
3. Partnering for Increased Value (pg 11 of TB)
4. The Instigator (pg 12 of TB)
5. The Innovator (pg 12 of TB)
6. The Integrator (pg 12 ofTB)
7. The Implementer (pg 12 of TB)
8. A Relationship Emphasis (pg 17 of TB)
I've searched thoroghly but still couldn't find a more exact answer. Please help.
b) pg 76 of SG mnm2604 and pg 305-307 of TB
Question 2
a) To answer this question you need to look at pg 40-41 of SG mnm2604. Since the problem is about
competition then may be we should write on SCM, see pg 265 of TB under "Supply Chain Management:
A Tool for Competitive Advantage" and write on the sub-headings that follows for 15 marks. What do you
think??? :S
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Question 3
a) pg 25 of SG mnm2604 and pg 50-54 of TB
b) pg 318-329 of TB
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/22 06:28
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Here are my answers for the MNM2044 Oct/Nov 2010 question paper
Section A
1- 1 pg 14 of TB, last sentence under "Fluctuating Demand"
2- 5 Not sure, see pg 26 of TB under "Illustration: Installations"
3- 4 pg 21 of TB
4- 3 pg 22 of SG mnm2604
5- 5 pg 22 of SG mnm2604
6- 4 pg 27 of SG mnm2604
7- 3 pg 38 of SG mnm2604
8- 4 pg 93 of TB
9- 3 pg 37of SG mnm2604
10- 3 pg 58 of SG mnm2604
11- 1 pg 105-108 of TB
12- 1 pg 62-63 of SG mnm2604
13- 5 pg 195 of TB
14- 4 pg 50-51 of SG mnm2044
15- 2 pg 251 of TB under "Manufacturers' Representatives." Refer to the statement: "They contend that
many companies could benefit by using outsourced sales professionals, namely, manufacturers' reps, to
augment or even replace the field sales force." Does it make sense of how I got my answer? Please
help.
16- 2 pg 71 of SG mnm2604
17- 5 pg 76 of SG mnm2604
18- 2 pg 79-80 of SG mnm2604
19- 3 pg 83-84 of SG mnm2604
20- 3 pg 90-91 of SG mnm2604
Section B
Question 1
a) Measuring the profitability - pg 67-70 of TB
Type of relationship - pg 62 of TB
How each relationship should be Managed - pg 64-66 of TB
b) pg 7 of SG mnm2604
Question 2
a) pg 26 of SG mnm2604 and pg 34-36 (middle) of TB
b) pg 52 of SG mnm2604
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Question 3
a) pg 37-38 of SG mnm2604
b) pg 83-84 of SG mnm2604
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/22 07:11
_____________________________________
Here are my answers for the MNM2044 May/June 2010 question paper
Section A
1- 4 pg 6 of SG mnm2604
2- 3 pg 7 of SG mnm2604
3- 5 pg 22 of TB
4- 3 pg 9 of SG and pg 7-8 of TB
5- 1 pg 22 of SG mnm2604
6- 3 pg 38 of SG mnm2604
7- 5 pg 32 of SG mnm2604
8- 1 pg 27 of SG mnm2604
9- 3 pg 22 of SG mnm2604 and pg 101 of TB under "Choosing Market Segments"
10- 4 pg 37-38 of SG mnm2604
11- 2 (not sure) see pg 202 of TB toward the bottom under "The New-Product-Development process",
and pg 204-205 of TB under "Sources of New Product Ideas." Please let me know what are your
thoughts?
12- 5 pg 108 of TB, 1st read under "Regression or Causal" then read the last paragraph "no. 5" to see
how I got my answer.
13- 5 read the few sentences toward the bottom of the 2nd paragraph under "Delphi Method" on pg 107
of TB and please let me know what you think.
14- 2 pg 62-63 of SG mnm2604
15- 2 pg 195 of TB
16- 2 pg 56-57 of SG mnm2604
17- 5 pg 71 of SG mnm2604
18- 3 pg 75-76 of SG mnm2604
19- 5 pg 83-84 of SG mnm2604
20- 3 pg 79-80 of SG mnm2604
Section B
Question 1
Measuring the profitability - pg 67-70 of TB
Type of relationship - pg 62 of TB
How each relationship should be Managed - pg 64-66 of TB
Since this question carries more marks in comparison to the Oct/Nov 2010 question paper just add
more sentences in ratio to the marks needed. What do you think?
