68_036-041_BS 7.5.10 9:50 Stránka 68 ■ LANGUAGE EXERCISES BUSINESS ETHICS BUSINESS ETHICS / CORPORATE ETHICS practices, many organizations are choosing to make a public commitment to ethical business by formulating codes of conduct and operating principles. In doing so, they must translate into action the concepts of personal and corporate accountability, corporate giving, corporate governance, and whistleblowing. Definition: a system of moral principles applied in the commercial world. Business ethics provide guidelines for acceptable behaviour by organizations in both their strategy formulation and day-to-day operations. An ethical approach is becoming necessary both for corporate success and a positive corporate image. Following pressure from consumers for more ethical and responsible business 1. Find synonyms (absolute or near) for the following words in the text above: 1. responsibility, liability – 2. compulsion, demand – 3. conduct – Source: BNET Business dictionary http://dictionary.bnet.com/definition/Business+Ethics.html 4. Match the words that go together: 1. 2. 3. 4. 5. 6. adhere retain give comply act conform a. goodwill b. within the law c. to codes of conduct d. away inside information e. to ethical standards f. with local customs 4. essential, important – 5. client, purchaser – 6. ethical – 7. policy – 8. directive, manual – 9. promise – 2. Fill the gaps with suitable expressions: In other words, business ethics a) .......................... problems that can b) ................................... in the business environment and how employees, management and the corporation can c) ............................ them ethically. Although the primary d) ................... of the company is to make profit, it also acknowledges that it has a responsibility towards the society in which it e) ............................... 5. What do you call these situations (ethical issues)? 1. Politicians to be elected are wined and dined in expensive restaurants by a company which needs a law to be passed. 2. A company wants to find out what their competitors are working on so it secretly pays off one of competitor’s employees to take photos. 3. Eight-year-old children work in appalling working conditions. 4. A company gives money to corrupt officials in order to win a contract. 5. A company tells only a half truth or keeps quiet about its product’s bad aspect in the media. 6. Someone informs the media or the authorities that a company is doing something illegal. 6. Match expressions with their meaning: 3. Fill in the gaps: Some of the issues that business ethics deal with are: employment – l_ _ _ _r standards, working c_ _ _ _ _ _ _ _ s, workers’ w_ _ _ _ _ e and recruitment on a basis of e_ _ _l o_ _ _ _ _ _ _ _ _ _ _ s. environment (g_ _ _ n issues) – environmental p_ _ _ _ _ _ _ n (emissions), energy c_ _ _ _ _ _ _ _ _ n, waste d_ _ _ _ _ _ l, sustainability of n_ _ _ _ _ l r_ _ _ _ _ __s corporate g_ _ _ _ _ _ _ _ e – the way a company is organized, directed and controlled 1. embezzlement 2. counterfeiting 3. racketeering 4. insider trading 5. rigging a. misusing confidential information for buying or selling shares of a company b. illegal interfering in order to achieve desired results (e.g. during elections) c. stealing money from your employer d. forging money e. getting money in an illegal way, e.g. by fraud Answers on page 77 Business Spotlight 684/2005 3/201068 Business Spotlight
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