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BEER MEETS BURGER IN ALL-NEW JACK’S BREWHOUSE BACON BURGER FROM JACK IN THE
BOX®
Jack’s new pub-inspired burger delivers the brew house experience without the fuss
(SAN DIEGO, Calif.) – July 18, 2016 – For anyone who has ever craved a handcrafted, authentic
brew house burger, but just can’t deal with the hassle of reservations, long wait times, slow
service and an expensive tab – you’re in luck! Today, Jack in the Box® continues its passion for
making craveable burgers with the launch of the brand new Jack’s Brewhouse Bacon Burger.
Inspired by the innovative flavors of pub burgers, Jack’s Brewhouse Bacon Burger offers guests
an elevated dining experience all within easy reach of the drive-thru window or service counter.
A perfect pairing of beer and burger, Jack’s Brewhouse Bacon Burger starts with Jack’s
Signature Patty topped with grilled onions and hickory smoked bacon. Next, it’s layered with a
decadent Porter Ale cheese sauce, freshly sliced tomatoes and hand-leafed lettuce. Finally, a
creamy pub sauce is generously spread on both sides of a toasted artisan potato bun for the
ultimate brew house-inspired burger experience.
“We’ve combined quality, craveable convenience and elevated indulgence for a new level of
burger,” said Iwona Alter, Jack in the Box Vice President of Product Marketing. “We think our
loyal guests as well as new customers will love the burger’s distinctive flavors and decadent
ingredients.”
A burger of this caliber calls for a next gen dining experience! Guests can step into a virtual
reality brew house – Jack in the Box style! Put on a virtual reality headset and visit Jack’s
YouTube channel to view the 360° video. Watch long enough and you just might see a surprise
guest! Shhh!
Jack’s Brewhouse Bacon Burger is available at all participating Jack in the Box restaurants for a
limited time. For more information on Jack’s Brewhouse Bacon Burger, visit jackinthebox.com,
and connect with Jack on Facebook, Twitter, Instagram, YouTube and Vine. Join the Brewhouse
conversation by using #JacksBrewhouseBurger.
About Jack in the Box Inc.
Jack in the Box Inc. (NASDAQ: JACK), based in San Diego, is a restaurant company that operates
and franchises Jack in the Box® restaurants, one of the nation’s largest hamburger chains, with
more than 2,200 restaurants in 21 states and Guam. Additionally, through a wholly owned
subsidiary, the company operates and franchises Qdoba®, a leader in fast-casual dining, with
more than 600 restaurants in 47 states, the District of Columbia and Canada. For more
information on Jack in the Box and Qdoba, including franchising opportunities, visit
www.jackinthebox.com or www.qdoba.com.
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