Question 2
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a) pg 24 of SG mnm2604
b) pg 58 of SG mnm2604 and pg 200-201 of TB
I'll probably write on:
-Limited Structure
-Real-Time Communication and Improvion
-Experimentation: Probing into the Future
-Time Pacing
-New Product Strategy (pg 204 of TB)
What do you think?
Question 3
a) pg 31-34 of SG mnm2604
b) pg 23 of SG mnm2604
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by kribza - 2013/04/22 18:23
_____________________________________
hey, your answers are they for MNM2044 INDUSTRIAL MARKRTING? Cause i see with your refrences
you say MNM2604
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by JosieJade777 - 2013/04/22 20:36
_____________________________________
Hey guys, i wrote this subject last semester. It was difficult because the text book wasnt matching the
study guide well at all. In fact what helped me pass was the support of a BBM study group i set up and
the use of past papers! In the end none of us used our textbook that was prescribed, just the SG and
past papers from 2009-2012 May. I still got a distinction! SO good luck guys! :)
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/22 22:06
_____________________________________
kribza wrote:
hey, your answers are they for MNM2044 INDUSTRIAL MARKRTING? Cause i see with your refrences
you say MNM2604
Yes they are for Industrial Marketing Management (MNM2044). I've received 2 study guides for this
module this semester, 1 is called "Industrial Marketing Management only study guide for mnm2044" and
the other is called "Industrial Marketing Management only study guide for mnm2604." I've noticed that
the 1 with "2604" has the correct TB references because of the new TB released so I tried to get my
answers mostly from there. There's no difference between the 2 SGs - only the TB references are
different, but I think you can still use either 1 incase you haven't received the "2604" this semester. I've
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registered for MNM2044 this semester.
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/22 22:27
_____________________________________
JosieJade777 wrote:
Hey guys, i wrote this subject last semester. It was difficult because the text book wasnt matching the
study guide well at all. In fact what helped me pass was the support of a BBM study group i set up and
the use of past papers! In the end none of us used our textbook that was prescribed, just the SG and
past papers from 2009-2012 May. I still got a distinction! SO good luck guys! :)
Thanks Josie for the tip and congradulations! Since you've passed this paper, and with a distinction, may
you please have a look at the answers I've come up with for the same papers that your'll worked on? I
just need to know what answers your'll came up with for the mcqs? Also, I need help with the
Relationship Marketing questions of section B because I don't know what to write there and I'm not sure
if what I did is correct. Please help. I'm really sorry for any inconvenience caused but I'm immensely
grateful for all your help, thanks again.
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/22 22:57
_____________________________________
Here are my answers for the MNM2044 Oct/Nov 2009 question paper
Section A
1- 4 pg 6 of SG mnm2604
2- 5 Not sure, see pg 26 of TB under "Illustration: Installations"
3- 2 pg 21 of TB
4- 5 pg 22 of SG mnm2604
5- 4 pg 22 of SG mnm2604
6- 3 pg 27 of SG mnm2604
7- 3 pg 38 of SG mnm2604
8- 4 pg 93 of TB
9- 5 pg 33-34 of SG mnm2044
10- 2 (not sure) see pg 202 of TB toward the bottom under "The New-Product-Development process",
and pg 204-205 of TB under "Sources of New Product Ideas." Please let me know what are your
thoughts?
11- 5 read the few sentences toward the bottom of the 2nd paragraph under "Delphi Method" on pg 107
of TB and please let me know what you think.
12- 2 pg 62-63 of SG mnm2604
13- 2 pg 195 of TB
14- 2 pg 56-57 of SG mnm2604
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Generated: 18 June, 2017, 05:37
15- 3 pg 58 of SG mnm2604
16- 3 If you read under "The Rep-Customer Relationship" on pg 251 of TB and if you read under
"Just-in-Time Relationship" on pg 274 of TB, I think the most likely answer is Manufacturers
Representative because it has those roles in the question above. Please let me know what you think?
