森 松 水 産 より Contents 2011 12 ・Rumi Japan History of Factory Enlargement Part 2 December ・Akase s Haiku A i r Mail f r om Set ouchi Imabari,Ehime We deliver seasonal seafoods from the bounty of the sea all over Japan 3 9 1919199291 18 years ago in 1993, those were the days when the J League was inaugurated in Japan and the soccer fans were rapidly increasing. Rum i Histo Japan ‒ ry of Facto ry 0 199 9 About the same time, Rumi Japan’s exhibition hall for 198 frozen goods was constructed and various types of exhibition facilities for frozen products were installed. In the glass-paneled freezer, our well-known frozen scallops, prawns, vegetables were displayed for the customers. ・Local fish catch - The top 20! Enla rgem ent P art 2 According to the General Manager, Ms Takeda, in commemoration of the opening of the hall, an exhibition was held to invite customers in Imabari and its vicinity. The event was very crowded with many people as our employees at Katahara factory’s office were also called over to the main factory for tasting the frozen products. However, the office located above the exhibition hall was not fully equipped at that time, and only one desk was placed in a large office room. All the employees sat there together and took lunch feeling a little bit sad. Now all the equipments are installed and you cannot imagine how it was in the old days from the present vigorous office atmosphere. In the old days, beside the frozen goods exhibition hall, five to six landuse water tanks and one square water tank for live flounders and other fishes were placed. Later on, one 6.3-ton round land-use water tank (2m diameter and 1m high) and one 11-ton yellowtail/amberjack land-use water tank (2.7m diameter and 1.3m high) were moved to largely refurbish the factory. Beside the frozen goods exhibition hall, there was a napping room where about ten double-deck beds were installed. At the year end, several employees and part-time workers used the room as a sleeping quarter. At present, those double-deck beds were removed and the room was refurbished as a staff lounge equipped with the vending machines.“I don’t remember the old days”, says Mr. Yamauchi who talks again about the history of factory enlargement. We may be able to hear the interesting story about the old days. In the next issue, we will introduce the area near the land-use water tank for cultivating sea breams, and the new freezer and refrigerator. The nearby streets are being improved and will soon be reaching our present facilities. If you have any question or opinion, please feel free to contact us. By Ms Hiroko Shigemi Air Mail from Setouchi December 2011 1 ポツ ン 旧事務所 冷凍品展示 場 ZZ ZZ 仮眠室 冷凍品展示場 陸上水槽 20 (as of 11/20) Local fish market Catch Best 2011 D e ce m b e r No1 No2 No3 No4 No5 Golden cuttlefish Red stingray Cutlass fish UP UP 6 4 1 No6 No7 Bluck chestnut puffer Octopus No8 Red barracuda Starspotted smooth-hound Japanese red sea bream 3 No9 Pike conger 2 No10 Shrimp UP UP UP 12 17 10 STILL 9 UP 13 No11 Three-banded sweetlip 26 No12 Finespotted flounder 27 Marbled rockfish 14 No13 Belted No14 beard grunt 19 No15 Crimson sea-bream 18 No16 Blowfish 16 No17 Threadsail filefish 56 Black 5 Banded 28 Kisslip cuttlefish 63 No18 tongue fish No19 houndshark No20 カミナリイカ Finally the temperature has dropped. Golden cuttlefish ranks as the n u m b e r- o n e f a r a n d a w a y . We enjoyed several bumper catch and sent distant customers. Have you ever seen it? Our rankig has considerably changed. I wonder wiha will rank in next month. Recommended fish in December Filefish ; We haven t caught many black scrapers yet, but threadsail filefish is increasing in volume little by little. Akase’s Haiku ( Written by Ms Rina Akase) “My father, so quietly eating “yosenabe ” Winter air is so cold that it freezes the ridge of my nose and cheeks. I do not either like or hate winter. This month’ s h a i k u i s a b o u t t h e“ y o s e n a b e ”, J a p a n e s e h o t p o t d i s h ( a s t e w c o o k e d o n t h e t a b l e ) . A t a c o l d w i n t e r n i g h t ,“ n a b e ”d i s h e s h e a t u p y o u r b o d y a n d h e a r t a n d w i l l m a k e y o u h a p p y . A m o n g v a r i o u s k i n d s o f h o t p o t d i s h e s , a n u n t h i c k e n e d s t e w w a s o f t e n p r e p a r e d a t m y p a r e n t s ’h o m e . The main ingredients were meat or fish depending on the day, and lots of vegetables, tofu and mushrooms w e r e a d