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CALOUNDRA MUSIC FESTIVAL
DESIGN OUR LOGO COMPETITION!
THE FESTIVAL
The Caloundra Music Festival is a three day, not for profit celebration of ‘Sun, Surf & Soul’ held at Kings
Beach on the Sunshine Coast.
Held from 28 – 30 September 2012, the family-friendly festival includes a diverse line-up of entertainment
from well-known Australian and international performers, as well as a free community “Village” featuring
emerging artists, multi cultural groups, schools and community ensembles, a street parade, busking
competition and roving entertainment.
Visitors and locals will see their favourite bands performing in spectacular ocean-side settings and
emerging artists in the local parks, pubs, clubs, cafes and restaurants.
OBJECTIVE
To design a logo for the Caloundra Music Festival
GUIDELINES
Your logo entry must:
•
Be completely original work (unless you choose to revamp a previous CMF logo – more info
below!)
•
Include wording ‘Caloundra Music Festival’
•
Include the tagline ‘Sun, Surf & Soul’
•
Include the festival date (28-30 September 2012 for the upcoming event)
•
Be easy to read & recognise
•
Be approx 220mm wide x 190mm high – or a scaled down version of these dimensions.
Your logo entry should encapsulate the feel of the festival. If you haven’t been to CMF before, here’s
what it’s all about:
•
Sun, surf & soul!
•
Family-friendly
•
The beach/sand/ocean/music/chilled vibe/pandanus trees/sun etc
•
Main target market is Gen X and their kids, although CMF has a wide appeal.
•
Sustainability – the festival has an increasing focus on becoming a ‘green’ event
•
Quality international and Australian performers with a broad appeal - including the likes of
Powderfinger, Paul Kelly, Eskimo Joe, Tower of Power, Missy Higgins, Pete Murray, Jet, Shawn
Mullins, Toni Childs, The Whitlams, Kev Carmody, Jimmy Barnes, Little Red, Kate Miller-Heidke,
Ian Moss and Jon Cleary.
Below are the CMF logos used in previous years. For 2012 and beyond we want to use a single snappy
logo.
Feel free to use components and ideas from previous logos if you think you can create our ultimate logo!
(This is the only instance where you are able to submit work with elements not completely original!)
THE PRIZE:
The winning entry will receive a cash prize of $1000, a merchandise package, and a double pass to the
Kings Lounge at the 2012 Caloundra Music. PLUS the best part of all is that YOUR logo will be walking
around on hundreds of peoples’ backs, hanging on thousands of walls around the country and under
people’s noses in countless publications!
5 x runner-up prizes will include a ticket to the Kings Lounge at CMF12.
JUDGING
Entries will be judged on creativity, originality, aesthetics, use of space and colour and suitability for the
festival.
A team of key festival personnel will select the winning entry. The winning design may be altered or
changed to ensure that it is the best fit possible with the festival.
Entries shortlisted may be offered the opportunity to alter certain elements of their design prior to a final
decision being made.
ENTRIES
Entries are open to anyone living, working or studying within the Sunshine Coast Regional Council area.
If digital format, entries must be submitted as a jpg image no more than 2MB.
Here’s how to get your entry to us:
• Email is the preferred method: [email protected]
• Post to: Caloundra Music Festival, Locked Bag 72, Sunshine Coast ail Centre 4560
• Deliver to: A Council Service Centre. Service Centre locations can be found here.
Please include your name, address, phone number, email address, website (if applicable) and brief
statement including description on how you created the design.
All entries must be received by 10am Wednesday 1 February 2012
TIME FRAMES
22 December 2011: Launch of competition. Entries open.
1 February 2012: Deadline for all entries.
8 February 2012: Winner announced!
THE FINEPRINT
• Logo and its elements must be your own original design (i.e. no clipart!) and must not have been
previously used for other commercial work. Elements of previous Caloundra Music Festival logos
are permitted to be used.
• Winning logo will become property of the CMF and Sunshine Coast Council (SCC).
• Winning logo may be adjusted or altered in any way CMF/SCC sees fit.
• Winning logo and any artwork derived from it can be used in any promotional or other activities
CMF/SCC sees fit.
• The winner will be announced on Wednesday 8 February 2012.
• Winner will be required to either invoice SCC or complete a Statement by a Supplier form to claim
the prize money.
• Your logo entry will not be used by CMF/SCC unless you are the winner.
• CMF/SCC is not obligated to use any of the submitted entries.
• If you have questions, please email [email protected]
• The winner may be asked to attend promotional events prior to and during to the festival. The
schedule of appearances will be determined through a mutual agreement between the artist and
CMF.
• The winner shall not participate in any media interviews related to the CMF or his/her artwork
without approval of the CMF team prior to the interview.
• In addition to the prize pack for the winner, there may be the opportunity to work with our design
team to see the CMF marketing campaign through to completion. We will contact you directly if
this is the case.
Contact [email protected] if you have any queries.