Mock Midterm 2A Note: The problems on this mock midterm have not necessarily been selected to allow them to be easy to work without a calculator. The problems on the real midterm will not require the use of a calculator. (1) A manufacturer has been selling flashlights at $6 apiece, and at this price, consumers have been buying 3000 flashlights per month. The manufacturer wishes to raise the price and estimates that for each $1 increase in the price, 1000 fewer flashlights will be sold each month. the manufacturer can produce the flashlights at a cost of $4 per flashlight. At what price should the manufacturer sell the flashlights to generate the greatest possible profit? We want to maximize profit. First, let s be the number of dollars they raise the price of the flashlights. Note that we can restrict s to 0 ≤ s ≤ 3, since if the manufacturer raises the price more than $3, they will be selling a negative number of flashlights, which makes no sense.Then we can set up the following equations. Profit = Revenue − Cost = (price charged)(number sold) − (cost to produce)(number produced) = (6 + s)(3000 − 1000s) − (4)(3000 − 1000s) = −1000s2 + 1000s + 6000 In order to find where profit is maximized, we need to take the derivative and set it equal to zero. We then need to verify that the point that we find is indeed a maximum rather than a minimum. We have P 0 (s) = −2000s + 1000 0 = −2000s + 1000 1 2000s = 1000 ⇒ s = 2 We need to verify that this is indeed the desired maximum. Since there is only a single critical point in our domain (indeed, on the entire real line), we can use the second derivative test for absolute extrema. We have P 00 (s) = −2000 < 0 for all s ∈ R Hence s = 1/2 is indeed a maximum. This means that the manufacturer can maximize profit by selling the flashlights at $6.50 each. At that point, their profit would be P (1/2) = (6 + 1/2)(3000 − 1000 · 1/2) − (4)(3000 − 1000 · 1/2) = 6250 (Note that you aren’t actually asked for the profit, so it would not be necessary to give it on a test. It’s worth double checking though, because sometimes you will be asked for the maximum profit rather than the price that should be charged to 1 maximize profit. Also note that it is possible to do this problem by taking s to be the price rather than the increase in price, but that it makes the algebra messier.) (2) Find all points on the xy = 16y 2 + x where the tangent line is horizontal. The tangent line will be horizontal precisely at those points where the derivative is zero. Hence we begin the problem by finding the derivative. Since we cannot easily separate the x and y in this function, we will use implicit differentiation and then dy . We have solve for dx dy dy 1·y+x· = 32y · +1 dx dx dy dy x· − 32y · =1−1·y dx dx dy (x − 32y) =1−y dx dy 1−y = dx x − 32y To see where this is zero, we observe that a rational function can only be zero when the numerator is zero. So it suffices to set the numerator to zero. We have 1−y =0⇒y =1 Now we know the y coordinate of any points where the tangent line is horizontal. We still need to find the x coordinates. In order to do this, we’ll plug y = 1 into the original function and solve for x. We have x · 1 = 16 · 12 + x x = 16 + x 0 = 16 Since it is clear that that 16 6= 0, we have no points where the tangent line is horizontal. (3) Given h(x) = 3x4 − 4x2 + 3, (a) Identify any asymptotes for h(x). (b) Find and classify all critical points of h(x). (c) Find the inflection points and intervals of concavity for h(x). (d) Sketch a graph of h(x). Be sure to include all important features of the graph. (a) It should be clear that h(x) does not have any vertical asymptotes because it is defined everywhere. To check whether or not there are horizontal asymptotes, we take lim 3x4 − 4x2 + 3 = +∞ x→+∞ and lim 3x4 − 4x2 + 3 = +∞ x→−∞ Since the function is going to infinity rather than to a finite number as x → ±∞, we have no horizontal asymptotes either. 