d e d t o b e b o i l e d . W h e n e a t i n g ,“ p o n z u ”s a u c e ( s o y s a u c e w i t h c i t r u s j u i c e ) w a s u s e d f o r p l a i n t a s t e . F o r t h e“ m e a t n a b e ”, c h i c k e n l e g m e a t w a s m o s t l y u s e d a n d f o r t h e“ fi s h n a b e ”, w h i t e m e a t fi s h l i k e cod fish or sea breams, or even oysters were used sometimes. At the Akase’ s h o m e ,“ u d o n ”n o o d l e s w e r e put into the pot after all the ingredients were eaten. Udon noodles after finishing pot dish were especially delicious. Eating pot dishes deepens the ties between people. People get together and enjoy delicious and warming dish while talking to important and A c hampa g n e favorite friends or family members. W ith m y fam ily… A c h icken bo ile d plain w ith I vaguely remember that my father w a s e a t i n g“ y o s e n a b e ”q u i e t l y a s he was sweating. Now I am a working woman, and I r a r e l y h a v e a c h a n c e t o e a t“ y o s e n a b e ”. A s I a m w r i t i n g t h i s article, I strongly feel that I wish to have hot pot dinner a t“ k o t a t s u ”( a l o w table with an electric heater attached underneath) with my favorite people. Air Mail from Setouchi December 2011 u n de r the w inte r sk y…W hen it wa s a ve r y cold da y, we ha d a par ty of o n e-p ot dishe s. Afte r eat in g, we went o ut to the ve ran da an d o p en e d a bottle of c hampa g n e, raisin g a quee r cr y. T he folly of yo uth. 2 m y circ le g ro u p m embe r s... Aka se m istakenly bo ug ht w h ite brea st m eat of c h iken instea d of dar k m eat. W hen bo ile d, the m eat wa s dr y o ut. A ll bo ys fro w n e d at m e. W h ite m eat of sea bream ta ste s g o o d. I lo ve o yste r s’ dee p f lav o r. Sau sa g e s g i ve g o o d accent in a to mato p ot. I slu r p n o o dle s in a ra-m en p ot. Thank you very much for your cooperation. We look forward to a continued business relationship. 201 r a e ye h t ack b king o o L 1… January: New and Improved RUMI’s Homepage Feburuary: Osaka Seafood Show March: New from Rumijapan “Hamachi Collar Cutlet” March: International Boston Seafood Show April: Freshmen’s Resolutions July: The 13th Japan International Seafood & Technology Expo August: Set-Net Fishing at Sousha River September: Asian Seafood Exposition 2011 at HongKong Air Mail from Setouchi December 2011 3 To our customers: Please fill out the following questionnaire to help us serve you better. questionnaire Please circle the number you choose and give us your comments. Are you satisfied with the contents of this month’s newsletter? 1. Very satisfied 2. Satisfied 3. Difficult to answer 4. Not satisfied 5. Totally unsatisfied (Tell us why? ) Are you impressed by any article? 1. Factory equipment 2. HACCP article 3. Manufacturing technology 4. Information on seasonal fish 5. Expo notice or report 6. System related information 7. Morimatsu Suisan’s company events 8. Others ( ) (Tell us why? ) What kind of information you want to read in our newsletter? Do you have any request regarding our newsletter? How often do you read our newsletter? 1. Every month 2. Every few months 3. Every six months 4. Once a year Do you wish to read our newsletter? Yes No Please give us your comments on the following matters. Product quality 1. Very satisfied 2. Satisfied 3. Difficult to answer 4. Not satisfied 5. Totally unsatisfied (Tell us why? Price ) 1. Very satisfied 2. Satisfied 3. Difficult to answer 4. Not satisfied 5. Totally unsatisfied (Tell us why? Delivery schedule 1. Very satisfied 2. Satisfied 3. Difficult to answer 4. Not satisfied 5. Totally unsatisfied (Tell us why? Information service ) 1. Very satisfied 2. Satisfied 3. Difficult to answer 4. Not satisfied 5. Totally unsatisfied (Tell us why? Attitude toward customer ) ) 1. Very satisfied 2. Satisfied 3. Difficult to answer 4. Not satisfied 5. Totally unsatisfied (Tell us why? ) Give us your further comments. Thank you for your cooperation. We look forward to a continued business relationship. Please return this questionnaire via FAX or MAIL. For further information, please contact: TEL +81-898 -33 -1774 FAX+81- 898 -31- 6527 newsletter @ rumijapan.co.jp Morimatsu Suisan Reito Co., Ltd. 5-2-20 Tenpozan-cho, Imabari, Ehime Prefecture, Japan 794-0032 TEL:81-898-33-1774 FAX:81-898-31-6527 Air Mail from Setouchi December 2011 4 URL: http://www.rumijapan.co.jp/
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