17- 5 pg 71 of SG mnm2604
18- 4 pg 76 of SG mnm2604
19- 3 pg 79-80 of SG mnm2604
20- 1 pg 83-84 of SG mnm2604
Section B
Question 1
a) I think these are the most appropriate answers:
1. Managing Customes as Assets (pg 10-11 pf TB)
2.Emphasizing a Profit Focus (pg 11 of TB)
3. Partnering for Increased Value (pg 11 of TB)
4. The Instigator (pg 12 of TB)
5. The Innovator (pg 12 of TB)
6. The Integrator (pg 12 ofTB)
7. The Implementer (pg 12 of TB)
8. A Relationship Emphasis (pg 17 of TB)
I've searched thoroghly but still couldn't find a more exact answer. Please help.
b) pg 76 of SG mnm2604 and pg 305-307 of TB
Question 2
a) To answer this question you need to look at pg 40-41 of SG mnm2604. Since the problem is about
competition then may be we should write on SCM, see pg 265 of TB under "Supply Chain Management:
A Tool for Competitive Advantage" and write on the sub-headings that follows for 15 marks. What do you
think???
Question 3
a) pg 25 of SG mnm2604 and pg 50-54 of TB
b) pg 318-329 of TB
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/22 23:19
_____________________________________
Here are my answers for the MNM2044 May/June 2009 question paper
Section A
1- 4 pg 6 of SG mnm2604
2- 5 pg 22 of TB
3- 1 pg 22 of SG mnm2604
4- 3 pg 27 of SG mnm2604
5- 1 pg 32 of SG mnm2604
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6- 4 pg 37-38 of SG mnm2604
7- 5 pg 108 of TB, 1st read under "Regression or Causal" then read the last paragraph "no. 5" to see
how I got my answer.
8- 5 pg 71 of SG mnm2604
9- 3 pg 75-76 of SG mnm2604
10- 5 pg 83-84 of SG mnm2604
Section B
Question 1
a) pg 7 of SG mnm2604
b) pg 58 of SG mnm2604 and pg 200-201 of TB
I'll probably write on:
-Limited Structure
-Real-Time Communication and Improvion
-Experimentation: Probing into the Future
-Time Pacing
-New Product Strategy (pg 204 of TB)
What do you think?
c) pg 79-80 of SG mnm2604
Question 2
a) pg 37 of SG mnm2604
b) pg 24 f SG mnm2604
c) pg 90-91 of SG mnm2604
Question 3
a) To answer this question you need to look at pg 40-41 of SG mnm2604. Since the problem is about
competition then may be we should write on SCM, see pg 265 of TB under "Supply Chain Management:
A Tool for Competitive Advantage" and write on the sub-headings that follows for 15 marks. What do you
think???
b) pg 34-35 of mnm2604
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by springboks - 2013/04/23 01:53
_____________________________________
Hi , are u still selling your book
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by kribza - 2013/04/23 15:58
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Generated: 18 June, 2017, 05:37
_____________________________________
I was answering, the may/june 2009 and the section b relationship marketing is something completely
different to the answer you have.
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by 43948731 - 2013/04/23 18:14
_____________________________________
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by wanabo - 2013/05/09 21:06
_____________________________________
Hello
Please refer to page 58 .SG and 207-209 with regards to determinants of successful new product
development.
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by khethicia - 2013/05/12 22:57
_____________________________________
drop me a mail on [email protected] to start a bbm group. :) ,or invite to to your bbm study groups
pretty please.
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by jjcool - 2013/05/15 03:59
_____________________________________
I have uploaded my study notes into the download section - I managed to combine the SG and relevant
sections of the textbook for easier studying.
Good luck for the exam guys I hope this helps you. B)
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by JosieJade777 - 2013/06/11 16:45
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Generated: 18 June, 2017, 05:37
_____________________________________
Hey sorry i didnt get back to you! Only saw your post now! Hope the exam went well for everyone!
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by RuanJvR - 2013/06/29 18:47
_____________________________________
Hi. Is there someone that wants to sell their books for this semester? Please contact me on
[email protected].
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by Mani1963 - 2013/08/12 19:31
_____________________________________
Hi Natasha
Do you still have the questions and answers for the assignments for SEM 1. I have just registered for
SEM2.
I would really appreciate your assistance.
Regards
Mani
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by vuyelwa26 - 2013/08/19 19:18
_____________________________________
hi do u still have the book i want it
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Re:MNM2044-Industrial Marketing Management Sem1- 2013
Posted by mindlo1 - 2014/08/08 15:57
_____________________________________
Hi, I would like to join
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