2 (b) To find critical points, we take the derivative and set it to zero and solve. We have h0 (x) = 12x3 − 8x = 0 4x(3x2 − 2) = 0 p p 4x(x − 2/3)(x + 2/3) = 0 p p So our critical numbers are x = −p 2/3, x = 0, and x = 2/3, which divide p p the real line into p the intervals x < − 2/3 and − 2/3 < x < 0 and 0 < x < 2/3 and x > 2/3. Now, we need to choose numbers in each of these p intervals to see where the function is increasing and decreasing. Note that 2/3 ≈ .816. We choose the numbers −1, −1/2, 1/2, and 1, respectively, from these intervals. We obtain h0 (−1) = (−)(−)(−) = (−) h0 (−1/2) = (−)(−)(+) = (+) h0 (1/2) = (+)(−)(+) = (−) h0 (1) = (+)(+)(+) = (+) p p p p p So h(x) has relative minima at (− 2/3, f (− 2/3)) = (− 2/3, 5/3) and ( 2/3, f ( 2/3)) = p ( 2/3, 5/3) and a relative maximum at (0, f (0)) = (0, 3) (c) To find intervals of concavity we need to compute the second derivative. We have h00 (x) = 36x2 − 8 We set this to 0 to obtain p 0 = 36x2 − 8 ⇒ 36x2 = 8 ⇒ x = ± 2/9 p p which divides our real line into the intervals x < − 2/9 and − 2/9 < x < p p 2/9 and x > 2/9. Choosing the numbers -1, 0, and 1, respectively from these intervals, we have h00 (−1) = 36 − 8 > 0 h00 (0) = 0 − 8 < 0 h00 (1) = 36 − 8 > 0 p p So our function is concave down on − x < 2/9 and concave up p 2/9 < p elsewhere. It has inflection points at − 2/9 and 2/9. (d) Our graph looks like this: 3 6 5 4 3 2 1 -4 -3 -2 -1 0 1 2 3 4 5 (4) Find an equation of the line that is tangent to the graph of f (x) = (x2 − 3)5 (2x − 1)3 at x = 2. To find the equation of the tangent line, we first need to find the slope of the tangent line, and in order to do that, we need to find the derivative of the function and plug in our value for x. We have f 0 (x) = 5(x2 − 3)4 (2x)(2x − 1)3 + (x2 − 3)5 · 3(2x − 1)2 (2) = 5(x2 − 3)4 (2x)(2x − 1)3 + (x2 − 3)5 · 3(2x − 1)2 (2) = (x2 − 3)4 (2x − 1)2 [10x · (2x − 1) + 6 · (x2 − 3)] = (x2 − 3)4 (2x − 1)2 [20x2 − 10x + 6x2 − 18] = (x2 − 3)4 (2x − 1)2 (26x2 − 10x − 18) f 0 (2) = (4 − 3)4 (4 − 1)2 (26 · 4 − 10 · 2 − 18) = 1 · 9 · 66 = 594 We also need to know y = f (2). We have f (2) = (22 − 3)5 (2 · 2 − 1)3 = 15 · 33 = 27 So our tangent line is given by y − 27 = 594(x − 2) ⇒ y = 594x − 1161. 4 (5) An art gallery offers 50 prints by a famous artist. If each print in the limited edition is priced at p dollars, it is expected that q = 500 − 2p prints will be sold. (a) What limitations are there on the possible range of the price p? (b) Find the elasticity of demand. Determine the values of p for which the demand is elastic, inelastic, and of unit elasticity. (c) Interpret the results of part (b) in terms of the behavior of the total revenue as a function of unit price p? (d) If you were the owner of the gallery, what price would you charge for each print? Explain the reasoning behind your decision. (a) Since there are only 50 prints available, the least that the prints can be sold for solves 500 − 2pmin = 50 ⇒ 450 = 2pmin ⇒ pmin = 225 Since they cannot sell a negative number of prints, the most that the prints can be sold for solves 500 − 2pmax = 0 ⇒ 500 = 2pmax ⇒ pmax = 250 So the prints must be priced between $225 and $250. (b) To compute the elasticity of demand, we have p dq q dp p =− (−2) 500 − 2p 2p = 500 − 2p E(p) = − To see where E(p) is of unit elasticity, we take 1= 2p ⇒ 500 − 2p = 2p ⇒ 500 = 4p ⇒ 125 = p 500 − 2p so we have unit elasticity when we charge $125. Observe that this is outside of the range of the prices we can charge. If we choose p = 100 < 125, we have 200 E(100) = <1 300 and so demand is inelastic when the price is lower than $125. If we chose p = 200 > 125, we have 400 E(200) = >1 100 and so demand is elastic when the price is higher than $125. (c) If we had an unlimited number of prints available for sale, our revenue would be maximized when we priced the prints at $125. However, we don’t have an unlimited number of prints available, and at $125, the demand for prints would greatly outstrip the supply. 5 (d) I would price the prints at $225 because it maximizes the revenue function, R(p) = 500p − 2p2 on the interval on which we can actually price the prints. Since R0 (p) = 500 − 4p = 0 ⇒ p = 125 is the only critical point, and it is not in our interval, the maximum must occur at one of our two endpoints. We have R(225) = 500 · 225 − 2 · 2252 = 11250 and R(250) = 500 · 250 − 2 · 2502 = 0. 6
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